Adrian Guerra

AI & Business Intelligence Consultant

Software founders reach out when stuck in feast-or-famine growth cycles. They’re great at shipping code, but scaling a predictable pipeline feels out of reach. Referrals dry up, outbound hasn’t worked, and they’re tired of chasing deals instead of building a business that grows intentionally.

👉 WHAT THEY SUFFER FROM
Software agencies look solid on the surface with a strong portfolio and capable teams – but underneath, they struggle with:
• Over-reliance on referrals
• Inconsistent pipeline and unpredictable revenue
• Generic positioning (“we build software”) that makes them indistinguishable from competitors
• No clearly defined niche
• Cold outreach that goes nowhere

Growth feels like progress, but over time it becomes chaotic, margins shrink, and scaling depends entirely on the founder’s hustle. They don’t need another marketing gimmick or a new salesperson – they need a system that produces qualified calls, week after week, without founder burnout.

👉  WHO WE WORK WITH
• Software development agencies
• Product studios and digital transformation shops
• IT consultancies
• Founder-led agencies between $100k–$5M ARR that want to scale pipeline predictably

👉  WHAT CLIENTS GET
We build a growth engine for software agency founders that generate 10-30 qualified sales calls every month. Instead of chasing low-quality leads or depending on referrals, they obtain:
• A differentiated market position (so they stand out from generic dev shops)
• A predictable flow of qualified calls with decision-makers every week
• Higher margins and easier scaling

👉  END RESULT
A software agency with a consistent pipeline, stronger positioning, and compounding growth.

👉  GETTING STARTED
If you fit our ideal client profile, DM me APPLY on Linkedin.

Founder

Adamax is a full-service software development and technology consulting company, specializing in data science and analytics solutions. Our services include product development, digital transformation and IT operations for businesses.

19 calls in 1 month we keep moving 💪🏼

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"Product Wizard" 🧙 I'll help you design, launch & scale your app, dApp or Web3 project! Specialising in Product Led Growth + UI/UX

If you're spending thousands on ads or are getting loads of inbound leads then...

You're probably leaving money on the table by not following up fast or consistently enough!

BRUTAL TRUTH

The first thing you need to know is 78% of B2B customers buy from whoever responds first!

But most businesses take 42 hours to respond to leads.

By then, your prospect has already gone with a competitor.

- You're not losing because your offer is weak.
- You're losing because you're slow.

THE SOLUTION

At Njin, we build Inbound Revenue Engines: AI automations + AI-enhanced human systems that take your leads, qualify them and tee up your sales staff for quick & easy wins!

→ Insta-Reply AI Agent: Responds to leads in under 60 seconds via SMS and WhatsApp
→ Lead Qualification: Automatically qualifies and segments prospects
→ CRM Automation: Proper pipeline tracking and nurture sequences
→ Pre-Sales & Sales Playbooks: Custom messaging frameworks aligned with your offer
→ Ads Audit: Find the conversion leaks in your current setup
→ Enrichment: The info your sales team needs to have successful calls

(and loads more...)

These systems are proven to get you:

- 7x higher conversion rates
- 391% increase in show rates  
- 27% shorter sales cycles

THE 99% GAP

Here's what shocked me at a business seminar last year:

99% of businesses haven't taken any action on AI yet.

While everyone's talking about it, almost nobody's doing it.

That's your window. But it won't last forever.

MY BACKGROUND

10+ years building digital products.
Co-founded Devwiz in 2015 (still running).
Built and sold a fintech for $1M.
Now running Njin - focused entirely on sales-focused AI automation.

THE OFFER

Start by downloading your free AI Business Blueprint call.

Then if you want to deploy a system to speed up lead qualification and increase client conversions, book in a call with me:

https://booking.njin.co/sales-automations-call-with-james

---

Don't forget to check out my completely free community on making money with AI:

https://www.skool.com/make-money-with-ai

There's FREE courses on:

- AI Fundamentals
- Making your first $$$ with AI
- Leveraging CRMs like GHL
- Creating a lead machine

---

James Killick
The AI Orchestrator  
Founder @ Njin & Devwiz

James Killick

I made the same mistake everywhere...

For 5+ years, I couldn't focus!

My software agency tried to do everything:

- Custom apps
- Web platforms
- Mobile solutions
- Integrations
- Crypto
- AI

(the list is exhausting)

Whatever clients wanted, we built it.

