Alicia H.

WUNDERFiX | JobRad Gruppe

WUNDERRFiX is a venture of the JobRad group, the largest bicycle leasing provider in Germany.
WUNDERFiX specializes in repair service solutions for D2C online bike sellers.

The problem that WUNDERFiX solves:
WUNDERFiX tackles the problem that D2C online bike sellers have the challenge of offering their customers efficient and fast customer support. A lack of partner networks often leads to long waiting times for service requirements, returns and high administrative and coordination costs.

Here are the key facts:
With the help of experienced remote mechanics and an app, problems with the bike are diagnosed and solved together with the cyclists in video calls. If problems cannot be solved directly in the video calls, WUNDERFiX also takes care of the coordination and processing of service cases by forwarding them to local specialist bike workshops. WUNDERFiX guarantees that the customer support tickets will be resolved. If tickets cannot be resolved, no costs are incurred.

Chief Financial Officer

DPOrganizer

Chief Executive Officer

Head Of Finance

Lilium

Finance Business Partner

Above.se

We are a Scandinavian innovation agency driving positive change through a seamless fusion of strategy, design and technology.

Our holistic, everyone-on-board approach has proven successful in taking strong concepts and iconic products from sketchpad to market – and beyond, into people’s everyday lives.

We are one big mirrorball of inventors, strategists, dreamers, entertainers, thinkers, doers, coders, designers, storytellers, researchers and engineers who strongly believe that great minds don't think alike.

Therefore, we embrace each other's differences, skills and personalities, to see ourselves evolve and grow – as a team, and as human beings.

Financial Controller

INOKS Capital SA

•	Preparation of investment/divestment supporting documents.
•	Laise with clients and services providers
•	Preparation of payment orders
•	Daily reconciliation of investment/divestment ledgers with bank accounts
•	Compilation of monthly investment/divestment ledgers.
•	Communicating with service providers in charge of investment vehicles monthly accounting
•	Investigating possible discrepancies and proposing corrective actions.

Reporting Officer

Fatigue Science

•Responsible for the integrity of financial information and maintenance of systems of the organization. 
•Responsible for budgeting, forecasting, strategic financial planning and analysis, financial accounting, statutory reporting, management and business metrics reporting, and all general accounting functions. 
•Responsible for preparation and presentation to Board of Directors quarterly CFO report. 
•Responsible for preparation of US GAAP financials. 
•Responsible for complying with federal, provincial, and local legal requirements. 
•Studied existing and new legislation; anticipating future legislation; enforcing adherence to requirements; filing financial reports; advising management on needed actions. 
•Responsible for policymaking and development of internal controls where required. 
•Implemented efficient working processes and coordinated, assigned and reviewed the work of employees engaged in: accounts payable and receivable, payroll and bank reconciliations. 
•Responsible for lowering receivables from over 120 days to 60 days.

Controller

Byrne & Associates

•Review and prepare internal payroll remittance, HST returns, T4s, and financial statements.
•Drafted financial statements and notice to readers for private companies.
• Prepare personal and corporate tax returns; identify tax planning opportunities and present scenarios to managers and partners for consideration.
•Coached and mentored junior team members and provided them with on job training.
•Delivered high quality services and initiated key relationships; function as a first point of contact, as viewed by client.

Accountant

•Responsible for preparation of payroll, GST/HST returns, T4s and T5s.
•Responsible for assisting CFO with preparation of MD &A.
•Responsible for hiring and training new employees.
•Responsible for assisting auditors to transition company from GAAP to IFRS while maintaining day to day accounting.
•Responsible for preparation of monthly financial statements, with foreign entity consolidations for reporting deadlines.
•Implemented internal control policies and procedures as well as financial systems to minimize fraud risk and liability.

I crave challenges.

Ten years ago, I left Canada in search of a bigger mountain to climb. Geneva was the first stop, followed by the endless summer days of Stockholm. Three and a half years later, I found myself in Munich, where I joined Lilium and helped build something that reimagined air mobility. That path brought me back to Stockholm, where I became CEO of DPOrganizer and led a team focused on building a future where privacy and innovation grow together.

In May 2024, DPOrganizer was acquired by DataGuard. After a successful handover, I returned to Germany, this time to Freiburg, where I’ve joined WUNDERFiX, part of the JobRad Group, helping reshape how bike service works in a digital-first world. I’m actively learning the cycling industry and spending more time in the saddle as I explore this new space from every angle.

