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Data Analyst

Rose International

Part of the Operations team. Project managing data labelling operations to train LLM models.

Aston Carter

Part of the New Business Verticals team using data tools like Python, SQL, Mode, AWS S3, Google Colab, Google Sheets, Excel (Power Query) & Snowflake to organize, clean and analyze data for a faster more efficient merchant and customer experience.

dentsu

Part of the Analytics & Measurement team using data tools like Tableau, SQL, Excel, & Google Sheets to report on global performance marketing campaigns across marketing channels like Facebook Ads, Google Ads, Twitter Analytics etc.

Akorbi

Part of the Operations team where I analyzed data and identified issues within software utilizing different internal data analytics and 3D visualization tools such as Xview, Carcraft and Webviz.

COOP

In partnership with Microsoft, Oath (Yahoo!), and Salesforce, a powerful 200-hour selective Data Analytics apprenticeship for first generation college grads to expand hard and soft skills in data.

Delta Analytics

Seattle Against Slavery now called 'The Lantern Project' aims to end sexual exploitation in our communities by changing culture through prevention, intervention, and transformation.

As a Consultant at The Lantern Project, I built Tableau Dashboards to analyze and visualize Microsoft's Freedom Signal Platform's product outreach, effectiveness and response rates using data queried from MongoDB and PostgreSQL.

Nielsen

●	Optimized strategy & growth by monitoring 10+ KPIs to measure success; reported 3 solutions to Sr managers
●	Supported Sr managers in implementing a new reporting platform by developing 2 analytics dashboards using Tableau
●	Tested the impact of a new solution on key metrics & measured potential value by analyzing data on G-Sheets

Coca-Cola CCI

●	Increased customer engagement for Coca-Cola through major product marketing initiatives e.g., ‘Reels-on-Wheels’ 
●	Optimized sales distribution by investigating sales data of 4800+ outlets on SQL & Excel (vlookup & pivot tables)
●	Increased marketing channel effectiveness by analyzing customer behavior & preferences data using Excel

FlatRock Associates

FlatRock is an early & growth stage private investment firm which is not backed by any LPs and that makes it easier to invest in & advise companies and funds.

●	Increased ROI for clients by ~0.5% by advising on investment strategies through 15+ data-driven Tableau reports
●	Reduced research time for investors by 14% through 30+ reports on global outlook by analyzing data in SQL/Excel
●	Trained 2 interns on report writing & global macroeconomic analyses to help executives focus on client relations

Email: alihaidersoni62@gmail.com

I’ve always seen data as a way to sharpen our understanding of the world, and each step in my career has proven that true. Early on, I learned how even a few thousand rows of numbers could uncover hidden efficiencies, reveal subtle market opportunities, and spur strategic growth. Back then, it was just me, a spreadsheet, and a determination to separate meaningful trends from the noise.

As I evolved, so did the scale and complexity of my work. I handled 50+ analytics requests weekly, managed teams to produce client-facing reports in record time, and turned month-long projects into single-week sprints. I streamlined processes, automated repetitive tasks, and cut through redundancies to save entire teams hours of manual effort. My mission? Make data easier to grasp and faster to act on.

I found that data can do more than measure outcomes—it can guide decisions. By collaborating with product, engineering, and marketing teams, I ensured everyone could use insights without needing a crash course in SQL or Python. It wasn’t just about the numbers; it was about telling a story that influenced everything from marketing spend to product improvements. I helped refine KPIs, elevate user experiences, and boost campaign performance—all by looking at the world through a data-driven lens.

At the heart of my work is a belief that data should empower people. I’ve mentored new analysts, showing them how to transform tables into tangible strategies. I’ve built dashboards that cut through complexity, turning thousands of metrics into intuitive visuals that leaders can act on. Over time, I’ve honed a simple yet powerful formula: combine technical skills with creative thinking and clear communication, and you’ll drive meaningful change.

If you need someone who can dive into complex datasets, orchestrate high-impact initiatives, and translate insights into compelling calls to action, I’m ready. Let’s talk about how I can help illuminate the path ahead—one dataset, one insight, one decision at a time. Feel free to send me a DM or an email, and let’s explore how data can become your strategic advantage.

Email: alihaidersoni62@gmail.com

Ali Haider Soni

Maven Analytics

Analytics Specialist & Product Manager, Community

Dataford

Dataford Inc is a live editor platform where users can practice technical data analytics interview questions commonly asked by top-tier companies.

https://www.dataford.io/

Growth Advisor

Matt Mike

Video content to accelerate your data career.

