NEOM

Head of Innovation and Ecosystem Activation, Food Sector

Senior Manager, Technology & Innovation, Food, Energy-Water-Food

NEOM is a region in northwest Saudi Arabia on the Red Sea being built from the ground up as a living laboratory – a place where entrepreneurship will chart the course for this New Future. We are looking for eager learners who are passionate about food and how digital technologies can impact lives. Ping us to learn more about how you can be part of the team innovating the future of food through design x hacks x policy.

Manager, Digital, Policy, & Innovation, Food, Energy-Water-Food

NEOM is a special economic zone in Saudi Arabia where global talents converge to pioneer ideas on the land of the future for the future of cities. As a Food Technology Consultant in the Food Sector, I lead the digital strategy and initiatives of the NEOM Food Sector with the following objectives:
Ensure food supply resilience and sustainability through traceability and advanced analytics
Enhance food production efficiency via environmental sensing and automation

Consultant, Technology, Food Sector

TOPIAN

Head of Innovation and Ecosystem Activation

Hustle Fund

Angel Squad Member

OpenClassrooms

OpenClassrooms is an online education platform for vocational training, providing courses in IT, technology, entrepreneurship, and digital skills. As a mentor, I support and accompany individual students once per week over video chat in order to help them get the most out of their learning on OpenClassrooms. I help students as they work on the projects that count towards the completion of their learning path. I also grade the projects that they do. Paths on OpenClassrooms are comprised of fully-online courses and projects, and completing the projects allows students to earn internationally-recognized degrees.

Mentor (Data Analyst / Data Scientist)

Startup Grind

Startup Grind in partnership with Google for Startups is a startup community actively educating, inspiring, and connecting entrepreneurs around the globe. We do this through our unique fireside-chat monthly events. As Chapter Director, I act as a bridge for founders, developers, and investors to create a #GiveFirst startup culture in Riyadh.

Events:
9/2019 - Mentor at Ideathon 2.0: The New Wave of Digitalization in Beijing
4/2019 - Founder Wellness and lessons from Silicon Valley for Startups in KSA 
2/2019 - Data insights and other lessons from MIT/Stanford/McKinsey for startups in Saudi Arabia

Riyadh Chapter Director

AngelHack

AngelHack empowers developers and communities globally through our signature hackathon series. As an Ambassador, I build the local tech and start-up communities and strengthen the local ecosystems and promote innovations by bringing together passionate and motivated individuals and organizing and running amazing hackathons.

Mentored and supported Jeddah Fintech Hackathon (https://www.hackathon.io/jeddah-fintech-hackathon/)

Riyadh Ambassador

City AI

City AI is a global community of AI practitioners with one goal: to enable everyone to apply artificial intelligence. As the Riyadh Ambassador, I promote the sharing of AI lessons learned through regular meetups, contribute to shaping global best practices in AI engagement, and chart the local AI ecosystem to enable players to leverage AI potential in various business use-cases.

Saudi Commission for Health Specialties (SCFHS)

The Saudi Commission for Health Specialties is a scientific commission that regulates health care-related practices and accreditation at all levels in Saudi Arabia. As a Consultant at the Knowledge Management Department, I advise the Director on data governance, data analytics, and data culture matters. Specifically, I:
Lead the advanced analytics group (AAG)
Propose and supervise projects in the scope of AAG
Explore data and derive insights using machine learning techniques
Propose proof-of-concepts for applications of machine learning and artificial intelligence
Develop and grow the staff in AAG

Consultant, Knowledge Management

General Assembly

Delivered 960 hours of instruction in applied data science at the Misk Academy to enable 60 early-professionals to transition into a Data Science career in Saudi Arabia
Adapted global data science curricula best practices to fit local market needs
Co-developed 50+ student data science projects for real-world applications with local companies

Lead Instructor (Data Science Immersive)

