EarReality

Narrative Designer 

Screenwriter

Paralect

Full writing support for the needs of the company:
- Writing articles and guest posts
- Creating case studies and video scripts
- Writing ads for various online channels
- Interviewing
- Supporting sales, product and marketing activities

Left the company to study full-time for MA Serial Storytelling in Germany

Copywriter

StockBattle

Worked on several web and mobile games aimed at crypto and stock market education. 
- UX writing
- Social media writing
- Blogging

Media Manager

FBS Inc.

- Managing a creative team (6 people) of the traffic department, later - of the FBS Global product, team lead.
- Copywriting for websites, landing pages, offline and online materials of the company in English.
- Creation of creative concepts, UX copywriting
- Editing and proofreading of materials for novice copywriters, training for copywriters

Creative Team Lead / Copywriter 

Heads and Hands

Content marketing and PR for Russian and International markets:
- Strategy planning
- Content marketing (blogging, SMM, ratings, etc.)
- PR
- Online Marketing

Marketing and PR specialist

Reksoft

Marketing Manager

Marketing Assistant

All my life I’ve been a fierce force of imagination, persistence, and hard work: like a dragon hunting for gold. But instead of treasure, I’ve been searching for stories to tell and ways to make an impact.

Born in Belarus, I studied journalism in Bulgaria and worked in marketing in Russia, but storytelling has always been my true passion. I create narratives that allow people to explore fresh perspectives in a safe, immersive way.

As a queer, neurodivergent woman from a patriarchal country, I’m passionate about shedding light on complex topics through my work. Over the years, I’ve designed more than 100 LARP games, written 10+ original tabletop campaigns, and worked as a script supervisor on the short film Mein Name Akim (2024), which tells the story of transgender refugees in Germany.

During my MA in Serial Storytelling at IFS Cologne, I honed my skills across genres, working on solo projects as well as collaborating in Writers' Rooms.

Currently, I’m co-developing a visual novel game with a co-author as a passion project.

Now that I've completed my degree, I’m eager to bring my creativity to TV and gaming, crafting stories in both English and German.

Dragons never stop breathing fire. And neither do I, with an endless flow of ideas and stories I can’t wait to share.

Alena Lysiakova 🐉 🔜 GAMESCOM

Your script is not a novel.


And the sooner a writer accepts that, the faster their work starts to breathe.
A screenplay or game script isn’t meant to be read for beauty: it’s meant to be performed, built, acted, and played.

That means:
- Less inner monologue, more behavior.
- Less description, more playable action.
- Less “she feels broken inside,” more “she laughs at the wrong moment.”
Scripts are blueprints for collaboration: not literary exhibitions.

Once you start writing for performance instead of for pages, everything changes. Characters move. Scenes breathe. And suddenly, people can actually make the thing you wrote.

#Screenwriting #NarrativeDesign #GameDev #StoryForScreen

Alena Lysiakova 🐉

Narrative designer and screenwriter ▶️ Let's create stories that make an impact

Here’s a reminder: your antagonist thinks they’re the protagonist. ✍️


The best villains don’t twirl mustaches and cackle. They wake up convinced they’re right. Maybe even more right than your hero. And that makes them dangerous.

👉 When I write antagonists, I don’t start with “how do I make them evil?” I start with: “What do they want, and why does it make perfect sense to them?”

That’s when the lines blur: and suddenly, you’ve got an antagonist the audience can’t dismiss, because a part of them (almost)… makes sense. 

#Screenwriting #Storytelling

After six truly amazing months, my internship at EarReality has come to an end: and what a journey it’s been. 🎧✨


During this time, I grew both as a writer and a writing coach, learned the ins and outs of storytelling for audio games, and wrote six different games (with one more on the way!): three of them based on original IPs.

🖤 My story Heart for a Hunter was even featured as part of Gamescom Cologne Epixx, and several more of my projects are now in production.

