Alicia H.

WUNDERFiX | JobRad Gruppe

WUNDERRFiX is a venture of the JobRad group, the largest bicycle leasing provider in Germany.
WUNDERFiX specializes in repair service solutions for D2C online bike sellers.

The problem that WUNDERFiX solves:
WUNDERFiX tackles the problem that D2C online bike sellers have the challenge of offering their customers efficient and fast customer support. A lack of partner networks often leads to long waiting times for service requirements, returns and high administrative and coordination costs.

Here are the key facts:
With the help of experienced remote mechanics and an app, problems with the bike are diagnosed and solved together with the cyclists in video calls. If problems cannot be solved directly in the video calls, WUNDERFiX also takes care of the coordination and processing of service cases by forwarding them to local specialist bike workshops. WUNDERFiX guarantees that the customer support tickets will be resolved. If tickets cannot be resolved, no costs are incurred.

Chief Financial Officer

DPOrganizer

Chief Executive Officer

Head Of Finance

Lilium

Finance Business Partner

Above.se

We are a Scandinavian innovation agency driving positive change through a seamless fusion of strategy, design and technology.

Our holistic, everyone-on-board approach has proven successful in taking strong concepts and iconic products from sketchpad to market – and beyond, into people’s everyday lives.

We are one big mirrorball of inventors, strategists, dreamers, entertainers, thinkers, doers, coders, designers, storytellers, researchers and engineers who strongly believe that great minds don't think alike.

Therefore, we embrace each other's differences, skills and personalities, to see ourselves evolve and grow – as a team, and as human beings.

Financial Controller

INOKS Capital SA

•	Preparation of investment/divestment supporting documents.
•	Laise with clients and services providers
•	Preparation of payment orders
•	Daily reconciliation of investment/divestment ledgers with bank accounts
•	Compilation of monthly investment/divestment ledgers.
•	Communicating with service providers in charge of investment vehicles monthly accounting
•	Investigating possible discrepancies and proposing corrective actions.

Reporting Officer

Fatigue Science

•Responsible for the integrity of financial information and maintenance of systems of the organization. 
•Responsible for budgeting, forecasting, strategic financial planning and analysis, financial accounting, statutory reporting, management and business metrics reporting, and all general accounting functions. 
•Responsible for preparation and presentation to Board of Directors quarterly CFO report. 
•Responsible for preparation of US GAAP financials. 
•Responsible for complying with federal, provincial, and local legal requirements. 
•Studied existing and new legislation; anticipating future legislation; enforcing adherence to requirements; filing financial reports; advising management on needed actions. 
•Responsible for policymaking and development of internal controls where required. 
•Implemented efficient working processes and coordinated, assigned and reviewed the work of employees engaged in: accounts payable and receivable, payroll and bank reconciliations. 
•Responsible for lowering receivables from over 120 days to 60 days.

Controller

Byrne & Associates

•Review and prepare internal payroll remittance, HST returns, T4s, and financial statements.
•Drafted financial statements and notice to readers for private companies.
• Prepare personal and corporate tax returns; identify tax planning opportunities and present scenarios to managers and partners for consideration.
•Coached and mentored junior team members and provided them with on job training.
•Delivered high quality services and initiated key relationships; function as a first point of contact, as viewed by client.

Accountant

•Responsible for preparation of payroll, GST/HST returns, T4s and T5s.
•Responsible for assisting CFO with preparation of MD &A.
•Responsible for hiring and training new employees.
•Responsible for assisting auditors to transition company from GAAP to IFRS while maintaining day to day accounting.
•Responsible for preparation of monthly financial statements, with foreign entity consolidations for reporting deadlines.
•Implemented internal control policies and procedures as well as financial systems to minimize fraud risk and liability.

I crave challenges.

Ten years ago, I left Canada in search of a bigger mountain to climb. Geneva was the first stop, followed by the endless summer days of Stockholm. Three and a half years later, I found myself in Munich, where I joined Lilium and helped build something that reimagined air mobility. That path brought me back to Stockholm, where I became CEO of DPOrganizer and led a team focused on building a future where privacy and innovation grow together.

In May 2024, DPOrganizer was acquired by DataGuard. After a successful handover, I returned to Germany, this time to Freiburg, where I’ve joined WUNDERFiX, part of the JobRad Group, helping reshape how bike service works in a digital-first world. I’m actively learning the cycling industry and spending more time in the saddle as I explore this new space from every angle.

