Adriaan Dekker

Scale companies with Google Ads | Top 50 PPC Expert

My name is Adriaan Dekker and I help companies scale with Google Ads 

How can I help you:

- Google Ads Audits 
- Google Analytics 4 installations
- Google Tag Manager installations
- Google Ads training
- Google Ads campaign management
- Google Ads creating campaigns

Want to know more check my website: www.adriaan-dekker.nl

Freelance

SEO & SEA | Google Ads | LinkedIn marketing

Scale companies with Google Ads | 1 Client spot available

🚨 BREAKING NEWS CHATGPT LAUNCHES ADS 🚨 

OpenAI will start testing ads in the US in the coming weeks, only for:

 – Free tier users
 – ChatGPT Go users
Plus, Pro, Business and Enterprise stay fully ad-free.

How the ads will work:

 – Ads will never change or influence ChatGPT’s answers
 – Organic answers come first; ads appear separately at the bottom
 – Ads will always be clearly labeled as sponsored
 – You can dismiss ads and say why
 – You can turn off ad personalization
 – Your conversations are private and never sold to advertisers

Who won’t see ads:

 – Users under 18
 – Conversations about sensitive topics like health, mental health, or politics

What ads will look like at first:

 – Simple sponsored product or service suggestions
 – Only when relevant to your current conversation
 – Placed after the main answer, not inside it

Why they’re doing it:

Ads help keep ChatGPT free and affordable, so more people can use advanced AI without paying or by paying much less. 

The idea is to grow access without turning ChatGPT into an ad-driven product that sacrifices trust.

NEW LLM Looker Studio

Free Looker Studio dashboard to analyse web traffic from LLMs (ChatGPT, Gemini, etc.). It includes key metrics to understand traffic volume, sources, and trends over time.

Want access to the dashboard? 

Like this post
Comment "dashboard"
Add me and Lucía U.

And I will send it to you!

#PPC #SEA #Ads #Ad

NEVER use GPT for your ads again…

Most founders struggle with running profitable campaigns.

Wasted budget on wrong keywords.
Low converting ad copy.
Complex bidding strategies.

Cem Atik just built a Gemini 3 library based on ad spend over the last 8 years.

The capabilities are insane:

- Writes perfect copy instantly
- Diagnoses campaign issues
- Optimizes bids in real-time

This isn't just theory; he has used this logic across 100+ industries.

He included everything in the library:

- High-converting copy prompts
- Keyword discovery frameworks
- Optimization checklists
- Bidding strategy builders

Want the prompts?

1. Connect with me and Cem Atik
2. Comment "GEM" below

I'll send it straight to your DMs.

Free Ad Performance Guide — Download

Running ads is easy.

Making them actually perform? That’s the hard part.

That’s why I created a free guide for advertisers who want better results without wasting budget.

Inside the guide, you’ll learn how to:

– See what’s really driving results in your ads
– Spot weak performance before it burns money
– Make smarter optimization decisions
– Get more from every dollar you spend

I’m giving it away for free.

Want a copy?

Like this post

Comment “guide”

 I’ll send you the download link straight to your inbox

#PPC #SEA #Ads

🚀 Simplify your Media Planning for pitches, clients, or internal use with this powerful template! 📄 

As advertisers, we know that building an effective media plan can be a complex and time-consuming task. But what if you could streamline the process with a ready-made solution?

Over 5+ years working for e-commerce clients Alex Duma designed the ideal advertising media plan template to allow other PPC specialists to save time and increase accuracy.

🔧 How It Works: Input your:

- Average Order Value
- Total Investment
- Key campaign metrics such as CTR, CPC, Conversion Rate, and the weight % of the investment for each campaign.

And that's it! The template does the rest, automatically calculating everything else!

💡 Why You'll Love It:

- Time-Saving: No more building from scratch. Just input the data, and the template handles the heavy lifting.
- Accuracy: Provides a clear breakdown of campaign performance metrics to guide decision-making.
- Versatility: Applicable for various campaign types—social, search, shopping, and more.

AND ..... :)))
🎁 😎 BONUS: Includes suggested industry benchmarks for retail e-commerce campaigns, making it even easier to set realistic expectations.

Want to try it out? 

