We help b2b SaaS marketers turn their video footage into leads | Founder at A2 Media | Ex-Shopify & Affirm.

Hi, I'm Ademola 🙋🏿‍♂️ a professional magician turned video marketer. 

I know, weird combo. But here's the thing: after 20+ years of performing magic, I realized something... 

The same principles that make an audience lean in during a trick are the the same ones that make a buyer trust a brand.

That's why I built A2 Media. I wanted to help as many brands as possible use video the way it should be used: to build trust, tell great stories, and connect with audiences. 

The added benefit of content done right is that it fills pipeline, and closes deals faster 😉

Here's what I've noticed over the years:

Most B2B brands don't lose to better products. They lose to better storytelling. Not because their product is weak, but because they haven't figured out how to earn trust through content.

How it works:

You probably don't need a fancier camera or an influencer to bring in views. But what you definitely need is clearer messaging and a deeper understanding of your buyer. So we start there. What do your buyers believe? What's holding them back? What needs to click before they'll ever talk to sales? Then we turn that into multiple videos that your prospects actually want to watch. Content that positions you as the obvious choice.

The results?
→ Your sales team stops explaining the same thing 100x because the content already did it
→ Your brand shows up in the feeds of people you actually want to close
→ Your pipeline fills with pre-educated prospects who already understand your value
→ Your content drives demos and closes deals - not just brand awareness

We don’t make content for likes. We build video systems that educate buyers, create demand, and do the heavy lifting before the sales call ever happens.

We partner best with B2B SaaS companies that have:
✅ $10M+ in annual recurring revenue
✅ A marketing and social team
✅ Camera-ready talent

A few things we’ve helped make happen:
→ Okta: Multiple video series → 20K subs + thousands of DevDay signups
→ Reveal: 4M+ organic impressions in new markets → acquisition shortly after
→ Nearbound: Cut sales time-to-close by 50% with targeted video series
→ Nice Commerce: 482% subscriber growth + multiple 5-figure deals from video
→ A2 Media: Tripled inbound leads with audience-first video edutainment

(Also trusted by teams at Chili Piper, Close, Runway, Warmly, OpenPhone, Treasury4, and Sendoso)

👉🏿 Let your content do the heavy lifting. Work with us: www.a2media.ca

📸 Ademola Adelakun, MBET

POV: You’re being onboarded by Grok AI.

Featuring: Dom Odoguardi and Maggie Arai.

—

Did you laugh as hard as we did making this? 😂

Hey! I’m Ademola 🙋🏿‍♂️ and I run A2 Media. We’re a 10-person video agency that makes SaaS videos that don’t feel like SaaS videos.

Check out more of our content 👉🏿 www.a2media.ca

Ademola Adelakun, MBET

We help you close 35% faster with video. Built for $10M+ SaaS team with long sales cycles. 550+ videos for teams like Shopify, Okta, and Chili Piper.

LinkedIn Confessions, Part 1.

Featuring Christina Le. Shot and edited by ME 💅🏿✨

We help you close 35% faster with video. Built for $10M+ SaaS team with long sales cycles. 550+ videos for brands like Shopify, Okta, and Chili Piper.

Christina Le: "Do you wanna make some content with u-"

Me: "Yes."

Christina: "You didn't let me fini-"

Me: "When do we start?"

This month, I became a creator in residence for Slate.

For two reasons:
1. I will follow Christina Le to the ends of the earth, even if it kills me.
2. She gave me full creative freedom on how I want to show up.

How could I say no?

Anyways, this is our first piece of content together. 

And I had a ton of fun making it! 

Shoutout to our editors who continue to BRING HEAT WITH THESE EDITS 😌. 

Wanna try Slate out? 👉🏿  www.slateteams.com

📌 P.S. This made me miss my creator roots and working with creators. Thinking about opening a few coaching spots. If I do, who's in?

POV: Your video hook sucks.

Featuring: Maggie Arai.

POV: You get laid off by your AI manager.

Our Videos Kick Ass for SaaS. We make the videos. You close more deals. 550+ videos for teams like Shopify, Okta, and Chili Piper.

I talk smart, LinkedIn no like.
I talk dumb, LinkedIn big like.
I confuse.

How to get RICH using AI in 2026.

Featuring Maggie Arai.

