ThriveTogether 

Implementing GAI Solutions, Collaborate with businesses across various industries to assess their operational challenges, pinpoint areas ripe for GAI intervention, and craft customised solutions aimed at enhancing profitability and efficiency.

Deliver specialized training sessions designed for individuals and businesses of all sizes, showcasing the transformative potential of ChatGPT for personal and professional growth. Additionally, coach small business owners to harness the power of ChatGPT to achieve 10X productivity, providing them with practical strategies and guidance to drive their ventures to new heights.

Conduct comprehensive training sessions for Students, equipping them with the knowledge and skills to seamlessly integrate AI tools and strategies into their Learning , catering to diverse settings.

Furthermore, encourage learning and experimentation with Generative AI in various fields, including text, images, video, audio, and numerical data. Explore innovative applications of Generative AI across diverse domains to unlock new possibilities and drive innovation in every aspect of business and education.

Co-Founder

Degree2Destiny

Advisor

In my role as an Ikigai-driven Life Coach and Technology-Enhanced Productivity Specialist, I've had the privilege of working with numerous individuals, assisting them in exploring their motivations, aspirations, and uncovering their Ikigai. By aligning their professional pursuits with personal values and passions, I've guided them towards achieving a fulfilling blend of satisfaction, accomplishment, and a harmonious work-life balance.

With a deep passion for guiding individuals and teams to reach their fullest potential, I harness innovative technologies to reshape communication and workflow strategies, ultimately enhancing productivity and efficiency. My approach extends beyond merely boosting output; it's about aligning work with purpose and meaning, drawing inspiration from the Japanese philosophy of 'ikigai.'

My strategic methodology seamlessly integrates my extensive experience with technology and an in-depth understanding of Ikigai. I firmly believe that this synergy can be a transformative force, unlocking untapped potential. Collaborating with my clients, we collectively shape a future that transcends mere productivity, aiming for a life that's both efficient and deeply meaningful.

My dedication to the educational field has been a lifelong passion, and I've conducted multiple teaching and learning sessions over the years. I leverage technology extensively in my teaching endeavors, ensuring that students benefit from innovative approaches that foster their personal growth.

For those in search of a partner to craft a more productive and purpose-filled future, I offer my knowledge, passion, and unwavering commitment to transformation. Together, let's forge a path to success, one client at a time, by harnessing the power of technology and timeless wisdom, inspired by the philosophy of Ikigai.

Ikigai Coach and Productivity Expert 

myELSA : The Complete Ecosystem for Tutors 

MyELSA stands as an all-inclusive English learning platform dedicated to serving students across CBSE, ICSC, ICS, and WB educational boards. Our platform offers a rich array of resources, including assessments, exams, mock tests, a vast question bank, captivating videos, and real-time online sessions, to ensure a well-rounded learning experience. We've been honored to have acclaimed English author Ruskin Bond as our brand ambassador, whose involvement greatly elevated our brand recognition and inspired a generation of students to explore their love for the English language. With a steadfast commitment to educational excellence and nurturing global communicators, MyELSA continually strives to equip students with proficient English skills, fostering their personal and academic growth.

Business Mentor

JRL Education Services Pvt Ltd

At JRL Education, our ambition reached beyond being a traditional investment entity. We created an ecosystem of success for our partner ventures in the burgeoning EdTech sector, delivering not only financial backing, but also spearheading powerful digital marketing solutions and strategic planning services.

Our strategy was dual-focused. We prioritized enhancing online brand visibility and boosting customer engagement, both critical in the digital-first world of education. Utilizing data-driven insights and comprehensive marketing strategies, we amplified business growth and accelerated their journey towards market prominence.

Through this unique combination of investment and operational support, JRL Education has emerged as a transformative catalyst in the EdTech sphere, igniting innovation and propelling industry-wide growth. Our philosophy always has been to not merely invest, but to nurture and grow with our partners, an approach that has paved the way for our mutual success

Head of Operations

YMS Mobitech

At YMS Mobitech, we sculpted the future of mobile insurance, fostering a groundbreaking paradigm shift that redefined the industry norms. Our team, composed of dynamic IIT graduates, architectured a comprehensive suite of mobile insurance solutions that harnessed cutting-edge technology, bringing a refreshing wave of innovation to the Indian market.

