Tier 1 Performance

Managing Director, Partner Ecosystem Market

The Spiritual Economist

Spiritual Economics is dedicated to combining & evolving human consciousness and commerce with the natural order of the universe.

Spiritual Economics builds on exciting developments in Regenerative Economics by leading the charge on aligning wisdom traditions, unified physics, and business models and practices. We build on an expanded worldview that brings us from separateness and fragmentation to wholeness and interconnectedness and from ego-centric to ecosystem-centric mindsets.

Chief Executive Officer

Channext

Member of The Supervisory Board

Partnership Leaders

Executive Member

Digital Bridge Partners

Digital Bridge Partners is a boutique consulting firm focused on bridging digital business models and partner networks.

Managing Partner

PartnerHacker

Align with fellow Ecosystem experts to inform and advise the PartnerHacker leadership team

Ecosystems Council Chair

Altus Alliance

Strategic Partner

MarketSource

As an Engagement Partner with MarketSource/ChannelForce, I develop and manage global outsourced sales and marketing execution projects for leading IT vendors.

Current focus aligned with MarketSource includes:
•	Developing Globally consistent, locally flexible channel coverage models. See attached case study
•	Unifying and integrating Channel Marketing with Channel Sales through process automation services.

Engagement Partner

Crimson Consulting, Inc.

Go-to-market, partnership &amp; strategy consultant                                                 

·Develop partnership, channel and go-to-market strategies for leading information technology companies.

·Leverage Crimson Consulting talent pool to assemble and manage full consulting and client teams to solve fundamental client challenges.  www.crimson-consulting.com

·Utilize expertise as two-time CEO – technology company (WorkingWild) and a professional services firm (MSI Consulting).

bChannels

GO-TO-MARKET, Channel and Alliances Strategy Consulting, directly connecting strategy and execution through Design, Development and Deployment of go-to-market Channel and Alliances Programs.

Current focus aligned with bChannels includes:
•	Developing Globally consistent, locally flexible channel coverage models. See attached case study
•	Unifying and integrating Channel Marketing with Channel Sales through process automation services.

Allan Adler is a world-class Ecosystems advisor, consultant and change agent supporting individuals, managers and executives to understand and incorporate partnership best practices in service to our businesses, our partnerships, and our planet.   He is the creator of the GoToEco framework that guide XaaS CEOs and C-Suite to unlock the potential of Ecosystem and transform businesses for good by leveraging ecosystem orchestration best practices. 

As Managing Partner at Digital Bridge Partners, Allan is our Chief Ecosystem Officer and drives thought leadership to help clients drive ecosystem differentiation and accelerate their ecosystem flywheel. Allan is proud to be an Executive Member of Partnership Leaders. 

Previously, Allan founded and ran (as CEO) MSI Consulting Group; a 100-person sales and marketing strategy firm focused on the high-tech where he became a leading sales and marketing strategist and visionary. Allan also worked as a consultant with The Boston Consulting Group and received his MBA from Harvard Graduate School of Business where he was honored as a Baker Scholar. Allan is also a CPA and serves on several for-profit and not-for-profit boards.

Allan Adler

Author of Multiple Books on Business and Personal Growth

📚 Mind Matters: Navigating Mental Health In A Challenging World
Explore insights into navigating mental health challenges in today's world. Available on Amazon.in.

📚 Beyond the Clicks: Practical Insights for Sustainable SaaS Growth
Gain practical insights for sustainable growth in the SaaS industry. Find it on Amazon.in.

📚 Unwinding Alliance Ecosystem
Discover insights on navigating alliance ecosystems. Available on Amazon.in.

📚 Building Bridges: Unleashing the Power of Analyst Relations for Unparalleled Business Success
Learn about leveraging analyst relations for business success. Get your copy on Amazon.in.

📚 Revenue Engine
Delve into strategies to build a robust revenue engine. Available on Flipkart.com.

Published Author (Analyst Relations, Revenue Generation, SaaS Marketing and Mental Health Author)

Cygnet Infotech

• Drive Cygnet’s focus on “Vision 2026” where partnership player a key role, he will help drive our global partnership strategy effectively and keep it current.
	Developed a partner portal facilitating Value-Added Resellers (VARs) to market and sell tax tech and fintech products. Negotiated managed services partnerships encompassing SAP, AWS, Microsoft, UiPath, among others. Initiated and structured all contracts (MS, VAR, Referral) from inception.
	Pioneered the integration of Cygnature, a digital signing solution, onto marketplaces and the Gartner Peer Insights portal, expanding market presence and visibility.
	Instrumental in establishing UiPath, RedHat, Adobe for e-commerce, and laying the foundation for a Salesforce practice, orchestrating these setups from inception to bolster Cygnet's service portfolio.