Disclaimer: This is NOT sponsored by Anthropic. However, if you guys have an affiliate program and you pay retroactively, PLEASE get in touch because we’ve brought you like 10 customers 👀😂

I tried the ChatGPT "make a caricature of me" trend.

WHAT ON EARTH IS THIS?? 😭 

A year together and you never knew me at all.

We're done. I've moved on. Claude gets me.

Time to make a shit ton of content. 

Featuring: Christina Le, Carmen Vicente, and Christina Pearo.

No alternative text description for this image

PSA: Air Fryers are a SCAM.

Featuring: Maggie Arai (at the end)

We picked a winner for our $15K video giveaway.

BUT if you entered and didn't win, keep reading. You'll wanna hear this.

THERE WERE SO MANY INCREDIBLE PEOPLE THAT ENTERED 🔥

I want everyone to win 😭

But unfortunately, there can only be one winner.

Please join me in congratulating…

✨ Romana Kuts from SaaStorm!!!!!!!!! ✨

Can't wait to meet you, Romana! I'll be in touch soon. 

Now, for everyone else, I'm a big believer in the "everyone gets something" philosophy.

So check your inboxes soon. We've got something coming your way.

I kinda love doing this, so we'll be doing it at least twice a year.

That said, stay tuned for the next one 😉

Christina Le: "You can go crazy with this one"

Me: "You sure? You know I'm unhinged, right?"

Christina: "Mhm. Yep. Totally. Got it. Have fun"

She definitely wasn't listening LOL. 

But that just means it's my moment to shine ✨😌

I present to you, "Ademola learns ya something about Slate, part 2" 

Two things I've learned so far:

1. Christina will let me do literally anything.
2. This is the most fun I've had making content in a long while.

Shoutout to my editors who continue to BRING HEAT WITH THESE EDITS 😌

Wanna try Slate out? 👉🏿 www.slateteams.com

This is either a terrible business decision or a genius one.

We're giving away $15K worth of video and content strategy for free.

3 sales videos. 1 month of video advisory. One lucky B2B SaaS brand.

The last time we did this, the campaign blew up.

Now we're doing it again. One spot. One lucky brand.

This is for you if:
→ You've got one person willing to be on camera
→ You want to create videos that educate prospects
→ Your sales team needs warmed-up prospects before calls

What you get:
→ 3 videos that make your deals move faster
 → 1 month of hands-on content strategy from the A2 team

👉🏿 Apply here: https://lnkd.in/gJvB-EaP

⏰ Deadline: Friday, February 20th at midnight.
📌 P.S. Know a brand that needs this? Tag them or repost.

I've started 14 businesses over the last 13 years.

And I've made every dumb mistake in the book.

So, I know a lot about what not to do when you're running a business.

Which is one of the big reasons we've been able to continue to grow A2 Media over the last 3 years.

But I feel like I've lost the plot a little bit.

I started this business to help more people find their voice on video.

But my background in tech kept pulling me towards bigger companies and bigger deals.

While that's been fun, I'm a little sad that I abandoned my original mission: helping more people find their voice as creators.

I've realized I need that kind of fulfillment in my life too.

Not everyone knows this about me, but my undergrad degree was in psychology. 

I wanted to become a therapist.

I quickly realized that’s not the right fit for me.

But there’s still something really fulfilling to me about working 1 on 1 with somebody who’s bright, talented, and motivated. 

Helping them make breakthroughs that make their life infinitely better.

So I've opened up 3 advisory spots for people who want to become better content creators.

Apply here: https://shorturl.at/fKayI

Our B2B SaaS clients typically pay us $10K+/month. I know that's not realistic for most individuals, so I'm offering this at a fraction of that.

I'm only taking on 3 people. And I’m only taking on people who are serious, coachable, and that I know I want to work with.

The form closes tomorrow at midnight. 

Once it’s closed, it’s closed!

(I’m reviewing every application myself, and I need to keep the number of applications to a reasonable limit). 

If you're selected, you get 4 one-hour calls with me over 30 days.

Content strategy, video ideas, script feedback, video best practices, whatever you need.

Your content Yoda, I will be. 

This is NOT for you if:

→ You'd rather have AI create your content than develop your own voice
→ You're not willing to be bad before you're good
→ You want overnight results

This IS for you if:
→ You're serious about building your personal brand
→ You're willing to push through being bad to become great
→ You just need someone in your corner to help you get unstuck

If this sounds like you sign up here 👉🏿  https://shorturl.at/fKayI

P.S. Who knows if I'll do this again? Let's see how this one goes.

