Alex Mimms

Senior Recruiter | Content Marketing

The Authority Lab

Full scope social media marketing. Strategy, content, and mindset applying military systems to drive repeatable revenue growth

All done with you.

Founder

We write all your social media content. 
Lead focused content = sales.  

Out writing:
Attracts ideal clients 
Resonates with audience
Shows you as THE market authority. 

All done for you Linkedin, X, Threads, FaceBook, IG. 
DM or schedule a time.

Social Media Marketing

LinkedIn

Consults on UX, product development, and LinkedIn marketing strategy, & LinkedIn Learning/Training programs.

LinkedIn Advisor

Air Force Special Operations Command

Senior Manager

United States Air Force

Senior Enlisted Leader
Superintendent - Learning & Development + Talent Management 

I graduated 2.3K students and awarded 13.8K college credits credits with a 98% turnout rate. I Lead 2 sections, 5 direct reports managing 14 programs, and 3 learning technology systems. I completed 3.2K teaching hours, certified CCAF Instructor Level III, top 1%. Taking this experience I forged 12 best practices for 17 new instructors.

Hand picked to drive Enlisted Force Development Ecosystem. Director for 9 lesson Middle Manager 500v Level Foundation lesson writing. Headed 9 working groups, writing lesson plans, research materials, & capstones for 59 Air Force Bases and 91 Air National Guard bases. Working with executives I benchmarked 10 new best practices for learning management. These 10 best practices to were delivered to 82 learning and development centers across the Air Force

Director

⭐️Associate Director of Finance. Oversee profit & loss statements, government purchases, stakeholder engagement, and financial planning. 
Community College of the Air Force Lecturer. 
Formerly, Associate Director of Operations for the Air Forces' largest professional military education academy educating more 2.4K customers annually. 
Manages 10 direct reporting program managers
Delivering college credits to 30% of the Air University's total annual training & learning requirement.
Presided over $500k audio visual upgrade delivering professional development hours to middle and senior managers.  
Mentors community outreach program manager. 
Oversees Corporate Social Responsibility and business transformation strategy

Associate Director

⭐️Community College of the Air Force Lecturer. 

◾️The Learning and Development Program serves middle to large size organizations in developing middle management.  Curriculum’s core competencies: adaptability, negotiations, strategy formation/planning, talent management, emotional intelligence centered feedback, communication, management, strategic leadership, operations management, consulting, advising, public speaking.

◾️Course Design - 5 years design experience Course Topics: Leadership, Organizational Behaviors, Adaptability, Security, Finance, Program Management, Project Management, Communication, Mentoring, Counseling, Deliberate Employee Development, and Talent Management. 

I integrate a coaching style to my L&D Strategy to deliver the management teams to lead in the next five years. Change is a constant variable, planning and problem solving through effective framing for root causes is key to winning in the business landscape. 

◾️Specialized leadership curriculum and experiential case studies.
◾️Case Studies are focused on employment of emotional intelligence
◾️Exploration of financial decision making for managers
◾️Budget planning
◾️Facilitating how to develop employees
◾️Formation of teams and cross functional team leadership
◾️Project Management Fundamentals
◾️Agile mindset approach to Project Management
◾️Developing organizational policy and plans
◾️Human Resources Management- dealing with sensitive issues in the work place
◾️Equal Opportunity, Diversity and Inclusion relating to race, religion, sexual orientation, sexual identity, nation origin, disabilities, reprisal, color, genetic information. 
◾️Planning for military transitions and foundation of LinkedIn, personal branding and resumes.

Program Manager | Learning and Development

⭐️Directly managed 56 personnel, both co-located and working remote projects in 10 countries. Leveraged MS Teams & Zoom to direct reporting managers to exceed business goals. 
◾️ Director of talent development program, certified employees on all aspects of job skill requirements.  
◾️Oversaw cross functional management teams of human resources department, emergency services department, healthcare services department, communications, finance, logistics and supply chain departments. 
◾️Leadership & Talent Develop/Human Resources Departments clenched 24 individual awards, 4 awards for special achievement, 2 team awards, 1 team recognized and awarded at top .05% of Air Force Service. 
◾️Talent development strategy netted 15% of employees received early promotions, with 11 additional promotions.
◾️Developed managers into leaders by teaching communication, emotional intelligence, empathy, deliberate development, planning, and program management.

