Adrian Guerra

AI & Business Intelligence Consultant

Software founders reach out when stuck in feast-or-famine growth cycles. They’re great at shipping code, but scaling a predictable pipeline feels out of reach. Referrals dry up, outbound hasn’t worked, and they’re tired of chasing deals instead of building a business that grows intentionally.

👉 WHAT THEY SUFFER FROM
Software agencies look solid on the surface with a strong portfolio and capable teams – but underneath, they struggle with:
• Over-reliance on referrals
• Inconsistent pipeline and unpredictable revenue
• Generic positioning (“we build software”) that makes them indistinguishable from competitors
• No clearly defined niche
• Cold outreach that goes nowhere

Growth feels like progress, but over time it becomes chaotic, margins shrink, and scaling depends entirely on the founder’s hustle. They don’t need another marketing gimmick or a new salesperson – they need a system that produces qualified calls, week after week, without founder burnout.

👉  WHO WE WORK WITH
• Software development agencies
• Product studios and digital transformation shops
• IT consultancies
• Founder-led agencies between $100k–$5M ARR that want to scale pipeline predictably

👉  WHAT CLIENTS GET
We build a growth engine for software agency founders that generate 10-30 qualified sales calls every month. Instead of chasing low-quality leads or depending on referrals, they obtain:
• A differentiated market position (so they stand out from generic dev shops)
• A predictable flow of qualified calls with decision-makers every week
• Higher margins and easier scaling

👉  END RESULT
A software agency with a consistent pipeline, stronger positioning, and compounding growth.

👉  GETTING STARTED
If you fit our ideal client profile, DM me APPLY on Linkedin.

Founder

Adamax is a full-service software development and technology consulting company, specializing in data science and analytics solutions. Our services include product development, digital transformation and IT operations for businesses.

All Interests Aligned

Operating Partner Success Analyst

4WARD.VC - The Ultimate Climate Tech Acceleration Ecosystem

- Led the development of a community engagement strategy, identifying key personas, customer journeys and issuing recommendations for community growth.
- Contact point for startups in the community, facilitating monthly startup/VC virtual mixers, mentor office hours, and feedback sessions.
- Community event success manager, coordinating with sector leads, investors and mentors to ensure that online events run smoothly.
- Continue to co-host local climate innovation meetups for innovators, investors & ecosystem players in the Geneva-Lausanne area.

Community Lead (Fellowship)

The Carbon Trust

- Supported climate tech and energy access startups under the UK-government funded Net Zero Innovation Portfolio (NZIP) and the Energy Catalyst Accelerator Programme (ECAP) with market analysis, business model innovation, and investment readiness & outreach
- Provided progamme-level support organizing investor pitch events, thematic webinars and other knowledge resources for the cohorts of innovators.
- Played a key role in establishing and delivering a knowledge exchange initiative with identified accelerators in Africa and South East Asia connecting ECAP portfolio companies with innovators, industry and other networks in target countries of the programme

Innovation Analyst

Intern, Programmes & Innovation

United Nations Environment Programme Finance Initiative (UNEP FI)

- Contributed to the late-stage development and testing of the excel-based UNEP FI Portfolio Impact Analysis Tool for Banks, launched in March 2020
- Coordinated and supported in the development of working groups on impact analysis guidance and peer exchange, target-setting for specific impact areas and reporting, all of which featured over 30 participating banks
- Organized group onboarding calls for new signatories of the Principles, coordinated joint press releases with new signatories and stakeholder endorsers, and supported UNEP FI’s regional coordinators with information pertaining to banks in their respective regions

Principles for Responsible Banking Intern

Department of Sustainable Development, Romanian Government

- Contributed to the re-evaluation of Romania's 2008 National Strategy for Sustainable Development
- Coordinated with the National Institute of Statistics concerning SDG indicators and targets
- Identified pathways for parliamentary and ministry involvement with the SDGs

SDG Strategy Intern

Inter-Parliamentary Union

- Conceptualized a climate change database (to track Paris Agreement ratification and climate change policies in member States)
- Conducted global economic research
- Aided with organizing the annual IPU Assembly and put together an App to be used by the delegates of the conference.

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Adrian Guerra

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