• Create Partnership program for Cygnet products and manging marketplace presence.
•	Own P&L and drive key partnerships with hyperscale’s / Banks / Auditing Firms mapped across Cygnet suit of products and managed services.
•	Develop and implement acquisition strategies to create demand, identify diverse lead generation sources, outbound and inbound campaign development in various geographies. 
•	Responsible for managing the partnerships, scaling them and accountable for delivery on business from each of the partners to create a win-win solution.

General Manager

LTI - Larsen & Toubro Infotech

***Sales***
 Created Cloud (VMware, UnitedLayer, Equinix, Digital Realty), DWP (8x8, Smart Velocity, Lakeside), CCT (Five9, NICE, SupportLogic) partnership ecosystem from scratch.
	Author of book Unwinding Alliances 
	Streamlined process to factor in legal questions and ideals form for faster processing of legal documentation
	Ideated Partner Day for key vendors like yellow ai (Didn’t happen due to merge but have a fair idea about it)
	Was responsible for more than 213 vendors/OEMs within CIS ecosystem for joint solution developments with 

***Marketing**

-As a marketing leader, I participated in various key CPG events throughout the year, including NRF Retail's Big Show, Shoptalk, Retail Week Live, CGT (Consumer Goods Technology) Summit, SAPPHIRE NOW, CPG Innovation Conference, Groceryshop, IRI Growth Summit, Shop.org, and the Consumer Goods Forum Global Summit, where I engaged in networking, showcased our products and solutions, gained industry insights, and explored partnerships to enhance our marketing strategies and brand visibility in the CPG sector. 
	I leveraged tools like HubSpot to create effective landing pages, executed social media marketing campaigns, and drove targeted traffic to our exhibition counter at these events, resulting in increased engagement and lead generation 
	Created initial sales deck for MOTIF - Eliminating OTIF Penalties for Retail/CPG (build in SAP Leonard) and TradeSmart (that help to find trade spend ROI, HiLo and EDLP lift analytics product)
https://www.ltimindtree.com/industries/retail-and-cpg/
	Worked on Aws Public Sector Partnership from scratch to setup LFR and COE process.

Senior Manager -Cloud & Infra Alliance & Service Design  Leadership

CSS Corp

89 partnership done within 9 months( including several PRs, Marketplace sassification, Hubspot lead gen) Expanded existing partner ecosystem five folds within first 6 month via strategic and tactical alliances solving recruitment, skill building, sales and third party technology portfolio for global ETAS and INCS teams.
Drive global brands and foster long lasting technology alliances. (Win-Win)
Product Management -  PRD, MRD, Business Case, EOL Assessment, Benchmarking. Roadmap, Soft Launch, industry specific solutions design and pricing.

Global Head of Alliances

UnitedLayer

BU Head  Alliance and Channel Marketing

I run a team that comes up with different ideas and strategies to segment and market  Co-location solution called UnitedColo, Infra as a Service called G3 Private Cloud, Multi-Cloud Management solution called unityonecloud and various services associated with it.
Lead a team of 9 spanned across demand, content and branding, and grow the team to 20 in a year
- Identified and prioritised needs for different user personas.
- Spearheaded collaborative efforts between Design and Development teams to bring products to market.
Mentions
•	CIO Insider Cover Story: UnitedLayer’s CEO, Abhijit Phanse explains and shares his insights on “Leveraging the Capabilities of Software-Defined Data Centers and Private Clouds.”
•	UnityOneCloud positioned as “Leaders” in MarketsAndMarkets’s Multicloud Management Market Report 2020.
•	UnityOneCloud positioned as “Leaders” in MarketsAndMarkets’s DCIM Market Report 2020.
•	United Private Cloud positioned As “Innovators” in Cloud Infrastructure Services Micro Quadrant 2020 by MarketsAndMarkets.
•	UnitedLayer Recognized As “Innovators” in Micro Quadrant: Data Center Colocation Report 2020 by MarketsAndMarkets.
•	CIO Insider Cover Story 2020 (Cloud Edition): United Private Cloud recognized amongst Top 10 Most Recommended Cloud Solution Providers - 2020
•	UnitedLayer positioned as "Leaders" in the US Data Center Colocation Market 2020 by The Insight Partners.
•	United Private Cloud positioned as "Leaders" in US Software-Defined Data Center Market 2020 by The Insight Partners.
•	UnitedLayer recognized as a “Leader” in Cloud Infrastructure Brokerage & Orchestration Services by global analyst firm NelsonHall.
•	United Private Cloud recognized as a “Leader” in Cloud Infrastructure Brokerage & Orchestration Services by global analyst firm NelsonHall.
•	UnityOneCloud is recognized as a “Leader” in Cloud Infrastructure Brokerage & Orchestration Services by Global analyst firm NelsonHall.

