Commercial Sales Manager, Expense at Navan

Alex is a customer obsessed sales professional who uncovers business value with innovative tactics & strategies. As somebody whose dominant trait is outgoing, Alex is always open to establishing mutually beneficial relationships and providing support. Other areas of interest include:

⚫ Revenue Development ⚫
Direct & Channel Go-to-Market Strategy & Messaging - Customer Acquisition - Outbound/Inbound Pipeline Generation

⚫ Strategy & Planning ⚫
Market & Opportunity Assessment - Competitive Analysis - Structure & Culture

⚫ Product Excellence ⚫
Product & Marketplace Development - Customer Success & Support

Alex Franco

Neil Gandhi

My full story:




After college I spent a couple years building Gametakes - an app to record a podcast from your iPhone. Gametakes grew virally on reddit and taught me a lot about how to get customers at scale and build retentive products. But it was hell building this company.

It was my 8th attempt at launching a consumer product. We ended up selling it, but I was burnt out. This was a very dark time, and I consider 2017 to be rock-bottom.

I wanted to take a break from building my own stuff, so I joined an awesome YC startup - OneSignal. This exposed me to B2B, and I haven't turned back since.

When GPT 3 was announced, I left OneSignal and built my first saas app. It was AI SDR that would write cold emails for you. It grew insanely fast, crossing 10k MRR in weeks, but I learned this is a terrible business. Do not build an AISDR! I sunsetted the product after 6 months, feel free to DM me to learn more.

The silver lining from building that product was coming up with the idea for pandapose, and AI image generator. That got acquired.

After that I built Paage. It lets you put all your sales material into one trackable link.

Paage grew quickly, hitting 200k+ ARR in its first year. Today, Paage is used by thousands of AEs.

In October of 2024, I started getting scared that a simpler, more stripped down version of Paage with AI baked in would kill the business. It was a risky move, but I decided to bet the farm on building that product in parallel to running Paage. Why let someone else profit off my demise :)

This product is called Send.co. I think it'll be very big, but we shall see. I share updates regularly of things I'm learning building it and what I'm shipping. 

You should follow along. If you read all this lemme know, would love to connect.

taplio

The Battle

Alex Franco

Neil G.

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