Allison J. Bran

The REX Agency

Founder, CEO, Speaker, Educator, Author and Creator of the F.O.C.U.S. Formula, the Brand Compass + Brand Ascension Framework, helping brands from $750K - $30million to stop competing and start leading. I'm on a mission to build brands that inspire fans, inside and outside of organizations to give a sh!t about people.

Founder & CEO

Rex Image

Senior Brand Strategist & Marketing Consultant

Task Tools

Consultant/Packaging Design - CPG

Country Roots Furniture

Development and facilitation of integrated B2B and B2C marketing programs; creative director and developer for online marketing/promotional strategies; developed online customer experience that increased online sales by 2000% in one year.

Director of Marketing - B2B / B2C

RSI International

Lead designer for RSI corporate websites as well as the user interface for web-based Hotel Reservation System.  Responsible for visual marketing/communications materials in B2B marketing as well as to potential share holders during IPO.

UX/UI Designer + Branding, SAAS reservation software

QUICK BIO:

Business, Brand, & Marketing Strategist defining category-leading brands and solving business problems with communications solutions since 1999

Founder & CEO of REX Marketing + Design Inc., an internationally award-winning agency, voted a top Brand agency in Canada, and BC’s Best Marketer by Small Business BC

Committed to building brands that add value to people's lives, both inside and outside organizations

Passionate and animated podcast guest and speaker on brand, business, culture, leadership, communications, and personal development

Contributing author to an Amazon Best Seller on Women in Business

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MY AGENCY STORY: REX, EST 2017:

REX is a full-service marketing agency. We define winning strategies for differentiation, category leadership, and growth marketing, primarily for B2B & premium Consumer Services companies.

I'm passionate about entrepreneurship and the opportunities/ impact of independently owned SMEs in North America. 

After 17 years of working client-side, freelance gigs with agencies, and as an independent consultant, it became clear that the agency model doesn't work for SMEs. There's a service gap for this sector of business owners and it's limiting entrepreneurial growth.

Big agencies are priced too high to show returns and many are wildly inefficient. Small agencies are either too niche to understand the broader business need or are under-delivering by putting accounts on autopilot with insufficient strategic leadership.

As a result, SME marketing is too often directed by entrepreneurs themselves or the junior-to-intermediate-level marketing managers they hire who don't have enough business experience to see the strategic gaps between the business goal and marketing that will move the needle.

SMEs are guess-marketing and that's a big problem.

"Tactics without strategy is the noise before defeat." ~ Sun Tzu, Art of War

At REX, I'm striving to develop the agency model for SMEs that bridges the gap. Here's how:

• We are a strategic, creative, and tactical team of smart, creative, and caring marketing professionals
• We continually optimize our exceptional processes and project management for efficiency
• We educate our team on SME and Entrepreneur life so they can navigate with understanding
• We expose employees of all experience levels to the strategic processes to continually build their depth
• All accounts are overseen by an executive-level business, brand, and marketing strategist with a minimum of 10 years of experience

Entrepreneurs, Business Leaders, and Impact-driven Marketers – reach out.

VictorEric Design+Build

I lead the development and execution of sales and marketing plans. My role is to identify new business opportunities, manage the sales process, and oversee all marketing efforts. Along the way I mentor team members, manage budgets, and develop marketing and sales processes to nurture a consistent customer journey.

Sales and Marketing Lead

Symmetrix Exercise and Rehab

Marketing, Sales, Finances and Operations for a next generation, evidence-based health and rehab shop.

Co-Owner and Clinic Manager

HUB Cycling

I helped build HUB Cycling's annual and recurring giving programs

Giving Manager

Green Teams Canada

I am exited to help connect a growing community to nature with Green Teams of Canada.

Board Chair

Ancient Forest Alliance

Leading team of door to door fundraisers for environmental non-profit.

Canvass Director

Grassroots fundraising for forestry conservation non-profit.

Canvasser

PVL Projects

Regional sales representative for energy efficiency projects.

Project Consultant

Ivanhoe

Planning and executing exploration on several prospects at a time from prospect generation to grassroots to drilling stage, looking for stratiform-Cu. Exploration work included mapping, pitting, trenching, auger drilling, groundmag and EM surveying, soil sampling and diamond drilling. Reporting, presenting, QAQC and making maps were my focus.

Project Geologist

McGill University

Teaching assistant for several lab-based and field-based positions.

Teaching Assistant

Rio Tinto Iron Ore

Iron ore mining. Blast sheets, block outs, grade control, hazardous material clearances

FIFO Mine Geologist

Ucore Uranium

Uranium exploration. Drilling, logging, claim staking, database management

Geologist

Know this: an overwhelming body of evidence demonstrates that active people live higher quality lives for longer in nearly every measure. 

We’re in it to get people moving. 

We build activity into the lives of our community members because we can see the impact. 

We’re elevating kinesiology for a more functional world. 

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Healthy people build healthy communities, and communities are the fabric of our world. That is why we deliver our unique services to get people moving in Yaletown and Burnaby. 

We want to be a kinesiology hub where kinesiologists can grow their careers, and where clients and our growing community understand its benefits.

We believe the evidence: everyone is better off with more movement in their life.

We know healthy people and a healthy environment create a healthy planet.

Join us.

start@symmetrix.ca

taplio

The Battle

Allison J. Bran

Kent MacWilliam

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