Our emphasis on tech-enabled solutions spearheaded an industry revolution, catapulting YMS Mobitech to the forefront as a trailblazer. With our revolutionary approach, we transformed not just the landscape of mobile protection in India, but also shaped the expectations of consumers.

At YMS Mobitech, we didn't just offer mobile insurance solutions; we established a new industry standard, setting the pace for future innovations. Our journey was not merely about providing unmatched services but about crafting an era of transformative change in mobile insurance.

Director

AM Mobile Telecom Private Limited

Leading AM Mobile for 19 years, I steered the company to become a distinguished smartphone retailer in India, notably achieving the largest Nokia retailer status nationwide. Our journey was marked not only by our commitment to offering top-quality products but also by our dedication to superior customer service, which earned us multiple prestigious Customer Service Awards.

Under my directorship, AM Mobile was a beacon of technological advancement. We adopted the latest technologies to optimize operations, enhance customer interactions, and stay ahead of industry trends. This tech-forward approach enabled us to sustain a strong retail presence across West Bengal, testifying our continued success and adaptability to meet dynamic customer needs.

One of my proudest achievements was building and nurturing a highly committed team. We believed in the potential of our people, providing them with opportunities to grow and excel within the organization. It is heartening to reflect on how individuals who started their journey at the grassroots level rose to occupy leadership roles, truly embodying the spirit of in-house growth and development.
My leadership at AM Mobile was defined by a relentless pursuit of service excellence, technological innovation, and team growth. I take immense pride in our industry recognition, the trust we established with our customers, and the transformative role we played in the mobile retail industry.

Boosting retailer profitability through strategic AI integration | Championing Educators in AI-driven pedagogy | Unleashing ChatGPT's potential for personal development

Leading India's AI Business Transformation Journey
Co-founder of T2ai Consultancy
Recently honoured with the 'Rising Star in Generative AI' award by the Times of India.

Our Expertise:
We Train, Consult, and Build AI Solutions Tailored to Businesses Across Domains
Specialised AI Training Programs empowering professionals and students
Strategic AI Consulting for Accelerated Business Growth
Custom-Built AI Solutions for Enterprises & SMEs

Notable Clients:

Industry Leaders: ITC, SKF, SIS, and more
Numerous Growth-Focused SMEs & Innovative Startups
Proven Track Record of Operational Excellence and Impactful Results

My Journey:
From scaling AM Mobile into India's largest Nokia retail chain to pioneering AI-driven business transformation, my entrepreneurial experience uniquely positions me to understand business needs deeply. This experience, coupled with advanced expertise in Generative AI, enables practical, impactful, and scalable AI solutions across diverse industries.

Impact Beyond Business:

Conducted extensive Generative AI workshops across India
Trained thousands of professionals and students
Built an innovative ecosystem, enhancing our consulting capabilities
Committed to remaining at the forefront of AI advancements

Our Focus:

Boosting revenue growth with AI-powered sales strategies

Revolutionizing marketing with precise, data-driven insights

Delivering scalable and sustainable AI-driven business solutions

Achieving measurable ROI through strategic technology adoption

In an era where AI adoption defines competitive advantage, let’s unlock your organization's full potential through strategic AI implementation.

Ready to transform your business with AI?
Let’s connect.

Ajay Laddha

Something Unexpected Just Happened.

After 4 days and 16 hours together, the AI Mastery Workshop ended.
As we wrapped up, one participant said:

"We can't stop here. We need to keep meeting."
Others jumped in:
"Yes! Share our wins and struggles."
"Learn from each other's experiments."
"Let's meet every week."

I smiled, thinking it was post-workshop energy.
A sentiment that would fade by Monday.

Monday Morning Proved Me Wrong.
The WhatsApp group EXPLODED.
Not with thank yous or goodbyes.
With AI experiments:

"I created my website!"
"Stuck on this prompt, help?"
"Built a insta reel, trending now."