General Manager

⭐️Oversaw 5 project managers, overseeing 60+ projects totaling in excess of $100M. Applied Agile practices to create innovative solutions to collaborate with customer and meet project requirements on time, cost, and scope. 
◾️Strategic Consultant to Chief Executive Officer and Board of Directors on project development and scope.  Reduced risk of project time and cost waste over 30%. 
◾️Diverse projects included: infrastructure, roads, buildings, runways, IT, plan and program development, business process improvement, acquisition. 
◾️Directed risk reduction protocol for 5 thousands employees. 
◾️Negotiated contracts, acquisitions, and maintenance projects/programs in excess of $10M
◾️Instruction System Designer for curriculum training 1.3k employees annually. Employees reduced security breaches 40% in the first year.

Program Manager | Physical Security

⭐️My team translates business, functional, and corporate strategies into actionable plans, programs, policies, and procedures. 

◾️Principle consultant on all matters regarding reduction of risk to Executive Management. 
◾️Drove corporate strategy shift to Staff/culture focused. Increases margins of work 30% by returning workers to shifts. Authored medical and resilience program that increased physical and mental health of work force. Change management plan implemented communicating time resource waste instituted shift from 12 hour shifts to 8 hour shifts. 
◾️Instituted organization program to identify threats and risks associated with external environmental factors poised to disrupt, degrade, or destroy organizational operational capabilities.
◾️Provided oversight a five cross-functional team operations, managed 8 direct reports ensuring real-time data was accurate to the minute.  Ensured stakeholders and decision makers had full scope visibility to commit to action and risk mitigation.
◾️Identified a process improvement area and immediately designed a risk reduction strategic plan for executive level staff, to identify potential disruptions in operational processes to institute stop-measures ahead of time. Upon implementation, 62 identified threats were instantaneously highlighted and eliminated prior to any breach of organizational processes. Reduced organization risk matrix from moderate to low.
◾️Drove daily operation and process implementation reports to senior executives outlining tasks completion status, risks, and solutions to process conflicts.

Director | Strategy, Operation, & Policy

⭐️ Led business process improvement initiative to reduce accidents and roadway hazards.  Ensured security measures were in place daily.
◾️Managed team of 12 people across multiple locations
◾️Oversaw organization security access control projects. Implementing process improvements we added 3 personnel, caused reduction in traffic wait time 75%.
◾️Coordinated resources support for 12 off-site locations enabled 24 hour work force support.  
◾️Applied Agile concepts to budgeting changes, at end of fiscal year saved $16K. Forecasting reduced wasted by 17% of $140k annual budget.

Project Team Manager

⭐️Managed functional strategy implementation. 
⭐️Improved Communication and Transportation, lowered trade restrictions via crafting detailed plans for daily operations. Delivered KPIs to staff and refocused workforce on Strategic and Operational Goals. 
◾️Supervised 180 employees.  Audited daily function of six different offices.  
◾️Consultant to the executive board on financial decision making, talent management. 
◾️Facilitated Continuous Business Process Improvement, authored 44 directives, instructional guides, public policies. 
◾️Analyzed risks, generated reports, tracked human resource usage and communicated best practices to senior staff.
◾️Authored plans, reviewed external agency addendums for errors/process conflicts, staffed final products for execution for stakeholders.
◾️Consultant for strategic operational plans and developed policies and procedures.  Implemented Lean practice and Continuous Process Improvement to reduce employee footprint requirement by 15%.

Business Operations Manager | Implementation Consultant

VETS2INDUSTRY

Director, Mentorship Coordination

Responsible for 27 direct reports, encompassing Client Experience, Partner Engagement, and Business Strategy Transformation. 

