Vena Solutions

Growing the Microsoft channel, referral, and SI partner ecosystem globally

Director, Ecosystem Business Development

Partnership Leaders

Partnership Leaders is the industry association for Partnership / Channel / Alliances / Business Development leaders at modern technology companies.

Member

Pigment

Foundational Member of Pigment NA Partner team as first NA Partner Manager hire

- Recruited, onboarded, and managed all NA SI partner
- Grew partner-sourced ARR from 7% to 32%+ of closed won ACV 
- Grew partner-attach rate from 25% to 96% of closed won opportunities
- Increased win rate on partner co-sold deals by 100% 
- Trained, mentored and acted as day-to-day manager for Partner Development Manager
- Provided strategic direction for Pigment Partner Universe development

Senior Partner Manager:

- Tasked with growing Strategic Regional North American partners
- Achieved 108% of Q3 quota
- Over-exceeded FY24 quota

Senior Partner Manager

- Promoted to Senior Partner Manager & Channel Sales Lead (SMB-MM Sales Manager)
- Started & led Pigment's NA Channel (SMB-MM) sales team, grew team from 3 to 5 AEs in 6 months, achieving 141% of H1 quota
- Achieved 125% of partner management quota

Senior Partner Account Manager & Sales Lead

- First Partner Manager hire in North America
- Achieved 110% of quota, recruiting, enabling, and growing all North American SI partners

Partner Account Manager

Manager, Partner Success

- Achieved 147% of H2 2020 plan
- Sales Advisory Council

Partner Development Manager

Sales & Partner Development Representative

Sales Development Representative

Monex Canada

- Generated several hundreds of thousands in revenue through developing and managing relationships with SMEs, corporations, and TSX-listed companies 
- Researched and presented daily briefings on changes in the market, world news, and central bank activity, in order to improve the knowledge base and sales conversation quality among the business development team

Business Development Executive

I Love Travel!

- Recruited, trained, and managed over 90 campus representatives across 20 university campuses to sell ski vacations through cold-calling, referrals, inbound applications, campus visits and social media posts
- Crafted targeted sales strategies that led to a 30% increase in collective sales in the regions of British Columbia, New York City, and Pennsylvania in under one year

Account Manager (University Division)

Labatt Breweries of Canada

My role: To make Budweiser cool again

I spent the year architecting and running promotional campaigns geared towards major student groups like the UBC Greek System, Alma Mater Society, hosting pub nights, and getting Budweiser's in the hands of the most socially influential students at UBC.

Due to the success of myself and my colleagues in other territories, Labatt doubled down on their investments towards the legal drinking age to age 24 addressable market

Campus Activation Manager

Partnerships & Sales @ Pigment // FP&A, SPM, and S&OP

Like Galaxy, but without the G

I work with Microsoft partners to bring agentic AI-powered FP&A solutions to their clients arsenal, helping them make better decisions faster. If you specialize in Dynamics, PowerBI, Fabric, ERP, or Copilot, we should chat.

Outside of my professional life, I have an interest in fitness and understanding why people do what they do.

If you'd like to get in touch with me, you can reach me via DM or via email.

mattlar.aleksi@gmail.com 👈

Aleksi Mattlar

SOTI

Director, Enterprise Channel Sales

Entuitive Compliance

With Entuitive Workforce Compliance, businesses can easily ensure independent contractors and employees stay compliant with regulatory requirements and best practices.

Responsibilities:
- Lead the development and execution of the GTM strategy
- Lead the sales, marketing and CSM teams
- Oversee revenue forecasting
- Analyze current sales tech stack and make recommendations for required software
- Directly manage key customer relationships

VP Revenue

Responsibilities:
- Assist in creating regional sales plans and quotas in alignment with business objectives
- Lead, manage and support enterprise sales team in day to day operations and deal strategy
- Evaluate team and individual performances to identify areas for coaching & improvement
- Identify hiring needs, select and train new enterprise sales reps
- Work collaboratively with all functional groups to foster alignment on execution of sales strategies
- Create a team culture that’s positive, motivated and performance-driven

Senior Director, Enterprise Sales

Director of Sales, Enterprise

IEC Holden

IEC Holden is a global contract manufacturer of electric motors and generators. We offer turnkey service from DFM to delivery for complete units or major components. Serving OEMs in the transportation and energy sectors for 100 years. We combine the cost benefits of low cost country supply with the quality and IP protection of a trusted Western source to be your strategic manufacturing partner for US markets.

