Tanium

* Built and prioritized a 12+ month roadmap aligned with global support operations, driving clarity across technical and business teams.
* Reengineered case routing to a skills-based model, boosting efficiency for 200+ agents and improving time-to-resolution.
* Launched the Tanium Titans Experience Site to promote self-service and increase engagement through gamified support resources.
* Reduced aged/stale case volume by 98% by implementing proactive closure logic and auto-reminders.
* Partnered with Support Ops and IT to track KPIs, streamline Service Cloud functionality, and enhance user adoption through targeted updates.

Salesforce Program Manager - Service Cloud

Cloud Giants

* Led a team of Salesforce consultants, overseeing delivery for high-impact implementations across Sales Cloud, Experience Cloud, and Partner Communities.
* Managed hiring, onboarding, and mentorship for new consultants and interns, building capability around stakeholder management and systems thinking.
* Served as strategic advisor to clients, translating executive vision into actionable platform strategies and roadmap priorities.
* Directed Partner Relationship Community rollout, aligning user journeys, access controls, and data governance across business units.

Principal Salesforce Consultant

Red Canary

* Built and led a high-performing Salesforce Administration team, scaling operations to meet business growth
* Directed vendor relationships for staff augmentation, overseeing onboarding, performance, and offboarding
* Championed continuous process improvement to enhance user experience, enforce data governance, and strengthen integration reliability
* Acted as a strategic liaison between Sales Ops, IT, GRC, and other stakeholders to align systems and eliminate friction points
* Instituted a structured weekly release cadence, providing transparency into backlog and timelines via Asana

Senior Manager, Business Applications

Rapid7

* Directed cross-departmental Salesforce CPQ implementation and org unification post-acquisition.
  * Established change readiness protocols, led Lightning transitions, and enabled leadership with seasonal system updates.
  * Drove cross-system collaboration and process integrity through data stewardship and governance best practices.

Salesforce Solution Architect and CRM Platform Owner

Red Hat

* Spearheaded Customer Support systems optimization across Salesforce and Gainsight platforms.
* Bridged gaps between technical teams and business owners to streamline core functions.
* Promoted collaboration across global teams to align KPIs and enable better process oversight.

Principal Business Systems Analyst

CodeScience, Inc.

* Delivered multiple 250+ hour CRM implementations with integrated user training and change strategy.
* Conducted full lifecycle org migrations, minimizing risk and downtime during replatforming initiatives.

Project Manager & Business Analyst

Wired Triangle

Salesforce.com Consultant

Cloud for Good

Director of Professional Services

Senior Business Analyst

iContact

Salesforce.com Administrator & iContact for Salesforce Architect

Director of Customer Support Operations

Director of Customer Service

Customer Service Representative

Over 15 years of experience enabling operational change through scalable technology solutions, cross-functional team leadership, and enterprise-wide platform optimization. Adept at building trust with executive leadership, translating complex business processes into actionable systems strategy, and managing high-impact system rollouts that improve visibility, governance, and continuity across organizations.

I work with clients of various sizes and industries to design, develop, and deliver customized Salesforce solutions that automate and streamline their processes, improve their data quality and integrity, and enhance their user experience. I also provide coaching, training, and documentation to ensure the success and sustainability of the projects. I enjoy sharing my expertise and insights with others, and I have spoken at several Salesforce events, podcasts, and publications. My mission is to optimize for awesome, with a touch of irreverence and shenanigans.

Amber Boaz

Cirrus Insight

Senior Salesforce Administrator

Salesforce User Groups

The Girly Geeks began as a happy hour get together for women attending Dreamforce and looking for camaraderie at the event. Six years later the Girly Geeks are now an official Salesforce User Group and online networking community with more than 1,900 members - Women in Tech - and are a powerhouse network of female Salesforce intelligence. We are women who Salesforce.

Join our Charlotte chapter for social hours, career advice and mentorship, Salesforce strategizing, and much more in a community of women (and a few awesome men) who realize we are all better together.

https://success.salesforce.com/_ui/core/chatter/groups/GroupProfilePage?g=0F9300000009OhR

User Group Leader - Women in Tech - Charlotte

Principal Salesforce Administrator

Development & maintenance of Salesforce Platform (Service & Community Clouds + Pardot) used to support ACN customers & IBO support operations globally

MapAnything, Inc.

Primary dedicated Salesforce Administrator for mature Salesforce instance (Sales Cloud, Service Cloud, Marketing Cloud) as the company doubled in size to 150+ users and launched Customer Community to facilitate customer engagement.
Utilized Pardot B2B Marketing, Salesforce Inbox, Quip and other connected systems in addition to MapAnything to support evolving Sales, Implementation and Client Success best practices.

Salesforce Operations Manager

3D Systems Corporation

Managed Salesforce CRM for growing global enterprise, including merging orgs due to acquisition.
Utilized Pardot B2B Marketing, Salesforce Marketing Cloud, Salesforce Partner Community and other connected systems to facilitate efficient Sales process for the Printer division.
Trained partners & internal users via webinars, WalkMe and recorded tutorials to increase adoption.

Salesforce Administrator

Team Trivia, Inc.

• Hosted live trivia and bingo competitions to entertain bar/restaurant patrons and generate additional revenue for the venue
• Utilized online system to download questions, file event summaries and track venue payments

Team Trivia/Bingo Hostess

Newmarket, an Amadeus company

• Conducted in-depth consultative analysis of business processes for new customers 
• Implemented declarative configurations to Delphi.FDC Sales & Catering program, built on the Salesforce Platform
• Detailed spec documents to coordinate custom requirement work with internal Development resources
• Performed regularly scheduled Administrator trainings via webinars, in addition to onsite multi-day training and meetings as needed

HRM Consultant

• Created custom room diagrams from AutoCAD utilized by customers to detail event setup configurations
• Setup maximum capacity standard seating configurations to facilitate ease of use and adoption
• Instructed new customers on usage of software via interactive online sessions

Diagramming Specialist, MeetingMatrix

Passkey

•	Transformed internal Salesforce processes via custom objects, workflow rules and partner applications utilizing Administrator Certification, Salesforce Community and Dreamforce resources
•	Designed 10+ custom screenshots per prospective customer utilized in presentations by 11 person sales team 
•	Conducted in-depth product demonstrations for key prospects
•	Generated contracts, enrollment forms and amendments for new and renewal accounts via mail merge and DocuSign

Product Specialist

Bath & Body Works

• Provided excellent customer service on the sales floor to a diverse clientele in busy Northlake shopping mall in north Charlotte, brought into permanent staff after holiday season
• Processed payments while promoting special offers and helping to resolve any product issues or questions

Sales Associate

ConferenceDirect

•	Managed phone calls for housing and registration guests 
•	Processed event contracts to create housing binders and build Passkey events
•	Oversaw group email box to address attendee process questions and apply charges and credits as needed for event registration changes

Temp

5x Certified Salesforce Hall of Fame MVP | Awesome Admin

Passionate about process optimization, user experience & system usability as a Salesforce.com Certified Administrator, Advanced Administrator, App Builder, Sales Cloud Consultant & Experience Cloud Consultant. 
Background in the Hospitality space (hotel front office, conference services, restaurant service, DMC sales and operations, group housing management and general customer service), developing skills which can translate to any industry.

https://www.salesforce.com/trailblazer/kristiforce

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Kristi Campbell

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