I’ve had the absolute pleasure of working with incredibly talented people across Europe and the US: special thanks to Christian Mahnke 🔜 Bookfair Frankfurt, Jörg Benne, and Felix Kowalzik for their support and guidance, and to all the amazing coaches and interns who made every brainstorming session worth it. 💜 

🐲 Now it’s time for a new chapter. I’m opening up for freelance gigs as a narrative designer or game writer for the upcoming months: ready to bring more worlds, characters, and choices to life.

Let’s make something unforgettable. 💥

#NarrativeDesign #GameWriting #Storytelling #InteractiveFiction

Your narrator isn’t your babysitter. 🎙️


One of the biggest mistakes I see in interactive audio stories is over-explaining everything.

“Now you walk into the room.”
 “You see a strange light.”
 “You pick up the key.”

Cool. I got it. Let me imagine it.

💡 Audio storytelling works best when it trusts the listener’s brain to fill in the blanks. The human imagination is way better at worldbuilding than any descriptive monologue could ever be.

Your narrator should guide, not babysit. If they’re describing things the player already knows, you’re wasting both time and tension.

🐲 Leave space. Let silence and sound design do the talking. Give the player room to breathe and believe.

#NarrativeDesign #AudioGames #Storytelling

🐲  Last week, I took part in the Keep an Eye Narrative Jam.


And had an unreasonably good amount of fun turning caffeine and chaos into a short interactive story (around 10 minutes of playthrough).

👁️“Keep an Eye” is a cozy witch comedy about ambition, bad instructions, and one very judgmental eyeball in a jar.

If you’re up for some Halloween vibes with humor and pastry magic, check it out on itch: 
 👉 https://lnkd.in/eQZW9Wu8

Sometimes all you need to make a story work is a jar, a curse, and too much cinnamon.

#twine #interactivewriting #gamejam

Open article: Keep an Eye by shuhiyo.itch.io

Player attention span in audio games is ruthless. 💀 


You don’t get flashy visuals or dramatic camera cuts. You get a voice, a moment, and a few seconds to make them care.  If the opening lines don’t grab attention, the player doesn’t “come back later”: they just gone.

🐲 That’s why pacing in audio storytelling is brutal but beautiful.

👉 Short sentences. Hooks loaded with tension. Emotional stakes introduced early; not in Scene 5. No one will wait three scenes to “get to the point.” In audio, every second of silence or filler is a gamble against the player’s attention span.

🎧 Tip I live by: write like someone could leave at any moment. Because in audio: they will.

#NarrativeDesign #AudioGames #InteractiveFiction #GameWriting

Players don’t need perfect information. They need trust.


In interactive audio games, we can’t display stats, highlight paths, or show glowing icons saying “this is the correct choice.”

So yes, players often make decisions without all the context. And that’s fine.

The real issue isn’t not knowing everything. 👉 The real issue is when players stop believing the story will react fairly to what they choose.

If they feel like the game is listening, truly reacting, they relax into the narrative, even if they’re unsure. But if every choice feels random or disconnected, trust breaks. And once trust is gone, immersion follows.

So the goal isn't to explain more.

🐲 It’s to design with respect: give players just enough to feel in control, and they’ll happily fill in the rest with imagination.

#NarrativeDesign #AudioGames #PlayerExperience #GameWriting

Super excited to be writing a story set in the Titan Effect universe. Expect intricate plot twists, action, packed with moral dilemmas, and a few choices that might haunt you later. 💥✍️ 🐲 

Thank you, EarReality, for this amazing opportunity!

Helping Media Companies, Game Studios & Brands Expand Their IP Through Interactive Storytelling | CEO @ EarReality | TWIST Game Engine | Transmedia Strategy | In-Car, Mobile & Web Experiences

View Christian Mahnke 🔜 Bookfair Frankfurt’s profile

Happy to announce another collaboration project. Our superb writer and story coach Alena Lysiakova 🐉 is going to write an interactive audio stories related Christian Nommay's tabletop RPG Titan Effect.

Titan Effect is a tabletop role-playing game and a storyworld project set in a near-future where spies gifted with psychic powers clash with genetically enhanced soldiers, in a secret war in which the fate of human evolution is at stake.