Then someone posted:
"We said we'd meet. When?"


The Drama Began.
A poll was created:

📊 When should we meet?
→ Morning or evening?
→ Weekday or weekend?
→ Which day works for everyone?

The debate:

"Mornings! Fresh mind, clear focus."
"Evenings! After work is better."
"Weekends! No business interruptions."
"Weekdays! Keep the momentum."
Messages flying at 11 PM.
Business owners debating like it's a board meeting.
For a VOLUNTARY learning session.



The Decision:
Every Thursday, 8:30 AM
Over 50% have already confirmed.
And here's what made me realise this is real:

I'm joining too.
Not as the instructor.
As a participant.
Because what they're building?
I want to learn from it too.



Why This Matters:
Most workshops end with:
→ Certificates collected
→ "Great session!" messages
→ Silence by day 3

This group?
They're arguing about meeting schedules.
Creating polls.
Committing to 8:30 AM wake-ups.
For peer learning.

That's not post-workshop politeness.
That's genuine hunger.


What We'll Do Thursday:
No slides. No lectures. Just:
→ Show what you built this week
→ Share what broke (and why)
→ Get unstuck together
→ Discover new tools
→ Plan next week's experiments

Real implementations.
Real problems.
Real solutions.

Peer-to-peer learning at its best.



My Realisation:

I designed a 4-day workshop.
They're creating a continuous learning community.
I taught them AI tools.
They're teaching each other mastery.

And honestly?
I'm more excited for Thursday than I was for Day 1.
Because this time, I'm learning too.



To Everyone Who Voted in That Poll:
You didn't just pick a meeting time.
You committed to growth.
To showing up.
To being vulnerable with failures.
To celebrating wins together.
To refusing to stop learning.
That's rare.

And watching business owners in their 40s-50s debate meeting times at 11 PM on WhatsApp?
That's not a workshop outcome.
That's a movement.


P.S. For those Who still undecided  Join us. This is where the real magic happens.

Boosting Business Profits with GenAI Implementation | AI Coach for Enterprises & College Students | Building India's AI Future

Something Just Changed Everything.

Google just did what every AI image tool failed at.

They fixed THE problem.

Text in AI images. Finally readable.

Nano Banana Pro.

And it conquered what almost every AI Model messed up:

Clean. Accurate. Usable text.

The Test:

I generated the same thank you card.

Added specs.

Different fonts.

Different backgrounds.

Every single time?

Perfect text. Zero edits needed.

Why This Matters:

Before today:
→ Generate image
→ Text looks like alien language
→ Open editing app
→ Fix manually
→ Finally use

Now:
→ Generate
→ Done

What are the possibilities  : 

Business cards? Instant.

Workshop materials? Direct.

Event cards? Ready.

Social posts? No back-and-forth.

Thank you notes? One prompt away.

The Reality Check:

This was THE most demanded feature.

And Nano Banana Pro delivered.

I'm updating our entire teaching deck.

Because this isn't just an upgrade.

It's a workflow revolution.

How to Use:

Go to Gemini.

Choose Nano Banana Pro.

Select thinking mode.

Generate.

Watch text appear. Correctly.

My Take:

We spent months teaching workarounds.

"Generate, then edit text separately."

That just became obsolete.

This is 10X more useful.

Not because it's fancy.

Because it removes friction.

And friction is what stops adoption.

P.S. Check the images. Same card, different styles. Text quality? Production-ready. No edits. That's the revolution. Use It today and let me know how it goes for you .

"Seeing is Believing" Died Yesterday. 
When We Showed 50+ Business Owners & Ladies Entrepreneurs the Power of AI in 30 Seconds, Room Went Silent.

Hindustan Club, Kolkata. 5:30 PM on 20th Nov. 50+ entrepreneurs packed in the room.
I started with: "You're using a Million Dollar Bot like a ₹50 Chappu."

Then I showed them:
Image → Professinal  Video in 30 seconds (their jaws dropped) 
15-year-old writing "Chutneys of the World" book with AI
72-year-old grandmother creating Human + Batman stories for grandkids

The Questions That Came:

"What should our kids prepare for?"
"Can it REALLY make videos that fast?"
"How do we learn more?"
"Why didn't anyone tell us this before?"

