OBRIO

Creative Marketing Specialist

AdvantISS Inc.

Main duties: creating marketing materials, content and accounts management, search for new opportunities for promotion.

Tools: Asana, Discord, Google Analytics, Google Search Console, Linkedin, text editing instruments, Photoshop, Figma, WordPress.

Marketing Manager

STEP IT Academy

Main duties: event-management, copywriting, website administration, PPC advertising, SMM, e-mail marketing.

Tools: Facebook Ads Manager, Google Ads, Google Analytics, MailChimp, Custom CRM System, Photoshop.

Marketing Specialist

Misto Rozumnykh

Main duties: event-management (lectures, trainings, cinema reviews, networking, etc.), SMM (Facebook, Instagram), PR, cooperation with local media (broadcasting on radio and morning shows), creating public space "Rozumnyi Hub", art space "Dvoryk na Kuznechnij".

Tools: CMS Wordpress, Facebook Ads Manager, Trello, Photoshop.

Administrative and Event Manager

Marketing, AI, Tech Innovations | Language Explorer 🌏 | Eco Enthusiast 🌱 | Supporting Ukraine's Future 🇺🇦

I could start by saying, "I am a marketing manager," but I believe we are more than just our job titles. Instead of labeling myself, I’d like to share my core strengths and some fun facts about me.

Core Skills 🌟
- Website analytics (Google Analytics, Ahrefs)
- Managing technical tasks and payment documentation; overseeing contractors such as web developers, designers, and copywriters
- SMM and content marketing
- Managing advertising campaigns (Google Ads, LinkedIn, Meta)
- Creating presentation materials and designs (PowerPoint, Google Slides, Google Docs, Canva, Figma)

Fun Facts 🌟
- I started my professional career during my second year of university.
- I’ve organized impactful events, including seminars, festivals, youth conferences, and online broadcasts for NGOs and the local IT community.
- I studied Information Technology and Administrative Management and combined these fields in my marketing career.
- I played a key role in launching a new branch of an IT academy as a marketing manager.
- I mentored volunteers in the Ukrainian Volunteer Service.
- I learned French as an adult, progressing from beginner to upper-intermediate in just two years.
- I love learning and applying new marketing technologies, aim to live a "low-waste" lifestyle and enjoy attending performances, exhibitions, and book/film presentations.
- I believe in collaboration, sustainability, and constant learning.

Let’s connect and explore ways we can collaborate!

Anastasiia Boiarchuk

Euroline.ltd

More than 20 brands and chain of stores: Arena Stores (Arena, Saucony, Lyle&Scott, '47, Falke, CMP brands), CMP, Runlab, Shift, Saks'85 (BOSS, CP Company, Bogner, Barba Napoli, Barracuda, Hackett, JOOP! others); 
Wholesale distributor: Arena, Saucony, '47 Brand, CMP brands (UA region);
E-commerce projects: Saks85.com, saucony.kiev.com, arenastore.com.ua, runlab.com.ua, cmpsport.com.ua, shift.ua.

- Managed departments: SMM, design, OOH, POSM, IT, Digital, Brand Management, and e-commerce.
- Formulated marketing goals and objectives for the development of the company's direction.
- Created marketing strategies, planning, and budgeting for 4 offline networks, 5 e-commerce platforms, and 4 wholesale brands
- Formed a team through search, hiring, adaptation, and dismissal; have conducted regular meetings and one-to-ones; have analyzed plans versus actuals by direction; have established and monitored KPIs, material and non-material motivation; and have built interaction between the department and the company.
- Analyzed the market, clients, competitors, and the company's opportunities, and have formulated the marketing mix.
- Interacted with global brand headquarters: have prepared and defended marketing plans and budgets, have adapted brand marketing communications, and have conducted regular meetings with HQ marketing teams.
- Worked with metrics such as OTS, CPA, CR, CTR, CPC, ER, AOV, ATV, UPT, Revenue, ROAS, ROMI, ROI, and Markup.
- Planned all promotional offers for the networks and projected the results

Chief Marketing Officer

ULTRAGROUP

More than 80 chain of stores: Levi’s (UA, PL, BGR, KZ regions), Guess, Hugo, Boss, Karl Lagerfeld, Baldinini, Superdry, Ultrashop;
E-commerce project: ultra-shop.com.

- Worked with ATL and BTL, PPC, PR, strategic planning, POSM, OOH and DOOH, email marketing, SMM, SEO, production, and project management.
- Conducted micro and macro market analysis.
- Analyzed internal factors of the company.
- Created the mission, vision, marketing strategy, and targets.
- Built brand platforms and brand architecture.
- Developed the marketing mix.
- Performed media planning, including budgeting, channel splits, and timelines.
Implemented marketing strategies.
- Hired, adapted, and fully managed the marketing team.
- Communicated with headquarters of global brands' offices.

taplio

The Battle

Anastasiia Boiarchuk

Davyd Hviniashvili

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