EarReality

Narrative Designer 

Screenwriter

Paralect

Full writing support for the needs of the company:
- Writing articles and guest posts
- Creating case studies and video scripts
- Writing ads for various online channels
- Interviewing
- Supporting sales, product and marketing activities

Left the company to study full-time for MA Serial Storytelling in Germany

Copywriter

StockBattle

Worked on several web and mobile games aimed at crypto and stock market education. 
- UX writing
- Social media writing
- Blogging

Media Manager

FBS Inc.

- Managing a creative team (6 people) of the traffic department, later - of the FBS Global product, team lead.
- Copywriting for websites, landing pages, offline and online materials of the company in English.
- Creation of creative concepts, UX copywriting
- Editing and proofreading of materials for novice copywriters, training for copywriters

Creative Team Lead / Copywriter 

Heads and Hands

Content marketing and PR for Russian and International markets:
- Strategy planning
- Content marketing (blogging, SMM, ratings, etc.)
- PR
- Online Marketing

Marketing and PR specialist

Reksoft

Marketing Manager

Marketing Assistant

All my life I’ve been a fierce force of imagination, persistence, and hard work: like a dragon hunting for gold. But instead of treasure, I’ve been searching for stories to tell and ways to make an impact.

Born in Belarus, I studied journalism in Bulgaria and worked in marketing in Russia, but storytelling has always been my true passion. I create narratives that allow people to explore fresh perspectives in a safe, immersive way.

As a queer, neurodivergent woman from a patriarchal country, I’m passionate about shedding light on complex topics through my work. Over the years, I’ve designed more than 100 LARP games, written 10+ original tabletop campaigns, and worked as a script supervisor on the short film Mein Name Akim (2024), which tells the story of transgender refugees in Germany.

During my MA in Serial Storytelling at IFS Cologne, I honed my skills across genres, working on solo projects as well as collaborating in Writers' Rooms.

Currently, I’m co-developing a visual novel game with a co-author as a passion project.

Now that I've completed my degree, I’m eager to bring my creativity to TV and gaming, crafting stories in both English and German.

Dragons never stop breathing fire. And neither do I, with an endless flow of ideas and stories I can’t wait to share.

Alena Lysiakova 🐉 🔜 GAMESCOM

Your script is not a novel.


And the sooner a writer accepts that, the faster their work starts to breathe.
A screenplay or game script isn’t meant to be read for beauty: it’s meant to be performed, built, acted, and played.

That means:
- Less inner monologue, more behavior.
- Less description, more playable action.
- Less “she feels broken inside,” more “she laughs at the wrong moment.”
Scripts are blueprints for collaboration: not literary exhibitions.

Once you start writing for performance instead of for pages, everything changes. Characters move. Scenes breathe. And suddenly, people can actually make the thing you wrote.

#Screenwriting #NarrativeDesign #GameDev #StoryForScreen

Alena Lysiakova 🐉

Narrative designer and screenwriter ▶️ Let's create stories that make an impact

Here’s a reminder: your antagonist thinks they’re the protagonist. ✍️


The best villains don’t twirl mustaches and cackle. They wake up convinced they’re right. Maybe even more right than your hero. And that makes them dangerous.

👉 When I write antagonists, I don’t start with “how do I make them evil?” I start with: “What do they want, and why does it make perfect sense to them?”

That’s when the lines blur: and suddenly, you’ve got an antagonist the audience can’t dismiss, because a part of them (almost)… makes sense. 

#Screenwriting #Storytelling

After six truly amazing months, my internship at EarReality has come to an end: and what a journey it’s been. 🎧✨


During this time, I grew both as a writer and a writing coach, learned the ins and outs of storytelling for audio games, and wrote six different games (with one more on the way!): three of them based on original IPs.

🖤 My story Heart for a Hunter was even featured as part of Gamescom Cologne Epixx, and several more of my projects are now in production.

I’ve had the absolute pleasure of working with incredibly talented people across Europe and the US: special thanks to Christian Mahnke 🔜 Bookfair Frankfurt, Jörg Benne, and Felix Kowalzik for their support and guidance, and to all the amazing coaches and interns who made every brainstorming session worth it. 💜 

🐲 Now it’s time for a new chapter. I’m opening up for freelance gigs as a narrative designer or game writer for the upcoming months: ready to bring more worlds, characters, and choices to life.

Let’s make something unforgettable. 💥

#NarrativeDesign #GameWriting #Storytelling #InteractiveFiction

Your narrator isn’t your babysitter. 🎙️


One of the biggest mistakes I see in interactive audio stories is over-explaining everything.

“Now you walk into the room.”
 “You see a strange light.”
 “You pick up the key.”

