Account Manager @ Kurogo | Creating Industry Leaders through Personal Branding

I eat, sleep and breathe FMCG brands and pop culture.

And if I’m not doom-scrolling into the latest trend rabbit holes, I’m talking about it on LinkedIn.

The rest of the week, I’m an Account Manager specialising in driving strategic outcomes for clients through data-led insights and delivering high-impact marketing strategies.

To craft banging brand strategy, I:
👉🏻 Research (i.e. stalk) my clients and their industries until I know them better than they know themselves
👉🏻 Keep my finger on the pulse of what’s happening in their field
👉🏻 Genuinely root for them and their business 

That’s the mix I use for my clients, and so far I’ve achieved some pretty insane results across 20+ CEOs and Founders including:

- An inquiry from Dragon’s Den
- £700k angel investment directly attributed to LinkedIn 
- Features in podcasts, panels, publications

Ultimately, people buy from people.

Not dry, faceless brands.

Alessia Doyle

Today marks 3 years at Kurogo.

(Or 1,097 days of building CEO and Founders’ brands and leading strategy to be precise.☝🏻)

In numbers, it looks like this:

→ 37 client campaigns led
→ 2,634 posts published
→ 19 million impressions (!!)
→ 257,155 reactions

Yep, counted them all myself.

But it’s not just been all about the numbers (as much as I do love my spreadsheets).

In that time, I’ve also:

Attended 6 team socials 
Worked every role on the delivery team
Supported 7 clients at special in-person events
Secured a client as a lead sponsor of the Olivier Awards
Directed campaign video shoots from our London Studio
Built a client personal brand that led to a £750k in investment
Remotely worked from Bristol, London, Milan, Barcelona, Zadar and Cape Town

But by far, the best bits have been the clients I’ve worked with (4 of which have returned to work with me which means more than any impression count ever could!!) and my incredible teammates.

It’s been a huge 3 years of many highlights, wins and learnings at Kurogo - Personal Branding Agency. 

Very excited for whatever the next 1,097 days bring. 🪩

Serious about brand strategy. Not that serious about myself x | Brand, Partnerships & Culture | Live, laugh, love branding

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“Personal branding is cringe.”
Only until it works.

For one of my clients, it ended up bringing in £750,000 of their £1.5m investment raise.

No paid ads or big PR splash.

Just showing up consistently with a clear story about what they were building and why it mattered.

Behind the scenes it was pretty simple:

→ I led the positioning and brand campaign direction
→ Irene wrote the posts, translating the business’ wins into content
→ Ilaria handled engagement, keeping conversations going with the right people

A few months in, investors started appearing in the comments and DMs.

Some just curious.
Some asking questions.
And some eventually wiring money.

It wasn’t overnight, and it wasn’t flashy. But it worked.

Personal branding gets a bad rep because people picture buzzwords and vain hustle bros. 

In reality, it’s just making your work visible to the people who might care.

Sometimes that leads to a like.
Sometimes it leads to £750k.

Ecstatic client not pictured, so here’s me the moment I got the news instead. 

(Secretly manifesting that my own personal brand also leads me to a jackpot x)

Sam G. Winsbury

We Create Thought Leaders Through Personal Branding | 150+ Personal Brands Built | Founder & CEO Kurogo

-- DM for Speaking Enquiries --

We turn entrepreneurs into credible thought leaders through personal branding so they can scale their businesses, unlock untapped opportunities and outlast their competition.

If you’re anything like our clients, you’re an expert in your field. One of the best.

But you just don’t seem to have the reputation you deserve.

You want to be the go-to authority in your industry and become an opportunity magnet.

That way you could…

- Generate inbound leads consistently
- Win clients and customers with ease
- Attract media features
- Attract top talent
- Speak on stage

The list is endless.

We help our clients do just that through the power of personal branding, by:

1. Giving them clarity on their brand and positioning them as industry leaders.
2. Blowing up their social profiles and landing them high-profile media features.
3. Helping them convert their new-found reputation into meaningful opportunities and ROI

And having built 300+ personal brands, we’ve got quite good at it, achieving results like these in the process:

🚀 Jack generated 2.5M views and 6 figures in revenue in 90 days with us 
🚀 Joe and Olly generated millions of views and saw a record month
🚀 Guy added 5 figures of pipeline value in a matter of months
🚀 Shan Grew 24,000 followers and landed $200,000 in sales
🚀 Olie added £50K of inbound revenue to his pipeline
🚀 Sue generated over 8.3 million views in 4 months
🚀 Jemma increased her views by 51,347%
🚀 James became an Amazon Best Seller 
🚀 Tom generated 5M views in 3 months 
🚀 Anna doubled her followers in 1 year
🚀 Debbie generated 11M Views

Your reputation is your biggest asset. Take control of it! 