But that wasn't all…

I was also chasing app collaboration deals. Launching my own web applications. Dabbling in crypto.

Revenue looked good, but it was reducing. Too many profit share jobs and equity deals eating into actual cash.

Every project felt like starting from zero.

Then 2022 hit and we lost three quarters of our pipeline.

Panicked, I pivoted to websites. Everyone needed websites during COVID. It was smart as a patch but still more unfocused activity.

I thought diversifying would save us.

It almost killed the business instead.

I didn't see the real problem until I jumped in with my new AI agency (Njin AI ) where we focused on one problem.

Pick one audience. Solve one problem. Build one thing that works.

That's when it clicked.

The dev agency was limited because we never said no. We never specialised. We never built anything we could repeat.

You're building custom solutions for 10 different clients. Each one needs different workflows, different integrations, different support.

Your team is constantly context-switching. Your margins are shrinking. Your energy is gone.

Here's what actually scales:
 • One persona you understand deeply
 • One problem you solve completely
 • One offer that delivers results

When you productise what already works, everything changes.

You stop rebuilding from scratch every time. Your team knows the process inside out. Your delivery becomes predictable.

Predictable process = predictable profit.

I know it feels risky to narrow down. What if you lose opportunities? What if clients want something different?

But complexity is killing your business right now.

Simplicity is what scales.

Pick one thing. Make it excellent. Build systems around it.

That's how you grow an AI business that doesn't drain you.

What's the one problem you solve better than anyone else?

I help businesses book more meetings using Conversational AI | Converting ad spend into booked calls | Founder @ Njin

The_Power_of_One

The best ideas aren't yours...

They're theirs!

I learnt this the hard way over the past decade.

When you're leading a team or selling to customers, there's a temptation to be the hero of the story.

 • To have all the answers.
 • To push your vision.
 • To make it about you.

But that's not how people buy in.

---

Here's what actually works:

Make them feel like they created it.

When your team thinks an idea was theirs, they'll fight for it. When a customer feels you're amplifying their journey, not selling yours, they lean in.

It's not manipulation.

It's understanding that people don't want to be told what to do. They want to be part of something they believe in.

---

This applies everywhere:

→ Leading your team through change
→ Closing a deal with a customer
→ Building an audience on social media

The moment you make it about them, everything shifts.
 • Their problems.
 • Their goals.
 • Their success.

You're just the guide.

---

I see so many founders and leaders trying to be the star of every conversation.

But the real skill?

Making other people feel like the star whilst you quietly help them get there.

What's your take on this?

Want to make money with AI?
 
Stop building. Start upgrading.
 
Most people think making money with AI means starting from scratch.
 
Building something completely new.
 
Learning to code.
 
Creating products they've never made before.
 
Wrong approach...
 
The fastest path to profit?
 
Use AI to upgrade what you already do.
 
Here's the framework I shared in today's carousel:
 
→ Turn your expertise into an AI-powered offer
→ Amplify what's already working for you
→ Automate the repetitive tasks eating your time
 
Three moves. Zero need to start over.
 
Because your next win isn't hiding in some brand new venture.
 
It's sitting right in front of you.
 
You just need to make it smarter with AI.
 
The people making real money right now aren't chasing shiny objects.
 
They're taking what works and multiplying it with automation and intelligence.
 
That's where the real money starts.
 
What's one thing you're already doing that AI could amplify?

The 3 Fastest Ways to Make Money With AI

AI can write your content...

But it can't make people care!

WHY --> People buy from people

When content is purely AI-generated, it lacks emotion.

The person behind the screen just won't feel it...

Doesn't matter if it's conscious or subconscious.

---

AI can analyse a thousand successful posts.

It can nail the structure, the logic, the hooks.

But it can't replicate the human bit.

🛑 The bit that makes someone stop scrolling 🛑

The bit that makes them think "this person gets it."

---

Here's what AI can't do:

→ Make someone feel understood
→ Share your unique perspective
→ Build genuine trust
→ Create real connection

The story you tell....that HAS to be yours!

---

This is why I don't let AI write my posts word for word.

I use it to:

→ Spark ideas
→ Create drafts
→ Explore angles

But the final version? That's me.

Because connection isn't built on perfect grammar or data-driven hooks....

It's built on the messy, human bits that AI can't replicate!!!

---

How much of this post do you think was AI generated?
BONUS: can you guess which tool I used?

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The Battle

Adrian Guerra

James Killick

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Adrian Guerra's LinkedIn Performance

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