COO @ Venture 4th Media | Operations, Content Marketing

I’ve spent years at the intersection of content, strategy, and operations—scaling teams, solving messy problems, and figuring out how to get big ideas across the finish line. 

As a content operations executive, I’ve built multi-million-dollar digital publications, helped brands create sustainable growth strategies, and developed content teams that actually work. I love a good challenge, whether it’s building a content engine from scratch, operationalizing a chaotic process, or optimizing systems that just aren’t quite working.

These days, I’m deep in the world of Reddit marketing with ReddVisible—the first growth agency dedicated to helping brands unlock the power of Reddit. We help companies build real communities, create meaningful conversations, and drive traffic in ways that feel natural—not forced. With the ever-changing search landscape, brands need alternative traffic strategies that don’t rely on Google’s whims, and I’m all in on helping businesses thrive beyond the algorithm.

Beyond that, I’m all about building strong teams and systems that scale. I believe great content isn’t just about what you publish—it’s about how you build the engine behind it. Whether that’s through smarter workflows, better hiring, or streamlining the chaos, I love making things work so teams can focus on what really matters. 

If you want to geek out about content, community, or making operations way more efficient, I’d love to connect.

🔗 ScaleVisible.com – Our answer to the changing search landscape. Get discovered. 
🔗 ReddVisible.com – Helping brands grow on Reddit (the right way).
🔗 contentforwardwithamy.beehiiv.com – Where I talk about the future of content, community, and marketing.

What I'm good at:  

🚀 Reddit & Community-Driven Marketing 
🚀 Scaling Content Teams & Systems 
🚀 Strategic Leadership & Vision 
🚀 SEO & Content Growth 
🚀 Project & Ops Management

Amy Aitman

Natasha Golinsky

Helping solopreneur moms earn their full-time income working part-time hours | Web agency founder - #techforgood | HypeWoman for badass women | Mom x 3 | RBC Women of Influence Canada 3x nominee | PMP ACP CSM

I've been running my own businesses since I was 13 years old.

For the last decade, I've run On Purpose Projects - a custom web development agency partnering with women-owned agencies. We handle the complex technical work so our partners can focus on strategy, client relationships, and growth.

But somewhere along the way, something shifted.

The women I work with would call about a project, and we'd end up talking about something deeper. The exhaustion. The self-doubt. The way it feels to juggle everything and wonder if you're doing any of it right.

And I'd think: I know exactly what you mean.

"Don't wish it were easier, wish you were better. Don't wish for fewer problems, wish for more skills. Don't wish for less challenge, wish for more wisdom." - Jim Rohn

Running an agency will never be easy. There will always be difficult conversations that dysregulate you. 
Decisions that push you out of your comfort zone. Moments that make you want to retreat.

You can wish for an easier path. But that won't change anything.

The only way forward is to get better at facing the things that dysregulate you. To accept that hitting your goals means doing hard things.

If you're stuck, it's most likely past trauma blocking you.

The level of your income, success, and growth will only expand to the level your nervous system can tolerate.

So how do you get better? How do you become capable of facing what dysregulates you?

You overcome your blocks by overcoming your trauma.

I'm not standing on the other side saying I've figured it all out. I'm right here with you, doing the work.
Mom of three. Breast cancer butt-kicker. Single income for my household working part-time. I've navigated cash flow anxiety, economic shifts, personal crisis, and all the messy realities of building something while showing up for the people who need you.

The answer isn't another tactic or framework. It's healing the trauma keeping us stuck - so we can cut the cords holding us back and achieve our business goals.

That's why I started Never Launch on a Friday - trauma-informed guidance for female agency owners ready to do the real work of healing. 

On Purpose Projects supports women-owned agencies with technical work. Never Launch supports the women leading those agencies.

As a 3x nominee for the Canada Women of Influence® Award, I'm committed to helping women-owned agencies thrive.

Ready to chat about dev work? Send me a DM.

Want to learn more about trauma-healing as a gateway to goal achieving? Find me on substack - https://neverlaunchonafriday.substack.com/

—Natasha

Creative Agency Operations Coach

Helping female creative agency owners simultaneously work less, profit more, decrease business drama and have more time for what matters most.

1. Learn how to position yourself as the authority / leader right from the start
-How to do a paradigm shift about who you are and what you do: increase confidence, improve your professional posture etc
-How to choose a niche, specialty, ideal / dream client avatar, know who are bad-fit clients for you
- How to have a discovery call where you are in control of the conversation 

2. Create a (paid) scoping / planning / estimating / exclusions / expectation management / sales / onboarding (internal and external) system
-How to sell paid discovery, keys to a great planning phase
-How to get your team involved in estimating work and list your exclusions / expectations / scope creep management policy
-How to close and onboard your client with style

3. Set it up so you have an empowered team who can handle execution without you (and without ever needing to do meetings)
-Leadership vs management, identity of being the leader instead of working on deliverables yourself
-How to set up a basic PM system so your team gets what they need to do their job
-How to be a great boss that people want to do their best work with day after day and love working with you

Book a time to chat: https://calendly.com/onpurposeprojects/creative-agency-chat

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The Battle

Amy Aitman

Natasha Golinsky

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