Saudi Aramco

Identified new technology joint venture opportunities by drafting 30 technical briefs for the Technology Management team
Reviewed in-house IP policies by interviewing 5 prolific in-house R&D scientists 
Developed an invention disclosure process to enhance knowledge flow and to inform IP strategy for the Intellectual Asset Management team

Intern - Technology Management

Innovation X Ecosystems @Topian, the NEOM Food Company

TL;DR
I turn bold ideas into sustainable reality. As Head of Innovation at NEOM’s food company, I fuse technology, sustainability, and food systems to shape a resilient, future-ready world. With a PhD in Applied Mathematics and a track record spanning research, entrepreneurship, and global partnerships, I’m passionate about driving transformative projects that advance Vision 2030.

Speaker bio:
Dr. Andrew Yip is the Head of Innovation and Ecosystem Activation at Topian, the NEOM Food Company. He is dedicated to curating sustainable innovations and strategic partnerships that will help the food sector reach its full potential. With his extensive experience in technology, innovation, and data governance, Dr. Yip is committed to driving positive change and creating innovative solutions for the industry, supporting Saudi Arabia's Vision 2030, which aims to promote economic diversification, job creation, and social and cultural development.

Dr. Yip holds a Ph.D. in Applied Mathematics and Computational Science from King Abdullah University of Science and Technology and has been a NEOM pioneer since 2019. When he's not working, he enjoys tabletop gaming with friends and strangers alike.

Andrew Yip, PhD

Just back from the China Hi-Tech Fair in Shenzhen. The scale is hard to comprehend—5,000+ exhibitors, 16 endless halls, a half-million-person buzz. It was a week of sensory overload in the best way, complete with robot boxing matches and UFO-looking transportation drone (yes, really).

A few observations have stuck with me:

1. Innovation is About Pivot, Not Just Product.
I saw HONOR, the phone maker, demoing everything from smart car OSs to AI-powered cat toys. It was a powerful lesson: true innovation isn't just a new flagship device; it's the agile application of core tech into wildly new markets.

2. The Middle East Isn't a "Market," It's a Partner.
The forum on China-Middle East tech was telling. Hearing from SenseTime's Riyadh joint venture and a speech by Mohammed Aljasser from PIF's TASAMA made one thing clear: this isn't a scattershot expansion. It's a deeply strategic, state-aligned push to build integrated ecosystems, perfectly synchronized with a national agenda like Saudi Arabia's Vision 2030. The focus and long-term commitment were key. Don't come and sell products, come build with us for the long haul.

3. Build it here. bring it everywhere.
My highlight was the KAUST Shenzhen hub presence at the fair. I reconnected with two of our TIE masters teams—one building a medical drone delivery service, the other recycling 3D printer waste at its source. Seeing these students, who operate between our two worlds, physically building the bridges we talk about was incredibly gratifying. 

I saw "Shenzhen speed" applied to global problems firsthand. It brought to mind Steve Jobs' pebbles observation that the best products come from conflict. It's not about agreement; it's about the friction of different perspectives grinding against each other until they create something sharper and new.

Which brings me to a final reflection:

The road to the future is not built alone and in isolation. 

True local demand and a global ecosystem of eager builders make the dream come true.

Saudi Premium Resident | Turning bold ideas into sustainable reality | Tech × Sustainability × Future Food Systems

Yuanfen isn’t just chance — it’s the quiet rhythm of kindred spirits crossing paths, again and again. 

From World AgriFood Innovation (WAFI) Conference panelists to innovation park bump-ins, to this midnight airport Starbucks chat (him fresh off Chengdu, me pre-dawn flight in Beijing) — Ming and I circled back to what matters: people, purpose, and bridging cross-border tech and cultural gaps.

Grateful for connections that feel less accidental, more meant to be.

They say, "اطلبوا العلم ولو في الصين" – "Seek knowledge, even if it is in China."