- Like the post, 
- Comment "Media Plan"
- Add Alex Duma

#PPC

Create a campaign with this prompt

Need to launch a high-performing Google Ads campaign?

This expert prompt helps you build campaigns like a pro even if you're not one (yet).

It includes:

 - A complete ad group and campaign structure
 - CRO-focused ad copywriting
 - A full checklist for setup, tracking, and smart bidding
 - Based on best practices from top PPC consultants (2025)

Whether you're starting from scratch or improving an existing account.

Like this post and Comment “Ads” and I’ll send it to you.

Keyword Bucketing Script v1

Forget manual keyword analysis...

Timo Adriaansen developed a script that enables full automation of keyword evaluations.

No more endless filtering or exporting, just instant clarity.

The script segments your keywords and search terms into buckets such as:
1. Winners (high converters);
2. Keepers (stable and profitable);
3. Lucky Shots (low volume, high potential);
4. Bleeders (budget drainers, unprofitable);
5. Sleepers (sleeping capital);
6. Ghosts (no clicks, no life).

Your buckets, your rules: define your own CPA/ROAS thresholds.

You can also set: scope (account or campaign level), lookback window (e.g. 30 days), and thresholds for metrics like cost or clicks.

This lets you instantly discover:
→ Which search terms make you money?
→ Which ones burn your budget?
→ Where the missed opportunities live.

👉 Result: a clear roadmap to restructure keywords, isolate winners, and cut out the bleeders.

Want to get the script?
1. Comment “𝗦𝗰𝗿𝗶𝗽𝘁” or "Keywords"
2. Connect with me and Timo Adriaansen , and I'll send you
3. Repost for priority access

This Google Ads Audit checklist builds itself.

No more manual audits.

It analyzes 200+ data points across 40 features, and it runs in under 1 minute.
Imagine how long it would take to audit all that manually.

It checks:
- Account settings
- Conversion tracking
- Targeting & Bidding
- Ads & extensions

And then gives you a final Google Ads score with clear descriptions of what’s happening.

And the best part? It all lives inside Google Sheets.

Want the automated checklist?

Comment “Automated Audit” 

Add me. 

And I’ll send it your way.

#PPC #SEA #Ads

When your ads are top notch but your landing page is shit🤣

After generating $2B+ with performance marketing

Cem Atik turned all of my Ads expertise into a Claude Skill.

And you can use it to audit your Ads in 30 seconds...

Here's what it does:

→ Analyzes account structure in seconds
→ Identifies wasted spend automatically
→ Diagnoses bidding issues instantly
→ Spots feed optimization gaps
→ Generates actionable recommendations

Want access?

1. Connect with me and Cem Atik
2. Comment "SKILL"

I'll send it straight to your DMs.

PS - This works for Google Ads, Meta Ads, and Google Shopping campaigns

Free template to simplify your paid social campaigns

Paid social is chaos.

There are too many files. There are too many versions. There is no clear structure.

Headlines sit in docs. Banners get lost in Drive. URLs hide in sheets. Briefings live in Asana. Discussions disappear in Slack.

Nothing is streamlined.

Carolina Santos✔️ struggled with this too. Then I started using a template.

Carolina Santos✔️ & Carol Lan built it at Usercentrics. In six weeks, they launched 50+ creatives.

It makes everything easier.

It sets up a clear campaign briefing. It aligns CTAs, copy, and creative direction.

It keeps all assets in one place. It tracks performance in one click.

Want it? 

- Like this post
- Comment Demand Gem 
- Repost for priority access

#PPC

Still wasting hours auditing Meta Ads manually?

This automated Meta Ads Audit Checklist checks 100+ data points inside your account automatically:

- Conversion API & pixel firing 
- Campaign structure & objectives 
- Learning-limited ad sets 
- Budget & Bidding - Audience Targeting

All inside Google Sheets. Automatically refreshed, zero manual work.

Comment “Meta Ads” and I’ll send it to you 👇

#Ad

✦ Gemini 3.0 Pro – Landing Page Gem ✦

You can now use Gemini to optimize your landing pages..

Timo Adriaansen just built a GEM which audits your landing pages in no time..

It will audit your landing pages based on 100+ optimisation points

𝗜𝗻𝗽𝘂𝘁:
→ Insert your landing page URL

Let it run for about 1 minute..