I’ve helped grow companies from the ground up, scaling revenue from zero to millions and teams from a handful of people to high-performing units. At Fatigue Science, we grew from three to seventeen people and reached over $2.5 million in revenue in under three years. I’ve worked with teams that earned global recognition in fintech, wearables, AI, and design.

Outside of work, I stay sharp and grounded through sport. I play softball in Freiburg and stay active in bandy, hockey (61 hat tricks and counting), rugby, and powerlifting. I think clearly when I move and solve problems with persistence, energy, and curiosity.

If you want to talk startups, strategy, sport, or just grab a great cup of coffee, I’d love to connect. Virtual or in person, I’m always up for a good conversation.

ANDRA

Andra helps you launch your Generative AI journey. We educate your teams, turn your AI ideas into practical tools, and make your AI ambition a reality. Whether you are just exploring AI or ready to elevate its strategic potential, we ensure a safe transition to proven performance. Let's work together to evolve your business from AI-curious to AI-powered!

Founder & Generative AI Adoption Strategist

Section

Section brings leading AI education developed by industry leaders from companies like Apple, OpenAI, Google, TikTok, and more. As an official Section Enterprise Ambassador, I help companies build a future-ready workforce equipped with Generative AI capabilities.

Section Enterprise Ambassador

Blueair

Unilever premium air wellness brand. Driving end-to-end product innovation for physical and digital products, from concept creation to global launch to accelerate brand growth and market expansion. Leading cross-functional collaborations to deliver superior user-centric experiences for diverse global markets.

Global Product Innovation/Marketing Manager

Exeger

Deep tech innovation scaleup - Exeger has invented a unique solar cell technology that converts all forms of light into electrical energy and can be seamlessly integrated into all products that benefit from being self-powered. Responsible for developing, managing, and maintaining strategic partnerships, thus driving business growth, expanding market reach, and enhancing technology adoption & brand visibility.

Partnerships Director

Innovation design & technology agency - Responsible for international business development strategy, growth opportunities detection, improving offering concepts, pricing strategies, client acquisition and retention, relationship building and management. Lead a cross-functional team of design and engineering experts in creating competitive and innovative global opportunities & product portfolios.

Head of Business Development

Strategist & Business Developer

Okomito

Strategic marketing and branding consultancy - Helped clients in strategic marketing, product portfolio planning, product innovation, segmentation, pricing, new market entries, strategic branding, and international marketing communication strategies. Attributed to the market success of numerous products, services, and brands across sectors, from retail, tourism, FMCG, to digital development and startups.

Founder & CEO

Business consultancy (Okomito client contract): Created a long-term strategy and set up practices for enterprise marketing and communications to expand PWC services. Created and implemented business development and account marketing activities including research, CRM, and database management, to support company partners in the outreach activation.

Senior Marketing, Communications & Business Development Manager

Atlantic Grupa

Personal care & FMCG company - Created marketing strategies and product portfolios from concept ideas to packaging, brand identities, and communication strategies for seventeen product portfolios and brands for six SEE markets where sales were present. Responsible for forecasting, P&L, and market share. Hired and led a team of twenty. Brought two brands to a leading market share position.

Marketing Director

U.S. International Development Finance Corporation

US Government Investment Agencies OPIC/TDA/EXIM Bank - Involved in setting up all joint business operations for nine SEE countries. Developed international outreach strategies. Identified potential investment opportunities in the SEE. Communicated daily with high-ranking US Government and regional officials. Developed relationships with respectable US potential investors.

Business Development Manager

I am a strategic marketing, business development, and product innovation leader with over fifteen years of international experience across deep tech, digital, and creative services. I excel at driving growth, leading complex sales cycles, cultivating high-value partnerships, negotiating at the C-level, and delivering superior client experiences. My strength is building and leading high-performing cross-functional teams, effectively bridging technical and business domains.

My extensive experience in product innovation and marketing strategy gives me a comprehensive understanding of the entire product lifecycle. This holistic approach enables me to understand the needs of product, marketing, and sales teams and create cohesive strategies that resonate across departments. I love blending data-driven analysis with creative problem-solving to develop distinctive products and brands that stand out in crowded markets.

Currently, I am passionate about helping companies navigate their Generative AI adoption journey. I leverage my expertise to optimize workflows and uncover new opportunities. Whether you are looking to evolve your product offerings, enhance your marketing strategies, or drive AI-powered growth, I offer strategic guidance tailored to your unique challenges. I welcome the opportunity to connect and explore how we can drive innovation together.

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The Battle

Alicia H.

Andrijana Culjak

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