Alli Rizacos - Imposter Syndrome Coach

Career Coach

Turning corporate leaders into successful coaches on LinkedIn in 90 days. Do work you love, when and where you want 🚀 I OG Imposter Syndrome Coach I Ex-Salesforce Leader I Virgo I Enneagram 3 I Projector I

In 2021, I took the leap and left my $250k corporate job to pursue my dream of building a coaching business while traveling the world. 

In 4 years, I’ve built my business to over $1.6M in revenue all through my brand on Linkedin. 

I work with high-functioning, highly ambitious, successful leaders. 

They don’t need coaching, they WANT coaching. 

They recognize that what they really desire can be possible if they invest in themselves and get support from someone who:
- believes in their vision
- has taken big scary leaps 
- doesn’t buy into their negative stories and fears
- holds them accountable to making it happen

My Linkedin Business Accelerators give you a system to get results (make as much or more than you do/did in corporate) and banish your imposter syndrome from getting in the way. 

Because you don't need coaching, you need results. 

Like Jo, Jessica, Talia, Justin, Matt, Mallory, Ashlee and Jill who joined my 3 month LinkedIn Accelerator. 

- Jo had her first $20k WEEK
- Jessica got her first 8 clients ever
- Talia had her first $16k/mo as a coach
- Justin had his first $10k mo in the 90 days
- Matt went from 1 lead/mo on Linkedin to 5/week!
- Mallory made 6 figures in her first year of coaching
- Scott went from corporate to $30k/mo in less than a year
- Karen went from $40k annual salary to making 21k in 2 months
- Ashlee made $25k in 3 months as a brand new coach on Linkedin. 
- Jill piloted her coaching program at work then made the leap and got her first 3 clients signed up. 

Whether you’re a corporate leader wanting to take the leap OR a coach that took the leap but isn’t seeing the revenue flood in (ie sub $10k/mo consistently), you need a system to build the business that actually gives you the freedom you want. 


☎️ Book a call to work with me ☎️
https://calendly.com/d/ck94-39x-3k9

Founder & Imposter Syndrome Coach

I coach high-achievers in tech sales to have the clarity & confidence to create success on their terms. 

I don't help people get their dream job, I help them create their dream lifestyle and find a job or business model that fits their lifestyle. 

Book a call: https://calendly.com/alli-rizacos

If you think you're too busy and can't prioritize yourself - that's exactly why you need to!

Visit www.allirizacos.com for more content, and testimonials

Alli Rizacos

My great aunt died last week. She was 102. 

There's 1 thing that made her live so long:

> It’s that she lived on the same street as her brothers and sisters since she came to Canada decades ago. 

Community is everything and we all say it but this kind of story proves it.

It’s the reason I stopped being a digital nomad.

For 4 years it was awesome getting to rub in my jet-setting life here on Linkedin 

But it was also lonely.

Constantly making new friends, then leaving those friends to make new friends and inevitably losing touch because proximity breeds friendship.

So I moved back to Toronto, where I have the majority of my community

And I’m so glad I did.

I went through some major life changes recently and my community was there for me.

I know that’s vague, but I’m not ready to share yet (but like as big as it gets)

And thankfully I got back up super quickly because they supported me. 

I still hate the winters, and I’m the most pale I’ve been in 4 years which pisses me off

But I feel loved and held. 

And maybe that’ll keep me going until I’m 102 too.

Beaches are cool, but best friends are better.

(But best friends ON a beach is the ultimate) 

_____

PS Just a few months ago she was making me my favourite Greek dip

Yea, she was still cooking at 102!

Do you have relatives that have lived long? 
What's their secret?

Turning corporate leaders into 6-figure coaches on LinkedIn -​> Get 3-5 coaching clients/mo on LinkedIn I Ex-Salesforce Leader I Speaker & Podcast Guest I Virgo, Projector & Enneagram 3

Last week my great aunt died at 102 and I shared how it was her community that kept her alive for so long.

This weekend I attended a High Vibe Women event in a room filled with women entrepreneurs (my people!)

I got to:
- meet people I've followed for 5 years, 
- see past clients IRL 
- hang out with past coaches
- was asked to be on a podcast 
- and speak at an event

That's what happens when we're in person with each other.