If you want to see how we could help you build your personal brand, shoot me a dm saying ‘Personal Brand’

If you're not quite ready yet, I post daily content on here showing you how to do it yourself.

Founder

2023: Lara published her first LinkedIn post
2024: She built a $100K/year agency 
2025: She built a 7 figure community 
2026: She grew her SaaS to $190K/month

3x back to back proves it wasn’t luck. 

So I interrogated her for 45 mins to get the blueprint. 

Here’s what she shared: 

→ The secrets behind 2,000 viral posts 
→ The formula for monetising her brand
→ How stupid people get rich in 2026

I’m going to release the whole convo.

Comment ‘LINKEDIN’ and I’ll send it to you asap.

Personal Brand Advisor To Leading Entrepreneurs & Execs | 350+ Brands Built | Speaker | Sky, Entrepreneur, Insider | Founder & CEO Kurogo

For years, 'having a great product' was enough.

Your work would do the talking... That world is closing. Fast.

Here is what the data says:

→ 90% of executives think people trust them
→ 30% of customers actually do

Pwc call it 'The Trust Gap'.

That gap is where deals are won and lost.

Best way to close it? Personal branding.

When I look at the 350+ brands we have built, the ones who win treat personal branding as a tool, not an ego trip.

They follow a simple flow:

1️⃣ Position

You become “THE person for X”, not “Another option”.

→ Clear proof
→ Clear promise
→ Clear point of view

2️⃣ Amplify

You show up where your buyers already spend time.

→ Content that speaks to their pain
→ Opinion, frameworks, predictions
→ It acts like a 24/7 salesperson

3️⃣ Convert

You turn attention into pipeline.

→ Clear, low friction next steps
→ Nurturing focus, not chasing
→ Ecosystems, not funnels

We are in the reputation economy.

So today I'm breaking down the 5 trends that will separate the top 1% of leaders from everyone else in 2026:

→ The rise of the executive personal brand
→ The shift from posting to positioning
→ Fame vs authority
→ Ecosystem-driven growth
→ How AI will make or break your reputation

If you want your face to be the one people trust in 2026, now is the time to build it.

Join us for our workshop later where I have nothing to pitch to you:

https://lnkd.in/e6ZKYnmB

View company: Kurogo - Personal Branding Agency

In this session, Sam Winsbury (Founder of Kurogo) will walk through the 5 Trends That Will Separate the Top 1% of Thought Leaders From Everyone Else in 2026:

✅ The rise of the executive personal brand (and why people trust individuals far more than companies

✅ Why positioning beats posting (and how authority compounds)

✅ Why fame ≠ authority (and how ‘smaller’ brands are winning higher-value deals)

✅ The “ecosystem” strategy replacing funnels (how modern consumers really ‘buy before they pay’)

✅ How to use AI without damaging your reputation

Plus everyone who attends will get 3 exclusive bonuses:

🎁 Bonus 1: Our Complete Guide To Building A Personal Brand in 2026
🎁 Bonus 2: Our Profile Optimisation Checklist For Free (Worth £79)
🎁 Bonus 3: A Free 30 Day Trial To The Thought Leader’s Academy (Worth £97)

This session is designed for:

- Founders, CEOs, and marketing teams
- Consultants, coaches, and professional services
- Anyone whose business depends on trust, credibility, and reputation

If you feel like:

- opportunities are harder to come by
- sales cycles are getting longer
- competition feels louder but not better
- or you’re being overlooked despite having a great offer

This session will give you the roadmap to dominating your industry in 2026. 

🗓️ 5th February 2026
⏰ 18.00 GMT / 12.00 CST

View event: How To Build A $1M Personal Brand In 2026: 5 Trends You Must Know

How To Build A $1M Personal Brand In 2026: 5 Trends You Must Know

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The Battle

Alessia Doyle

Sam G. Winsbury

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alessia Doyle's LinkedIn Performance

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