The 1995 Nokia Moment:
I told them my story. 1995, Kolkata, door-to-door, heavy brick phone.
"₹45,000? Pagal ho gaye? Landline hai - ghar mein hai, office mein hai!"
10 years later? Same uncle can't sleep without phone.
Today = Same story. Different technology. Moving FASTER.

What We Showcased in 45 Minutes:
TEST 1: Save 8-10 hours weekly (100% virtual recruitment process)
TEST 2: Double your profit - Engage your customers (Image to video, live demo)
TEST 3: Transform personal life (real stories, real results)
The Dark Side They Needed to Hear:

Your face can be anyone's face in 30 seconds
Your voice can be cloned for blackmail
"Seeing is believing" is officially dead
Elon Musk says: "AI is more dangerous than nukes"

The NEW Business Reality:
4 people can build ₹100 crore companies today.
Not 40. Just 4.
Machine + Humanoid + Human = Your new workforce.

The Spontaneous Decision:
Ladies Wing members started discussing among themselves.
By the end? They decided RIGHT THERE - long-term AI course needed.
Didn't wait. Didn't think. Just DECIDED.
That's when I knew - this isn't curiosity anymore. This is URGENCY.

3 Actions I Gave Them:
If you have to use one Gen AI Platform - Use Gemini
3 days/week × 1 hour = Experiment (Tinkering)
Use beyond business - health, kids, diet, relationships

Massive Gratitude To:
🙏 Hindustan Club & Ladies Wing for hosting this critical conversation
🙏 Dr. Vijay Kejriwal for co-presenting and medical AI insights
🙏 President Sanjay Goenka | Hony. Secretary Kamal Ghelani
🙏 Ladies Wing Chairperson Nilima Goenka | Co-Chairperson Savita Agarwal
For bringing together Kolkata's business community and trusting us with this important mission.

To Everyone Who Attended:
You asked: "Nobody told us this before."
That's exactly WHY we do this work.
Now you know. Now ACT.

Your 20-30 years of domain expertise + AI = DEADLY combination.
Don't let your competitor figure this out before you do.

P.S. This is your 1995 mobile moment. Again.
Those who learned early - succeeded.
Those who waited - struggled.

Which side will you be on?

The Image below was made by a participant .

In 1995, when I was selling mobile phones the size of bricks door-to-door, people laughed.
"40,000 rupees for a phone? Are you crazy?"
Today, nobody can sleep without one.
The same picture is repeating - with Gen AI.

If you think "I used ChatGPT, so I know AI" - then you're riding a Mercedes like a bicycle.
Tomorrow I'm running a session with Dr Vijay Kejriwal specially focused for business owners at Hindustan Club where I'll show:

Why this is golden time for small businesses
How to save 8-10 hours every week
How AI can increase your profit exponentially
How to use AI to bring happiness to personal life

Simple language. No technical jargon. Short and sweet.
Interested? If you're in Kolkata and wish to join, ping me for registration.
This is free and have limited seats . First Come First served basis .

This is the 1995 mobile moment for small businesses. 
Don't miss it.
#AIAwareness #SmallBusiness #GenerativeAI

Every parent with a teenage kid should watch "Papa Yaar." 
It could be your Ikigai moment as a parent.

Last week, I spent 2 hours laughing until my jaw hurt at Zakir Khan's show. 
But I left with something unexpected—insights that mirror exactly what I see in my ikigai sessions with young kids and families.

I teach Ikigai, 
and this show could bring a completely different perspective—for parents on how to deal with kids, and for kids on why parents do what they do.

What struck me wasn't just the humor. 
It was how accurately he captured the parent-child dynamics I witness firsthand in my work.

The pressure parents unknowingly put on kids. 
The unspoken expectations. 
The emotional distance masked as discipline. 
The sacrifices used as leverage. 

