Lantern

I partner with benefits consultant and benefits leaders at self-funded companies to tackle their toughest challenges, including rising healthcare costs, employee dissatisfaction, and complex benefits administration. By leveraging Lantern's innovative solutions, I help organizations reduce costs, improve employee engagement, and simplify processes, all while delivering measurable results.

Drawing on my experience in healthcare, I offer a unique perspective that allows me to align Lantern’s offerings with the specific needs of my prospective clients. My goal is to build lasting relationships and create strategies that drive better outcomes for companies and their employees.

Vice President of Sales

DirectShifts

AI driven technology connecting hospitals with local clinicians to support on demand staffing needs. 
Developed commercial and growth strategy for the Texas hospital and health system market, identifying 8 target markets equaling over $10 million in total accessible market.
Owned full sales cycle, from prospecting to close, with initial cold outreach including cold calls, emails, and LinkedIn campaigns to hospital C-level executives, resulting in over $900k new logo sales pipeline during first 4 months.
Partnered with marketing to develop market specific campaigns leading to a 75% increase in inbound leads.
Championed Salesforce design and adoption throughout commercial team and engineered the framework for capturing sales activity and revenue forecasting,

Commercial Strategy and Sales

Relatient

Relatient is patient engagement software, specifically designed for healthcare organizations. It automates communication tasks like appointment reminders, scheduling, billing, and surveys, streamlining patient interactions to improve overall engagement and efficiency.

Created and pioneered account upsell and retention strategies across enterprise health system accounts, resulting in 110% quota attainment equaling $3.2M in annual recurring revenue.
Led complex upsell deals and served as the internal “quarterback” amongst technical implementation, customer success, support, and product teams generating over $1 million in pipeline generation.
Leveraged business intelligence data (PowerBI, Tableau) to identify $2 million in additional billable revenue, developed capture strategy, and led initiative to scale project across the entire existing customer base.

Enterprise Account Executive

IPD Analytics

IPD Analytics delivers expert insights on pharmaceutical trends, drug pricing, and patent risks, helping healthcare organizations make informed, cost-effective decisions and stay ahead of industry changes.
Hunter/Farmer role, responsible for aggressive account growth across Fortune 500 health system,
health plan, and PBM accounts, consistently overachieving a $4 million quota across 4 years.
Successfully launched 3 new products within territory resulting in $800k in net new revenue.
Led aggressive price increase and term negotiations with Fortune 100 healthcare companies
securing over $5 million in contracted revenue.

The Advisory Board Company

Successfully completed an industry gold standard sales training process centered around Miller
Heimann and Challenger Sales methodologies.
Met with over 350 higher education executives generating over $1 million in new logo revenue
across 5 quarters.
Managed a team of 2 sales development associates, overseeing onboarding, product and role
training, territory planning, and performance reviews.

Territory Sales Executive

Partnered with Health System executives to identify cost containment and quality improvement
opportunities through the Crimson SaaS technology, recommended best practice strategies,
oversaw action plan completion, and measurement of ROI. This resulted in a consistent 90%
renewal rate and over $20 million in documented ROI.
Led team of technical business analysts through technical implementation, EHR integration, user
acceptance testing, and ongoing maintenance of the client’s platform.
Engineered and led technology platform demonstrations and training during customer
onboarding and throughout lifecycle.
Authored industry leading case studies, capturing vivid insight into the challenges and key
strategies implemented and value seen through use of the Crimson platform.

Client Success Manager

Senior Associate, Client Success

North Texas Specialty Physicians

•	Developed and provided analyses of area post-acute care providers on quality and utilization metrics to aid in expansion of preferred provider network for Plus ACO, one of the first Medicare Pioneer accountable care organizations
•	Managed the planning and operations of an ACO committee from conception including developing a board approved charter, budget, and timeline that served as the operational map for the 2013 term
•	Established recruitment strategies and standards to obtain committee members with a 90% success rate
•	Project manager for various ACO functions, such as establishing relationships with area post-acute care providers, preparing data to report utilization and quality metrics at board, medical management, and finance committee meetings 
•	Prospected, interviewed, and trained new staff

Strategy Analyst

Graduate administrative intern for Plus, a Medicare Pioneer accountable care organization (ACO), which is a partnership between NTSP and Texas Health Resources.

•	Responsible for the planning and development of an ACO patient advisory committee
•	Managed the development of policies and procedures in collaboration with each ACO functional department 
•	Developed processes for identifying preferred providers within post-acute care

Graduate Student Intern

Texas Health Resources

Performed in the role of admitting patients for their inpatient, outpatient, and Emergency Department visits; responsibilities included: checking and verifying insurance and eligibility and managing patient accounts to be in compliance with hospital and government standards
Delivered satisfactory customer service to improve overall patient satisfaction scores as recognized by management

Admissions Specialist

Hi there! I'm passionate about transforming how healthcare is paid for and making it more affordable. At Lantern, I help companies give their employees access to high quality, affordable specialty care.

