eventflo

Co Owner | Chief Operating Officer

Windsor Advisers

Founder

Alex Pirouz

Speaker | Panelist | Judge

linkfluencer®

Founder | Sold 2023

After an illustrious career growing and exiting 3 businesses, I’ve now turned to investing and advisory to fuel my passion for business. But success hasn’t come easy with lots of twists and turns along the way. 

After quitting school halfway through year 11, I went on to launch multiple businesses with little to no success.

Hitting rock bottom at 26 with no money or assets, I refused to quit partnering with a good friend to launch a door to door sales company in Wollongong. 

Taking the lessons learnt from my first few failures, I built the business from the ground up to a multi million company within a very short period of time before ultimately selling it. 

From there, I went on to start, grow and exit another company, this time in the automotive industry, before moving back to launch my speaking career.

Using LinkedIn to grow that business, I saw a huge need in the market for companies looking to sell and market themselves on LInkedIn. 

Not long after that I started linkfluencer®. Over the space of the next decade I grew the business to an international sensation helping over 35,000 businesses in 65 industries and 35 countries before ultimately selling it in 2023. 

Along the way I’ve been fortunate enough to win numerous awards, judge/present at hundreds of events worldwide and become a spokesperson for entrepreneurship for some of the biggest news outlets around the world. 

Today I spend most of my time as Chief Operating Officer at eventflo, teaming up with two mates to help pioneer a new era in events.  

When I’m not doing business, I like to get involved in social causes I’m passionate about, travel the world, invest in property, spend time with family and take my car out on the track.

Paris Cutler

The Positive Leaders Training Company

As the Chief Learning Officer and Co-Founder, I lead the charge in training mid-level managers and founders of SMEs. Together with my business partner, Sandra Duarte we believe outstanding leadership and management skills are taught by experienced leaders and managers. Our mission is to equip managers with the skills to performance manage and align their teams for greatness and positive well being.

Co-Founder & Chief Learning Officer

The Executive Brand

💎 Welcome to The Executive Brand. 

Elite personal branding and content. 

It’s time for the online recognition you deserve.

If you are highly successful in your field then your personal brand is critical. 

You deserve to be seen and heard and our bespoke services are designed for maximum impact. 

We give you a competitive edge on LinkedIn so you can:

⭐️ Leverage your success
⭐️ Amplify your brand visibility
⭐️ Be the authority in your field
⭐️ Become a recognised, global leader

Our dedicated, hand-picked team includes experts in areas such as brand strategy, social media, copywriting, graphic design, video editing, website design, research, and administration.

What can you expect? 

Our service meets the needs of prominent personalities, C-suite executives and sophisticated entrepreneurs. As your trusted social media partner, we only work with a select group of clients. 

Our white glove service delivers a superior client experience, managing your social media strategy from end-to-end including:

1️⃣ Your Personal Brand Blueprint - In-depth brand fundamentals, strategy, and style guides. 

2️⃣ Social Media Strategy - Key messages to align with your social media presence. 

3️⃣ Content Creation - 20 pieces of tailored content created per month that tell your story and showcase your expertise. 

4️⃣ Engagement Boost - Leverage our extensive networks for maximum visibility. 

5️⃣ Continuous Support - Direct contact with our executive team for ongoing consultation and analytics reports. 

With strategic, personal branding and a variety of thought-provoking content, you will be recognised as the authority in your field. 

We know what success looks like, and we know how to harness it. 

Ready to amplify? 

For an initial consultation, please send us an enquiry at theexecutivebrand.com

Chief Brand Officer

Paris Cutler Consulting

As an Executive Advisor and Blue Ocean Strategist, I go beyond “just coaching” to power competitor differentiation by clearing performance/growth roadblocks for founders and companies.

➽ EXECUTIVE COACHING & BUSINESS SOLUTIONS ADVISORY

✔ If you’re looking for a coach who’s been:

― an entrepreneur who built a business from the ground up, 
― a CEO faced with market differentiation and scaling challenges,
― a 6-figure executive at the crossroads of a career change, 
― an industry influencer/media personality who monetised their influence,

then we should talk! 🗣

📱 (+61) 452 283 122 
📧 paris@pariscutler.com

✔ My clients are:

― Influencers looking to capitalise on their authority via media opportunities (authorship, TV, keynote speaking).  
― Businesses looking to create―and capture―uncontested market space to become #1 industry leaders.
― Entrepreneurs looking to unlock untouched markets, raise stakeholder value and reduce costs to skyrocket revenues/profits.
― Individuals, start-ups, mid-to-large-sized operations and $100M+ companies.


➽ BLUE OCEAN STRATEGY CLIENT SUCCESSES

BEAUTY BIZ MARKET SHIFT 
✔ Saved an entrepreneur from likely collapse after struggling to compete with major cosmetics retailers in Australia’s $880M+ beauty trade through restructuring, rebranding, and repositioning the business.  

― Empowered client to capture an untapped market (50+-year-old buyer), develop and launch a new high-grade cosmetics range and build an authentic brand story around self-love and positive ageing.

FASHION BRAND REFORM  
✔ Turned month-on-month business bleed for a prominent eCommerce fashion retailer into a massive business boom―achieving $20M p.a―through business model restructuring.   

― Enabled MD to stem high-dollar business drain, broker outsourced manufacturing and marketing partnerships, and revert to more creative yet high-ROI pursuits. 

KEYNOTE SPEAKING   
✔ Coached big-name influencer to monetise 1M+ following and recalibrate audience.