We expand and evolve.

We’re not the same person going in as we are coming out.

For 5 years, I’ve wanted to host my own in-person retreat

I’ve been to retreats that I still talk about to this day

They are special experiences.

And I’ve had this dream of bringing together my audience

To meet face-to-face to experience this magic together

And it’s finally happeningggggg

April 11-15, I’m hosting The Evolution Retreat: For the version of you your business has been asking for. 

5 days on the beach, doing the inner work to stop playing small, and start being more brave and bold in how we show up for our business, for ourself and online. 

There are only 2 spots left. 

If this is hitting you at the exact right time, I’d love for you to apply, we’ll chat and see if it’s a fit. 

Apply here: https://lnkd.in/gz7YQF9j


______

PS this is also a celebration of my 5 year business-iversary.

BIG milestone!

PPS cheers to Kristina Bartold-Sorgota and Maria Tassi for throwing a beautiful event!

I used to hide my story because I thought it wasn't big enough.
No rags-to-riches come-up. 
No overnight success. 
No viral moment.
 
Just slow, boring, consistent progress.
 
Turns out that's exactly what my clients needed to see.
 
They didn't want a guru. 

They wanted proof it was possible for someone like them.
 
Your "ordinary" story is someone else's permission slip.
 
Stop waiting until your results are impressive enough to share.
 
The most relatable coaches I know aren't the most successful. 

They're just the most honest.
 
Share where you are. 

Attract who you're meant to serve.


_____

Telling our real story is what builds trust

An essential ingredient in your buyer deciding to work with you

On March 17th I'm hosting a Masterclass on How to 3x Your Coaching Revenue With Buyer Psychology (NOT Linkedin algo hacks). 

Learning what makes buyers say yes accelerated my revenue growth 3x.

(to the tune of $150k months)

LInk to reg: https://lnkd.in/diX_tUDk

Limited to 100.

Walking away from corporate to travel & build my business felt liberating...but I had constant anxiety that the ‘job police’ would knock on my door to tell me to a ‘real job.’

That what I was doing was “bad” and they were here to straighten me out.

I’m not even trying to be funny.

I truly felt like I was on the run.

Hoping they wouldn’t find me and tell me I was delusional to think I could make it on my own.

Fast forward 4.5 years and 7 figures later… 

I can proudly say: 

The job police don’t exist. 

But the fear...that’s real.

And if you let it, it’ll keep you in the cubicle forever.

Freedom starts the day you realize no one is coming to “save you”… or STOP you.


👇 Me "on the run" in Hawaii living in a camper van

Happy Friday y'all 😎


____

PS I'm hosting my next Masterclass on March 17th

All about how when I learned what makes buyers say YES helped me 3x my coaching revenue

Instead of throwing spaghetti at a wall and hoping

Build a process that turns lurkers into clients predictably!

Register here: https://lnkd.in/diX_tUDk

Limited to first 100

I’ve been obsessed with understanding why so many coaches fail (only 18% make it 2 years) and I’ve finally figured it out:

It's because they think like a coach, not a CEO.  

It’s the difference between 

“ I want to help people” 
vs 
“ I want to run my own coaching business”

At first, my dream was to become a coach to help people

I even gave my 2 weeks notice 2 years into working at Salesforce because I was so passionate about COACHING

Thank god I didn’t follow through with leaving

Because staying for 6 more years gave me my MBA

And it’s 100% why I’ve built a 7-figure coaching business

Because when I finally started my biz 8 years later

It wasn’t just to be a coach

It was to run a successful coaching business. 

That’s what led me to make $10k in my first month

Because we don't get to help a lot of people if we don't have any money to keep the business running. 

You're ALLOWED to care about making money as a coach

It's not unethical or sleazy.

It's how you get to have the impact you want. 

------

On March 17th I'm hosting a Masterclass on Buyer Psychology and Why They Aren't Buying Your Coaching. 

Because you're already a great coach, that's not the problem

You're not a great CEO yet.

And when you know the psychology of why people buy

You bypass all the rookie mistake and get to closed clients quicker.

Limited to 100. 