Amazing setting. Amazing writer. I'm truly excited for this one!!

#EarReality #TWIST #marketing #storytelling #games #gaming #stories #audiobooks #audio #RPGs #writing #books #narrativedesign #automotive #innovation #InCarEntertainment

Exposition isn’t the enemy: boring exposition is. 💀 

“Show, don’t tell” gets thrown around like a sacred rule. But let’s be honest: sometimes, you need to tell stuff. Lore exists. Rules exist. Worlds have context. The problem isn’t exposition.

😑 The problem is when it feels like a lore lecture instead of a story.

If exposition happens through:
Conflict → two characters arguing about what’s true
Emotion → a reveal that hurts instead of informs
Humor or sarcasm → information delivered with personality
 …then it stops sounding like homework. 🐲 

"Show, don’t tell" is overrated. Better rule: “Tell it well or don’t tell it yet.”

#Screenwriting #NarrativeDesign #Storytelling

I occasionally write about TV and games, when I’m not busy writing for them. 🎮📺


It’s my way of poking at stories I love (and some I don’t) to see why they work, break, or haunt us for weeks afterward.

One of my latest pieces just came out:
 👉 The New Flesh: Modern Body Horror Beyond Gore
https://lnkd.in/eZdtaAkM

It looks at how modern body horror moved past cheap jump scares and buckets of blood: straight into the messier territory of identity, transformation, and being trapped in a body that won’t stop changing. 

🐲 If you like your storytelling dark, smart, and a little uncomfortable, give it a read.

#Writing #Storytelling #BodyHorror

Open article: The new flesh: modern body horror beyond gore by meer.com

The new flesh: modern body horror beyond gore

Casey McCormick, MBA

Intellivant

Leading provider of High-Performance Executive Coaching, Management Consulting, and Advisory Services for Entrepreneurs, Executives, and Businesses.

Founded a boutique consulting firm utilizing an Agile business model to provide businesses and their leaders access to superior digital transformation, management consulting, and executive coaching solutions.  Developed, implemented, and refined the company’s business plan to help entrepreneurs, executives and their companies thrive using proven methodologies and cutting-edge technologies.  Employed Business Intelligence and Data Analytics to optimize all aspects of businesses to ensure superior performance.  Recruited, and retained experienced consultants to contribute to the successful execution of client projects.

•	Specialized in helping our clients achieve sustainable success by providing guidance and support in the areas of automation, business transformation, coaching, consulting, communication, collaboration, growth, innovation, leadership, mentoring, negotiation, organizational design, operations management, problem solving, process optimization, productivity, strategy, systems, technical guidance, startup incubation, and funding.
•	Developed a unique approach combining hands-on experience, cutting-edge technologies, and proven business strategies to deliver measurable results.
•	Guided executive coaching clients in clarifying their top challenges, assessing the root causes of their issues, identifying long-term solutions, and developing potential maximizing execution plans.
•	Provided unbiased external guidance to executives seeking to transform their businesses and maximize their potential.
•	Forged long-term strategic partnerships with dominant industry leaders, including Microsoft, Salesforce, Google, and Amazon Web Services (AWS).

Chief Executive Officer

Provider of managed services, cybersecurity and digital transformation for 1,000+ mid-market financial services organizations worldwide with over $3 trillion of assets under management.

Worked with all C-Suite Executives, 30+ Account Executives, 200+ Digital Transformation Technical Professionals and all Strategic Partners to grow the Digital and Business Transformation Business Unit.

•	Led the design, development, and execution of a cross-functional Digital and Business Transformation sales strategy focused on the Private Equity, Venture Capital, Hedge Fund, and Investment Bank client base.
•	Worked with sales professionals across the United States, Europe and Asia selling Digital Transformation Services.
•	Coordinated with technology professionals to ensure successful delivery of Digital Transformation Projects.

