Growth Culture

Chief revenue enabler

Remedy Logic

Chief Client Officer

T12.ai

Board Member

Raise Health

Go-to-Market Advisor

Pavilion

Executive Member

Fractional Revenue Officer

Big Health

Director of Commercial Operations, Revenue and Marketing | Anxiety and Insomnia Digital Therapeutics

Waystar

Product Marketing and Revenue Enablement

Optum (formerly The Advisory Board)

Advisory Board

Product and Growth Marketing

Associate Director Sales and New Business Development

Client Advisor and Implementation Lead (Provider Revenue Growth)

Senior Marketing Associate (Provider Revenue Growth)

Assumption Challenger | Elevating Commercial Success | Empowering Healthcare Entrepreneurs

The way companies build pipeline and drive revenue is changing. Go-To-Market Engineers and Revenue Architects are replacing bloated sales and marketing teams with lean, AI-powered revenue systems—and I help companies make that transition.

If your outbound isn't converting, deals are stalling, or GTM spend is wasted, I work with healthtech and enterprise B2B companies to build high-performance GTM systems that generate more revenue with fewer resources.

What We Solve:
Inefficient outbound and lead generation that isn’t driving revenue
Sales cycles that drag on too long and conversion rates that are too low
Messaging that doesn’t resonate with buyers and stalls pipeline growth
GTM motions that are stuck in traditional, headcount-heavy models

What We Build:
AI-Powered GTM Systems that automate and optimize revenue workflows
Precision Outbound Frameworks that surface high-intent buyers and increase meeting rates
Sales & Revenue Enablement Playbooks that shorten deal cycles and improve close rates
GTM Infrastructure that aligns sales, marketing, and customer success for long-term growth

Go-To-Market Engineers and Revenue Architects are reshaping how companies grow. If you’re looking to build a lean, scalable revenue engine, give me a shout!

Anthony J Nelson

Salesforce

FY25 Manager Of The Year - AMER Public Sector 

144% PG Attainment 

FY25 Q1, Q2, Q3, Q4 EDU Manager of the Quarter

Manager, Business Development, Education

Tally Up

Tally Up was the leading analytics-based listening tool that made understanding voter trends simple.

As the cofounder and leader of our revenue and partnerships arm, I worked to identify, close, and build continuing relationships with strategic partners. Working closely with product, marketing, and engineering, I helped guide the product roadmap with features based off real world customer feedback & requests, bringing our ARR from scratch to over $1MM prior to our technologies being acquired.

Director Of Sales/Cofounder

Truss Holdings, Inc.

Truss (acquired by Avison Young) was a leading SaaS online marketplace to help small and medium sized business owners find, tour and lease space. Throughout my tenure, I had a laser-focus on transitioning the startup to be acquisition ready or IPO.

I managed a team of five with a player-coach mentality, directing efforts on sales efficiency, upselling opportunities, and metric-driven market strategy. I regularly exceeded my own enterprise sales/expansion quotas throughout my duration at Truss.

I strived to be a technical sales Swiss Army knife, empowering demos, engagements, and internal roadmap conversations as someone with a knack for data.

Enterprise Account Executive

EducationSuperHighway

EducationSuperHighway is an EdTech organization that operates as a startup. As the 20th hire and staying until we were over 150, eventually leading a team, my role begin as an outbound focused position, and evolved into a consultative sales manager role for prospective districts. 

Managed book of clients included including school executives, elected officials, and service providers.

Senior District Consultant

Office of the Mayor, Bloomington IL

Special Assistant

Enthusiastic problem solving is hard coded into my DNA. 

Whether it was my first time discovering how a Rubik’s cube works and showing anyone who would listen, or growing Tally Up’s ARR to over $1MM from scratch in under 2 years and leading it’s technology acquisition, I’m someone who is not just eager to solve a challenge, but to empower the next generation to not fall into the same traps they may face.

With 9 years of closing and leadership sales roles in both the private & public SLED sectors, I’m someone with a sincere passion for building meaningful relationships, driving revenue opportunities, and mentoring future generation of leaders. 

Feel free to shoot me an invite or message via LinkedIn!  I’m always looking forward to connections (and laughs) over coffee, zoom, or even better drinks!

Brad Gresik

taplio

The Battle

Anthony J Nelson

Brad Gresik

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