Sign up here: https://lnkd.in/diX_tUDk

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I used to take rejection really personally.

If they didn't buy my coaching, I thought I was the problem

Even though I knew better, it still stung. 

Then a friend reminded me: 

👉 Objections are not a rejection of YOU.
👉They are a reflection of your client’s fear of change.

They were so RIGHT. 

Here's what's actually going on in people's minds when deciding to buy coaching:

“It's not the right time, can we start in a few months?” 
↳ What if I invest and don’t follow through?

“I need to think about it” 
↳ What if I fail and regret this decision?

“It’s too expensive” 
↳ What if I spend the money and don’t get results?

They aren’t doubting your value.

They’re doubting their ability to succeed.

When we understand that it's not personal, we can focus on helping them see what’s possible.

Once I studied buyer psychology, getting yeses got way easier.

I built it into my content, my live experiences and my sales process

So by the time I get on the phone with them, they are 80% sold

If you're getting objection after objection, it's time to change that. 

I’m hosting my next Masterclass on how to convert clients 3x easier through understanding buyer psychology. 

I’ll show you how to turn “I’m not sure” into “Where do I sign up?”

Register here: https://lnkd.in/diX_tUDk

I've been in sales for 20 years, eventho I was the shyest kid growing up.
 
But sales has changed my life.
 
I wasn't naturally good at it but when I learned the psychology of why people buy, it finally made sense and stopped feeling sleazy.
 
One of my clients was deciding between me and Tony Robbins.
 
He chose me.
 
Another talked to 5 other coaches, reputable ones too, and still chose me.
 
I'm def not better than Tony Robbins.
 
But I made each of them feel more seen, more understood, and more certain that I actually got their specific problem.
 
That's buyer psychology in action.
 
People don't buy the best product.
 
They buy from the person they trust most.
 
Which means sales was never about being loud, pushy, or convincing.
 
It's about being real enough that someone feels safe saying yes.
 
And that....anyone can learn.
 
On March 17th I'm hosting a Masterclass:
 
Buyer Psychology: Why People Aren't Buying Your Coaching
 
If you're tired of losing clients you know you could've helped, this is for you.

Link to reg: https://lnkd.in/diX_tUDk

Limited to first 100 registrants.

Ladies, we need to IMMEDIATELY stop saying this:
 
"I don't want to come across as salesy."
 
I hear this every week. And it's always a woman.
 
(I'm a feminist and that's exactly WHY I'm saying this.)
 
I get it too...there's no mainstream example of a woman crushing it in sales without being cutthroat or overly sexualized.
 
So you're not wrong for having this feeling.
 
But it's slowly killing your business.
 
Sales isn't aggressive or manipulative. It's actually deeply caring:
 
You have something that solves a real problem. 
Someone has that problem. 
You help them see you can fix it.
 
The fear of being salesy is really a fear of being seen.
 
Someone is suffering from the exact problem you solve.
 
Your fear is the reason they haven't found you.

It's time to stopping letting that happen. 

____

I've been in sales for 20 years (eventho I was the shyest "good girl" growing up).

But sales has changed my life

And it will change yours too.

On March 17th I'm hosting a Masterclass sharing the 1 thing that 3x my revenue as a coach:

Understanding what makes buyers say 'YES'. 

I wasn't naturally good at sales, but when I learned the psychology of why people buy

It finally made sense and made it not sleazy.

Link to reg: https://lnkd.in/diX_tUDk

Limited to first 100 people

Growing up in an immigrant family as a shy kid
I was always listening and taking it all in, even if I didn’t understand the language being spoken.

But I could always understand the actions & behaviours.

And there's one etched permanently in my brain:

> Seeing all the women in my family labour over their husbands and families.

I would watch my aunts and grandmother spend hours and hours cooking a feast

While the men sat back relaxing and shooting the sh!t.

When dinner was ready...the men sat at the table and waited to be served by their wives. 

Even though I was young and didn’t know any different, in my bones I knew I hated this.

And I made a decision as a young girl to dream bigger than that for myself. 

That has been my driving force for every decision I have made in my life

Every good grade, every interview, every promotions, every business decision, every leap of faith

I did it because they didn’t get to.