YouTube Channel | Matt Mike

Advice and experiences to help you become a better data analyst

Newsletter | The Data Point

I help people break into data and change their lives through 1:1 coaching.

Data Career Coach

Gilbert, Arizona

Business Intelligence Analyst

CTRL Analytics

Power BI Developer

Iridium

- Developed SQL script and Power BI report to replace a twice weekly manual process, saving the company 108+ hours annually.
- Utilizes Power Query via Power BI for data modeling and table creation within critical company reports.
- Maintained, validated, and improved core SQL scripts for key department reporting.

Revenue Operations Analyst

Mobile Mini Solutions

- Developed an Excel report for tracking new clients above AR threshold resulting in an overall 33% improvement of collections.
- Created Excel report and dashboard that tracks daily call KPI’s for 80 associates, improving call volume by 20%
- Implemented Tableau dashboard to track KPI’s for AR department, saving the company 150 hours annually.

Business Analyst

- Directed a team of 7 Associates with a total aging portfolio of $48M+.
- Used Excel to presented account reporting and data visualization on balances of $100K - $1M+ to internal and external stakeholders.
- Utilized Power BI as a progress measuring tool, improving team efficiency by 15%.
- Resolved account escalations to completion through interdepartmental collaboration with 5+ departments regularly.

Business Operations Supervisor

- Navigated a $6M+ balance portfolio through account reconciliation, advanced excel reporting and auditing.
- Accomplished 100% of quarterly goal attainment through strict adherence to best practices, goal setting and deadline completion on a regular basis.
- Utilized advanced Excel to produced accurate accounting for 200+ client accounts through effective financial analysis.

Business Operations Associate

Staples

- Lead new business to close through cold calling, in-person visits, setting meetings, exceeding 100% of designated sales quotas and growing team revenue by 20%.

B2B Sales Consultant

BASIS.ed

- Implemented a new Student Support program using curated plans, reducing case load of students requiring academic support by 25% from previous year.
- Developed new student incentive program, reducing policy violations by 10%.

Dean Of Students (Middle School)

•	Fulfilled the required specifications of 30+ student IEPs (Individual Education Plan) through regular meetings with students as well as associated faculty, specialized therapists and respective parents.
•	Cultivated and expanded an already existing department alongside the Program Director by creating new procedures and onboarding additional faculty, improving the effectiveness of our administration.

Assistant Program Director (Special Education)

Are you struggling to start a career in data? Finding it difficult to stand out and get interviews?

Or better yet....

Struggling to get OFFERS? Even though you know you're qualified?

If any of this resonates, I get it!

Hi, I’m Matt Mike. 

To date, I’ve helped over 100 professionals transition into data roles they once thought were out of reach.

💥 “I look back on this decision as one of the best ones I made. Matt tailored my experience to what I needed in the moment, challenged me to improve where I was lacking, and was constantly available to me.” - Zachary S., Data Analyst

Over the past few years, I’ve developed a unique approach for non-technical folks to stand out in data.

Before all this…

I spent a decade navigating career changes and climbing the corporate ladder. I bootstrapped my way into the data field without going back to school. I've seen firsthand what works and what doesn't when changing careers, especially into data field.

💥 Matt Mikes mentorship was key to my successful pivot into data science. His insightful strategies enriched my portfolio and LinkedIn presence, directly leading to my new position..” - Justin D., Data Scientist

What’s my promise to you?

We’ll work together to reshape your career narrative and build professional confidence. You’ll know exactly what steps to take—both big and small—toward making your data career dreams a reality. 

I don’t promise shortcuts, but I do promise clarity and strategy that works.

I’ve logged thousands of hours helping people pivot, through content, 1:1, and group coaching. I’ve refined hundreds of resumes and profiles to highlight what works. I’ve guided over 100 people into roles they once thought unattainable.

I’ve put in the work so you can succeed with confidence.

To be real…

I’m bringing my years of expertise and practical knowledge of the data field to each session. Your success isn’t just my goal—it’s my mission.

