Andrea P.

Strategic Brand Designer | Fashion Brand Owner + Creative Director | Podcaster

I spend my days as the brand designer at a startup where I conceptualize ideas and create designs that push the brand forward.

After hours:

🍏 I'm building Andrea Pascual (my fashion brand), where I focus on limited-quantity, superb quality accessories and leather goods

🍏 I'm creator and host of my podcast, Sushi Fridays, where I share stories about style, culture, biz, and design from the POV of creative entrepreneurs

🍏 I work with community-first brands to design their strategic visual identities

Send me a message to get in touch.

Founder & Strategic Brand Designer

Say “Cool Eye” out loud and it sounds like “Kulay” — the Filipino word for “colour.”  Our studio is named Cool Eye because we dream in colour, we design in colour, and we work with diverse entrepreneurs.

Notable clients:
☀️ Bank of Montreal for Elevate Festival
☀️ M&A Ventures Group
☀️ Untapped Investing
☀️ New Money Social Club
☀️ Resume By Nico

Tools:
📱 Illustrator
📱 Photoshop
📱 InDesign
📱 Lightroom
📱 Figma
📱 ConvertKit
📱 Notion
📱 Procreate
📱 Squarespace
📱 Instagram
📱 TikTok
📱 LinkedIn

Calling all design peeps in my network!
I can refer you to the hiring manager for these roles:

⭐ UX Researcher
📍 Toronto, Canada - Hybrid
💵 $140K - $160K

⭐ Sr. Product Designer
📍 Toronto, Canada - Hybrid
💵 $180K - $200K

If you think you could be a fit, DM me and I will share the deets.

I know about these roles because I'm part of the Twill network, where we help our friends/network/community get fast-tracked to their next role. There are also a ton of other roles in Engineering, and some in Sales and Growth. Let me know if you want me to share. 🙂

Andrea Pascual

Brand Designer, Cool Eye ⭐️ Owner & Creative Director, Andrea Pascual Fashion Brand ⭐️ Creator & Host, Sushi Fridays The Podcast

Creating the most beautiful linens in the world without costing the Earth at Linen Reform 🌎 Sustainable bedding & bath for home and hospitality. ESG & Social Impact

Hello! My name is Nicole, and I’m a passionate female entrepreneur, textile expert, native New Yorker and Toronto transplant. 🇨🇦

I spent the last seventeen years pursuing a greener lifestyle following my experience at an eco-friendly start-up publication, Plenty Magazine.

I have an extensive background in the home furnishings industry across North America — and specialize in sustainable manufacturing and product development. 

I began sourcing and manufacturing textiles in 2017.

I launched on Amazon Prime selling sheet sets with two successful runs. In June of 2018, I transitioned to an omnichannel e-commerce model, launching on Shopify and building out a network of over thirty Canadian retailers and other strategic B2B and D2C partnerships including Sleep Country Canada.

I scaled my first bedding company to over $2.1M+ in sales in less than two years, 52K Instagram followers and grew an expansive list of creator relationships early on— including affiliate marketing, community and new sales channels.

My company launched a first of its kind, branded website on Sleep Country Canada and Dormez Vous’ platform, while also building out an influencer campaign to launch our collaboration with a landed opportunity to design and co-brand a natural duvet.

Shortly after an unexpected exit twenty-six months in led me to my most significant accomplishment, Linen Reform.🌳 I launched my second company and have quickly become a go-to brand for consumers and hospitality alike.

Purpose-driven entities and their forward-thinking, world-changing impact inspire me the most. 

With my second company, Linen Reform, our mission is to combine our expertise in textiles, passion for ethical and sustainable manufacturing and purpose-driven impact to elevate and create exceptional hospitality stays around the world. 

taplio

The Battle

Andrea P.

Nicole Last

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taplio

The Battle

Andrea P.

Nicole Last

Followers

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Andrea P.'s LinkedIn Performance

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