They never expressed being unhappy with the arrangements with their husbands

But I knew they wanted more but couldn’t ask for it.

They wanted more but were afraid. 

Every time I’m afraid to take the scary step

I remind myself of the women in my family

And I take the step for them.

For all the steps they never got to take 

But for building beautiful loving homes that kept us safe.

And fuelled our ability to go forward bravely in a world not built for us

But one in which we’re making it safer to be in for all women.

Happy International Women’s Day 

For all their labour, love, bravery and support keeping this entire planet still spinning.

💜

In a room of 200 female founders, I was the odd woman out because I'm on Linkedin, not Instagram. 

I've never felt more like an outsider...and that I was sitting on a goldmine at the same time.

Every one was anxiously recording b-roll all day, which they would then need to edit for horus to make into a reel later

As I sat there, snapped a couple solo pics and wrote down some ideas for content that I'll whip up in a few minutes on Sunday night. 

Never have I been more happy to be a Linkedin weirdo. 

If you've ever doubted if Linkedin is the right platform for you as a coach

This is to remind you of the opportunity that you're sitting on:

Instagram: 3B  users...40% of them create content daily
Linkedin: 1.2B users...1% of them create content daily

I don't know about you, but I'd much rather compete with 1% of 1B vs 40% of 3B

The math just seems to be mathing for Linkedin. 

If you're not getting coaching clients here tho, let's fix that.

I'm hosting my next Masterclass on March 17th at 12pm

Sharing how to 3x your coaching revenue when you know WHY buyers say YES to coaching

Limited to first 100 people

Reg link here: https://lnkd.in/diX_tUDk

As a people focused, passionate and high energy professional, I use my experience and a collaborative approach to achieve goals. I believe that any great endeavour starts with a great team. This means I enjoy building relationships and empowering everyone to get involved, while helping teams and companies grow.  As a leader, I am a coach who challenges people while thrusting them into excellence.  I believe there is always room to learn and experiment so I thrive in environments with open communication that nurture creativity and ownership.

Ashton W.

We’re hiring a Productivity Director – Enablement Business Partner (AMER) to join our SMB team — and this one is special.

This year, our SMB Team was ranked #1 at Salesforce. So when I say this is the best team in the business… I do have receipts (even if I’m slightly biased 😉).
But here’s what really makes this role exciting:

✨ We build for impact.
We just closed a banner year — major wins in ramp acceleration and seller productivity. Our work doesn’t sit on a shelf. It moves metrics, shapes behavior, and fuels growth.

🎯 We’re supported at the highest level.
 This team sits directly within the COO org — fully aligned to strategy, programs, and partners. That means tighter integration, faster execution, and real leverage to accelerate impact.

🙌 Our sales leaders are the real deal.
 Engaged. Thoughtful. Invested. They don’t just “accept” enablement — they co-create with us and help shape some of our best work.

👀 Who I'm looking for:
As a senior IC, you’ll serve as a trusted, strategic enablement partner aligned to SMB EVP/SVP leaders across AMER. You’ll design and execute scalable programs that drive productivity at scale — from strategy to delivery to impact measurement.
I’m looking for someone who can:
- Build programs that scale to thousands
- Translate data into actionable insights
- Drive strong cross-functional partnerships
- Balance being “on the sales team” with being a strategic consultant
- Operate with precision and deliver end-to-end excellence
- Show up with executive presence and influence at the senior-most levels

📍 West Coast / San Francisco preferred but open to Chicago, Atlanta, & New York for the right candidate.

Don’t check every single box? If you see yourself aligning to ~70% of the role, I encourage you to apply anyway. One of the greatest perks of being at Salesforce is the investment in training, development, and coaching. We grow incredible careers here.

Due to the high volume of interest — and in the spirit of running a fair and equitable process — I kindly ask that you apply directly through the posting rather than DMing. We’re hoping to get someone in seat ASAP.
If this sounds like you (or someone brilliant you know), please apply below
Let’s keep building something special. 💙

Ashton Williams

GTM Enablement Leader with a passion for building high performing teams

Open article: Productivity Director by salesforce.wd12.myworkdayjobs.com

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