I advise the president and the board with implementing the company's overall values, mission and strategic goals

I direct, lead and evaluate employees work and ensure a healthy corporate culture exist.
Managing day to day operations and generation of revenue to ensure continuous growth.
Staying aware of competitors, the market, expansion opportunities and new industry standards and development areas of focus. 
Helping manage the company's finances to achieve financial goals

⭐️ Portfolio and Skill Building Activities ⭐️

1. Directors, Operations for Vets2Industry - reports Directly to President. 
2. Brand Ambassador
3. Strategic Planning and Partnerships
4. Branding & Marketing Strategy
5. LinkedIn Coaching 
6. Social Media Marketing

Director, Operations

Mission Box Solutions

Recruitment Consulting as a Senior Full Desk Recruiter. 

Podcast host, video editor, speaker, email marketing, and content creator. 

I establish lasting relationships with clients & sourced top tier candidates for hiring. 

Mission Box Solutions provides recruiting, staffing, professional services.

Senior Recruiter

Recruitment marketing via podcast hosting, writing, and editing.

Marketing

Aerial Resupply Coffee

Created Content to launch and establish brand. 

As a Brand Ambassador I work to bring the mission, culture, and products of Aerial Resupply Coffee to the mainstream. I focused on projects to drive revenue growth through marketing, brand strategy, and customer experience. 

Lets share a coffee & story.

Brand Ambassador

United States Air Force Security Forces

⭐️During this 3 year tenure, I started to manage projects and then transitioned into learning and development. 

◾️Project Charters and Initiative for Policy Dialogue (IPDs) include:
◾️Risk identification & mitigation, information gathering, threat analysis, combat support, humanitarian action, community engagement and safety/security, program management, cross cultural promotion/engagement/and cross-cultural teamwork and collaboration.

Learning and Development Manager

Building Trusted Brands For Founders | Founder @ Authority Lab | USAF & Soccer Dad

Hey there, 
I'm the guy who transforms your social media presence into a powerhouse brand. Let me tell you, when I first started on LinkedIn, I was drowning in a sea of conflicting advice from self-proclaimed gurus. 

It was a mess.
So, what did I do? 

I rolled up my sleeves and spent the next five years diving deep. 
I picked the brains of LinkedIn employees, rubbed shoulders with brand leaders at Fortune 500 companies, and even became a LinkedIn Advisor myself. 

Now, I'm bringing all that hard-earned knowledge directly to you.
Here's how I can help turn your socials into brand-building assets:

White Glove Ghostwriting: 25 custom-tailored LinkedIn posts to save you time and build your fan base.

Comprehensive Social Media Strategy: Military-precision planning for your social channels, with clear benchmarks at 30, 60, 90, 180, and 365 days.

Strategic Brand Advisory: Guiding you through the maze of personal and B2B branding, establishing your authority and building trust with your audience.

What sets me apart? I believe in the power of personal touch. 
No waiting around - just shoot me a text or email when you need me.

It's time to stop being just another LinkedIn user. 
Let's turn you into a power user with laser-focused content that speaks directly to your fans.

Ready to start generating high-quality leads and raving fans? Let's chat. Connect with me now or send "Premium" in my DMs.

Is a brand advisor worth it? If saving you time, turning your socials into a revenue-generating asset, and freeing you up for high-ROI tasks sounds good, then absolutely.

My content and brand advisory has driven over 500k followers and $1M+ in revenue for my clients.
With plenty of raving fans who I have worked with. 
I would like for you to be the next one. 

+++++

I share everything career related through my blog and newsletter. (In the featured section) 

I explore and share all things career and personal growth. 

Sharing Lessons from my experience at a startups. 
 
Follow #infowithalex (brand, content, LinkedIn tips)
Twitter - @AlexMimms1
TikTok - @alexmimms0 

Note all views are my own. 

++++
Due to high volume of messages. I do my best to reply in a timely manner. If you do not hear back. Message me again so the note goes to the top of the messenger.