Me: “Film whatever content you want, just post more on LinkedIn”

My team: “Really? Anything? 😏” 

Me: “Try me”

My team: “Bet”

People of LinkedIn, I ask you:

Did Joshua and Jude crush this? Or did they crush this? 😂😂

We love a great underdog story.

So we just HAD to share this one from Howie Liu at Airtable.

Last week, I was going down the rabbit hole of Airtable's YouTube content.

And I stumbled across this interesting podcast about building a challenger brand.

For those of you that aren’t familiar, it’s basically a brand that’s not afraid to be bold.

My kinda podcast. 

About 30 minutes in, Howard talked about how being the underdog fuels him.

And I felt that. 

Because when you're building something without the budget, the brand recognition, or the safety net, you just have to find a way. 

So I clipped it and told my team to do what we do best. 

Add some flair so we can help spread this message.

Thanks for the inspo, Howie. 

Hope this lights a fire under someone who needs it today.

Airtable found their way. Hopefully you're finding yours.

---
📌 P.S. Want your team to have content like this? We help teams like Shopify, Okta, and Close, make content that drives viewers to action and closes deals. Let us do the heavy lifting for you 👉🏿 www.a2media.ca

POV: You’re picking up Christina Le from Toronto airport.

graphical user interface, text, application

One video on LinkedIn saved my company.

Let's go back to January of 2024.

I was stretched thin, saying yes to everything, and still unsure how to grow.

Then I stumbled on a video by Patricio Londaits.

The title stopped me in my tracks: "What happens when you catch someone suggesting your boss should fire you?"

How could I not click?

I'm glad I did because within seconds, I was hooked.

The pacing. The music. The storytelling.

That two minute video told me everything I needed to know. 

This was one of the most thoughtful and talented editors I'd ever come across.

I couldn’t remember the last time a video on LinkedIn actually got me excited.

A few DMs later, I hired him.

My first real, full-time hire. Big moment for me, and a big gamble for him.

He was betting on a one-man operation that could have gone nowhere. 

But just a few weeks later, we landed Auth0 by Okta.

Funny how that works.

Just like that, it was Patricio and me. 

Side-by-side, creating for one of the most respected brands in security.

Three months into our six-month contract, Patricio had done such a great job that our client asked: "Can we pay you more and extend the contract?"

We still work with them today.

That one opportunity has given us the breathing room to continue growing. 

And we've since grown to a team of 9.

None of that would've been possible without Patricio.

He's not just a great editor. He's a great thinker, storyteller, and partner.

And he’s not shy about calling me out on my BS when I need to hear it.

Every founder needs a Patricio. Someone who makes the work better, the journey lighter, and the impact bigger.

Show him some love in the comments 👇🏿

3 months ago, we gave away FREE sales video content to a lucky brand.

(We usually charge $10-15K/M retainers for this) So, why? 

Let’s get the selfish reasons out of the way first 😂

1️⃣ It’s a great inbound play.
2️⃣ We get to try ideas that stretch our creative brains.
3️⃣ We meet awesome people. (Hi Christina Campbell! 👋🏿 Big fan.)

Now the unselfish reasons:
1️⃣ Our winner gets conversion-ready video content in days.
2️⃣ We get to show how fast idea → execution can actually be.
3️⃣ We prove that messaging can be simple to your ideal audience, and still land. 

The challenge we tackled for Treasury4 (T4):

How do we get their ideal customer to “get it” in under 30 seconds?

So we started storyboarding.

This is what we knew:
→ Their ideal customers are overwhelmed juggling a messy tech stack
→ The current way teams handle the problem T4 solves is time consuming and confusing
→ Treasury4 brings all the tools their customers need into one place and makes life easy

All great videos show some element of transformation, so we knew that’s what we had to do.

Here’s how we communicated that in under 30 seconds. 

From Christina: “We currently are utilizing in our TOF ads, in-person meeting placeholder video before the meetings start, conference booths, in our home office HQ front desk, it's great. Well received from internal staff too.”

I love it when a plan comes together :).

We’ll be running another contest this quarter, so stay tuned. 

