I’m an interaction designer and GDS trained design assessor. I have good knowledge of the GOV.UK Design System, Service Manual and Style Guide. SC cleared.

Here’s my story:

When I was 16 years old, I wanted to design logos and websites.

I had an eye for design, but lacked the practical skill to do it. So I ended up going into frontend development which was more technical.

But most of the designers I worked with gave me complicated and inaccessible designs to implement.

Sometimes I’d suggest changes to simplify the design and improve accessibility. But no matter how solid my rationale or how simple my solution, I couldn’t convince the designers to make changes.

I felt frustrated having to go back to my desk to implement designs which were harder to build, inaccessible and slow to load.

As a result, I started to believe that designers only cared about aesthetics.

In 2014, my wife and I had our home renovated just in time for the arrival of our first baby. But three weeks into a new six-month contract, I was let go. I’d never had so much responsibility and so little money.

But I got a new contract as a UX prototyper at Just Eat, the UK’s leading takeaway delivery service.

Prior to this role I wasn’t part of the design process. So by the time designs were given to me to implement, it always felt too late to give feedback and suggest changes.

But at Just Eat I was embedded in the design team where I could influence solutions from the start.

To my surprise, the designers there weren’t just focused on aesthetics; they cared about UX. We did user research, ran A/B tests and tracked performance.

I worked closely with Mark Jenkins, the lead designer. But he wasn’t like the other designers I had worked with before. He listened to what I had to say and valued it. He advocated for doing the most basic thing, doing it quickly and learning. He didn’t fuss over pixels.

Most importantly, he showed me that, not only was it possible to be a designer like this but that it was better to be a designer like this.

For example, we redesigned the checkout journey by using the most basic and accessible solution. The result was an increased conversion of 5% – 37,000 orders a week.

Mark also encouraged me to start a blog. And 2 of my early posts went viral on Hacker News (multiple times over).

I realised I wasn’t alone and that others resonated with my design philosophy.

Now I’m trying to be the designer I wish I got to work with when I was a dev.

You can find links to my newsletter and courses below ↓

Adam Silver

Planet Green Solutions

- Delivered 60+ full-stack web applications using Laravel, ASP.NET Core and Django for SMEs and government clients. Reduced average development time by 50% through standardized architecture and reusable modules.
- Engineered and led 75+ zero-downtime deployments across AWS, Azure, and on-prem servers, cutting deployment errors by 80% via automated CI/CD pipelines and infrastructure scripts.
- Integrated secure SSO authentication via UAE Pass and implemented PCI-compliant payment workflows using Magnati, Apple Pay, Samsung Pay and Mastercard APIs.
- Designed and maintained secure, scalable RESTful APIs for eGovernment platforms, optimizing data synchronization and resulting in a 70% reduction in integration failures and support tickets.
- Applied Clean Architecture and Domain-Driven Design (DDD) to decouple logic, improve maintainability, and reduce technical debt across critical services.
- Enforced secure coding standards in PHP (PSR) and C# (.NET conventions), and Python (PEP8), leveraging static analysis and input validation to mitigate common web vulnerabilities.

Back End Developer

Key Information Technology LLC

- Revamped the company website architecture and UI, increasing returning visitors by 110% over 6 months through performance optimizations and content restructuring.
- Developed custom internal tools and portals using PHP, JavaScript, and SQL Server to streamline team workflows and reduce manual reporting by 60%.
- Built and launched a hotel loyalty platform using ASP.NET Core, integrated with Oracle Simphony POS for real-time reward redemption. Improved guest retention and enabled upselling strategies through seamless POS integration.
- Created reporting dashboards for marketing, HR, and project leads, improving data visibility and decision-making speed.
- Mentored 3 junior developers by conducting code reviews, introducing version control practices, and guiding them on secure web development techniques.

Software Developer

Oracle

- Conducted research on cloud computing trends, with a focus on Oracle’s positioning against major competitors in the enterprise cloud market.
- Produced a comprehensive report detailing Oracle’s cloud acquisitions, the Primavera product suite, and a comparative analysis of competing solutions.

Oracle PGBU Intern

Aufait Systems, Dubai

3-month internship focused on hands-on development and team collaboration.

- Contributed to web, mobile, and embedded projects using PHP, Android, and Raspberry Pi platforms.
- Participated in the design, development, testing, and debugging of software solutions in collaboration with senior developers.
- Supported code reviews, prepared documentation, and assisted in usability and performance benchmarking.
- Worked closely with UI/UX teams and product stakeholders to ensure technical feasibility and smooth user experiences.
- Applied structured estimation techniques and delivered regular progress updates to project leads.

This internship was a turning point in my career — it helped me discover my passion for backend development and motivated me to pursue it professionally.

Software Developer Internship

Neuron UAE

A data entry internship that was part of their "Enaya" insurance policy project.

Worked with various Dubai Government entities:
- Dubai Public Prosecution
- Dubai Smart Govenment and Government of Human Resources
- Dubai Municipality

Internship - Data Entry

Tradeasia International DMCC

Assisted in developing and maintaining the company’s Dubai website and CMS panel, while gaining hands-on experience in PHP, JSP, Bootstrap, and server administration via cPanel.

Web Application Developer - Internship

Latifa Hospital(formerly known as Al Wasl Hospital)

Exposed to a work-force environment and managing patient database.

Internship

I'm a Senior Backend Developer with over 9 years of experience building scalable, secure backend systems and APIs using Laravel, ASP.NET Core, and Django. I specialize in delivering high-impact platforms for enterprise and government clients — including integrations with UAE Pass, payment gateways (Magnati, Mastercard, Apple Pay, Samsung Pay), and large-scale RESTful APIs.

I enjoy working across the full lifecycle — from concept to production — and I’m deeply invested in clean architecture, domain-driven design (DDD), and DevOps workflows (Docker, CI/CD, AWS, Azure). I’ve led 75+ zero-downtime deployments and mentored junior developers to help build resilient, production-grade systems.

Outside of work, I share what I learn through my blog and microblog. I’m currently expanding my backend stack with Go, Java (Spring Boot), and other emerging tools.

📬 If you're building something meaningful and need a backend engineer who thrives in clean, secure, and scalable systems — feel free to reach out!

Blog: https://megacolorboy.com
GitHub: https://github.com/megacolorboy

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