This ancient Arab proverb took on a profound new meaning for me at the recent Shentech bootcamp at the KAUST Shenzhen Innovation Hub. As a KAUST alumnus, returning to a KAUST ecosystem on the other side of the world was a powerful reminder that knowledge isn't confined to a place, but lives where curious minds from every field and corner of the globe come together. This I've got to experience bumping into my old friend Hattan while I was casually scouting the office and ended up with an hour-long conversation on deep tech commercialization, AI education, travels and food in China. Thank you for being a steadfast champion of diversity and living the Arabic proverb to its fullest!

At the event, the energy was incredible! It was wonderful to reconnect with old friends, fellow alumni, and the brilliant startups I've been following. The collaborative spirit was palpable, and it was inspiring to see the deep-tech innovation taking root.

A recent fascination in bioplastics drew my attention to NuCarbon. They are tackling the massive issue of food waste, which contributes significantly to global carbon emissions . Their work focuses on converting liquid food waste into precursors for biofuels, bioplastics, and antimicrobial agents. This is transforming a global environmental liability into valuable chemical building blocks and paving the way for a more circular economy. Kudos to Pascal, Krishna, Hari, and Gabriel in pushing the frontier and demonstrating the possibility on our Thuwal campus. 
 
This bootcamp was more than just sessions and pitches; it was a melting pot of ideas. It reinforced my belief that the next great breakthroughs will happen at the intersection of disciplines and cultures. It was also a great pleasure to bump into the great shapers of the Chinese alumni chapter Dr. Jian Pan and Peng Zhan at the event. Thank you to the Shenzhen team of KAUST (King Abdullah University of Science and Technology) (especially to Anita FANG and both Sarah's for their tieless coordination, and all the partners, especially the Research Institute of Tsinghua University in Shenzhen for orchestrating such a stellar event and visits. 

The journey of knowledge continues, and it is unequivocally a global one.

Look forward to meeting you all at The Garage today and tomorrow!

د.أندرو يب يسلّط الضوء في ملتقى EWAx على دور الابتكار وحوكمة البيانات في تشكيل قطاعات مرنة، وتطوير حلول غذائية مستدامة تخدم المستقبل

Dr. Andrew Yip highlights at the EWAx Forum the role of innovation and data governance in building resilient sectors and developing sustainable food solutions for the future.

A new partnership is being born. Stay tuned. #EWAx

Lovely sharing some thoughts on data-driven ecosystem with you both Max Leveau Oleksandr Kozyr at #EWAx

ناقشت الجلسة الحوارية الرابعة رحلة تطوير أنظمة الغذاء المستدامة، حيث أوضح الخبراء أن التحديات ليست تقنية فقط بل ثقافية في المقام الأول، وأن البيانات الدقيقة وبناء نماذج عمل مشتركة بين الشركات الناشئة والصناعة هي الطريق لابتكارات قادرة على النمو والتوسع عالمياً

The fourth dialogue session discussed the journey of developing sustainable food systems, where experts clarified that the challenges are not only technical but primarily cultural. They affirmed that accurate data and building shared business models between startups and the industry are the path to innovations capable of global growth and expansion

It's an understatement to say that KAUST changed my life. And I would love anyone in my network with the right aptitudes and attitudes to give this new house of wisdom a fair chance.

Professor at KAUST (King Abdullah University of Science and Technology)

The KAUST Global Fellowship Program is accepting applications until January 15, 2026. This prestigious program attracts exceptional postdoctoral researchers from around the world to pursue independent, curiosity-driven research at KAUST. A slide deck with key information about the Fellowship, including eligibility criteria, application process, and timelines is attached for your reference.

Please note this opportunity to come and work here! 

Descartes had it backwards.

"I think, therefore I am" is a lonely truth. A brain in a jar can think.

But to feel alive? To truly be? That requires another.

I connect, therefore I am.

We are not just thinking minds, but beating hearts that find their rhythm in others.