I write all your content on LinkedIn. 
Lead focused content = sales.  

My writing:
Attracts ideal clients 
Resonates with audience
Shows you as THE market authority. 

All done on LinkedIn. 
DM or schedule a time. 

PorchPass

🟨 Next chapter in my marketing career. I will design and implement PorchPass’s overall marketing strategy, focusing on driving brand awareness, customer acquisition, and retention. 
Developing the creation of high-quality, engaging content (e.g., blog posts, white papers, newsletters, social media posts, video content) to support the brand, engage our audience, and drive conversions.
Lead all internal and external communications, ensuring consistent messaging that aligns with the company’s brand and values.
Collaborate with the sales team to create marketing campaigns that support lead nurturing, customer acquisition, and retention.

Director of Marketing

SOF Missions

🟨 Crafted and executed social media strategies, and built brand awareness that supported the mission of combating veteran suicide.

Social Media Strategist

Warrior Bonfire Program

🟨 Warrior Bonfire Program provides opportunities that improve the lives of Purple Heart recipients and spouses, on their lifelong journey of recovery & healing.
I drove awareness to this deserving nonprofit and increased donations, engagement, and most of all improved the lives of Purple Heart recipients and their families through outdoor retreats and therapy. 
I did this through organic social media, email campaigns, and events.

Director of Communications and Outreach

Black Rifle Coffee Company

🟨 Promoted and part of the Marketing division. We proactively looked for ways to optimize adding value to the BRCC Coffee Club and strengthen partner relationships. 
Deepen engagement with new and existing customers through events, corporate partnerships, nonprofit relationships, and existing marketing initiatives.
Initiated and sustained relationships with strategic partners in BRCC’s ecosystem of outdoor, military, and firearms partners.
Owned BRCC LinkedIn performance. Created and managed LinkedIn content for the BRCC company page; growing it from 10K Followers to over 280,000. 
Worked alongside the social media team; gathering insight from engaging with 1.7M Followers on Instagram and how this drives revenue. 
Me on YouTube video series Vets React: https://youtu.be/r8JXfjAadPY

Manage contract approvals and budget for company events and sponsorships.

Director Of Marketing Operations | Special Projects

🟨 Social Media, Content Marketing, and Brand Management are key components to BRCC’s success and I was intimately involved. 
In a very “Game of Thrones” way, I was the CEO’s trusted right hand person; “The Hand”.
Under the direction of the CEO, I worked with the social media, marketing, design, and product development teams to partner with companies BRCC enjoys; increasing market share, building strong and effective working relationships, and exemplifying Black Rifle Coffee Company’s brand and culture. 
I worked closely with the Owners/ Founders on everything ranging from strategy, to special projects and partnerships. Entrusted to create and publish articles on LinkedIn for BRCC and coordinate company Events. Setup appointments and travel for the CEO.

Executive Operations

Meta Special Aerospace

🟨 Working in Afghanistan was a challenge with a family back in the United States. A friend of mine, Stan Green, offered me a position to work at Commuter Air Technology (now Meta Special Aerospace) as a Sensor Operator on contracts supporting United States Marine Corps Forces Special Operations Command (MARSOC). This position allowed me to travel inside the United States and be home more with the family. I was promoted to a newly created role to support the CEO. I used my creativity and communication skills to advise and assist leadership on projects; working closely with Human Resources. 
My wife was offered an Air Guard (Active Duty) assignment to the Great State of Texas, so the family hitched up the wagon and crossed the Red River. Texas resident.

Senior Business Analyst

MAG Aerospace

🟨 I transitioned to contracting in Afghanistan; using my military talents. I was the On-site Lead for three government owned aircraft (King Air 300), valued over $10M. I flew on the King Air as a Sensor Operator Instructor-Evaluator and provided Intelligence, Surveillance and Reconnaissance (ISR). I supervised 20 professional men and women; managing the schedule, travel, pay, and reviewing operational reports before distributing them. Working in this ecosystem allowed me to build relationships with a diverse team in a challenging environment.

