Aidan Brannigan

Digital Content

I create content viewed 300M times/year, driving 7 figures in revenue, but my parents still think I'm unemployed.

I’m the Founder of No Boring Brands, the content agency behind the highest performing brands on socials.

We're generating 100s of millions of organic views for our clients. 

Also...

- I built the largest marketing meme page on IG in less than 2 years
- I lost $500k in crypto when I was 20 
- I've been featured in WSJ and AdAge
- I lost a spam eating contest to Joey Chestnut in front of 14,000 people 
- I've run meme campaigns for a $100B+ company
- I spoke at SXSW about memes
- I'm currently trying to gaslight myself onto Under Armour's board of advisors
- I own a network of work meme pages on IG with a following of 130,000 doing 15,000,000 views/month

Creator

I do a bunch of fun stuff

The smartest person on the planet is not Elon Musk.

It’s whoever uploaded those 10 hour long fireplace videos on YouTube.

That passive income has to be insane.

I Make Memes for a Living | Founder & CEO @ No Boring Brands | The Agency Solving Organic Social for Niche Brands

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I’m hiring 3 full-time (W2, not 1099) in-person (Baltimore) creator roles in the next 45 days to be a part of No Boring Brands.

Full job posting for each role is going live in ~7 days.

Do with this information what you will…


✉️ aidan@noboringbrands.co

I chose an unorthodox route after college.

I didn’t take a job in corporate, instead I moved to Austin and worked at a startup.

After a year living there I moved to Baltimore to go full time on my business, No Boring Brands.

And I get asked a lot about measuring success.

Unlike a lot of other people, I don’t measure success in dollars.

And that’s because I have no money. 

#entrepreneurial

I Make Memes for a Living | Founder & CEO @ No Boring Brands | The Agency Behind the Highest Performing Brands on Social

Am I jealous of people my age with corporate jobs?

No.

2 of my paychecks equal one of theirs. Do the math on that.

I’m doing just fine.

Noboringbrands.co

I just turned 25. That’s surreal to say out loud.

And I felt like giving back today. I wanted to provide some value.

So in honor of my 25th birthday, here are 25 things

when someone on your team tells you they can't come into work because of snow (they work remotely)

noboringbrands.co

People talk a lot of crap on LinkedIn's notifications.

But bro, are you kidding me Instagram? 

Thank you for letting me know that itsjesslyon and 60,540 others liked my post.

Much wow, very valuable.

I have legitimately never been more flattered.

This world is sick.

Baltimore got 6 inches of snow and 2 inches of ice this weekend. It hasn't been above 30 degrees.

And some a**hole left this little guy outside overnight.

I'm done with people.

To help the little guy out, visit noboringbrands.co

I’m 25 and building long term wealth.

Why?

Great question. It’s not what you’d think.

It’s because short term I’m absolutely screwed. 🔥

#enterpreneur #rich

I’m a little disappointed in my ability to close.

We had 3 brands interested in working with us at SXSW.

I felt our Offer was rock solid:

Brand pays us $10k. And the only requirement is that there are no requirements. Let us cook.

And none of them pulled the trigger.

Mistake.

The amount of attention they would’ve gotten…

Channels totaling 160,000 followers, doing 20M views/month across LI, IG, and TikTok.

We’re going to be in a content house for 7 days with 5 other creators whose names you absolutely know.

We’re going to have a videographer with us for 3 days.

And most importantly, you’re going to have me in the content.

Last year at SXSW I belly flopped into a CLOSED DOWN pool for content with Sprout Social.

Last year at SXSW I snuck into TWO YouTuber meet ups. One with AJ Eckstein 🧩 Eckstein, one with Joshua Smith.

Last year I walked 20,000 steps/day, walked into every single event whether I had a pass or not.

And I’m going to do it again this year, documenting everything. Who wants their logo to be a part of it all?

$10k. Oh and the only requirement is that there are no requirements. Let us cook.

Outfit of the day.

So eager to provide some value to the shareholders.

New challenge for myself the rest of the week:

Only using the "suggested reply" option in Gmail.

This is going to ruin relationships.

"Hey Aidan, let's touch base next week. I have a funeral to attend to on Thursday that is bogging me down for the week."

"No worries – we can put the "fun" in funeral on our catch up next week David."

three things:

1) just booked my flight to Austin for SXSW in March
2) i am looking for a brand to pay me $10,000 with zero creative restrictions and zero brief to get them a boatload of content while at SXSW

serious inquiries only

Sharks, I am still seeking a $10k investment…

From a brand who wants me to get them content while attending SXSW.

I only have 2 requirements, you wire me $10k and the other is that there are no requirements. Just let me cook.

3 interested so far 👀

sometimes i just be forgetting shit

like that was important, why did i forget it

12 hours to respond is a skill issue.

Speed isn’t a nice-to-have in GTM.

This is why teams use Clay 👇

• Route inbound the second it hits
• Enrich leads instantly
• Trigger outbound before the prospect forgets why they filled out the form
• Build GTM workflows that don’t rely on Jacob’s cortisol levels

#claypartner

Niall Cleaver

Documenting the journey of crafting a timeless coffee cup brand | CEO & Founder of Cupsly

My story isn’t about a polished entrepreneur. My journey hasn’t been traditional. I left school without an English qualification, uncertain of what the future held. 

That failure shaped me, it forced me to think differently, fall into business, and ultimately embrace creativity, resilience, and the belief that change is possible, even when doubted. Fast forward to today, I’m growing and scaling businesses while sharing the real lessons that come from it.

Founder

Are you struggling to grow an engaging community for your business or personal brand.