My approach is all about being authentic, curious, and genuinely caring. Building trust and long-lasting relationships with benefits leaders who are tackling the challenges of healthcare costs is what I do best.

Outside of work, I’m an advocate for mental health awareness, neurodiversity, and work-life balance. I've had my share of ups and downs, including a tough period of unemployment, which taught me resilience and self-awareness. These experiences drive my passion for creating supportive, employee-centric cultures.

Let’s connect and explore how we can make a real impact in healthcare and workplace well-being. Always open to meaningful conversations and new ideas.

Alyssa Riley, MHA

A small milestone as I close out my first month at Mercer - I’m now a licensed General Lines Life, Accident, Health & HMO insurance agent in Texas!

2 podcasts that have fundamentally changed and improved my approach to sales.



I’ve listened to both for almost 5 years. The tactics and frameworks I’ve learned from each are invaluable but most importantly so easy to put in practice with massive impact. Several episodes from each are so crucial to my sales process that I will listen multiple times throughout the year. Call it continuing education 🤣 Truly a must listen if you’re in B2B sales.. 

1. Selling Made Simple

2. 30 Minutes to Presidents Club

I’ve linked them both in the comments! 


What are your holy grail podcasts? Comment them below!

Reiter Affiliated Companies

Sr. Manager, Regulatory & Compliance

Biological Farming Solutions, Senior Manager

•	Mass production of organic inputs (Tichoderma, Persimilis, and Vermicopost Tea).
•	Research and Development of organic inputs and beneficial organisms. 
•	Manage relationship with regulatory bodies (USDA, CDFA, EPA, FDA Etc…).
•	Manage laboratory operations in the USA.
•	Conduct laboratory work for microbiological and chemical analytics.
•	Experiment design for in field trials.
•	Development of pollination program (Beekeeping).
•	Development of document control systems (Paper base and LIMS base).
•	SOP creation base on ISO standards.

Organic Products Manager 

Mission Produce Inc.

•	Maintain Global Microbiology Program to ensure consistency and accuracy with all global regulatory bodies.
•	Development of the Global Maximum Residual Limits (MRLs) program by centralizing and analyzing all pesticide applications based on government and client requirements. 
•	Conduct all Post Harvest Treatment Evaluations for Mexico, Peru, Chile and California. 
•	Ensure compliance, validation and standardization of all safety and food safety systems to comply with all federal, state and local regulations. Ex: Wastewater system, Storm Water, Hydro Cooler and Fruit Wash.
•	Development and implementation of a global internal communication system based on SharePoint and SQL data bases that replaced all share drives by creating a document control system that is globally accessible and complies withal government and industry regulations while maintaining the highest level of confidentiality and security. 
•	Development and management of a multi-level reporting structure Global Sanitation Department which consist of a morning and night team in charge of maintaining all sanitation procedures to prevent any food borne pathogenic outbreaks. Ex: Morning Team = 4 members and Night Team = 15 team members.
•	Conduct Research and Development projects following the scientific method and project management procedures to develop new technologies to improve the food safety and safety of the company. 
•	Developed the Research and Development Laboratory in partnership with the Engineering department to ensure that all Good Laboratory Practices are met. 
•	Audit all National and International facilities to ensure Safety, Food Safety and Compliance standers are met.  
•	Conduct risk assessments, data analysis and develop projection models to reduce cost and prevent catastrophic events.

Food Science Manager

•	Developed the Microbiology Biology program on a global scale, ensuring that proper procedures are followed.
•	Hazard Analysis Critical Control Point (HACCP) development and implementation on a global scale. 
•	Food Safety Program development and implementation on a global scale. 
•	Conducted Food Safety and safety audits. Ex: Primus GSFI, BRC, Compliance, OSHA Visitations Etc.	
•	 Developed Employee trainings and training matrix with built-in risk assessment. 
•	Developed naming and standard operating procedures for the company in compliance with all corresponding ISO Standards. 
•	Conducted quarterly internal audits to assess risk areas. 
•	Developed environmental procedures and conducted monthly reports for all company environmental requirements. Ex: Wastewater system and Storm Water.

Food Safety Specialist

Amgen

• Responsible for the management of projects starting from project identification, team formation, charter creation/updates, scheduling/conducting meetings, tracking of key milestones to project conclusion. Ex: Clinical Lane assessments, Depot Pilots (Singapore) and Budget creation.

• Conducted RFIs, RFQs and RFPs with different global depot management and logistics providers. 