Director, Digital Transformation

AgileThought

Key executive team member responsible for the daily operations of the Innovate Line of Service, growth of its three underlying Practices (Product, Training and Coaching) and expansion of the service offerings to enterprise clients. The Innovate Practices exist to inspire and advise the enterprise to new heights of thinking, behaving and decision making. Transforming organizations and digital products through consulting, coaching, and training using innovative approaches like Agile, DevOps and Design Thinking.

•	Responsible for daily operational excellence of the Innovate Line of Service and professional support for the 50+ Product, Training,and Coaching Practice team members.
•	Responsible for all aspects of delivery excellence associated with Innovate Line of Service engagements across the full project lifecycle with annual billings >$15,000,000.
•	Responsible for engaging in sales pursuits and business development to ensure continued business growth coupled with high client and team member satisfaction.

Global Senior Director, Innovate Line of Service

Sold and lead custom enterprise software development projects for global Fortune 1000 clients. The scope of this role spanned from ideation and design to scaled delivery and support while guiding clients in transforming, building, and running their digital businesses. This included leveraging next-generation technologies to create competitive differentiation and exceptional customer experiences. This was done utilizing consultants and delivery centers across North and Latin America by providing Agile-first delivery for a variety of industries with expertise across all facets of digital transformation, application development, advanced data analytics (AI, ML, & IoT), cloud services, UX design, DevOps, and automation.

•	Responsible for all aspects of custom enterprise software development projects with annual billings >$6,500,000.
•	Recruited, staffed, and managed high-performance, cross-functional teams of up to 50 professionals with as much as 60,000 managed hours per year.
•	Responsible for a broad array of Account Management, Business Development and Sales across a diverse set of global clients and industries.

Global Director, Client Services and Delivery Leadership

CMM Partners

Management Consulting and Executive Recruiting Firm specialized in Healthcare, Information Technology (IT), Biotechnology, Legal, Accounting, and Financial Services.

Established company and developed an Agile business plan and model after conducting extensive pro forma financial and competitive analyses of recruiting industry businesses.  Designed a low cost, low overhead, well-organized and highly efficient business entity that mitigated risk while optimizing profits.  Investigated industry best practices and fastest growing verticals to target the most cost-effective niches.  Scrutinized competitors’ inefficiencies. Developed and implemented strategies and processes to ensure productivity and success.

•	Secured contracts with Am Law 100 law firms—the largest law firms in the US—by executing relationship building campaigns composed of cold calling, emailing, and other outreach tactics.
•	Developed a proprietary database of companies, clients, contacts, resumes, job orders, and projects that was continuously refreshed with clean, enhanced, and updated information.
•	Recruited and placed partner level and senior executives earning $150K+ for companies in the high tech, legal, and financial industries.

CEO and President

Systems West Computer Resources

National Consulting Firm providing Businesses and Utility Industry expertise via Strategy, Process, and Technology Consulting.

Recruited during a period of rapid growth to serve as Project Manager directing the implementation of a proprietary summary billing program for complex, multi-premise electric utility accounts. Consulted with client companies on compliance with complex regulations required to support electricity deregulation, bill unbundling, and Electronic Data Interchange (EDI) of records between all related parties, including alternative energy suppliers.  Managed portions of $100M annual project with 10 direct reports.

•	Built, mentored, and directed a team of experienced consultants to design, develop, and implement a highly complex CIS summary billing project—replacing manual data analysis and billing with automated systems.
•	Served as a client liaison with the New York State Public Service Commission to define and develop the business, regulatory, legal, and technical requirements for Electronic Data Interchange (EDI).
•	Managed the project to design and develop the first EDI transaction sets for a global electric utility client.

Consulting Project Manager

CA Technologies

Global Software and IT Management Solutions provider helping customers manage and secure complex IT environments to support agile business services.

Hired in recognition of deep experience assisting electric utility clients with deregulation and risk mitigation from Y2K.  Challenged to grow the business, solidify customer relationships, manage projects, and define the scope of requirements for new internal and external projects.  Ensured collaboration as a single cohesive unit among clients, other consulting firms, and project teams.  Managed 5 direct and 5 indirect reports.