Cool. I got it. Let me imagine it.

💡 Audio storytelling works best when it trusts the listener’s brain to fill in the blanks. The human imagination is way better at worldbuilding than any descriptive monologue could ever be.

Your narrator should guide, not babysit. If they’re describing things the player already knows, you’re wasting both time and tension.

🐲 Leave space. Let silence and sound design do the talking. Give the player room to breathe and believe.

#NarrativeDesign #AudioGames #Storytelling

🐲  Last week, I took part in the Keep an Eye Narrative Jam.


And had an unreasonably good amount of fun turning caffeine and chaos into a short interactive story (around 10 minutes of playthrough).

👁️“Keep an Eye” is a cozy witch comedy about ambition, bad instructions, and one very judgmental eyeball in a jar.

If you’re up for some Halloween vibes with humor and pastry magic, check it out on itch: 
 👉 https://lnkd.in/eQZW9Wu8

Sometimes all you need to make a story work is a jar, a curse, and too much cinnamon.

#twine #interactivewriting #gamejam

Open article: Keep an Eye by shuhiyo.itch.io

Player attention span in audio games is ruthless. 💀 


You don’t get flashy visuals or dramatic camera cuts. You get a voice, a moment, and a few seconds to make them care.  If the opening lines don’t grab attention, the player doesn’t “come back later”: they just gone.

🐲 That’s why pacing in audio storytelling is brutal but beautiful.

👉 Short sentences. Hooks loaded with tension. Emotional stakes introduced early; not in Scene 5. No one will wait three scenes to “get to the point.” In audio, every second of silence or filler is a gamble against the player’s attention span.

🎧 Tip I live by: write like someone could leave at any moment. Because in audio: they will.

#NarrativeDesign #AudioGames #InteractiveFiction #GameWriting

Players don’t need perfect information. They need trust.


In interactive audio games, we can’t display stats, highlight paths, or show glowing icons saying “this is the correct choice.”

So yes, players often make decisions without all the context. And that’s fine.

The real issue isn’t not knowing everything. 👉 The real issue is when players stop believing the story will react fairly to what they choose.

If they feel like the game is listening, truly reacting, they relax into the narrative, even if they’re unsure. But if every choice feels random or disconnected, trust breaks. And once trust is gone, immersion follows.

So the goal isn't to explain more.

🐲 It’s to design with respect: give players just enough to feel in control, and they’ll happily fill in the rest with imagination.

#NarrativeDesign #AudioGames #PlayerExperience #GameWriting

Super excited to be writing a story set in the Titan Effect universe. Expect intricate plot twists, action, packed with moral dilemmas, and a few choices that might haunt you later. 💥✍️ 🐲 

Thank you, EarReality, for this amazing opportunity!

Helping Media Companies, Game Studios & Brands Expand Their IP Through Interactive Storytelling | CEO @ EarReality | TWIST Game Engine | Transmedia Strategy | In-Car, Mobile & Web Experiences

View Christian Mahnke 🔜 Bookfair Frankfurt’s profile

Happy to announce another collaboration project. Our superb writer and story coach Alena Lysiakova 🐉 is going to write an interactive audio stories related Christian Nommay's tabletop RPG Titan Effect.

Titan Effect is a tabletop role-playing game and a storyworld project set in a near-future where spies gifted with psychic powers clash with genetically enhanced soldiers, in a secret war in which the fate of human evolution is at stake.

Amazing setting. Amazing writer. I'm truly excited for this one!!

#EarReality #TWIST #marketing #storytelling #games #gaming #stories #audiobooks #audio #RPGs #writing #books #narrativedesign #automotive #innovation #InCarEntertainment

Exposition isn’t the enemy: boring exposition is. 💀 

“Show, don’t tell” gets thrown around like a sacred rule. But let’s be honest: sometimes, you need to tell stuff. Lore exists. Rules exist. Worlds have context. The problem isn’t exposition.

😑 The problem is when it feels like a lore lecture instead of a story.

If exposition happens through:
Conflict → two characters arguing about what’s true
Emotion → a reveal that hurts instead of informs
Humor or sarcasm → information delivered with personality
 …then it stops sounding like homework. 🐲 

"Show, don’t tell" is overrated. Better rule: “Tell it well or don’t tell it yet.”

#Screenwriting #NarrativeDesign #Storytelling

I occasionally write about TV and games, when I’m not busy writing for them. 🎮📺


It’s my way of poking at stories I love (and some I don’t) to see why they work, break, or haunt us for weeks afterward.