Maybe you’ll be our next lucky winner! 😉

--

📌 P.S. Don’t have the time (or strategy) to build a video system that drives pipeline? That’s exactly what we do at A2 Media. Check out “How We Make Our Clients Money” in my featured section 👉🏿 https://lnkd.in/gCVxEcBu

If you hate video as much as I do, you need to come to this.

This Thursday, we're going to tell you why video is complete sh*t.

My team has made over 500 videos for 25 SaaS brands.

So we would know.

I'll be joined by Louis Butterfield, Oyinkro K, and Connor Lewis.

And we will NOT be holding back.

March 5th at 9:30AM (EST). DO NOT MISS THIS.

Join us here 👉🏿 https://lnkd.in/e35n4v2b

You're welcome 💅🏿✨🙏🏿

P.S. I'm re-reading this and I'm not sure I got the memo correct. Louis can you confirm??

Hey, I'm Maggie! ☺️

I'm obsessed with helping humans connect, make friends, and build community. Basically, all the things that add up to what I call Social Fitness! I use the term Social Fitness to emphasize that our social health is just as important as our physical and mental health, and we need to learn to prioritize it.

These days, I'm:
🔹Helping purpose-driven founders and community builders maximize their impact (and the profit that fuels that impact) through my community, Founders Who Give A F*ck.

🔹Helping adults make new friends through the Social Fitness Club newsletter, where I share information, resources, and updates on new and exciting initiatives to help people find community and make friends.

----

From 2022-2024, I ran Happier, a Toronto-based business that helped adults make new friends. Through Happier, I was featured on Global News and the Toronto Star, helped thousands of adults connect, built a community of 10,000, and cured my own loneliness by finally building the social life of my dreams. 

Happier was born because I know exactly what it feels like to be lonely. Through it, I also learned exactly what it means to build a true community, how to make new friends as an adult, and so many incredible lessons I could never have predicted when I first got started. My passion for connecting people and championing social fitness truly began with Happier, and remains a core part of everything that I do.

------

I hold a JD from the University of Toronto's Faculty of Law, and worked for 3+ years in AI Policy. I remain deeply interested in AI policy, particularly as it relates to how our societies, mental health, and social health will be impacted by AI.

Maggie Arai

Anddd that's a wrap on F*ck Networking volume 1!!

Beyond grateful to the 20 amazing Toronto Founders Who Give A F*ck who came out last night and made this event what it was ☺️.

There's nothing I love more than creating opportunities for honest conversations and genuine human connection.

And that's what I got to do at last night's event!

That's due in no small part to the incredible founders who came out willing to have honest conversations about the highs and lows of entrepreneurship, share openly, and really get to know one another beyond surface-level small talk.

I can honestly say I love what I do 🥰 

--------

Hi, I'm Maggie 🤗! I help Founders Who Give A F*ck find their people, build genuine connections, and host their own relationship-building events. 
💌 Be The First To Know When We Post New Events: https://www.fwgaf.com/
🗓️ Join An Upcoming Event: https://lnkd.in/gSpT_3ZZ

I Help Founders Who Give A F*ck Find Their People ✨ | Meet likeminded founders, host profitable events, & get more leads | 1000s connected ☺️

I’ve met SOO many amazing people here on LI.

So I’m thinking it’s time to bring you all together 👀 

Luckily, one of the amazing people I’ve met on here, Adib, owns a virtual platform that recreates the feeling of being in-person!

Sooo that’s where we’ll be meeting: on Gatherly.

Save your (free) spot to come hang with us next Friday, Feb 13th at 1pm EST! 

https://lnkd.in/dTHnMHKk 

I’m completely obsessed with Gatherly, because it’s way better for forming genuine connections than your typical Zoom call!

You can move around a whole interactive virtual space, start 1:1 conversations, join group chats, and even play games. 

No more waiting awkwardly for your turn to speak.

The ground rules for this social hour:

🤗 You’re welcome here whether you’re a 12x founder, or a 0x founder who’s curious about starting your own thing. This is an inclusive space, and nobody’s getting kicked out for not being ‘enough’ of a founder (whatever that means). 

🚫 That said, here’s what you WILL get kicked out for: racism, sexism, xenophobia, homophobia, transphobia, [insert bigotry here]. None of that is, or ever will be, tolerated in any space that I put together.