🔥 “I was at a very low point when we met and wasn't really sure what to do next but the advice Matt gave me helped me get just those next couple interviews that I needed and I was able to secure a job.” - Denzel H., Data Analyst

4 ways I can help you:

1. Power Hour - We'll create a personal roadmap in 1 hour
2. Coaching Program - 4 sessions, each with a theme
3. Coaching Subscription - We meet monthly
4. Free content - Learn free on LinkedIn, Substack, and YouTube

Sound good?

You can check out my pricing and availability here:

https://calendly.com/matt_mike/60-min-data-career-roadmap

Questions? Send me a DM at any time.

Appreciate you reading. You rock!

Want to become a Data Analyst? Here's my 100% free roadmap:

Overview:
→ Fastest way to become a data analyst: https://lnkd.in/gEzyDcbH
→ What does a data analyst actually do? https://lnkd.in/gKhSYW_f

Skills:
→ How to learn SQL FAST: https://lnkd.in/gPuA8NuW
→ Fastest way to learn Power BI: https://lnkd.in/gFPwTFNy
→ Essential Excel functions: https://lnkd.in/ghr_BzJ9
→ Pass the PL-300: https://lnkd.in/gdpMZDJN
→ The best AI tools: https://lnkd.in/ghiSKvyz

Portfolio/LinkedIn/Resume:
→ Build a portfolio from scratch: https://lnkd.in/g8E5jJjY
→ Get project data: https://lnkd.in/ghaYCrba
→ Optimize your LinkedIn: https://lnkd.in/gASPcE4s
→ Create a resume (free template): https://lnkd.in/gqeyVk6e

Interviewing:
→ Ace your next SQL interview: https://lnkd.in/grZzewTi
→ Ace your next Power BI interview: https://lnkd.in/gYYwm7js

Career Advancement:
→ Get ahead of 99% of data analysts: https://lnkd.in/gergKwKj
→ The key to growing your data career: https://lnkd.in/gUVBKkZD
→ Skills to get you promoted from junior to senior analyst: https://lnkd.in/gbvX2jhU

Hope this helps! All videos created by yours truly 😊

Enjoy!

Business Intelligence Developer 🤘 | Black Rock Coffee Bar ⚡️ | Power BI | YouTube @ Matt Mike

Greg Deckler finally published the book I've been waiting years for him to release.

𝘋𝘈𝘟 𝘧𝘰𝘳 𝘏𝘶𝘮𝘢𝘯𝘴 is finally here!

It's essentially a "No CALCULATE" guide.

I first learned about the no calculate approach a couple of years ago from Brian Julius and Greg Deckler.

Greg has essentially been the pioneer for this shift.

By changing the approach to your DAX formula structure, you can make your code:

- Leaner
- Faster
- Simpler

And now there's an entire book on how to do it!

(Plus the cover looks epic)

If you want build better performing reports more easily, then I HIGHLY recommend checking out Greg's book.

https://packt.link/3X2k9

I've been loving it so far.

♻️ Repost for the Power BI junkies out there

---
PS - Have you heard of the "No Calculate" approach to DAX before?

#packtpartner

Everyone wants AI agents.

But almost nobody has the workflow to support them.

And honestly, I get it. The hype is real.

We’re entering an era where AI isn’t just a chatbot anymore. It can do things: 

- Prep data
- Build logic
- Run analysis, 
- Even chain steps together on its own.

That’s why everyone keeps throwing around words like “AI workflows” and “Agentic Analytics.”

It’s not just jargon. Not anymore.

Rather, it’s describing a shift where analytics stops being a manual, tool-hopping grind and starts becoming something that feels closer to having an intelligent co-worker sitting inside your data stack.

𝗕𝘂𝘁 𝗵𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗽𝗿𝗼𝗯𝗹𝗲𝗺:

Most companies aren’t set up for that future.

Not even close.

Because even if you hand an AI agent superpowers, it can’t magically navigate:

→ 14 versions of the same dataset
→ Conflicting metric definitions
→ Siloed business logic
→ Or workflows that still depend on begging another team for access

It’s a workflow problem, more than anything.

And it’s the reason so many teams get excited about agent-driven analytics, but can’t actually adopt it in a meaningful way.

𝗧𝗵𝗮𝘁’𝘀 𝘄𝗵𝘆 𝘁𝗵𝗶𝘀 𝘂𝗽𝗰𝗼𝗺𝗶𝗻𝗴 𝘄𝗲𝗯𝗶𝗻𝗮𝗿 𝗰𝗮𝘂𝗴𝗵𝘁 𝗺𝘆 𝗮𝘁𝘁𝗲𝗻𝘁𝗶𝗼𝗻.

