The Copy Posse

Founder

Flight Club Mastermind

Flight Club is a private high-end mastermind exclusively for experienced internet marketers and online entrepreneurs. From cutting-edge speaker presentations to powerful roundtable breakout sessions to interactive expert panels, you’ll walk away from every single meeting with proven strategies and actionable tactics for scaling your business quickly. Mix in velvet rope cocktails parties, rooftop catered lunches, daring adventures and invaluable networking with many of the top experts in the online business world that we’re proud to call members of our Flight Club family.

Partner/Owner

Mindvalley

Awesomeness Fest Event Director

Creative Director

Senior Business Manager

Award-winning marketer, speaker and Founder of the Copy Posse, a global army of authentic messengers with a passion for creating community, credibility and conversions with nothing but powerful and precise wording. 17+ years of experience in online marketing and branding. Creator of the Copy Posse Launch Pad Coaching Program.

Featured on Forbes, Mindvalley, and Foundr. 5-time speaker at Ad World and crowned 2022 Marketer of the Year by DigitalMarketer. Voted #1 most popular copywriter in 2023, and recepient the Game Changer Award at the Women of Inspiration Awards in 2024.

Alex Cattoni

SO EXCITED FOR my new mini-course 🎉🤖 👉  ⤵️
https://lnkd.in/egf9DAvW  
⁠
It’s *officially* here, just in time to help you brainstorm your Black Friday content 😀 ⁠
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Over the past year, I’ve received tons of DMs, comments, and messages from the Posse asking for my take on AI…⁠
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“Should we be using it?” 💬⁠
“Should we not be using it?” 💬⁠
“Is it coming for us?!” 💬⁠
“Help!!!!” 💬⁠
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As a purist at heart who is OBSESSED with the craft of writing... I deeply get the moral dilemma (and fear 👀 ) surrounding AI.⁠
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It’s tough to know how to feel about it, especially as creatives who get paid for our work…⁠
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And as much as I’ve wanted to say “f*ck AI 🖕🏻” (and have many times) since ChatGPT exploded into our lives...⁠
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👉 The truth is: AI is here. And it’s here to stay. ⁠
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But it doesn’t have to be scary, complex or overwhelming.⁠
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The smartest business owners and copywriters are using it to get ahead (but not in the way you think)...⁠
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🚫 I would NEVER use AI to write for me or replace human-to-human connection…⁠
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But that doesn’t mean it doesn’t have a place in the creation process. ⁠
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So rather than hide from it...⁠
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It’s time to get curious about the ways you can leverage AI ethically + responsibly to get even better at what you do…⁠
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And set your own ground rules on how you’ll use it 👏⁠
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🤖 In this new mini-course, I’ll show you how you can use AI to free up more of your brain space, creativity, and strategic thinking to produce better results, even faster… ⁠
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WITHOUT sacrificing your voice, personality or credibility. ⁠
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The best part? ⁠
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It’s only $27 🤯⁠
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Tap here for all the deets ⤵️
https://lnkd.in/egf9DAvW

Founder of The Copy Posse | 🫶 I help baddies with big hearts turn their words into income & dreams into businesses | ❤️‍🔥 389K on YouTube | 🏆 2022 DigitalMarketer of the Year | 💜 Join our Empathy Empire

I help founders & coaches scale their PERSONAL BRANDS and generate leads on Instagram and LinkedIn.

Personal Branding- Marketing Strategist

Elements Online

Creative strategy, and content for founders and podcast hosts.

Leveraged Media

Social ads, VSLs for founders to grow their brands & authority on social media.

Freelance Copywriter

Metro Media House

Personal Branding for founders & coaches with Instagram video content.