Every joke landed because it was painfully true.
In my ikigai sessions, I see both sides of this struggle:

Parents who mean well but communicate poorly. 
Fathers who show love through criticism. 
Mothers who overcompensate.

Kids who feel misunderstood, 
pressured, but rarely see the fear, insecurity, and deep love behind their parents' actions.

Zakir Khan brilliantly showed both perspectives. 
Parents will see themselves and cringe. 
Kids will finally understand why their parents behave the way they do—the childhood conditioning, the societal pressure, the helplessness of wanting the best but not knowing how.

Some observations on his storytelling craft:

Universal yet personal - His Indore childhood stories somehow became every Indian family's story.
Emotional range - From laughter to tears to reflection, all within the same narrative arc.
Cultural authenticity - His Hinglish and observations felt genuine, not manufactured.
Timing and pauses - Pure craft honed over years.

If Papa Yaar is coming to your city, watch it live. 
Parents—take your teenage kids. 
Kids—take your parents. 

You'll laugh together, but more importantly, 
you might finally understand each other.

Thanks Zakir Khan for an evening that was equal parts entertainment and education.

#Ikigai #PapaYaar #ZakirKhan #Parenting #Storytelling

One of the best AI tool is completely free to use.
And 90% still don't know it exists.

NotebookLM is Google's AI tool that turns your messy documents into organised insights. 
Upload anything—PDFs, reports, notes, websites—and it instantly becomes your personal research assistant.
Ask questions. 
Get summaries. 
Connect ideas across multiple sources.

But here's where it gets insane:
NotebookLM now creates cusotmised AI-generated videos from your documents.
Not just text summaries. Actual videos with customisable:
→ Visual styles (explainer, walkthrough, presentation)
→ Tone (professional, casual, warm)
→ Focus areas (specific sections or full overview)

Let me share a hack nobody's talking about:

Link ALL your business assets first:
→ Your website pages
→ Marketing materials
→ Product docs
→ Client testimonials
→ Case studies

Then use this simple prompt:
"Make a warm, conversational video explaining our services and setting expectations for new clients."

Result? 

The best way to impress your clients in your first interaction.
No camera. 
No editing. 
No mic.

Use AI to grow faster. Not harder.

Are you still creating content the hard way?

See the Attached Video Generated from NotebookLm in Hindi

Are designers about to become obsolete? 
The internet is going absolutely berserk over Nano Banana Pro

I don't say this lightly—but if you haven't tried Nano Banana yet, you're absolutely missing what could be the biggest shift in visual content creation since Photoshop.

Spent my weekend experimenting with it. 
And honestly? 
I'm overwhelmed.

Go to X right now. 
Hundreds of people are going berserk. 
Designers, marketers, content creators—everyone is losing their minds over what this tool can do.

The power is astonishing. 
The use cases are endless. 
The implications? Potentially industry-changing.

Here's what Nano Banana does that's making everyone question everything:

Character consistency across images - Create an AI influencer, brand mascot, or visual character and maintain perfect facial details across dozens of edits. This alone changes content creation.

One-shot editing - No more 15 iterations to get it right. Describe what you want in plain language, and it delivers. First try.

Multi-image context - Upload multiple images, blend them, edit them together. The AI understands spatial relationships and context like never before.

Text that actually works - Remember when AI couldn't spell? 
Those days are over. 
Nano Banana renders legible, accurate text inside images.

Speed - 5-10 seconds. Not minutes. Seconds.

I'm adding one fun use case here just to show you what's possible Personal Selfie Doodle . But there are so many business applications—marketing campaigns, product mockups, social media content, training materials, presentations.

We'll be sharing practical business use cases over the next couple of weeks. But for now, if you want the exact prompt I used for this, Comment with Nano Banana and I'll share it.

(Prompt inspired by an X user, Discovered & Modified by our team)

The real question: If anyone can now create studio-quality visuals in seconds with just text prompts, what happens to the design profession?

I don't have the answer yet. 
But I know this conversation is happening whether we're ready or not.

#NanoBanana #AITools #DesignIndustry #GenerativeAI #ContentCreation

CSIRO

I host the CSIRO Concept Lab, a place to reinvent how science is done through emerging technologies. Together we are developing practical techniques to nurture and amplify collective intelligence, bringing together brilliant minds to imagine and build the future of scientific discovery.