So how do we start? At Startup Grind, we build on this idea with three simple mantras:

👉 #GiveFirst - Value creation over value extraction.
👉#MakeFriends - Build real relationships, not just contacts.
👉#HelpOthers - Your success is tied to the success you create.

These are the practices that turn a solitary thought into a shared existence.

Your turn: What's one small way you'll practice #GiveFirst this week? Share it below. 👇

With the TIE masters yellow it completes the seeds of unity of KAUST. 

May the clarifying lens ever clarifies.

KAUST (King Abdullah University of Science and Technology)

View company: KAUST (King Abdullah University of Science and Technology)

Yesterday’s Commencement ceremony marked a historic milestone for KAUST with the graduation of the University’s first cohort from the Technology, Innovation and Entrepreneurship (TIE) program.

This inaugural group represents a significant step in strengthening KAUST’s role in advancing Saudi Arabia’s innovation ecosystem. The TIE program prepares graduates to translate research into scalable solutions that support national priorities and contribute to the growth of a knowledge-based economy.

We are proud to celebrate this important achievement and the impact these graduates will deliver as they move into the next stage of their entrepreneurial and professional journeys.

#KAUST #Commencement2025 #AcceleratingImpact #TIEProgram #Entrepreneurship #SaudiVision2030

Well said. A useful and cost effective model beats any fancy model on the field.

AI Expert, CEO of 01.AI, Chairman/CEO of 创新工场 (Sinovation Ventures), Author of 'AI Superpowers', 'AI 2041'

Decent-quality LLMs from China are really helping make GenAI affordable and accessible to the world through open source.  Pursuing AGI with close models might be a winner-take-all game for U.S. big techs, but making AI more open will benefit researchers, students, entrepreneurs, and hobbyists in building AI that works for them.  More in this Bloomberg interview:

Open article: Sinovation Ventures’ Lee on China-US AI Race by bloomberg.com

Sinovation Ventures’ Lee on China-US AI Race

The LIT School

Mentor

Hey Digital - Leading SaaS Performance Marketing & Creative Agency

UPDATE 3: It was a emotional goodbye 😔 but a great journey from ($1.6M → $3.2M ARR)
UPDATE 2: We're crossing $3.2M ARR. Towards $5M
UPDATE 1: $2M ARR crossed. Towards $3M

Hey Digital is a B2B performance marketing agency. They're at $1.6M ARR. 
My job is to grow the company to $5M and then to $10M and then to a $100M via organic leadgen methods like LinkedIn thought leadership and EGC = Employee led content. 

If you have ideas on growing Hey Digital, hit me up. I'll be eager to talk!

Marketing Manager

Writesonic

- Scaled the community from 0 - 15,000+ members
- Started a Podcast and scaled to 1.6M+ views (don't ask me how 🙈) 
- Hosted Webinars with experts like Eli Schwartz, Craig Campbell, Aleyda Solis & moree 🎉
- Shot, edited Tiktok, Youtube and Instagram Content
- Scaled Product Hunt launches with Outbound marketing campaigns
- Spent time with Growth hackers like GVS Chaitanya (Learnt a ton of things from him)

Community Manager & Content Creator

Lasting Dynamics

International Business Development

PitchGround

Did everything under the sun apart from paid advertising. From vendor relations to public relations and marketing. Was also the Face of the brand and a full time customer support for calming down angry customers.

Head of Marketing and Public Relations

Handling various social media accounts, charting advanced Social Media strategies that benefit the audience and profit our partners. 🔥

Creating daily videos to provide value to the community ♥️

Social Media Manager

Techonation

Techonation is a technology webiste; aimed to connect people with the right technology and tech enthusiasts to stay updated with the latest tech news! 

I craft thoughtful videos and write content on the website. In my social media posts, I focus more on providing easy to understand tech news first before any other outlet. 

Working together as a team, finding the trending topics, adaptable to working on deadlines and much more!