Stop right there, I think I have you covered ⬇️

This is me (Niall), I'm a 22-year-old who is fascinated by growing communities in the online space. Actual communities that have meaning and purpose. 

The services we provide at Social Library 

➡️ Personal Branding (LinkedIn)

➡️ Guidance & support consulting


Drop me a message to discuss your social media strategy, review how well your current socials/posts are doing, and research how we can build your community and gain you more followers and leads.

or you can email us @

hello@sociallibrary.co.uk

For years... I thought starting small wasn’t even an option.

This year, I want to start small. You need to read this.

Everyone is so scared to start small and I was one of those people. I used to overthink about creating something big instead of worrying about starting small.

Turns out, starting small is how you build big.

It’s how you take the first step forward.
It’s how you stop overanalysing.
It’s how you actually start.

It almost feels wrong when you say it out loud.

But every successful founder and business you see today didn’t get where they are by massive moves. They got there by starting small and then scaling.

So if you’re starting a business, building a hobby, or whatever it may be… stop worrying about “scaling big” and focus on the small step that gets you going.

Growing @thistlescientific and sharing the lessons while I do

Building vs scaling a business. What's the difference?

A few years ago, I learned one of the most valuable lesson in business. I left school with qualifications that made it hard for me to get any sort of job.

Luckily, my family ran a business. I jumped in and started learning. And here’s what I learned: There’s a huge difference between building and scaling.

Building a business:

Proving the idea
Short-term survival
Doing everything yourself
Energy, speed & scrappiness

Scaling a business:

Letting go of control
Long-term decisions
Patience, systems & people
Making sure it works without you.
Alignment throughout the whole company.

Building feels exciting. Scaling feels uncomfortable. Both are essential. I didn’t realise how different they both were until I lived them.

But the one thing that never changes between both? 
The hard work that comes with it.

I just spent 2 hours yesterday in one of the best meetings of my life!!!

What about? How do we build further on our foundation?

Yesterday was a special day, do you know where you get the team together and you leave feeling excited for what's to come? That's what happened.

It's been a pretty wild couple of months for Thistle, but it always comes back to the same thing. How can we deepen the connection we can have with researchers?

The personal touch.
The real support they deserve.
The professionalism and trust they have in us.

This year, we’re looking at how we double down on that.

We’ve set some big objectives, and the whole team is ready for them. If yesterday was anything to go by, this next phase is going to be an exciting one.

We can't wait to share more on this very soon.

We’re excited to announce our new collaboration.

I'm genuinely proud of the impact we're creating in research at Thistle Scientific. It started with one clear objective to make research the best it can be, not only to impact our lives, but also to impact the lives of generations to come.

Last week was a big reminder of this as we announced our collaboration with arcorisbio AG, which will help accelerate the industrialisation and commercialisation of their breakthrough MUSE® platform.

A collaboration that will help keep the world safe.

One of the best mistakes I learned pretty quickly in business.

Thinking strategy comes first in business. But it doesn’t… 

Understanding who you’re building for is.

I’m nowhere near successful yet. But I’ve been lucky to spend time around people who definitely are. And one topic comes up over and over again: 

Strategy.

How did you come up with your strategy?
Why has your strategy been effective?
When do you adapt your strategy?

The answer usually sounds complicated.
But, it keeps coming back to one word: audience.

Before you can plan anything, you have to understand them. What do they care about? When do they need to hear from you? How do they feel when they see you show up?

This is where a lot of founders go wrong. No strategy is 100% correct. It’s custom‑made based on how well you understand the information your audience is giving you.

So copying what works in another company or industry rarely works. You’re playing a different game, with different people, at a different stage.

Strategy is an understanding game.

I used to panic hearing the word strategy in business.

It sounded complicated... but it wasn’t.

I would hear the word and be like that sounds proper technical. I'd just nod like I understood exactly what it meant, when I didn't but now I get it and it's simple.

It's just a plan.

What are the objectives?
What action will you take to hit them?
Which data tells you it's working or it isn't?

We love to make words sound more complicated than they are. 

It's easy to overcomplicate things when you hear all of the advice online but it's simpler than you think. If something isn't working don't wait, go and find the reason why.

Try something. Learn. Adapt. Evolve. Repeat.
Just enjoy the process of figuring out.

That's what business is!

When I was younger, I hesitated on the idea of working for my family business.

Today, I’m 3 years in, working alongside nearly 50 incredible people.

It’s crazy how life works. Some days you’re completely against something before you’ve even tried it…then you try it and realise it was exactly what you were meant to do.

I always had this doubt in the back of my head:
That I had to prove myself somewhere else first.

That’s why:

- I started posting on LinkedIn.
- I kept looking for “my own thing”.
- I started learning more about business.

Now it feels like all of that happened so I could come back better and help continue to grow a business I genuinely care about. But this growth has hardly been me. It’s been the team I get to work with every single day.

A few things this has taught me:

- Don’t write something off until you’ve actually tried it.
- You can prove yourself elsewhere, but always bring the knowledge back

So don't resist an opportunity just because it didn't fit your picture in that specific moment of your life. It might be worth taking a closer look.

Stop listening to too much advice.

Read that again... throughout my journey, I've fallen for many distractions. Stuff that didn't feel right personally, and so many of us are going through this.

There's advice here, there and everywhere.

And it's very hard to know which is the right or wrong advice, and you know what you'll never really know. The only way to find out is to...

Listen to your gut and try.

In a world full of advice after advice, trust yourself first. 
There's no right or wrong way to do anything.

If it works, it works!

P.S. Have a little day in the life vid

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The Battle

Aidan Brannigan

Niall Cleaver

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The Battle

Aidan Brannigan

Niall Cleaver

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Aidan Brannigan's LinkedIn Performance

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