Head of Marketing( Three Data Center cloud brands delivered in 1 year)

Delivered 'Best Ever Analyst Quarter' for CSS Corp. with 9 Leadership and 5 challenger positions within a short span of 5 months.
Heading Analyst Relationships at CSS Corp
Responsible for bring CSS Corp in 9 Leadership Quadrants by submitting fact based RFIs fir cognitive chatbots, cloud infra automation and customer experience augmentation.

Created several business framework to introduce tech product into market, Roadmap, benchmarking, release management,  Analyst Relation, Product and Solution Strategy, RFI Submission, Awards write up, Demo, GTM, Talent Branding.
‘Leader’ in NelsonHall’s NEAT Report - CX in Retail & CPG​
‘Leader’ in ISG’s Provider Lens Report - Digital Workplace of the Future – Mobility Services
‘Disruptor’ in Avasant’s RadarView Report - Intelligent Automation Services
‘Rising Star’ in ISG’s Provider Lens Report - Digital Business- Solutions and Service Partners
‘Major Contender’ in Everest’s PEAK Matrix - Contact Center Outsourcing
‘Major Contender’ in Everest’s PEAK Matrix – Application Transformation
‘Major Contender’ in Everest’s PEAK Matrix – Network Transformation & Managed Services
‘Major Contender’ in Everest’s PEAK Matrix – Cloud Services
‘Major Player’ in Agile, DevOps Services Global NelsonHall NEAT Assessment
‘Product Challenger’ in Digital Workplace of the Future Managed Services- Workplace Support (USA)
‘Product Challenger’ in Digital Workplace of the Future Managed Services- Workplace Support- Global

Head Of Analyst Relations (Best Ever Analyst Quarter Delivered)

Newgen Software

Helped in making 'public readactment document' which helped to oversubscribe shares by 8 time on the day of release. Analyst Relationship and RFI positioning for ECM and BPM product to the analyst community
Creating Enterprise Software product RFI response and product demo for leading Gartner and Forrester Analyst
Connected with the CEO, CTO, VP level stakeholders for product/company strategy formulation regularly. Was part of a special team working on the company Initial Public Offering(IPO) release.
Managing AR community on social media
Showcasing brand position in company website and social media

Product Manager ECM ( 8 new features delivered)

Product Management
• Defines Market Requirements and Product Requirements 
•Con ducts research and analysis to get information and feedback from customers, benchmarks product with competitive offerings, tracks trends which will influence product
• Determines product positioning and messaging for multiple geographies
• Prioritizes, and plans releases in collaboration with engineering
• Tracks product adoption
• Product Release note
• Press Release and webinars for introducing new feature
• Get Demo ready for client after taking requirement and sharing the same with developers

Sales Enablement
•	Create content, case studies and marketing collateral to support pre-sales and sales teams for evangelization to Industry Analysts and CIOs. Drive proof of concept and demo development
•	Supports Sales and Pre-Sales with RFIs and RFPs
•	Enterprise Content Management (Content Capture and Extraction, Document Management, Content categorization & Classification, Records Management, Portals / Web Content Management)
•	Business Process Management (Process modeling, Process Execution, Workflow, Business Rules Management, Reporting & analytics, Case management, Low code application Development)
•	Good interpersonal skills to interact with Engineering team, Center of Excellence Team, Pre-Sales team, and Analysts (both internal and external)
•	Ability to work across teams with geographically team members

Analyst Relations
o	“A Leader” in the Forrester WaveTM: Digital Process Automation Software, Q3 2017
o	“A Leader” in the Forrester WaveTM: Enterprise Content Management – Transactional Content Services, Q2 2017 
o	“A Leader” in the Forrester WaveTM: Cloud Based: Dynamic Case Management, Q1 2018
o	A “Challenger” in Magic Quadrant for BPM-Platform-Based Case Management Frameworks, 2016, 24 October 2016, Rob Dunie, Janelle B. Hill