Convenor, CSIRO Concept Lab

I led Product Design and Engineering for a $18M strategic program to reinvent science, bringing a dedicated band of technologists to collaborate with visionary scientists on transformative tools for thought.

Exponentially advancing technologies like collaborative intelligence, multimodal AI and spatio-temporal data exploration are transforming how science is conducted, accelerating discovery and allowing researchers to take on previously intractable problems.

In our program I had the immense pleasure of combining the skills, expertise, imaginations, and ambitions of visionary scientists, engineers, designers and product specialists to create shared visions of future digital worlds for science. Our interdisciplinary team developed those visions into concrete scenarios of the future, then took successful proofs of concept and prototypes through to active implementations to extend our powers of discovery.

Program Leader, Reinvent Science

Future Digital Worlds was a participatory action research program applying speculative design techniques to map out, prototype and scale a transformative vision for digital science powered by advances in AI/ML, advanced user interfaces and collaborative creativity.

Future Digital Worlds lead

CSIRO’s Data61 are world leaders in data-centric R&D. We apply design thinking & platform economics to R&D and drive increased collaboration across Australia’s innovation ecosystem, to tackle multi-disciplinary projects and drive scale outcomes for the country.

In this role I brought CSIRO scientists and industry collaborators together to work on Digital Twins and Mirror Worlds, Smart Cities, Disaster Resilience and Climate Risk, Online Safety, Space UX and Remote Guidance, AR/VR Immersive Environments and Assistive and Augmenting Technologies (wearable and bionic).

Design Thinking Practice Lead, CSIRO's Data61

Collaborating with CSIRO’s Data61 Immersive Environments Lab on Future Science Platforms.

Visiting Scientist, Immersive Environments

Little Owl

Working with Little Owl (where I was a founding Director) and UTS Startups:
Nestwell – revolutionising crisis accomodation
Nestbox – the friendly neo-utility
Seagull – the work-from-beach portable device
Common Knowledge Foundation – annihilating adtech
Nightjar – reinventing cold-drip coffee
Carrier – replacing Facebook
Wriveted – you know, for kids

Advisor to Startups and Mission-Driven Organisations

Karmanaut - Independent advisor, consultant & speaker

Professional Advisory Board member, UTS School of Software

Juror + Session Chair, SIGGRAPH Asia Emerging Technologies

Speaker, Web Directions Product 2019

Hosted a lineup of distinguished panellists as they explored the challenges and opportunities arising from disruption, trust in a post-royal commission world, open banking and more

Moderator: FUTUREBANK panel at Agile Australia 2019

Advisory Board Member, Peggy

REMIX Sydney is Australia's largest Creative Industries summit. REMIX brings together pioneers from a myriad of industries to explore the future of the creative & cultural industries, creative cities and the creative economy.

Speaker: Learning from Creative Entrepreneurs, REMIX 2019

Data61's Immersive Environment Lab has been purpose-built for applied research into the convergence of our digital and physical worlds.

Opening Speaker, CSIRO Data61 Immersive Environments Lab launch

Advising on innovation strategy and new transdisciplinary programmes, Bitcoin and the Blockchain, transmedia storytelling in virtual environments, creative precincts, co-working, incubators, design thinking and futures thinking.

Creative Catalyst, UTS Innovation and Creative Intelligence Unit

Making a Place for Collaborative Creativity

Keynote Speaker, SBS Leaders’ Innovation Day

Consulted on technology, design and go-to-market strategy for startups in: 3D body scanning for fashion & fitness (MPORT), medical visualisation (Anatomate), instant messaging (Undisclosed Palo Alto startup) and next-generation social commerce (Magical), and was listed as an inventor on Magical's core patents.

Design & Strategy Consultant to startups

US clients included ACM (the Association for Computing Machinery), ACM SIGGRAPH (Computer Graphics), SIGCHI (Computer/Human Interfaces) and the Web3D Consortium (VR and AR).