Senior Content Manager and Video Producer

Self-employed

Guess who was given a task to bring life to birthday parties, marriages and events?

That's right, As an emcee I used simple tactics to engage people in doing activities which otherwise would lead to a dull and a boring event.

You know the best part? Cracking jokes and making everyone laugh! It just simply makes the atmosphere lighter! 

As a Master of Ceremonies, I made sure I handled every hurdle that used to arise and the last-minute changes of course! to ensure a smoother flow of the event from start to the finish!

I laid more emphasis on outcome based learning, design thinking, team dynamics, and experiential learning

Anchor, Host and Emcee

Multicodes IT Solutions PVT LTD

I was given a task to write content for an Australian e-commerce website. I was able to finish the work and provide the client with quality content. 

If there's one thing that I can say that I've learnt from this job, that is "Tackling stressful Situations" 

I realized that panicking will only lead to more confusion and that we should take a breather and start analyzing and working on situations with a calm mind. 

Problem Solving and Conflict resolution were the two important things I've learnt. 

I loved working with Rajat, he's a true hardworking person and now the CEO of MultiCodes IT Solutions!

Web Content Writer and Content editor

Milaap

Milaap wanted to rank on search engines and make use of their blog section to spread awareness among people about Crowdfunding and how they could use it to create a difference in people's lives. 

How crowdfunding can help small businesses and entrepreneurs to scale their business. etc 

I was responsible in creating a content strategy and writing lengthy articles which are easy to understand and can rank on search engines.

Freelance Content Writer

Self Employed

Hacking was fun and involved thinking as a thief who is trying to steal your data. With that mindset, I used to take up pen-testing and security audit projects for a brief amount of time. I also used to set up phishing related honey pots too! 

I had quit hacking because of my laptop which was too old and couldn't keep up to my pace. 

Hacking was a brief stint but amazing and I had lot to learn about security and protecting ourselves and people around us from security attacks.

Ethical Hacker and Security Pentester

👋 Hello, my name is Meenank & I can say, I'm living my dream ✨

🎓 An Engineering dropout, but I hold a Bachelor's degree in Computer Applications (Apr. 2020)

🌇 I'm a native from Bengaluru, India (Currently in Spain 🇪🇸) with a passion for creating content and developing implementable organic marketing strategies that will grow your SaaS business.

📚 My experience involves working with influencers & creators all my life.

✏️  Started content writing out of passion in 2016 and wrote 100s of articles for FREE for an year, to only discover we can get paid for it. 
✏️ Took on my first biggest client, Milaap and ranked my article/pillar post for the keyword "Crowdfunding India" 
✏️ Worked as a Head of Operations at India's first offline club for Digital Marketers (DM Club) alongside Deepak Kanakaraju (aka Digital Deepak)
✏️ Helped take PitchGround from $1M to $20M bootstrapped, as a head of marketing and handled a teams across diff. timezones where it involved collaborating cross-departmentally and leading through teaching and mentorship. 
✏️ Learnt the ins & outs of content creation, shooting videos from Ukranian filmmaker Valeriy & Digital Pratik from India.

❤️ PitchGround also taught me how to move from Ideation to Execution and thus resulted in millions of dollars in revenue! (Thx Udit Goenka)

💻 I have a blog where I crunch about SaaS Marketing ⚡ (Check it out: SaaSMarketer.xyz) coming soon

So in essence, I am living my dream, working with a laptop from the shores of Spain  🏖

✅ I’m well-versed in writing, planning and crafting quality content, public speaking, event planning and organizing, SaaS marketing, and making videos.

📸 In my free time, I love taking film photos, take up courses and attend events to meet new people! 

☕️ If you’re interested in grabbing coffee and talking shop (or to hear how I made my journey till here), please send an email/DM my way.

Meenank Minnu

yo, this is wild.

in the first version of fireflies ai, they didn't use any AI, it's just the founder joining the calls and taking notes manually. 

does this mean Chatgpt v1 were low paid Indians giving answers? 