𝗢𝘂𝘁𝗽𝘂𝘁:
1. Above-the-fold optimisation points (20+);
2. Social proof optimisation points (25+);
3. UI/UX optimisation points (30+);
4. Customer journey optimisation points (15+);
5. Best practices (10+).

⤷ Don’t just focus on your Google Ads account, use Gemini 3.0 PRO to optimize your landing pages as well.

Free access?
1. Add Timo Adriaansen and me (otherwise I can’t DM you).
2. Comment with “Gem” or "3.0"

Google announced three new Performance Max updates to help advertisers plan ahead for 2026:

Waze inventory integration – Store goal campaigns in the US can now show ads on Waze, giving brands access to a highly engaged, on-the-go audience and expanding local reach.

Channel performance reporting – Now available across all Performance Max campaigns, giving advertisers clearer insight into how each channel contributes to results.

Expanded reporting visibility – Coming soon, channel performance data will also include Search Partners and MCC-level reporting, improving transparency for account managers handling multiple accounts.

pmax

Google Ads will never be the same. There’s now an AI agent that can:

 • Create a full campaign from a single sentence
 • Pick the right bidding strategy
 • Set budget, locations, keywords
 • Create Ads in bulk
 • Ask for approval before launching
 • And deliver clean reports automatically

This isn’t automation.
It’s a full media buyer that runs on AI.

Comment “AI Agent” and I’ll send it.

#PPC #SEA #Ad #Ads

Which direction is Google heading to?

You discover it with this full list of all the updates from GML 2025 shared by Konstantinos Papadopoulos!

Google Merchant Center just got 10x easier

Since the new GPT-5 just increased my clicks by 100%

Most e-commerce brands struggle with Google Merchant Center optimization.

Low click-through rates.
Poor quality scores.
Sky-high CPCs.

Cem Atik spent the last 3 months testing the new GPT-5 to optimize product feeds.

The results shocked him:
→ 35% increase in CTR
→ Quality scores through the roof
→ CPCs dropped significantly

This isn't just theory; he has used this exact process with multiple 7-figure ecom stores.

The best part?

It works across ANY product category.

He has documented his entire process, including:
- The exact prompts he use for product titles
- Feed optimization templates that convert
- Real before/after examples with results

Want the prompts?

1. Connect with me and Cem Atik
2. Comment "GPT" below

I'll send it straight to your DMs.

PS - Repost this for priority access to the guide.

Digital Advertising Consultant at Traffic Builders | Digital Marketing Intelligence

If you run a Google Ads Agency, then you can agree with me that the biggest problems you'll always face are with:

❌ Clients (Acquisition & Retention)


This is especially true for small & medium-sized PPC Agencies 

– You've watched your best talents walk away for "bigger opportunities"
– You've spent 4+ months sourcing for good quality replacements
– You've seen your junior staff do mediocre work because they lacked proper guidance 
– You've also experienced your team burnout proper due to high workload
- And most importantly, you’ve lost sleep over your clients leaving you

(You can't maintain quality delivery with what you have left)

It's a headache. I guarantee you 85% of PPC Agencies like yours face this.

I know this so well because I've been on both ends of that sword... 

As a PPC specialist & PPC Agency Owner

I've been in the industry since 2017 & I can assure you, the solution to this headache is unique...

Infact, I built TAT (The Agency Team) specifically for this.

Here's exactly what you can get with TAT:


1. Flexible, high-level white label specialists that you can simply plug into your operations.

2. Elite coaching & mentorship to upskill your in-house team
(Your junior staff becomes experts).


The idea is simple really, and it's to help you scale your PPC agency scale without the usual headaches.

We'll provide the talent, structure & strategy you need to:

✅ Retain high-value clients
✅ Attract the right accounts
✅ Build a strong, scalable team

Keen on getting something like this? Let's have a quick chat.

Reach out via:

1️⃣ LinkedIn message
2️⃣ Link in bio
3️⃣ Featured section

Talk to you soon, 
Denie

Founder of TAT (The Agency Team)

Denie Geertzen 🟢

The (EASIEST) way to get rid of fraud clicks in your account

So easy, it hurts...