Australian clients included Morningstar/InvestorInfo, HSBC, Telstra Bigpond Music, Frankel Lawyers, the Edmund Rice Centre for Community Justice and Education, Landcom and Qantas.

I also served as an assessor for the NSW Film and Television Office (FTO)'s Digital Visual FX Traineeship scheme, in 2001, 2002 and 2005; and just once as an expert witness in a court case hinging on digital typography.

Design & Strategy Consultant to corporates and non-profits

CHOICE

I joined the inspiring and dedicated team at CHOICE to start up their New Things lab. I see CHOICE as a knowledge organisation - moving up the stack from data, to information, to sharing knowledge and instilling wisdom. And more than that it's a powerful community of experts, members and supporters who can make real and positive change in the world.

In our first two years the New Things team shipped 16 in-market experiments. We selected the candidates with the greatest potential and traction – and over the next two years, with the help of champions from across the organisation we launched them at scale. 

Through this process we built award-winning products, seeded new lines of business and discovered a new high-growth business model that has the potential to transform the organisation while holding to its mission.

Head of New Things

I was a member of the Advisory Committee to the Federal Government's Data Standards Body. The committee provides guidance and advice to the independent Chair on the key issues involved in the development and implementation of technical standards to support consumer data sharing, starting in the banking sector.

Consumer Data Right Advisory Committee Member

Incubated a new venture within CHOICE, saving Australians over $1.6M on energy bills in its first 6 months of operation. Transformer won awards for Big Data Innovation at the Australian Information Industry Association's iAwards, pioneered a new business and operational model for consumer advice in services markets, and created a new line of business now being extended and scaled through a partnership model.

Founder, CHOICE Transformer

Australian Broadcasting Corporation

I had the honour of leading a team of exceptional producers, designers, developers and storytellers for our national broadcaster. Together with collaborators both within and beyond the ABC the R&D team is inventing the future of public media, and making a place in that future for Australian stories and ideas.

To bring focus to our efforts I co-authored the ABC's experimentation and innovation strategy and ran a collaborative process to identify and address seven big shifts and grand challenges facing public media. I led ideation sessions which brought ABC staff from around the country together with representatives from our audience to generate hundreds of ideas in response, which were then expanded and focused through the expertise of the R&D team. I then worked with the ABC's strategic and executive leadership to refine these into a portfolio of high priority experimental projects across a spread of risk and focus areas.

Creative Director, ABC R&D

ABC Innovation was created to "drive strategic innovation and development in content creation, audience connection and new platform distribution"​. 

I was initially contracted to lead user experience and requirements for the Localisation and Recommendations System (a circa $1 million/annum capital project), to bring the next generation of personalised media experiences to the ABC.

I went on to join the User Experience Coordination Group (which shepherds the organisation's UX and service design principles), the Information Management Advisory Group and then the Innovation and Experimentation Strategy Working Group.

From there I moved full time into innovation and experimentation strategy and prototyping, and was promoted to Creative Director R&D.

UX and innovation strategy consultant, ABC Innovation

University of Technology Sydney

I joined the Creativity and Cognition Studios (led by Prof. Ernest Edmonds) to research design principles for mixed real/virtual environments to support distributed collaborative creativity.
In this lab I took Honours by Research, for which I was awarded the UTS University Medal. I then began PhD work, which I took up again in 2021.

During this time I lectured regularly at UTS in Digital Media Technologies, Digital Multimedia and Digital Media in Social Context, as well as giving various guest lectures, tutorials and staff seminars. While at CCS I accepted two awards, presented nine papers and invited talks, gave three demos, a poster and a workshop, chaired two international conference programmes, served on two conference juries and helped to edit two major international journals on creative technology practice.

Collaborative Creativity Researcher

ACID

The Australasian Cooperative Research Centre for Interaction Design graciously supported my research.

PhD Candidate and Researcher

Ping Interactive Geospatial

Chris Thorne and I founded Ping - a Virtual Earth startup company - back when that still sounded like a crazy idea. We developed Free/Open Source software and services for geospatial virtual reality, location-based services and public participatory urban planning. This software now forms part of the National Science Foundation funded X3D Earth project.