Executive Coach | Serve as Brand Builder, Change Catalyst, Revenue Rainmaker & Corporate Consultant

Murdoch Books

Paris has written five books Planet Cake a Guide for Beginners, Planet Cake Cupcakes, Planet Cake Celebrate, Planet Cake Kids, Planet Cake Love all published by Murdoch Books and now translated into 7 different languages and distributed around the world. 

Planet Cake 'A Guide for Beginners'​ 2009
Planet Cake 'Cupcakes'​ 2010
Planet Cake 'Celebrate'​ 2011
Planet Cake 'Kids'​ 2012
Planet Cake 'Love & Friendship' 2015

Author

Planet Cake

Paris Cutler gave up her career in the corporate world and bought Planet Cake in 2003 as an existing small store with only one staff member, she had a dream to put decorated cakes on the map both in Australia and globally and over the next 12 years accomplished what most thought would be nothing but a pipe dream and made Planet Cake an Internationally recognized brand.

Paris realized that the best way to approach decorated cakes was as a fashion brand rather than as a food product and Planet Cake established its reputation 12 years ago based on its incredible novelty and wedding cake designs.  As a result Planet Cake has created cakes for A-list celebrities such as Nicole Kidman, Celine Dion, Rihanna, Katy Perry, Keith Urban, John Travolta and Lady Gaga as well as for Television and many magazines.  Paris and her team have also created a host of amazing ‘stunt’ cakes the most famous being a realistic replica of the Sydney Opera House for Australia Day 2011, which weighed over 1.3tons and required 32 cake decorators to make.

Paris launched her Planet Cake school in 2004 which now has the impressive title of being Australia’s largest cake decorating school is now licensed to an education partner and teaches in 6 locations around Sydney. With a unique curriculum created by Paris and her team which is continually updated and improved upon, her education program has trained over 5000 students and educated many cake decorating professionals who now operate their own businesses and have become well known in their own right.

Company Owner

Foxtel

In 2011 Paris along with the Planet Cake team had their own TV show ‘Planet Cake’ hosted by Lifestyle Food network; the show became one of the networks highest rating shows for the year and has now been shown in over 26 countries around the world (BBC Wolrdwide). As a result Paris and her team were awarded an Astra Award for Best Lifestyle Program. Paris has also appeared on the Disney Channel, the Mornings Show, the Today Show, Business News – Sky News, the Circle and Sunrise.

TV Presenter

Claxton Speakers International

Paris' real passion is public speaking, not for the glory and not for the exposure, but to help and inspire other entrepreneurs, she always shares some shocking business stories, brings a few laughs at her own expense and keeps it as real as possible. No hero worship, no formulas and theories, sage wisdom learned the hard way. Stories are the best way we learn, and a little story medicine goes a long way.

Current speaking topics include:

My Brilliant Mistakes
Learning and succeeding from failure; 
BHAG -- Big Hairy Audacious Goals including motivation and strategy; 
Women specific issues -- family, parenthood, glass ceilings, women in business; 
Motivation -- how to stay "on game" and move from rags to riches; 
Personal Empowerment -- managing fear, having a vision; 
Leadership and management

Testimonials: 

"Your stories gave me goosebumps!!! What incredible tales to tell and your strength and passion is inspiring. Thank you!...Couldn't think of a better way to spend my Sunday"

"Such a great day!! You were so great to listen to and shared so much valuable knowledge"

"Wow, wow! Thank you for such a fabulous day of inspiration"

"Loved hearing your stories today and straight up advice. Thank you"

Contact Paris directly for references and speaking engagement history & availability
OR Claxton Speakers International: www.claxtonspeakers.com.au/speakers_profile/1898

Keynote Speaker

Driving Success Through Strategic Consulting & Global Brand Leadership | Co-Founder, PC Consulting | Chief Brand Officer, The Executive Brand | Global Brand Ambassador, ZADASI

➡️ WHAT I DO:  I help founders, executives, and emerging leaders transform their businesses by aligning their people, elevating performance, and building world-class team cultures that create Raving Fans and drive real results.

➡️ WHO I WORK WITH: I work with growth-minded leaders who are ready to ditch mediocrity and build standout brands powered by high-performing teams.

● Founders & Entrepreneurs
● CEOs & Executives
● Middle Managers with ambition

➡️ HOW IT WORKS: Through the Positive Leaders Training Company, we offer powerful programs that combine real-world business success with people-first leadership tools.

● Leadership development programs
● Culture and team alignment workshops
● Manager-to-leader transformation journeys
● High-performance coaching

➡️ WHY IT WORKS: I’ve done this myself. I built Planet Cake into a #1 national brand with no close competitors, servicing A-listers like Nicole Kidman, Lady Gaga, and Rihanna. I created the largest cake decorating school in the Southern Hemisphere, wrote 5 bestselling books, landed a global BBC TV show, and sold the company for millions.

The secret? I built a culture that created Raving Fans—internally and externally. I hired the best, built an extraordinary team, and focused on unforgettable customer experiences. Now, I teach others how to do the same.

➡️ WHAT I BELIEVE: Leadership is about people, not just profits. When teams feel inspired, aligned, and empowered, extraordinary things happen. I believe in positive leadership as the most powerful growth lever in any business.

➡️ WHAT OTHERS SAY: “Paris helped us transform our team culture and performance. The shift was immediate—and long-lasting. Engagement is up, results are up, and we finally feel like a united force.”
— Client testimonial Maria Padisetti

➡️ WHAT TO DO NEXT: If you're ready to build a team that moves mountains and a brand people obsess over, let's talk.

📩 DM me or explore my programs here: 🌐 linktr.ee/pariscutler

#Leadership #Team #Performance #PositiveLeaders #Business #Growth #CustomerExperience #Brand #CX

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The Battle

Alex Pirouz

Paris Cutler

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