Ontrack Digital

Ontrack Digital is a Conversion Optimization agency that has specialized on working with ecommerce businesses to help them generate more profit and more sales.

We deliver super effective conversion optimization testing plans, based on thorough qualitative and quantitative analysis. We bring in our obsession with behavioral economics and make sure your online business thrives and reaches its true potential.

Founder | Conversion Optimization Expert

Omniconvert

Building conversion optimization strategy for the agency clients.
Improving website's performance through conversion optimization and online strategy. 
Creating optimization plans using A/B testing, segment-based targeting & behavioral targeting.
Performing full website audits to identify pain points in the conversion funnel and developing hypotheses to solve each of the found issues.

Head of CRO Strategy

SavaBros

Develop and implement marketing campaigns.
Ongoing management of current media properties - display, email, video
Media Research Planning

Media Buyer

Driving growth and increasing ROI.
Improving the performance of current products and marketing campaigns through data analysis, insights, A/B Testing, new campaign development.
Landing page optimization
Website optimization
Improving existing campaigns: PPC campaigns, direct media buys

Conversion Optimization Manager

Founder of ONTRACK DIGITAL. Conversion Optimization Expert.

At Ontrack Digital, we specialize in helping Shopify businesses unlock their full potential through tailored Conversion Rate Optimization (CRO) strategies. With our expertise, we focus on increasing your profitability and scaling your business by fine-tuning every stage of your conversion funnel.

Our personalized optimization programs are designed to maximize the results from your existing marketing campaigns, reducing your cost per acquisition and enabling you to scale faster and more effectively. By identifying the key drop-offs and pain points in your customer journey, we deliver actionable insights and impactful changes that drive measurable results.

Backed by a team of CRO experts trained by some of the industry's leading practitioners, we bring proven methodologies and innovative solutions to your business. At Ontrack Digital, we don’t just optimize your website—we optimize your growth.

Andra Baragan

LAG Media

As a freelancer, I’ve worked with over 10 clients across diverse industries, helping them build their online presence and discover their unique brand voice. I develop tailored marketing campaigns, create engaging social media content, and craft strategies that connect brands with their audiences. From content creation to campaign execution, I ensure every brand stands out in the digital space.

Freelance Marketing Manager

Real Grader

Ensured accurate and efficient data entry, organizing and maintaining essential records for social media campaigns, analytics, and reports. Managed digital and social media content by scheduling posts, writing engaging copy, and ensuring brand consistency. Combined meticulous attention to detail with creative strategy to optimize content performance and streamline workflows.

Digital and Social Media Content Manager

Skin Laser Clinic 

-Product research
-Understanding patient needs 
-Social media content managing
-Updated brochures, vouchers, loyalty cards designs
-Implemented a welcome protocol
-Digital and analog banners, posters 
-Conducted the promotional campaigns, which also
inspired me to create the 2022 calendar.

Marketing Specialist

Tipografia

Part-time in which I have acquired the following knowledge:
Sales
Customer relations
Finance management
Inventory Administration/Receiving

Bartender

SHOPSOFT SRL

-social media activity
-people were pleased and their problems were solved immediately
-managed Facebook, Instagram, Twitter, Discord, Steam, Twitch + content management

Junior Marketing

DepartamentMarketing.ro

Writing articles
Platform management: WordPress, Magento, Mailchimp, Instagram, Facebook, LinkedIn, Youtube, Teamwork
SEO  
UI/UX 
Branding - Logo, Brand Book, Graphics
Promoting through Google Ads campaign
Social media posting - visual + text

taplio

The Battle

Andra Baragan

Andreea Lupu

Followers

Posts

Engagements

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