Allan Dib

Lean Marketing

Helping people and organizations develop or enhance their marketing capabilities.

Founder

Hey, thanks for checking me out.

This is the bit where I’m supposed to tell you how awesome I am. It’s also usually written in the third person, which is kind of weird, so I won’t do that.

I think people read “about” pages and author bios for two main reasons. They want to know, “Is this person credible?” and “What can they do for me?” With that in mind, here’s a bunch of business stuff I’ve done that I’m proud of:

→ I’ve sold a lot of books. I’m in the top 0.01 percent of nonfiction authors.
→ My books have a lot of reach. They’ve been translated into over 30 languages and have impacted millions of entrepreneurs all over the world.
→ I’ve founded, scaled, and successfully exited multiple high-growth businesses across various industries, including IT, telecommunications, and marketing.
→ I’ve spoken to thousands of people at some amazing events and conferences.
→ I’ve made a lot of money along the way. I know money doesn’t buy happiness, but having grown up poor, I can tell you being rich is much better.
→ I work very reasonable hours. My business and work support my lifestyle, health, and relationships rather than being detrimental to them.

Here’s what I can do for you:

→ I’ll give you a clear, simple, and structured framework for marketing success.
→ I’ll help you and your team build your marketing skills, infrastructure, and capabilities.
→ I’ll help you grow your business revenue and profit.
→ I’ll help you increase the value of your business and create an asset that’s salable should you ever decide you want to exit.
→ I’ll help you build the kind of business that allows you to live life on your own terms.
→ We’ll do all of the above in a way that’s fun.

You can find out more about my programs, books, and content at LeanMarketing.com

Managing Dictator

I coach owners/entrepreneurs on how to build their in-house marketing capabilities. Here's how:

Read The 1-Page Marketing Plan: 
👉 It’s been called a “business bible” and “game-changer.”
👉 Huffington Post named it one of the 10 best marketing books for small business owners. 
👉 Universities across America use it as a modern-day textbook.
👉 Purchase it online at Amazon or through Barnes & Noble. More info here: https://successwise.com/book/ 


Or purchase the 1PMP Course - successwise.com/1pmpcourse/
👉 It follows the nine stages of the book, but we go deeper into tactical implementation.


Download the 1-Page Marketing Canvas Plan (1PMP) for FREE. 
👉 It provides business owners with a roadmap for marketing. 
👉 Use it to quickly & easily create a strategic marketing plan that propels your business: successwise.com/ 


Join the Marketing & Business Academy (MBA) - successwise.com/mba/ 
👉 Get instant access to an online community of like-minded entrepreneurs.
👉 Receive a vault of business-building content
👉 Attend weekly coaching calls with Allan: learn which proven systems help you leverage marketing and exponentially grow your business


Get 1:1 Coaching successwise.com/coaching/
👉 Invest in a specialized interactive marketing strategy and coaching program
👉 Learn how to implement sophisticated marketing strategies that get results
👉 Collaborate on strategy construction and development, agreed upon sales and marketing tactics, and goal setting  
👉 Enjoy unlimited email support and on-going campaign support.
👉 Let us hire and train your marketing team to make sure your marketing gets done.


"There are plenty of marketers out there but Allan is a level above them. The difference is Allan's marketing actually makes me money, not just him. He's always there. No question is too stupid for him to answer. He makes everything easy. If you're struggling to get traction in marketing, talk to Allan"
David Champion, Business Lighthouse

HAGE EXHIBITION

International Relations Officer & Market research analyst

Upwork

-Collaborated with diverse clients to deliver tailored video content, meeting and exceeding their expectations.
-Edited and polished raw footage to produce engaging and visually appealing videos for various purposes, including marketing, events, and social media.
-Implemented creative transitions, effects, and motion graphics to enhance storytelling and brand identity.
-Conducted color grading to achieve the desired mood and atmosphere, ensuring visual consistency.
Efficiently managed multiple projects simultaneously, adhering to strict deadlines and maintaining a high level of client satisfaction.

Freelance Video Editor

Self - Independent

Digital Marketing Strategy:

Devise and impart effective digital marketing strategies aligned with business goals, ensuring participants grasp the principles of strategic planning and execution.
Content Marketing Mastery:

Instruct on the art of crafting compelling content that not only attracts but engages and converts target audiences, emphasizing the importance of storytelling and brand narrative.
Social Media Marketing Excellence:

Share insights on leveraging social media platforms to build brand awareness, foster community engagement, and generate valuable leads.
Paid Advertising Proficiency:

Conduct training on managing paid advertising campaigns across various platforms, teaching participants how to maximize return on investment (ROI) through targeted and effective ad strategies.
Analytics and Reporting Acumen:

Instruct individuals on the critical skill of analyzing and interpreting digital marketing data. Emphasize the importance of data-driven decision-making to continually optimize campaigns for maximum impact.
Training Approach:

Utilize real-world case studies, hands-on exercises, and practical simulations to ensure participants gain practical experience and develop a deep understanding of digital marketing concepts.

Digital marketing Trainer

inDrive

Proofreading and Localization:

Collaborated in the adaptation of content for the Tunisian market, ensuring cultural relevance and linguistic accuracy.
Conducted meticulous proofreading to maintain high-quality standards across various content types.
Creative Content Development:

Crafted compelling slogans and creative texts for advertisements, maximizing impact and resonance with the target audience.
Contributed to CRM messaging, banners, offline materials, and social text, infusing brand personality and consistency.
Web Presence Enhancement:

Played a pivotal role in the ongoing development of landing pages, web content, and push messages, ensuring alignment with brand objectives and user experience.
Short Creative Copies:

Generated short, impactful creative copies that effectively conveyed brand messages in a concise and engaging manner.