Vice President of Sales

Top Hat

Top Hat is an industry-leading ed tech company based in Toronto that works with faculty at over 750 institutions across North America to positively impact student engagement and improve learning outcomes. Our all-in-one teaching platform helps faculty and institutions achieve their goals of affordable, quality education for all students.

Regional Vice President of Sales

Monster Canada

Responsibilities:
•	Established quarterly and annual budgets as part of the Canadian leadership team
•	Collaborated with other division leaders to improve product and marketing strategies
•	Provided business with accurate quarterly/annual team forecasts
•	Conducted weekly meetings to coach/mentor reps on territory management, account strategy, deal qualification and general support to eliminate roadblocks and promote more selling

Key Accomplishments:
	Increased span of control to over 18 field reps including a federal government specialist
	Top performing sales channel in Y/Y growth last 3 years
	Led the team through a change management process during an evolution of Company’s business model, go to market strategy and change in Company’s CRM system

Sales Director

Responsibilities:	
•	Interviewed, selected and hired sales reps as members of my team – with 8 direct reports
•	Coached, mentored and conducted weekly 1:1 meetings with my team members to help them reach their sales targets and assist with professional growth through performance reviews
•	Actively involved in the sales cycle of our larger accounts within my territory to ensure management visibility and provide coaching and support to the sales representatives

Key Accomplishments:
	Increased team sales Y/Y by 35% in 2007 and in 2008
	Increased sales for the central region by more than $1.7 million, or 17% Y/Y
	The best performing regions in 2009, 2010 & 2012
	Promoted to Sales Director in 2013.

Regional Sales Manager

Responsibilities:
•	Defined market opportunity, sales strategy and identified the required team players to execute on the new go to market strategy
•	Represented IEC Holden at global trade shows and corporate meetings to communicate their value proposition as an outsource manufacturer of electric motors
•	Communicated with clients and merchants to improve and develop business relationships cordially, in addition to maintaining constant follow-up on their feedback

Sales Manager

Responsibilities:
•	Helped acquisition leaders with their “digital recruitment” strategies… Selling; Online recruitment advertising on Monster (banner ads, jobs, resumes), Custom media solutions, branding, career sites and micro-sites, SAAS Solutions (ATS and a full suite of Talent Management Software), Collaborated with internal teams consisting of sales engineers, subject matter experts and technology specialists to lead complex sales cycles from start to finish
•	Communicated Monster’s value proposition to clients at all levels of the organization
•	Strategically planned and organized territory to maximize sales
•	Represented Monster at trade shows and industry events
•	Presented to groups of students at universities on best practices in internet career search

Key Accomplishments:
	Rookie of the year in 1999 and exceeded quota for seven straight years (1999-2005)
	Received 2 million dollar award in 2004 for most sales in a single quarter
	Awarded CEO award for sales performance and professional integrity in 2006
	Earned three President Club trips and promoted to Sales Manager in December 2006
	Increased revenue in territory by more than 400%
	Managed large clients such as HBC, Rogers, CP Ltd, KPMG, Indigo, Home Depot and CGI

Director, Enterprise Solutions

Highly accomplished sales leader in SaaS sales, strategic territory management, and building winning sales teams. Known for exceeding quotas, fostering strong relationships, and driving revenue growth. Strong track record of developing team forecasts, budgets, and executing successful sales strategies. A dynamic leader with a passion for coaching and mentoring.

KEY ACHIEVEMENTS
►Rookie of the year (1999)
►Exceeded quota 7 straight years (1999-2005)
►Awarded CEO award (2006)
►Top performing region (2009-2012)
►Top performing Y/Y channel (2014-2017)
►Sold two $20+ million contracts (2019-2020)
►Exceeded quota, 109% (2021)
►Positive ARR (2021 & 2022)

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Aleksi Mattlar

Grant Hull

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