Marketing Copywriter

Visible

Newsletters & Emails ▪ Blog & Articles for SaaS companies

Leveraged Writings

Social Media Strategist

Helping Founders Establish Relatable and Authentic Personal Brands | Copywriter | Content Marketing | Lead Generation for Instagram and LinkedIn

Hey, I am Harshita 👋 - A Marketer, Copywriter, and Creator

Here's why you should stay and read further ↓

If you’re a founder or business owner, here’s what you can achieve:

→ Amplify your business’s visibility.
→ Establish authority to connect with industry leaders.
→ Generate leads and new customers for your business. 
→ Become a robust, organic distribution channel for your brand.


Here's how you can get started: 

1. Set Clear Goals: Let’s define what success looks like for your brand.

2. See the Impact: Check out the featured section for real-life success stories.

3. Let’s Chat: Book a call, and let’s strategize your brand’s next big move.


Some kind words from a client: 
"You have nailed down my voice, feels like it's me talking!" - Founder, marketing agency  

Let’s chat about how I can help you dominate your market 🔽

Connect at: hsinghal56@gmail.com or DM me.

Harshita S.

Most people describe 'growing an agency' as serious but fun. Some weeks, I feel otherwise.

Every week at OneDraft, we have our internal catch-up call. And my updates sound a lot like last week:

- Still waiting on responses
- Writing samples, sending follow-ups

The question I get: "How's the pipeline looking?" You can guess my answer. 

Then I open LinkedIn and see peers hitting numbers. Revenue graphs that look like hockey sticks. It motivates me.

And then immediately makes me question everything.

In October alone, we have sent 500+ hyper-personalized cold emails, 1,000+ LinkedIn DMs, and 50+ calls, and it still feels like we're pushing a boulder uphill.

Last week, I was ready to throw a pity party.

But then I hopped on a call with one of our clients, a current YC founder.

I’m complaining about open rates. He’s awake at 3 AM fixing a critical bug, preparing for Demo Day, and pitching investors who just told him his baby is broken.

In between raising funds, developing the product, and hearing "no" from VCs, they don't have time to look at revenue graphs. 

They just have to make the product work.

And I realize my story is the "easy" one. Everyone's playing a different game on a different timeline.

My "slow month" is someone's dream traction. 
Their "flat revenue" is someone else's impossible goal.

And so, for the love of the game, I send another cold email. Who knows?

Back to the inbox.

YC Founder’s Preferred Content Partner | Converting Expertise Into Predictable Pipeline | Building @Onedraft | 10M+ Monthly Client Views

My company was almost called "Bluetag."

Why? Because I was wearing a blue t-shirt the day I registered it.
(Yes, really. That's how seriously I took naming back then.)

But then something made me rethink it.

As a freelancer, most of my work shipped on the first draft.

Newsletters. Email courses. LinkedIn content.

Clients would read it, approve it, done.

I thought that to be my superpower. Quality so good, no rewrites needed. So I changed the name to OneDraft.

The promise? Automated trust from the first draft. One and done.

Turns out, I was solving for the wrong thing.

Back them, most of our clients were just starting out and hence we were optimizing for consistency more than anything. 

Though only yesterday, one of our client gave me 5 rounds of edits on a single post.

Not because the writing was bad. 
Because personal brands aren't about perfect writing.

They're about perfect fit.
Your voice. Your story. Your exact way of seeing the world.

No two founders have the same experience. Which means no two founders should sound the same.

That's when OneDraft evolved.  Not "one and done."

But, one draft at a time.

Each iteration getting closer to who you actually are.
------------

Looking for 2 founders ready to build their brand before 2025 ends.

The kind who have opinions and aren't afraid to iterate.

DM me if that's you.

P.S. - Thank god I didn't stick with Bluetag. It would've been a hell of a story!

taplio

The Battle

Alex Cattoni

Harshita S.

Followers

Posts

Engagements

Likes

Performance ScoreAlex Cattoni's LinkedIn Performance

Performance ScoreHarshita S.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Alex Cattoni

Harshita S.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alex Cattoni's LinkedIn Performance

Performance ScoreHarshita S.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlex Cattoni's LinkedIn Performance