Copywriter/ Linguist/ Editor

Horizon Ed.

Storyboard Development:

Conceptualized and crafted detailed storyboards to guide the narrative flow of each animation video, ensuring alignment with educational objectives and capturing the attention of young viewers.
Adaptive Design for Kids:

Infused creativity and adaptability into the design process, tailoring animations to resonate with the cognitive and emotional development of children aged 8-12.
Adobe Premiere & After Effects Expertise:

Applied advanced techniques in Adobe Premiere and After Effects to seamlessly edit and enhance animation sequences, incorporating captivating effects and transitions.
Visual Storytelling with Photoshop:

Employed Photoshop to design characters, backgrounds, and visual elements that complemented the storyline, enhancing the overall visual appeal of the animated content.

2D Motion Graphics Designer & Animator

FRANCE-SOIR

Video Editing Expertise:

Edit and curate content featuring politicians and influential figures in France, ensuring seamless transitions and impactful storytelling in both long and short formats.
Platform Optimization:

Tailor video content to fit the unique requirements of Instagram, Facebook Reels, TikTok, and YouTube Shorts, optimizing for each platform's audience and engagement preferences.
Social Media Management (CM):

Execute comprehensive social media management strategies for TikTok, Twitter, Facebook, and Instagram, ensuring consistent brand presence and engagement with the audience.
Content Curation:

Curate content that is not only visually compelling but also aligns with the political landscape, keeping the audience informed and engaged.

Freelance Video Editor & Community manager

GIZ Tunisie

Benchmark Analysis:

Conducted thorough benchmark analyses to assess market trends, competitor strategies, and industry best practices, providing a solid foundation for strategic planning.
Editorial Calendar Management:

Orchestrated and managed editorial calendars to ensure a cohesive and timely content strategy across various digital channels.
Dashboard Website/Matrice de Veille:

Implemented and maintained a dashboard website/matrice de veille to monitor key performance indicators (KPIs) and provide actionable insights for continuous optimization.
SEO Strategy Development:

Devised and executed SEO strategies to enhance online visibility, improve search rankings, and drive organic traffic growth.
Digital Communication Plan:

Crafted comprehensive digital communication plans, aligning with brand objectives and leveraging various channels for maximum impact.

Junior Consultant

DuetoData

Community Management:

Engaged with online communities, fostering connections, and responding to inquiries, showcasing a commitment to building and maintaining a positive online presence.
Social Media Content Creation:

Played a crucial role in crafting engaging and relevant social media posts, aligning content with the brand voice and attracting audience attention across various platforms.
KPI Tracking and Analysis:

Assisted in defining and monitoring key performance indicators (KPIs), providing insights through data analysis to drive strategic decision-making and optimize social media performance.
Media Buying Learning Curve:

Actively participated in the learning process of media buying, gaining insights into the intricacies of the field and understanding the nuances of launching successful social media ad campaigns.

Community Manager and Business developer  and media buyer

Jegham Tools

E-Commerce Innovation:

Pioneered the creation of Samir Tools, an online platform offering a curated selection of repeating tools for households, providing customers with a one-stop solution for their home improvement needs.
Strategic Facebook Ads:

Developed and executed targeted Facebook advertising campaigns to reach a wide range of audiences, effectively increasing brand visibility and driving traffic to the Samir Tools website.
Customer-Centric Approach:

Focused on providing a user-friendly and customer-centric online shopping experience, ensuring accessibility, convenience, and satisfaction for every Samir Tools customer.
Diverse Product Range:

Curated a diverse range of repeating tools, catering to various home improvement needs, and emphasizing quality, durability, and affordability.
E-Commerce Experience:

Spearheaded the end-to-end e-commerce experience, from website development and product sourcing to order fulfillment and customer support.

🚀 Welcome to my LinkedIn profile! 
I'm Samir, a passionate and results-driven freelancer with a Bachelor's degree in Business Administration and a Master's degree in Digital Marketing.

🎥 As a creative enthusiast, I specialize in crafting captivating motion graphics and video editing that elevate brand storytelling and leave a lasting impact.

💼 With a strategic mindset, I have a proven track record of helping businesses flourish in the digital landscape. I've worked closely with various firms, providing expert consulting to digitalize their services and products. My areas of expertise include strategic planning, SEO strategy, communication plans, and more.

📈 Leveraging my digital marketing prowess, I develop effective marketing strategies tailored to your business objectives. Identifying the right target audience and selecting suitable channels, I ensure your campaigns deliver tangible results.

👥 Nurturing and engaging communities is essential, and my expertise in community management fosters meaningful connections between brands and their audiences, cultivating loyalty and advocacy.

📊 Additionally, I excel in media buying, optimizing ad spending for maximum ROI. Staying ahead of the latest advertising trends and platforms keeps your brand at the forefront.

🏆 Throughout my career, I've collaborated with diverse clients, from startups to established enterprises, helping them thrive in the digital world.

📧 If you're seeking to enhance your brand's online presence, boost engagement, or need creative strategies to digitalize your services and products, let's connect! I'm always eager to explore new opportunities and help businesses succeed.

taplio

The Battle

Allan Dib

Samir Jegham

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