Can't imagine this for an analytics/attribution tool 😂

I help individuals like you stand out on social media, so that you get clients, job opportunities and leads

7 yr old shares tips to get into Y-Combinator

I don't think B2B SaaS existed when I was 7. 
We barely got internet 😭

If you ask me this is way too young age for YC, don't you think? 

or do you think he should get into YC with vibe coding? 

p.s. some solid tips in there though 👇

Wtf did I just read 😳 
🙏 I'm requesting you, please don't ruin LinkedIn for me. 

I'm fully against tiktokification of this platform.

and definitely don't recommend to post bathroom selfies.

Let's use LI to conduct business and grow. 

I hope I don't see more of this.

Why can't they write "marketer @ company" or "sdr @ company" or "designer @ company" 

Why is it only "Building @ company name"?

Is it just for the "cool factor"? or something else?

They: "Reach is dead, LinkedIn is dying"
Me: Oh yeah? (Shared 12 learnings 👇🏻)

** Pastes my LinkedIn analytics **

I have 10K followers, but I'm able to pull almost 10X-30X of my following each month,

not because I use AI
not because I steal posts 
not because I use AI comments 
not because I copy-paste content

Instead, I just follow this:

→ Write more personal stories
→ Engage before and after posting (I'm doing this)
→ Experiment with "A Question" in the hook or CTA
→ Send DMs appreciating people (I sent 4 yesterday)
→ Jamming 5 Hooks for each post, then choose one later
→ Change post times and find one that's working well. (This is crucial)
→ Keep it raw, real. Your post shouldn't be overly formatted or polished.
→ Build a "Swipe file" of content that catches your eye. I've been doing it subconsciously
→ Accept all connection reqs "which are in my niche" (chances are they'll like my content)
→ Explain your opinion/perspective on something that grabs attention (your raw actual thoughts, non diplomatic)
→ Comment a lot. On random things I like, on friends who I love. These are passionate comments where I'm not afraid to call out things.
→ If you want to copy, copy winning "creatives" (the ones attached to the text posts - use lara acosta/jasmin alic/tommy clark/ noam for this)

That's it
be raw, tell your real feelings, use real slurs 🫡

You, sounding "too professional" will be the death of your company in 2026.

⎯
Yes, I'm a B2B content expert (I will admit it, instead of being subtle)
Follow me, not for learning but for my hot takes cos that's what I serve fresh everyday 🔥
⎯
💬 No cheating, comment if you got at least 1 new learning from this.

As LinkedIn is slowly automated by AI tools there's a silent new market that's emerging...


I'm talking Substack newsletters. 

With reducing LinkedIn reach, 
people would want to own their audience. 

It's the classic, your social media followers aren't yours debate.

In the coming 6 months,
- Notice people shifting from LI to Substack 
- Watch them fail, as substack requires consistency 

and then watch them hire ghostwriters for substack newsletter. 

So if you're a LinkedIn ghostwriter that's struggling, Include a substack offering or upskill and be ready. 

If your current client is only on LinkedIn, suggest them a substack upsell. 

you were already late to the LinkedIn race.

Go be early in the substack race, before the email marketers come alive again and make you late to the party. 


~ my 2 cents. lmk if you disagree.

Quick question before I hit the bed.
How many CEOs does Stealth Startup have?

Posting this from Central Park, NYC. 

If anyone's around let's catch up! 🍂 (coffee on me) 

If you're into B2B, SaaS or marketing, we'd vibe. 

p.s. Drop suggestions for places around. I'm staying in Manhattan

Boost your LinkedIn reach by 5X in the next 45 days, apply this playbook or miss out:


News: LinkedIn Video is making a comeback. 

we have a credible insider source that we got 30 days ago and now we see video feed insertions in apps. 

and, people who are already doing video are seeing 2-3x in reach right away. 

We've seen this happen before.