•	Performed full SDLC (Software Development Life Cycle) Project Management for a $3M Mobile Data Project for a large US based electric utility while serving as the subject matter expert on project scope and requirements.
•	Designed and developed software modules for key electric utility clients.
•	Negotiated $1,000,000+ project extensions with multiple electric utility clients.

Accenture

Global Management Consulting, Technology Services and Outsourcing Company serving clients in more than 120 countries.

Hired after receiving MBA and graduating at the top of the class.  Charged with creating enterprise billing software for electric utility companies during industry deregulation.

•	Designed, coded, tested, implemented, and maintained the bill print functionality and batch processes that allowed large electric utility clients to print and mail millions of dollars of bills daily.
•	Researched and analyzed client tariffs filed with the New York State Public Service Commission to unbundle charges, allowing alternate energy suppliers to bill for a portion of customer’s bills.

Technology and Process Consultant

Executive Coach | Management Consultant | Entrepreneur | Investor

I've spent the last three decades as a highly-trusted advisor for organizations ranging from startups through Fortune 500 companies spanning multiple industries.

I've successfully negotiated and executed $100,000,000+ in consulting engagements, built many high-performance teams and helped transform numerous companies into profitable, effective and efficient organizations.

I use my experience, skills and insights as a High-Performance Executive Coach, Management Consultant, Advisor, Entrepreneur and Investor.

MY PHILOSOPHY 
I have a proven track record of delivering measurable results while empowering individuals and organizations to reach new heights of performance.

I believe with the right mindset, strategies, systems, and support, anything is possible.

With my extensive experience in leadership development, problem solving, strategic planning, team building, and performance optimization, I'm confident in my ability to help you take your career and business to new heights.

My goals are to empower you to:
• Achieve your goals.
• Identify your strengths.
• Overcome your challenges.
• Transform your performance.
• Optimize your leadership style.
• Thrive in both business and in life.

Whether you're an individual looking to take your career to the next level or a company seeking to enhance your performance and profitability, I'm here to help.

CORE COMPETENCIES
Account Management | Agile Methodologies & Transformation | Application Lifecycle Management (ALM) | Artificial Intelligence (AI) | Business Analysis | Business Development | Business & Technical Writing | Business Intelligence (BI) | Cloud Computing | Consultative & Solution Oriented Sales | Consulting | Content Management Systems (CMS) | Customer Information Systems (CIS) | Customer Relationship Management (CRM) | Custom Enterprise Software Development | Data Analytics | Digital Transformation | eCommerce | Electronic Data Interchange (EDI) | Engagement Leadership | Enterprise Billing Systems | Enterprise Resource Planning (ERP) | Entrepreneurship | Executive Leadership | Information Technology Outsourcing (ITO) | Interpersonal Communication | Marketing | Negotiating | Planning | Proposal Development | Partnership Development | Problem Solving | Process Optimization | Product Management | Program Management | Project Management | Recruiting | Sales Force Automation (SFA) | Scope Definition | Scrum | Software as a Service (SaaS) | Software Development Lifecycle (SDLC) | Solution Planning | Strategic Partnership Development | Strategy Development & Execution | Team Building | Vendor Management

Intellivant is a leading provider of High-Performance Executive Coaching, Management Consulting, and Advisory Services for Entrepreneurs, Executives, and Businesses.

We specialize in helping our clients achieve sustainable success by providing guidance and support in the areas of strategic planning, organizational design and development, operations management, mentoring, technological guidance, systems, startup incubation, and funding.

Our unique approach combines hands-on experience, cutting-edge technologies, and proven business strategies to deliver measurable results.

We work in partnership with our clients to create custom-tailored solutions that guide them toward an even brighter tomorrow.

We are here to help you take your business to the next level.

Are you ready to achieve sustainable, long-term success?

Contact us today at https://intellivant.com to get started.

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Alena Lysiakova 🐉 🔜 GAMESCOM

Casey McCormick, MBA

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