Prophecy is showing how AI-native workflows on Databricks can shrink analysis timelines from weeks to minutes.

- Business teams get autonomy.
- Platform teams keep governance.
- Analysts stop babysitting pipelines.

𝗕𝗮𝘀𝗶𝗰𝗮𝗹𝗹𝘆: It’s what people think Agentic Analytics looks like, but implemented in a real enterprise environment.

If you’ve been curious about how AI agents actually fit into modern analytics, I'd check this out.

Register for the 𝘄𝗲𝗯𝗶𝗻𝗮𝗿 here: https://lnkd.in/gqhDhV7d

♻️ Repost to spread the word 

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PS - Has your team adopted AI into your workflow yet?

#prophecypartner

There’s a huge delusion about bootcamps and courses.

A lot of people assume taking one will get them a job.

But that’s not actually how the hiring process works.

You take courses and enroll in bootcamps to learn skills.

And ideally, also:
• Gain practical experience
• Build a portfolio of projects
• Navigate the job market and stand out

The skills qualify you for the job and the rest is what’s meant to help you actually land a job.

Now that doesn’t mean that having a bootcamp cert on your resume can’t help. It might. That just shouldn’t be what you’re banking on (and trust me, plenty of people do bank on it).

And I’ll say this, when it comes to bootcamps, my favorite is definitely the 𝗗𝗮𝘁𝗮 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗔𝗰𝗰𝗲𝗹𝗲𝗿𝗮𝘁𝗼𝗿 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 by Avery Smith.

It has the best value of any other program I’ve come across.

Not only does he teach you the fundamental technical skills you need to know to become a Data Analyst, but you’ll also get access to stuff like this:

• Hands-on projects
• Resume and LinkedIn help
• A private community
• Weekly office hours
• Networking meetings
• An internship opportunity (HUGE!)

…and more, but those are some of the highlights.

His December cohort starts soon, so if you’re looking to end the year with a bang, now’s your chance.

You can check out the program here 👉 https://lnkd.in/gR9kq_r5

♻️ Repost if you know someone who could benefit

PS - Alumni students, how was your experience? What was your favorite part of the program?

Business Intelligence Developer 🤘 | Black Rock Coffee Bar ⚡️ | Power BI | YouTube @ Matt Mike | Helping you grow your data career

This is the BEST time of year to learn new data skills.

Why? Black Friday = 50% all 600+ DataCamp courses.

And it's happening right now.

(Just a few more days!)

𝗥𝗶𝗴𝗵𝘁 𝗵𝗲𝗿𝗲 → https://lnkd.in/gRjYRUu2

I'm a huge fan of DataCamp and started learning with them years back. I still use their courses and still love them.

𝗜'𝗱 𝗿𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲𝘀𝗲 𝘁𝗿𝗮𝗰𝗸𝘀:

(Great if you’re trying to change careers, break into data, or learn AI)

Data Analyst → https://lnkd.in/g2G9YgCU
Data Science → https://lnkd.in/gSHbq-qK
AI Engineering → https://lnkd.in/ga-F9Mg7

𝗢𝗿 𝗶𝗳 𝘆𝗼𝘂’𝗿𝗲 𝗷𝘂𝘀𝘁 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝗯𝗼𝗼𝘀𝘁 𝘆𝗼𝘂𝗿 𝘀𝗸𝗶𝗹𝗹𝘀 𝗮 𝗯𝗶𝘁:

Python: https://lnkd.in/gy-QZRcp
SQL: https://lnkd.in/gmdS3rwb

These are a few of my favorite features of the platform:

- Very practical. Lot's of practice & projects
- Built in coding IDE. No setup required
- Comprehensive learning paths

I first started with DataCamp during a Black Friday sale just like this. It's a great time to take advantage if you've been on the fence and want to learn some new skills.

♻️ Repost to spread the word!

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PS - Look at this massive redwood tree! Took this in the Armstrong Redwoods State Natural Reserve. Beautiful little hike.

#datacamppartner

taplio

The Battle

Ali Haider Soni

Matt Mike

Followers

Posts

Engagements

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Performance ScoreMatt Mike's LinkedIn Performance

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taplio

The Battle

Ali Haider Soni

Matt Mike

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Matt Mike's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMatt Mike's LinkedIn Performance