I’ve helped grow companies from the ground up, scaling revenue from zero to millions and teams from a handful of people to high-performing units. At Fatigue Science, we grew from three to seventeen people and reached over $2.5 million in revenue in under three years. I’ve worked with teams that earned global recognition in fintech, wearables, AI, and design.

Outside of work, I stay sharp and grounded through sport. I play softball in Freiburg and stay active in bandy, hockey (61 hat tricks and counting), rugby, and powerlifting. I think clearly when I move and solve problems with persistence, energy, and curiosity.

If you want to talk startups, strategy, sport, or just grab a great cup of coffee, I’d love to connect. Virtual or in person, I’m always up for a good conversation.

Chainflip Labs GmbH

• Participated in user research and usability tests to refine designs and meet user needs
• Created sketches, prototypes, and high-fidelity designs in Figma
• Built brand guidelines and social media templates, accelerating development by 20%
• Participated in design reviews and manual testing of website features
• Led the successful launch of our new website, designed several pages and developed them in Framer, resulting in a 40% increase in website visits, a 25% rise in new users, and a 30% boost in engagement with our products, including the Swapping app, Liquidity Provision app, and Partnerships.

Digital Designer

Skyeng

• Launched Skysmart’s TV and Digital ads growth of 1,000 new students ○ Promo-video for the Festival ‘‘Skyeng teacher awards’’ expanded the teacher base by 2700+
• Created guidelines for 3 products, which optimize the process and cut the SLA by 50% for social media creatives
•  Review 4 designers-freelancers, developed motion stock animations, created new estimation instruction for production processes (SLA, KE, Jira workspace)
• Managed a team of 3 motion designers, approved Q2-Q3 planning with the company's top managers, resulting in 30% of tasks being completed in 2x faster than planned

Senior Digital Designer

•  Created guidelines for 3 products, which optimize processes and cut 
   the SLA by 50% for social media creatives 
•  Led marketing project “Smartfest” which attracted 13,000 new students    
   through direct advertising, exceeding the target by 100%
• 50% Projects: Designed brand communication for SMM accounts and performance advertising (Facebook, Instagram, YouTube). Developed a design guide, resulting in finishing the plan 2 weeks early, exceeding the plan by 124%. Share of registrations from targeting channel - 74%

2x2 TV Channel

•  Conducted in-depth analysis of Instagram audiences and identified    
   a broken media process requiring optimization; implementation 
   of the design template allowed 30% more creatives to be tested in Q2
•  Developed the TV advertising campaigns during Q3 which led to new 
   sign-ups of 1,000 new subscribers
•  Mentored 2 junior production designers, increased design    
   compliance by creating and integrating new design review processes,     
   f2f calls, which reduced production hours for marketing projects by 50%

International Horror Film Festival «‎DROP»‎

○ Convinced management to invest in design and conduct UX research by showing the benefits of real user feedback, which led the company to +15% target users for Q3-Q4
○ Launched funnels as part of advertising campaigns that gathered more than 1,000 users on Facebook in Q1 2021
○ Developed and defended with top managers a design template that accelerated the production of advertising creatives by 15%. Targeting plan for registrations was fulfilled by 123.5%

Upwork

○ Created a new brand identity for the multiple companies: Gazprom-Neft, Moscow Museum, Liza Alert: Search and Rescue Squad, Mime and Gesture Theater, etc
○ Enabled companies to stand out from their competitors, develop a design system, and attract new audiences to the company
○ The animated video is covered on the corporate website for the 479,200 employees of the Gazprom Group

Brand Designer

Hi! I'm Daria, a Brand, UX/UI, and Motion Designer with 5+ years of experience. 

Enthusiastic about crafting concepts, visual identities, motion design, and strong typography into marketing projects. Strongly believe a quality designer is also a researcher. In my work, Follow two work principles: starting from a great core concept and truly solving business problems. This requires thoughtful design, not just pretty pictures. 

Open to collaborations and offers. Would be happy to help startups, Ed-tech, B2B and B2C International businesses solve business problems by implementing the empathetic and meaningful design.
Willing to relocate

For more information about my background and experience, you can find a copy of my resume here: https://bit.ly/dariafokina-resume

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Alicia H.

Daria Fokina

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