I help high-achievers thrive in work and relationships 💙 | Business strategies that work on humans too | Remote wisdom from 25+ countries

Why do we use our best frameworks at work and our worst habits at home?

What if the playbooks you use to save $100K+ accounts could also save your relationships and closest friendships? 

I learned this the hard way.

After 5+ years in CS, managing $10M+ ARR, I almost lost my most important account: myself. The same frameworks I used to keep customers loyal also saved my relationships and rebuilt my life:

- Resolve conflicts before they explode
- Communicate proactively so people feel seen
- Deliver value without burning out
- Build trust that lasts

They work in business, dating, friendship, with any human, in any context, and they’re something AI can’t replicate.

Now I share what actually works:
→ Business frameworks that improve work and relationships
→ Remote work wisdom from 25+ countries
→ GTM + CS strategies that scale humans, not just headcount

Because your 9-5 skills shouldn’t clock out at 5:01.

____

Hi, I’m Anthony 👋

CS leader, remote work advocate, and lifelong learner passionate about growth, habits, and helping people thrive without burning out.

Whether you're:
→ A leader looking to strengthen teams and client relationships
→ A remote professional balancing career and connection
→ Or a high-performer ready to apply proven frameworks outside of work

You're in the right place.
📬 Reach out to collaborate, connect, or just say hi!

I’m on a mission to build something bigger: a platform to help high-achievers escape burnout, embrace remote work, and design lives they don’t need to escape from.

____

As a CSM, I’ve: 

→ Scaled departments from $350K to $1.5M+
→ Managed $10M+ ARR across global SaaS accounts
→ Boosted LTV by 279% with better onboarding
→ Cut churn by 15% through scalable playbooks
→ Closed and led companies' biggest deals
→ Built AI-powered systems that scaled adoption + self-service
→ Mentored and coached new CSMs to performance faster

Behind every metric is the same philosophy: when you create people-first experiences with smart systems, growth runs on autopilot.

Anthony Boudreau

Steven Nelemans

Steven Nelemans is not just a prolific entrepreneur but also a visionary. At the age of 19, he founded a company that turned into a $70M venture and one the fastest-growing tech startups in the Netherlands. He has raised over $20M for his startups to date. Leading an 80-person team, Steven demonstrated his exceptional business acumen by securing 80 of the 100 largest Dutch employers as clients. His entrepreneurial journey further blossomed with the founding of Luna.ai, a groundbreaking AI-powered sales platform. This venture was born out of a need identified during his tenure at a Digital Sales agency, where he and his co-founders supported over 100 startups in finding their market fit and developing robust growth strategies. At the heart of Luna.ai's inception was a persistent challenge faced by many: striking the right balance between personalised and automated outreach in sales, a gap that existing tools in the market failed to bridge. Steven's story is not just about remarkable business achievements; it's a testament to his innovative spirit and relentless pursuit of solutions that redefine the landscape of technology and sales.

Luna.ai was born from the insight that Generative AI could bridge this gap, allowing for both personalisation and automation without compromise. The platform is designed to act as an AI salesperson, handling every stage of the sales funnel, making the sales process scalable and autonomous for companies, especially in the tech and SaaS sectors.

Steven's vision for Luna.ai sets it apart from competitors. While the market is crowded with AI email generation tools, Luna.ai's proprietary technology is trained based on input from thousands of sales professionals to handle all top-of-funnel tasks, offering a more holistic solution. Under Steven's leadership, Luna.ai not only supports Sales Development Representatives (SDRs) but can autonomously generate and reach out to verified leads, craft effective cold emails, and manage the initial stages of customer engagement.

Looking forward, Steven sees AI as a transformative force in the industry, with platforms like ChatGPT leading the way. He anticipates that AI will not only augment human work but will also drive companies towards greater innovation and growth. His mission with Luna.ai is to be at the forefront of this transformation, reshaping the future of sales and customer engagement through artificial intelligence.

Founder & CEO

Luna writes mind blowing personalized emails for you. It's the AI technology which Business Owners and SDRs love for winning more deals.

Before Luna, you had the choice between:
(1) doing hours of research and writing emails, or
(2) land straight into any spambox by using tools to blast hundreds of emails at once.

With Luna, you have the best of both worlds.

Luna writes personalized cold emails as if you've hired a professional to write them for you. With every interaction you’ve with Luna, Luna gets smarter.

Since Luna is AI first, it is incredibly easy to use.

What are you waiting for? Start your 14-day free trial and never worry about incoming deals again.
B2B sales will never be the same.​

taplio

The Battle

Anthony Boudreau

Steven Nelemans

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