Director of Growth @ Node Media | Performance Marketing Expert | Scaling US-Based Brands from 1x to 10x

📌I currently manage growth for Hume Health Body Pod while overseeing $8M+ monthly ad spends, across US, CA, AUS, UK and other Key English Markets. 

📩 amishra@cubert.co 
📞 Book a call: https://calendly.com/talk-to-ani

Get my Meta Ads Toolkit for all the valuable resources: https://ani7ruddha.gumroad.com/l/ultimate-meta-ads-toolkit

Aniruddha Mishra

Reducing CAC by 28% isn’t a creative problem.
It’s a reaction-time problem. 

Stop waiting 7 days to “review” your paid ads performance.
Your best media buyer shouldn’t be your best data detective.

But in most paid ads teams, that’s exactly what happens.
Hours spent digging. Cross-checking dashboards. 

Explaining performance shifts to clients. Instead of optimizing.
By the time insights are surfaced, performance has already drifted.

CAC creeps up. Budget leaks. Fatigue builds.
Not because your team lacks skill. Because your decisions move too slowly.

We normalized weekly hindsight in a real-time environment.
The shift for me?

Turning performance into a live loop: 
Signal → Diagnose → Act → Repeat.

That’s how we reduced CAC by 28%  
not with new creative, but faster decisions.

If you want to see what we’re using, comment “PILOT.”

Brand partnership • Director of Growth @ Hume Health | English Markets

Aazar Ali Shad

Grown several tech companies from 0 to 8 figures I Paid Social Growth Marketer I I deconstruct paid marketing so you can level up.

After 5 years in sales, I moved to marketing.

Frankly, I love it. I learned marketing by starting 2 startups and side hustles. 

Then, I found my Ikagai: Growth Marketing. I became Head of Growth at Userpilot (Grew it to 7-figures and beyond). And then, I moved to become an advisor.

Now, I have grown several tech/SaaS companies from 0 to 8 figures. Currently, I lead paid social and growth initiatives at 3 different D2C tech companies. 


❇️ Paid Growth Marketing Newsletter:
Get smarter about paid growth marketing in 5 minutes. I analyze the best brands on paid social to give you insights to level up your marketing: https://theperformers.beehiiv.com/subscribe

___
❇️ Podcast: Growth Marketing Stories
I deconstruct how companies grow with marketing and share learnings along the way. Folks from Wistia, Postscript, Buffer, Truebill, Airtable, Oribi, Attentive, PandaDoc, Baremetrics, CXL, and many others have joined. Give it a listen here: https://pod.co/growth-marketing-stories/

Thank you for visiting my profile. Feel free to reach out at aazar@aazarshad.com.

Growth Marketing Consultant

Providing growth marketing consultancy and advisory services with:

- Paid Social
- Paid Search
- Content Marketing & SEO
- Conversion Rate Optimization

Invested in: Maven, Gumroad, Vuvei Ventures, Synthesis, Userpilot, Breshna and more.

Current clients: MakerKids and Prequel.

Everyone's calling AI-generated content "slop."

Meanwhile, one of my clients just spent $80K on a Pixar-style AI ad. Still running. Still profitable.

This client manages $5M in monthly ad spend. Highly competitive market. 
Sophisticated audience. They can't afford to waste budget on content that doesn't convert.

Yet this AI-generated ad is outperforming their traditional UGC.

Here's why it works: the Pixar aesthetic stops the scroll. 

People don't see it as an ad. They see it as content. That's the whole game.

We've turned this into our template. We're now creating more AI ads following the exact same structure.

My take? AI slop isn't the problem. Bad creative is. When you understand what makes people stop and watch, the tool doesn't matter.

I built a complete workflow showing how we create these, plus real ad examples that spent $80K+.

Like this post and comment "AI slop" and I'll send it to you.

Scaling Brands from $3Mn to $25Mn with Meta Ads — Ads Nerd — I Create Un-Ignorable Ads To Reduce CAC

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The Battle

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