💵 No pitching, please! This is a space to connect with other cool people, not an opportunity to sell your blockchain SaaS IMO TBH YYZ (all definitely real acronyms). 

Come to talk about the highs and lows of entrepreneurship, or come to talk about your pets! 

Either way, I would LOVE to see you there.

And, to introduce you to all the amazing people I’ve met on this corner of the internet ☺️.

Come hang next Friday: https://lnkd.in/dTHnMHKk

My whole life, I’ve been a people pleaser and conflict avoider.

Until I walked out 20 minutes into a ‘girls night’ someone spent hours planning. 

I used to have this community chat for people who'd been to Happier events where they could organize their own hangouts. 

One woman DM’d me asking if I’d be down to grab a drink with her and a few other girls, and of course, I said yes!

But as soon as I got there, I had this immediate gut feeling that something was off. 

You know when you just get that twinge in your chest?

Pretty quickly, it came out that she didn’t just want to meet for a drink and get to know each other.

She pulls out an itinerary and starts talking about how we’re going to be bar hopping.

6 different bars and clubs, dancing, shots... a big drunken girls night out.

Which would have been fine… but it was completely different from the night everyone thought they signed up for.

And when it became clear that me (and the other women there) weren’t so sure we wanted to commit to a whole evening of drinking and dancing, she started getting upset.

Passive aggressive comments about how we aren’t any fun.

Trying to peer pressure grown women into ordering shots. 

Complaining about how much time and work she’d put into planning the itinerary.

It eventually came out that she’d organized this whole ‘surprise’ itinerary because she wanted me to hire her to run bar crawls for Happier.

The whole thing was a sales pitch, and she was trying to guilt and pressure everyone into simply going along with it.

The wild thing is, the old me WOULD have just gone along with it. 

I would have gotten drunk, gone to every stop on the itinerary, and forced myself to stay awake and “be fun,” just to please this stranger. 

But I went through a lot of personal growth in my time running Happier as a solo founder. 

So 20 minutes in, I snapped.

I realized I'd rather have this girl not like me than spend my whole night (or worse, my whole LIFE) doing what other people wanted instead of choosing myself. 

So I stood up. 

I told her kindly but firmly that I wasn’t having a good time and was going to leave.

And then I walked out.

I still love looking back on this moment because it was such a turning point for me!

It may seem like a small thing, but for me with my history of people-pleasing, it felt huge.

And I know, without a shadow of a doubt, I wouldn’t have achieved it if not for the experience and growth that came from running a business by myself.

This entrepreneurship thing is hard, and scary, and confusing.

But the hard, scary, and confusing times have taught me SO much.

And that trade-off is 100% worth it. 

This story came to my brain because one of my favourite questions that I brought to my F*ck Networking event last Thursday was about this!

And I’d love to hear your answers to it, too.

Do you feel like you’ve changed since starting your business? If yes, what changes are you most proud of?

Good hook or 𝚍̶𝚒̶𝚎̶ bye 👋 

Shot & edited by the amazing Ademola Adelakun, MBET

The people who succeed don’t do it alone.

And that doesn’t just mean building a network (although of course that’s important, too). 

But what’s not emphasized as much is how important it is to have true *friends* who are in the same space as you.

People you can have the deep, dark, honest chats with.

The ones you can turn to when you feel like everything’s falling apart. 

This is true pretty much regardless of what you do or what space you’re in.

You don’t just need people you can call when you need a recommendation for a good accountant.

You also need people you can call when you’re wondering if you’ve lost your f*cking mind.

If it’s completely insane to keep chasing what you’re chasing.

That’s what Founders Who Give A F*ck is really about.

Helping you find your people. 

Creating the opportunities for you to build genuine, deep connections.

Not just a surface-level network. 

If that sounds like the kind of thing you’re looking for, make sure you’re signed up to receive our email updates at fwgaf.com! 

We’ve got something super exciting coming that I can’t wait to share with you 👀  
-----------

Hey, I'm Maggie 🤗! I help Founders Who Give A F*ck find their people, build genuine connections, and host their own incredible events.

💌 Be The First To Know When We Post New Events: https://www.fwgaf.com/
👩‍💻 Get help hosting your next corporate event: https://lnkd.in/e5JYCNW5

Hosting events changed my life.

The connections you make, doors that open, and recognition you build are incredible.

