“Way too many creative freelancers are underdelivering on their potential.”

If that’s you, we're going to put a stop to that starting today.

You have the talent and the work ethic. You turn up every day and you're good -- or great (!) at your craft. But you just can’t seem to crack the business part of it, not the way you really want to.

You want to be positioned to choose who your next clients are, the projects you work on, the fees you can charge. You need a business resilient enough to look after you when you need looking after (because that will happen). 

Yes, there’s great advice out there from smart, successful people. And they’ll tell you exactly how they did it so you can follow.  But there always seems to be a piece missing.

I know what that piece is.

Following what someone else did to build your business does not work.

I know because I’ve built six businesses, including a Manhattan design agency, a copywriting micro-agency and a $200k-plus-a-year freelance business. And every business is different.

But my business all had three things in common that I want for yours, too. They were:

All successful
Able to weather every economic storm thrown at them
A helluva lot of fun to build and run

I’m going to show you how to do that, right here on LinkedIn. For free.

I’ve  coached hundreds of very successful freelancers in private coaching sessions and high-four-figure masterminds, and in my membership, The Office. I bring all that to my posts here on LinkedIn.

Click ‘Follow’ to see me in your LinkedIn stream and notifications and make sure you get my free course and weekly newsletter. The images and links are on this page.


► Request my free course, Breakthrough Clients here: https://amyposner.com/breakthrough-clients/

☎ 360-357-0859 
✎ amy (@) amyposner.com
★ amyposner.com

Amy Posner

DanMowinski.com

As a freelance writer and copyeditor, specialising in longform SEO content and SME-led thought leadership, I've helped dozens of B2B brands publish and polish hard-hitting, revenue-driving content.

Freelance Content Writer & Copyeditor

Artisan

I manage Artisan's blog, coordinating on content strategy with the SEO department, overseeing a team of writers, and preparing articles to go live. I also write regular articles myself.

Content Writer and Editor

NP Digital

I write mainly longform blog content for the sites managed by Neil Patel Digital, one of the web's premier marketing agencies.

Content Writer

Rosetta Stone

I am responsible for copyediting and proofreading British English sales and marketing materials at Rosetta Stone.

Copyeditor (British English)

Pipeline Publishing

I am an ocassional features writer for Pipeline Magazine, a monthly trade publication in the telecoms and tech space with a circulation to over 100,000 senior technical and C-suite executives. I also look after SEO-focused copyediting tasks.

Features Writer

PandaDoc

I worked in a freelance capacity as a proofreader, copywriter and content marketer for PandaDoc for nearly five years. Responsibilities included helping to coordinate content strategy, editing existing content, writing in-depth B2B blog posts, and writing copy for multiple landing pages.

Copyeditor, Content Writer & Content Strategist

Growcode

I worked as a copywriter and one of the chief ghostwriters for the blog Growcode, which is (as far as I'm aware) the web's first blog dedicated almost entirely to ecommerce conversion optimization.

It was an exciting opportunity to explore in depth how principles of sales psychology, copywriting and conversion optimization could be used to positively impact ecommerce sales.

Pawel Ognowski, one of the co-founders of the company with whom I worked closely, is a genuine innovator in the field and has pioneered the idea of ongoing conversion optimization for online merchants (vs. an "intermittent revamp" approach).

Lead Content Creator (Covering the Topic of Conversion Optimization)

SME-led content for B2B | Freelance writer & copyeditor | My specialities are longform blog posts and white papers that inspire and entertain as well as inform 🧠✨

TL;DR: If you're looking for a B2B writer with (lots of) experience working with subject-matter experts and a painstaking dedication to making deep insights clear, entertaining, and useful, get in touch. Past/current clients: NP Digital, Artisan, Rosetta Stone, EU Business School, Pipeline Magazine, PandaDoc. 

Long version: 

B2B content has a problem.

Well, it's got a few. 

Yeah, it's generic. It's shallow. Nothing new. 

But perhaps the biggest issue is that buyers don't trust it. I'll leave you to Google the stats, but they're there. 

I solve this problem by writing B2B content that works better. 

How? 

By combining a painstaking commitment to my craft with genuine subject matter expertise. I admit, SME has become something of a buzzword. But it gets to the nub of what most B2B content is missing—real insight and experience-backed opinion.

If you can combine these two elements—damned good writing AND deep expertise—you'll have content that not only draws eyeballs but also builds engagement and trust with your readers over the long term, guaranteeing you're top of mind when that good ol' shortlist gets written up. 

Top of mind because you've consistently delivered value, not because you've shared pixilated memes or wannabe-comedian Instagram reels. 

I've been fortunate to work with some of the web's top thought-leadership-driven brands, including EU Business School and Pipeline Publication (a telecoms monthly that goes out to over 100,000 senior executives at some of the world's biggest companies). 

I specialise in:

SEO -focused longform blog posts

White papers

Opinion pieces 

Interested? Message via LI or email me at dan@contentliftoff.com

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Daniel Mowinski

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