(I repost this every so often to warn my new followers)


Here it is 👇

Google loves showing your videos in the Display network
(The number 1 source of Fraud clicks..)

(Only dark web sites are worse than this. lol)


This how to get rid of that 𝗙𝗿𝗮𝘂𝗱 𝘁𝗿𝗮𝗳𝗳𝗶𝗰:


1️⃣ Go to  'Tools & Settings'

2️⃣ Click  'Content Sustainability'

3️⃣ Click  'Excluded placements'

4️⃣ Copy the following URL (delete the parentheses)

"  googleadsense_without_youtube(.)com "

5️⃣ Hit 'Save'


Done.
No skill required.
Budget saved.


Good luck! ✌️
Denie Geertzen

Founder TAT → Scale your agency with Plugin Google Ads seniors & Coaching. Top 100 Most Influential PPC Experts 2025 🏆

The benefits of a concussion? 

Well, not many. But I've got one for you.. 


Don't get me wrong.. 
It's just as much fun as you'd expect, haha


No high-intensity workouts
No Caffeine

and only limted working 
(about 3 hours a day right now)


It sucks, but as an optimistic person, 
I try to look for the positives..


And one of them, 
is that this forces me to strengthen a skill


A skill that YOU should develop as well


→ Thinking in leverage
→ Only trying to focus on impactful work


Every day, I'm forced to ask myself: 

🗣️: 
"𝘏𝘰𝘸 𝘢𝘳𝘦 𝘮𝘺 3 𝘩𝘰𝘶𝘳𝘴 𝘴𝘱𝘦𝘯𝘵 𝘣𝘦𝘴𝘵?"

🗣️: 
"𝘐𝘧 𝘐 𝘤𝘰𝘶𝘭𝘥 𝘰𝘯𝘭𝘺 𝘨𝘦𝘵 𝘰𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘥𝘰𝘯𝘦 𝘵𝘰𝘥𝘢𝘺, 𝘸𝘩𝘢𝘵 𝘴𝘩𝘰𝘶𝘭𝘥 𝘵𝘩𝘢𝘵 𝘣𝘦"

🗣️:
"𝘞𝘩𝘦𝘳𝘦 𝘢𝘮 𝘐 𝘢 𝘣𝘰𝘵𝘵𝘭𝘦𝘯𝘦𝘤𝘬, 𝘱𝘳𝘦𝘷𝘦𝘯𝘵𝘪𝘯𝘨 𝘰𝘵𝘩𝘦𝘳𝘴 𝘧𝘳𝘰𝘮 𝘥𝘰𝘪𝘯𝘨 𝘵𝘩𝘦𝘪𝘳 𝘸𝘰𝘳𝘬"


And so far, I'm actually quite suprised.. 

There's A LOT you can get done with just 3 hours a day 

But only IF you force yourself to think in leverage work


That was it for now. 
My 3 hours for today are up 


Tomorrow we go again!


Denie Geertzen✌️

PS: Anyone from my network in Cape Town now?

What Elite agencies understand that average agencies don't..


Average agencies → Focus on Client acquisition
Elite agencies → Focus on Client Retention


→ They know the compounding effect of retaining clients 📈


Most agencies are addicted to new clients,
because they can't keep the existing ones.

Damn.. 
Harsh! Yes
The truth? also Yes

💡>85% of agencies says client acquisition is becoming increasing hard
(recent poll of 100+ agencies)


Wouldn't that automatically make retention even more important?

Want to build a strong agency?


 𝗗𝗼𝘂𝗯𝗹𝗲 𝗱𝗼𝘄𝗻 𝗼𝗻 𝗰𝗹𝗶𝗲𝗻𝘁 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲:

# 1 Level up your service 
(goes without saying)

# 2 Expectation management 
(help them stick to the long term plan)

# 3 Communication 
(make them feel heard and cared about)

# 4 Proactiveness 
(Be on the ball. ALWAYS be the first to discover anomalies)

# 5 Build relationships 
(Minimize consultant switches. Client frustration numero 1)


Yes, retention is boring.
But retention also builds solid agencies


Client experience is the way ✌️
Denie Geertzen

---

TAT // The Agency Team 
The Google Ads agency for agencies

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Denie Geertzen 🟢

Followers

Posts

Engagements

Likes

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