Now, I want to help you host your own profitable events so you can unlock in-person as a source of:

👩‍💻 Leads that actually know and trust you
🤝 Partnerships and collaborations that are truly a great match
💡 Brand recognition (even if you’re starting from 0)

I’m hosting a full day workshop on Saturday, March 7th to break down everything I’ve learned hosting 65+ events for thousands of people!

I’m only opening 6 spots, to make sure you get personalized, hands-on feedback.

So you can leave with a game-changing event plan in your back pocket.

Come join us: https://lnkd.in/gUZ6viuv 

This workshop is perfect for Founders Who Give A F*ck, because it’s a way to unlock profit by building trust and genuine connection.

Mark Zuckerberg's safety team told him AI chatbots could s*xually exploit minors. 
He ignored them.

There’s a difference between founders who give a f*ck about the impact they have, and the ones who don’t. 

Meta’s head of child safety stated creating and marketing under 18 romantic AI’s was not advisable or defensible.

Zuckerberg allowed it to move ahead anyway, and only stopped once they got sued.

Those are the kinds of business practices I don’t want to touch with a 10 foot pole.

Not everyone’s gonna agree with this perspective.

That’s fine.

Because these posts help me find the kind of founders I WANT to be connected with.

The ones I want to see coming to my events, getting connected, and unlocking the next level of their business while staying true to the values they care about. 

If you’re with me on this, chances are you’re a good fit for Founders Who Give A F*ck. 

You don’t have to be changing the world to be a part of this community.

You just have to give a f*ck.

About treating people well.

About staying true to your values.

And about moving forward and making progress with incredible people by your side.

—--------
Hi, I'm Maggie 🤗! I help Founders Who Give A F*ck find their people, build genuine connections, and host their own relationship-building events.

💌 Be the first to know when we post new events: https://www.fwgaf.com/
🗓️ Join an upcoming event: https://lnkd.in/gSpT_3ZZ
👩‍💻 Get help hosting your next corporate event: https://lnkd.in/e5JYCNW5

Sooo excited for this Friday's Founders Who Give A F*ck virtual social hour!

20 of you (obviously super cool ppl) have already signed up 🥰  

The details: 👇

We're meeting online this Friday, Feb 13th at 1pm EST.

Instead of the usual video calling platforms, we’re meeting on Gatherly!

It’s a way better space to connect, because you can actually walk around and have real conversations (instead of everyone awkwardly staring at each other in a grid).

The ground rules: be kind, be curious, be respectful!

(Also, and hopefully this goes without saying... no pitching 😂)

If you're a Founder Who Gives A F*ck who wants to meet likeminded founders around the world, come hang with us!

Register for free here:

https://lnkd.in/dTHnMHKk

HUGE shoutout to Amanda Ali Mansour🌶️ and the other lovely founders who joined me for today's first *virtual* Founders Who Give A F*ck social hour!

Still learning how to make virtual events as impactful as in-person ones, but I'm so grateful we have tools that let us connect virtually!

Because how else are you going to connect with folks from Canada, India, the United States, and Dubai all in one call? ☺️ 

Thanks to these founders for coming out and making this first social hour on Gatherly so lovely!

If you want to join us next time, make sure you're signed up to my newsletter at www.fwgaf.com 🤗

Creator-Operator | Brand & Community Strategist | Global Startups, B2B & SaaS, Cross-Border Growth & International Education

View Amanda Ali Mansour🌶️’s profile

Earlier today, Maggie Arai gathered founders from around the world with a twist.

Instead of the usual awkward Zoom grid, we met on Gatherly.

You can actually walk around, join conversations organically, and move between groups like you would at an in-person event.

No breakout rooms, performative panels, or pitching — just thoughtful builders in conversation.

Ground rules were simple:
 ✨ Be kind
 ✨ Be curious
 ✨ Be respectful
 ✨ And seriously… no pitching 😂

The room included:
 🧘🏿‍♀️ Kimmy Costa — Founder of Anti-Hustlers Club + Campfire Communities, designing burnout-free, human-centered spaces.
  Chikodili Odinakachukwu — Product & AI builder at the intersection of tech, business, and impact.
  Ali Amiri, MD — helping leaders reclaim energy and independence through lifestyle systems.
  Ashley Hannah Verlé — turning LinkedIn visibility into real opportunity through strategy + storytelling.
  Richita Roy — building podcast + video systems for busy humans.
  Madhura — rethinking how fitness spaces become more community-centered and intentional.
  Ahmed R — creating bridges between Executive Assistants and Project Management ecosystems.