• Project leader in the development of key performance metrics to measure strategic partnerships and relationship management with key suppliers

• Manage provider relationships by using good project management practices with the ability to talk systematically with strong problem solving, persuasion and negotiation skills. 

• Performing clinical supply chain analytics to establish cost efficiency on country lanes to clinical sites (Annual plan of 50,000 shipments)

• Developed and implemented a model with Microsoft “Pro-View” to map all the global study lanes and layout to understand the lead-times, logistic cost, approval of logistic lanes, and layout to assist trial management planning for new studies.

• Developed and implemented new PO and Payment processes to ensure accurate billing and on-time payment to suppliers.

• leading program management on multiple projects to ensure that large scale of IST’s studies can be rolled out effectively

• Performing large data set analytics to assist and identify gaps between our internal process and our suppliers ability to execute clinical studies at a global scale.

• Led a cross-functional team to create a global quality agreement for successful execution of ongoing studies.

Financial Data Analyst Specialist and Project Manager

Turtle Idea

• Development of business strategy

• System implementation in terms of management, policies, and costumer relationships.

• Maintain inventory and scheduling.

• Assist with web development, graphic design, and photography.

• Recruit new costumers.

• Project Management: MultiService USA, Sugar Beets Restaurant, Ramirez TKD, and Los Arboles Harvesting Inc.

Independent Consultant

Community Market at Oxnard College

•	Manage 13 employees making sure they are ready to work and safe during work hours.

•	Create the schedules for the employees and time sheets for payroll. 

•	Maintain inventory of cleaning materials and safety gear.

•	Organize the 187 vendors that conduct business every weekend making sure that all the CMAOC rules and safety regulations are met.  

•	Conduct EMT services during any medical emergencies before EMS is on location.

Manager

Addison Behavioral Resources

•	Use of the ABA system and ABC data collection of behaviors presented by kids with Autism. 

•	Introduce programs designed by supervisors that are specific to the kid’s behavioral needs.
    
•	Keeping an accurate collection of daily notes, data, and monthly session summaries that are use latter to create programs that improve the social skills of the kid’s life.

Behavioral Interventionist

UC Merced

•	Researched phylogeography of marine algae and systematics of jellyfishes. 

•	Extracted DNA samples from organisms, subsequently organizing them for further analysis. 
 
•	Prepared PCR’s of DNA samples in order to obtain the necessary material to continue the research. 

•	Conducted Gel Electrophoresis to analyze the results and see if the necessary materials were present.   

•	Measured different samples of organic materials using quantitative assays to obtain an accurate value for the concentration of the substance in the samples. 
 
•	Analyzed results using Math Lab, Sequencer and created different types of Networks using the program TCS to presented the data. 

•	Organized the samples and kept a database for latter use.

Upper Division Undergraduate Research ( Research Assistant )

•	Manufactured Gold nano-wires using LPNE method for electronic devices.

•	Fabricated Metal/Semiconductor core/shell nanowires for photodetectors and solar cells.

•	Measured photoresponse of Au/CIS core/shell nanowires. 

•	Created graphical illustrations of the LPNE method.

Lower Division Undergrad Research (Research Assistant )

Los Arboles Harvesting, Inc.

•	Developed the company’s image by providing a well-devised marketing research.

•	Designed and maintained the company’s website. 

•	Monitored data distribution and storage. 

•	Implemented new marketing tools that helped the company make itself more visible to a greater audience.

Webmaster / Marketing Director

Oxnard College, Tutorial Center

•	Provided tutoring for students in Math, Biology and chemistry. 

•	Conducted an Algebra class of 45 students as a supplementary instructor resulting in an improvement of a letter grade for all class members.

•	Created a series of marketing tools to help the program inform more students about their options in the program.

Tutor

Fry's Electronics

•	Assisted clients with questions regarding product quality and prizes showing them my knowledge in the product, which generated new clients for the company. 

•	Provided exceptional customer service resulting in 100% client’s satisfaction.

•	Influenced clients on product acquisition by tailoring their needs with the right product. 

•	Supervised a department section in order to keep a good inventory and organization of the product.

Computer Sales

Highly motivated and self-directed professional with a Bachelors in Science with an emphasis in Molecular & Cell Biology. With over four years of experience in Project Management and eight years of work experience in academic laboratories. Skills ranging from management of project life cycle, strategic sourcing procedures (RFI, RFQ and RFP), PCR testing, Gel Electrophoresis, DNA extraction, Cell culture, Assay, and information system management skills for on hand programming and execution of system validations (SQL, etc.…). Additional skills include, fluent in English and Spanish, understanding of the GMP regulations, exposure to LIMS tracking system, SAP etc. These experiences have developed the ability of cross-functionality and collaborative working habits, which have allowed project completion in their respective scope, schedule and budget expectations.

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Alfredo Villicana-Bedolla

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