One of my latest pieces just came out:
 👉 The New Flesh: Modern Body Horror Beyond Gore
https://lnkd.in/eZdtaAkM

It looks at how modern body horror moved past cheap jump scares and buckets of blood: straight into the messier territory of identity, transformation, and being trapped in a body that won’t stop changing. 

🐲 If you like your storytelling dark, smart, and a little uncomfortable, give it a read.

#Writing #Storytelling #BodyHorror

Open article: The new flesh: modern body horror beyond gore by meer.com

The new flesh: modern body horror beyond gore

Segmentify

AI Company turning visitors into buyers faster. 

Email: Ben.Tilley@Segmentify.com

Director of Growth

EcommerceAssociation.co.uk

Founding Partner

BenBTilley

My private email: talktome@benbtilley.com

Various contracts for digital growth consulting across Digital, Growth, CRO, CRM, Paid Media, SEO, Social and Demand Generation. 500 Mill+ Views / 10 Mill+ Generated

Growth Consultant - Marketing & Sales (Various Contracts) 

iwinBACK Inc.

Head of Revenue / Business Growth Specialist (Marketing and Sales)

Serotonin

Head of Business Development

Itineris

Senior Business Development Manager

FastDox

Lead Account Executive / RevOps

Allai

Chief Marketing Officer / RevOps

Huzz Digital

Voted by Clutch as the top Digital & Social media marketing agency of the year.

Niches: 
FinTech, Fashion, Tech, MarTech, Software, Blockchain, Social Media, Hospitality, EdTech, Legal, Sales Funnels, Web Development, SaaS, Affiliate, Finance, Startups, Growth Hacking, 

Tools used: HubSpot, Trello, Salesforce, Apollo.io, Monday.com, ClickUp, OneUp, ActiveCampaign, Google Ads, Facebook Ads, Bing Ads, Programmatic advertisement, Sales Funnel, ClickFunnels,  LinkedIn, Notion.io, ChatBot, Canva, Telegram, Instagram, TikTok, YouTube, WordPress, Slack, Discord, WeChat, Microsoft Teams, WhatsApp Business, Google Workplace, Stripe, Hootsuite, Xero, SAGE HR, Shopify, DocuSign, Creator Studio, Facebook Business Suite, LucidChart, UpWork, Fiverr, PayPal, ZoomInfo, SalesNavigator, Outreach.io, Calendly, Google Calendar, Hunter.io, PandaDoc, Loom, Lavander, Pipedrive, GoToMeeting, Crunchbase, Vidyard, Salesloft, Snov, Krisp, Chilli Piper, RocketReach, CloudCall, Lusha, ChatGPT, Copy.ai, SemRush, Builtwith, G2, Bombora, Apptopia, Gong, Leadfeeder, Quora, ProductHunt, Capterra, Clutch, Voila Norbert, MailTester, Teams, Loop, CoPilot, Ai,

 Digital Marketing Director - Co Founder

Graft Social

Helped create this Start-Up formerly called Graft Social. 

Managed 100+ Instagram profiles at one time (Hootsuite & MassPlanner).

Trained a remote team in India of 10+.

Built & designed application architecture using MongoBD & ReactJS via Dev Team.

Clients included small building merchants, hotels, influencers, blockchain and influencers.

Digital Marketing Director - Co Founder

12+ Years in Digital, GTM & MarTech | Data-Driven Decisions | Trying to Master the Art of Growth: Personal & Professional 📈

14 years in entrepreneurship, digital marketing, tech, and growth hacking - from Bollywood to Blockchain.

Currently working with Segmentify and building the eCommerceAssociation.co.uk (message to join for free!)

Segmentify is a connected commerce platform powered by nine-year-old AI algorithms. 

The platform addresses the substantial costs and missed opportunities of ads, SEO, and marketing campaigns.


🤖 AI Algorithms & Engine 

🚀 Behavioural Segmentation

🔄 Cross-Channel Marketing

🎁 Dynamic Bundles

🔍 Dynamic & Predictive Segmentation

🌟 Gamification

🔍 Real-Time Analytics

✨ Searchandising & Search Box

📈 Search Analytics

👍 Social Proof


To learn more, contact me @

📧 Email: Ben.Tilley@segmentify.com 

📱 Phone: (+44) 0 7546 144 673

taplio

The Battle

Alena Lysiakova 🐉 🔜 GAMESCOM

Benjamin Tilley

Followers

Posts

Engagements

Likes

Performance ScoreAlena Lysiakova 🐉 🔜 GAMESCOM's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Alena Lysiakova 🐉 🔜 GAMESCOM

Benjamin Tilley

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alena Lysiakova 🐉 🔜 GAMESCOM's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlena Lysiakova 🐉 🔜 GAMESCOM's LinkedIn Performance