 Product Marketing (IPO Readactment Shares 8X oversubscribed)

Gartner

Project Management and training younger  associates for Marketing Forecasts and personal technology research projects, Product benchmarking, Portfolio analysis of enterprise products( channels, partners, pricing, features) etc

Researcher (Cloud and Infra) Colocation, DCIM, DC Monitoring Solutions

• Partnered with Gartner analysts to review business and technology trends across industries and translate insights into consumable reports for C-level executives.
• Coached team members and new hires on SLAs, communication practices, knowledge databases (Capital IQ, ISI Emerging Market, eMarketer, Harvard Business, Factiva, etc.)

Country report Canada & Germany

Project Management for ICT projects of team size 5.

Technology Researcher.......
CLM Toolkit creation
3D Printing Economic Application in Construction, Defense and Retail

Handset (mobile, tablet), PC (ultrabook, ultraportable)>>>>>>>>>>
>Making Web crawler, connector, extractor for Handset (mobile, tablet), Pc(ultrabook, ultraportable) data extraction and presenting data on Tableau.
>Analyzing Equity reports/financial statements for Sales Forecast.
>Reporting technology trends
>Key Development indexing and organo-gram analysis.
>Technology tracking for BFSI,US Health insurance & logistics industry – Mobile Banking, M2M, Mobile payment, NFC, Mobile application, Track n Trace etc
• Worked on Gartner’s branded research content: Magic Quadrant, Hype Cycle, Market Guides and several key internal strategic technology research projects.
• Single-point-of-contact for IT Compliance & Troubleshooting, fun committee for a team of 50 

Research Topics supported :
• Track technology trends and digital business opportunities across industries, and develop insights on Go-to Market Feasibility Assessment, Industry Analysis, Competitor Analysis, Location analysis, Company analysis
 Hype Cycle for 3D Printing and Healthcare payer technology. IOT device Mavericks 
 Market Share Analysis: Enterprise Content Management, Worldwide, 2014

Associate (Personal Technologies) Used web crawler to collate features data

Evalueserve

Working on Saas and Tableau to analyse and showcase telecom plans for a Singapore based service provider

Data Scientist (SAS and Tableau)

Team Management>>
>> Being a seasoned researcher after 1 year was trusted with training of younger researcher from IIT's and as managing client interact and project scoping.
>> ICT research and data analytics project management experience of team size 6
>> Was able to reduce project execution time by 22- 33% for a range of project on Telecom and IT

Secondary Research>>>
Business Intelligence, Business Research, Report Writing, 
Organo-grams,  Profiling, Sector Report, Product Bench-marking , Market sizing, Strategy focus, Financial ratios, Market Basket Analysis, RFM Analysis, Campaign Management, PEST, PESTLE, SWOT analysis, Newsletter.

Primary Research>>>
Multi-linguag survey management(recruitment till team management), Lead Generation, Questionnaire preparation, Expert interviews, Field Survey ( FMCG )

Programming>>>
Excel- solver , what if scenario generation
VBA macro, SQL, SAS and Hadoop

Research & Data Analyst (Energy and ICT)

content high

Market scooping for android innovative product named T-web
It was a stipend based training with an aim to develop product market and branding strategy formulations to raise sales before diwali in pune.
I was responsible for 34 % of product sales and was offered job to continue my work at mumbai.
However I thought I lacked analytical skill to make informed decision so I joined EValueserve

Business Development Executive

A Doer, Learner and a Tech Enthusiasts with more than a decade of experience in marketing complex idea in a world of fast pacing digital growth and creating alliance to promote it.

Been on both the sides of sales & marketing (pre-sales evaluation and pitching product) recruitment( hiring and firing) and trainings ( delivering sales trainings and receiving them from top leaders) in the business.

Been on both sides of syndicated/industry research creation (in Gartner/Evalueserve) and consumptions ( CSS Corp./ Newgen/UnitedLayer) in CPG and Public Sector space

Succeeded in billion dollar, midcap to startup organisation creating value for their product and services.

Meteoric growth from Associate to Leadership within a decade.

Worked in multiple roles like data scientist, CPG Marketing, researcher, team leader, analyst relations, product manager, benchmarking specialist, partnership, product marketing to inside sales manager.

Inspired by 
https://www.youtube.com/watch?v=ebrvE9KpCik

taplio

The Battle

Allan Adler

Saurabh Bisht

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?