Site Lead 

Air National Guard

🟨 This chapter was the conclusion (Honorable 20+ years retirement) to my military career. I became a Tactical Air Control Party (TACP) in 2007 (Class Leader- Hawk 75) with the 148th Air Support Operations Squadron (ASOS) in Pennsylvania. I am comfortable with business start-ups, as I was the 6th person hired into the unit. We moved back to Oklahoma because the family was growing. I earned my living as a Joint Terminal Attack Controller (TACP/JTAC) Operations Manager with the 146th ASOS. I am savvy with creating new processes and worked closely with our Logistics Manager and Recruiters. This is where I sank my teeth into business development and branding. I deployed to southern Afghanistan and controlled air strikes in the same backyard where my friend Brad Smith was killed. The brotherhood and bonds formed here are lifelong. I earned the rank of Master Sergeant (E-7). I love the saying: “hire a Master Sergeant, not a Masters degree.”

Operations Manager | TACP | JTAC

Baltimore Police Department

🟨 I completed my active duty orders with the Air Force Reserve in 2003 and the Baltimore Police Department selected me to be one of their finest. I was Class Commander for BPD Academy class 03-01. My time with the BPD was incredible. I loved the community I worked in (mainly the Eastern District). Being in a vacant house in the middle of the night conducting covert surveillance on suspected drug dealers or running after someone with a handgun down a dark alley never got old. I was passionate about coming to work to make a difference. Writing and executing search warrants with a team whom I trusted with my life was an adrenaline rush. Getting selected for SWAT stepped up my law enforcement tactics and with a city of 250+ homicides a year, there was never a dull moment. The stories go on and on!

Police Detective

🟨 This is where it all began. I walked into the recruiter’s office in Parkville, Maryland and joined the United States Air Force. While at the Security Police Academy I was selected for a Special Duty Assignment with the Presidential Honor Guard. I conducted an enormous amount of military funerals at Arlington National Cemetery and Joint ceremonies at The Tomb of the Unknown Soldier. Two years in Washington, D.C. and the USAF sent me to Minot, ND. Cold beyond imagination (minus 94 degrees). Shifted gears and became an Air Surveillance Technician on the E-3 AWACS (over 1,000 flight hours) in Oklahoma. I entered the Air Force Reserves after active duty in 2000. 9/11 happened (thanks Osama) and I found myself back in Security Forces at Andrews Air Force Base. I completed the USAF Phoenix Raven course (#889) and flew missions to South America (Chile, Peru, Bolivia, and Columbia).

Public Relations | Security Police | Aircrew

Director of Communications | Marketing Director | Brand Evangelist | Air Force Combat Veteran | Outdoor Enthusiast

Welcome to the rollercoaster that is my life—a mashup of grit, creativity, and an unapologetic love for coffee, marketing, the outdoors, and making an impact.

My Air Force journey shaped my foundation. Over 20 years, I wore many hats: guarding nuclear missile fields, patrolling the skies on an E-3 AWACS, earning my JTAC qualification while a Tactical Air Control Party (TACP) member...including combat missions in Afghanistan.

Parallel to my Air Guard service, I spent seven years with the Baltimore Police Department, working Patrol, SWAT, citywide narcotics (VCID), like legally purchasing heroin for investigations—I’ve got stories that’ll make your jaw drop.

After my military and law enforcement careers, I embraced the skies again, flying ISR missions on the King Air 300 and serving as a Site Lead in Afghanistan.

Fast forward to a dream job: Black Rifle Coffee Company. Serving as “The Hand” to the CEO and becoming a Marketing Director, I immersed myself in brand awareness, events, and social media—turning caffeinated visions into impactful campaigns.

As a proud military spouse (my wife is in the Air Force), I know the power of resilience and adaptability.

Beyond work, I’m passionate about veteran advocacy, archery, the outdoors, and all things coffee and beer. I align with brands authentically, fostering connections that resonate.

taplio

The Battle

Alex Mimms

Dan Horgan

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