I've lived and breathed cybersecurity sales for 27 years — and know how to get results in your world.

No one needs another generic sales trainer who sold copiers in the 90s. 

Here’s what sets me apart:

1. Built for Execution, Not Theory
I help you fix what’s slowing deals down right now. From tightening your sales motion to sharpening your messaging, my programs are designed to move the needle fast—not six months from now.

2. 100% Focused on Cybersecurity
I’ve spent over two decades selling and leading in cybersecurity. I speak the language of CISOs, understand how technical buyers think, and know how to help your reps win in competitive markets.

3. Repeatable Systems That Scale With You
This isn’t one-and-done training. I build programs your team can use again and again—from onboarding new reps to closing enterprise deals with confidence.

Cybersecurity sales leaders are given lofty revenue goals and need their teams to maximize every opportunity to exceed the goals. I help them do that. I transform their team from product sellers to positioners of business value. 

I've been in the cybersecurity sales world since 1998 and since January 2020, I have worked with numerous companies as their advisor, consultant, and trainer.

"Critical step in changing our business trajectory."   John Mayhall, CRO @ CyberGRX
"An extended member of the team."                            Denise Hayman, CRO @ Sonrai Security
"A new approach that got results."                               Dan Parelskin, VP Sales @ Axis Security
"Improved our effectiveness."                                      Amin Tavana, VP Enterprise Sales @ Bluescape
"An expert at communicating business value."           Tom Fusco, VP Sales @ McAfee / Checkpoint / Imperva
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Experienced sales and sales leadership trainer with a demonstrated history of working in the enterprise software industry. Skilled in sales enablement, sales training, sales effectiveness, sales coach, sales coaching, enterprise sales, channel sales, software industry, infosec market, cyber security, software as a service (SaaS), pre-sales, inside sales, and SDR / BDR. 
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Andrew Monaghan

Intezer

In this role, I will be responsible for the expansion and enablement of existing and new clients into the Intezer family within the Central U.S.  I will also be working intensely with our existing and prospective channel partners to educate and enable sales teams.

Sales and Channel Guru - Central

Sevco Security

Worked with the Big 5.  Built and deployed the companies first channel program which saw tremendous growth in inbound channel driven pipe.

Director of Strategic Partnerships

Enterprise Account Executive

SentinelOne

Enterprise Sales Manager

JASK

Director of Sales

Cylance Inc.

Helping the good guys defend against the bad guys!

Regional Sales Director

Palo Alto Networks

Named Account Manager

Regional Sales Manager

McAfee

I specialized in McAfee's Advanced Technologies which consisted of Web Gateway, Identity Management and Advanced Threat Defense.

Sr. Account Manager - Web Gateway, Identity Management, Advanced Threat Defense

Web Active Directory, LLC

Sales Development Manager

Palisade Systems

Field Territory Manager

📊 Security Teams Are Overloaded—AI Can Help.
 Security leaders are being asked to do more with less while facing increasingly complex threats. Traditional SOC workflows aren’t keeping up.
Some key trends:
 🔹 60%+ of security alerts in most SOCs are false positives.
 🔹 Mean time to respond (MTTR) is getting longer due to alert fatigue.
 🔹 Hiring more analysts isn’t a long-term solution—AI must be part of the strategy.
💡 AI as an Extension of the SOC Team
 AI isn’t about replacing human analysts—it’s about helping them focus on what matters most:
 ✅ Automating Tier-1 alert triage to eliminate repetitive tasks
 ✅ Speeding up incident response by filtering out noise
 ✅ Enabling analysts to focus on detection engineering & threat hunting
As security operations evolve, AI-driven SOCs will become the standard. I research and share insights on how security teams can make this shift. If you’re exploring AI in your SOC, let’s connect.

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The Battle

Andrew Monaghan

Trace Sheridan

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