Different time zones.
Different industries.
Same energy.

If you care about building things that actually matter, keep an eye on what Maggie is building with Founders Who Give A F*ck. 💜

So amazing having a full floor for Founders Who Give A F*ck to exhibit at today's Gatherly Venture Expo!

Like Jackie said, it was shocking how quickly the time flew by. 

It's not every day that you find yourself genuinely enjoying yourself at a fully virtual event.

Adib and the whole team have built something really incredible here! 

Thanks to Gatherly for having us. Already can't wait for the next one! ☺️ 

---------

Hi, I'm Maggie 🤗! I help Founders Who Give A F*ck find their people, build genuine connections, and host their own amazing events.

💌 Be The First To Know When We Post New Events: https://www.fwgaf.com/
👩‍💻 Get help hosting your next corporate event: https://lnkd.in/e5JYCNW5

Co-Founder @ Channel COSU | Collectible art & character IP | Make introspection fun!

I wondered if signing up for a 5 hour long VIRTUAL expo would be worth it... But wow, did the time fly by!

This afternoon, I got the chance to try Gatherly, and it was quite a unique experience. 

I've yet to try a format of networking that could be done so seamlessly, all without getting up from your desk. Moving from conversation to conversation was natural in this virtual space and made the time feel worthwhile.

It makes me think about how this format could help bring together a diverse group of people from across the world, without the social anxiety of coldly approaching a group in a massive venue.

The day was broken up by several intermissions of various people sharing their founder-based resources, like Jason Butcher, Christine Song, Maggie Arai, and JJ Richa. Shout out to Abid for being a kind and thoughtful host, and to Maggie for the opportunity to showcase COSU Creative Studios.

This was not your average work day - getting to meet over a dozen people and share my story with other founders from my little cubicle felt like opening up my world to some new perspectives.

My takeaway: Many founders are racing to build AI agents to reduce headcount and accelerate output.
Yet the most valuable moments in business aren’t about efficiency. Real connection, especially with someone who matches your drive, is not something you’re meant to automate or optimize.

The opportunity to slow down and listen to each other's real and messy stories is where the power of an event like this comes from. Choosing to show up and be present is already a win in my books.

Alright, now I'm off to get away from this desk LOL ✌

If you’re a founder who’s sick of fake, transactional networking events, this is for you. 

LAST CHANCE to join us for F*ck Networking this Thursday!

(https://lnkd.in/e3hEAv4t)

F*ck Networking is a chance to sit and have small group conversations with other founders, builders, and creators who want to genuinely CONNECT.

Traditional founder networking has this weird culture I’ve never loved. 

People walk into those rooms and feel pressure to dress a certain way, brag about their revenue and accomplishments (because that’s what everyone else is doing), and it gets treated as a space to pitch, sell, and impress—NOT to form real relationships.

F*ck Networking is about flipping that on its head.

I’ve hosted 60+ events designed to help adults find community and build real relationships.

So I know how to create a culture of connection.

And that’s what you’ll get at this event!

No awkward small talk or feeling like everyone you meet is judging whether you’re ‘successful’ enough. 

Just a space to connect, have honest conversations about the highs and lows of entrepreneurship, and build your support network with other founders who give a f*ck.

This is about developing the genuine relationships that help you get through the hard times, celebrate your wins, and open doors to incredible opportunities you never realized were possible.

So, yeah… F*ck Networking.

It’s time to actually connect, instead.

Just a few spots left: https://lnkd.in/e3hEAv4t

Last chance to join us today for ✨social hour!✨  

Finish your week by chatting with some super cool founders & folks from LinkedIn!

Register to join us here:

https://lnkd.in/dTHnMHKk

taplio

The Battle

📸 Ademola Adelakun, MBET

Maggie Arai

Followers

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Performance Score📸 Ademola Adelakun, MBET's LinkedIn Performance

Performance ScoreMaggie Arai's LinkedIn Performance

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taplio

The Battle

📸 Ademola Adelakun, MBET

Maggie Arai

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}📸 Ademola Adelakun, MBET's LinkedIn Performance

Performance ScoreMaggie Arai's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score📸 Ademola Adelakun, MBET's LinkedIn Performance