LinkedIn reduces text post reach to accommodate more for video. (Always happens whenever there's a new feature launch) 

happend with carousels too. 

so here's my playbook: 

- Repurpose your past videos right now. This is the RIGHT time to do it.

- Start having a roster of 15 videos ready. 
(5 authority, 5 funny, 5 contrarian) 

- 2 out of 5 posts per week need to be video right now. 

the best part is you don't need to have post copywriting, just script.

Last time I rode the video wave with Dylan Hey, and we got 1M impressions from 1 video within 1 week 😂

it's insane.

go checkout creators like Jakub, Elin Giczi and also Finn if you want to learn more on strategy/video. 

Hire editors like Diwas, if you got budget. 

Grab the opportunity or miss riding out this wave.

Timi made a fantastic lead magnet post, 
But he also committed the biggest sin on LinkedIn:

→ To promise a lead magnet and never deliver it. 

It's been 7 days, and Timi has been:
→ Writing new LinkedIn posts daily
→ Replying to comments on the "new" posts 
→ Replying to sales DMs, booking calls 

This is exactly how creators like Timi lose trust among audience. 
By doing the sin of promising and "not delivering" for ages. 

You'd find many people like Timi around LinkedIn land these days...

Go look at your past 10 comments, there will be at least 3.  

If you want them to fulfill the promise they made to you,

Tag & ask them to paste the lead magnet link in the comments. 

Let's keep them accountable 👇🏻 and exchange lead magnets 🧲

eg: Shawn needs to give you his "Reddit playbook" lead magnet, you comment below:

"Shawn gimme "reddit playbook" 

Follow this format: "{name} gimme {lead magnet}"

Go 👇🏻

I just had a crazy idea for a "$1M OFFER" for myself. Tell me if you like the sound of it, okay?

I've been working with B2B SaaS companies and agencies for years now.

The pattern is clear: grow their social presence, build awareness and trust, start conversations that turn into clients.

Here's what that looked like in practice:
• Hey Digital: Grew entire team + founder's profiles resulting in revenue
• Writesonic: Built 0-15K+ Discord community resulting in retention
• PitchGround: Generated $1M in SaaS sales 

All from social media, webinars, and thought leadership.
Everything is "Built in Public" so I have 100s of post links, videos etc. 

I've even taught other agencies the exact playbooks I built for Hey Digital. They're copying them word for word.

So here's the niche I'm doubling down on:

→ LinkedIn Growth for B2B Agencies

The funnel breaks down like this:

Step 1: Free value via LinkedIn
I giveaway real good playbooks on employee advocacy, hooks that convert, posts that get clients, DM sequences, profile optimization, using Claude/ChatGPT for agencies, etc. 

You get it. 

Step 2: Coaching
This is currently happening at $80-$100 per hour. I run 4-5 calls monthly, all inbound, all on autopilot.

Then

Step 3: Launch a 30-day cohort. (Go all in like Courtney Johnson)
Work closely with 7-8 agencies and transform their LinkedIn presence in one month.

This TRULY should separate me from personal branding gurus, ghostwriters, and general LinkedIn experts like Jasmin, Richard and other known people. 

It's specific. 
It's proven. (bcs I have the social proof)
It's repeatable. (need to work on the coaching offer bit)

What's your take on this approach? Go be the judge and tell me ⤵

Explain what's wrong in the picture 👇🏻
Go ahead, you commented "pdf" on it. 👀

It's alright, read it now and tell me what's wrong.

taplio

The Battle

Andrew Yip, PhD

Meenank Minnu

Followers

Posts

Engagements

Likes

Performance ScoreAndrew Yip, PhD's LinkedIn Performance

Performance ScoreMeenank Minnu's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Andrew Yip, PhD

Meenank Minnu

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Andrew Yip, PhD's LinkedIn Performance

Performance ScoreMeenank Minnu's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAndrew Yip, PhD's LinkedIn Performance