We received substantial early support from the Telstra Broadband Fund, developing solutions that we exhibited at CeBIT in Australia and SIGGRAPH in the USA.

Our clients included state departments of housing and land administration and major city councils. The software was used by virtual tourism providers, and in funded research projects at UNSW and UWA as well as the US Naval Postgraduate School. 

We continue to work on standards and platforms for the geospatial web. Mass-market virtual earth front-ends have emerged to great and well-deserved acclaim, but we have so far seen only the very edge of what is possible in this field.

Founder & Design Director

Before incorporating Ping with Chris Thorne I started planet-earth as a free/open source software project. Planet-earth was a Free Software project to build a realtime, immersive, user-created map of the whole world and everything in it. It was built using VRML, Python, XML, and PostGIS/PostgreSQL.
It took inspiration from Slashdot's everything project (a predecessor to Wikipedia, which was not founded until 2001), the fictional Earth application from Neal Stephenson's Snowcrash, and Douglas Adams' Hitchhiker's Guide to the Galaxy.

Founder, Free/Open Source Software Project

Karmanaut - Independent advisor, consultant, researcher & speaker

Before joining the UTS Creativity & Cognition Studios I maintained a connection to the research community through various local and international conferences.

Presentations:
• SIGGRAPH 2004, special session presenter
• GRAPHITE 2004, tutorial presenter
• DDSS 2004, paper published
• Slidenight (Sydney Society of Architects), presenter
• GRAPHITE 2003, tutorial presenter
• SIGGRAPH 2003, paper presenter
• IDEA 2002, speaker
• Electrofringe 2001, panelist
• ECAI 2001, presented planet-earth project

Committees:
• IE2005, program committee member
• SIGGRAPH 2003 & 2004, international committee member

I've attended almost every SIGGRAPH conference since 1997, and volunteered in some capacity at each one I attended since 1998.

Independent Researcher

UNSW, UTS & Silicon Graphics Centre, Enmore Design Centre, Sydney Institute

• Guest lectured and tutored in geospatial virtual environments at the Faculty of the Built Environment, UNSW 
• Taught hypermedia and game design theory at the Silicon Graphics Centre, Enmore Design Centre, Sydney Institute
• Guest lectured at UTS and AFTRS.

Lecturer and Tutor

When I grow up / I want to be / a superorganism. 
In the meantime I help organisations face the future by building places for creative collaboration. I lead teams that apply systems, futures and design thinking to bring products and services all the way from invention through to scale.

I started out in design & technology as the Web was being born, and have over 20 years'​ leadership experience in product development and R&D labs across industry and academia, as well as for innovative startups in Sydney and Silicon Valley.

I publish and speak internationally on collaborative creativity and innovation. I've convinced boards to invest in audacious ideas and deliver killer products, built collaborations across organisations and nations, presented in the largest conference hall on earth and assembled massive, powerful creative communities.

My favourite tools: first principles, transdisciplinary curiosity, contextual enquiry, creative selection, experimental mindset, informed iteration.

Salient questions: local VS global maxima, risk of inaction and cost of delay, aggregation theory and platform economics, pervasive computing, ethics by design.

I lead creative teams by example: in 2002 I led the company that delivered the first 1cm resolution 3D earth over the web. I co-founded SIGGRAPH Asia, a major international conference on computer graphics and interactive techniques. At the ABC I co-authored the Innovation and Experimentation Strategy and broke silos to launch rule-breaking initiatives. At CHOICE I led product and service innovation to help a 60-year old institution rediscover its pioneering legacy. At CSIRO I have the honour of leading a team of engineers, designers and researchers working to reinvent science itself.

I'm not driven by a certainty that I have the answers; rather by curiosity about the questions and the delight in finding creative solutions.

V.

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The Battle

Ajay Laddha

Viveka Weiley 🦉

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taplio

The Battle

Ajay Laddha

Viveka Weiley 🦉

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ajay Laddha's LinkedIn Performance

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Performance ScoreAjay Laddha's LinkedIn Performance