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Code For Africa (CfA)

AI Ethics Fellow

Africa Center for Digital Transformation  [ACDT]

Deputy Coordinator

TechForward Policy Fellow

Solutions for Youth Employment (S4YE)

The S4YE YAG is composed of 100+ enterprising global leaders who:

Provide input on the design of S4YE's and World Bank’s youth employment programs, through participation in board meetings and events.

Highlight youth innovation and enable the S4YE coalition to tap into young people’s perspectives.

Gain exposure and visibility in international networks.

The principles are Diversity, Respect, Innovation, Capacity-building, and Knowledge-sharing.

Member of the Youth Advisory Group 

Wilton Park

Research And Policy Analyst

CANAL+ Group

Product and Marketing Manager, myCANAL TV application for Africa and French overseas departments and regions.

Product Manager - Africa & DROM

Retention Marketing Officer

INSIGHTEURS

Co-Founder & Writer

Neopress LLC

Co-Founder- Head of Growth

Pulse

International Project Developer

Catholic Relief Services

Business Development Specialist

Writing to learn, learning to write. Sharing insights, ideas and stories about product, marketing and tech. Product Marketing Manager.

*The content and free resources I share are my personal views and do not reflect my employer's stance.*

Connect[....]ing the dots.

Adamou Boubacar Amadou

FR | Français

Profil : Diplômé en marketing stratégique et opérationnel, 18+ ans d’expérience, bilingue (FR/EN). Expertise en digital, gestion de données, organisation des processus, créativité et développement d'applications. Expérience variée (employé, consultant, prestataire, employeur) dans les télécoms, startups, PME et grands groupes.

Expertise :
• Analyse et optimisation du branding et positionnement.
• Stratégie marketing et propositions de valeur ciblées.
• Pilotage de la création de produits adaptés au marché.
• Création de contenus multiformats (articles, vidéos, visuels, etc.).
• Déploiement de campagnes (digital/offline) et go-to-market.
• Acquisition et fidélisation via canaux organiques/paid (réseaux sociaux, CRM, automation).
• Reporting, suivi et recommandations stratégiques.

Mission : Concevoir et déployer des solutions centrées client, alliant efficacité et créativité pour une expérience optimale, afin de générer, convertir et retenir les clients.


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EN | English

Profile: Degree in strategic & operational marketing, 18+ years of experience, bilingual (FR/EN). Strong background in digital, data management, process optimization, creativity, and app development. Multifaceted roles (employee, consultant, contractor, employer) across telecoms, startups, SMEs, and corporations.

Key Skills:
• Brand positioning & strategy analysis.
• Tailored marketing strategies & value propositions.
• Product development aligned with market needs.
• Multiformat content creation (blogs, videos, visuals, etc.).
• Campaign management (digital/offline) & go-to-market execution.
• Lead acquisition & retention via organic/paid channels (social media, CRM, automation).
• Performance tracking & data-driven recommendations.

Mission: To bridge the right solutions with the right audience—delivering efficiency, creativity, and customer-centric experiences.

Serge MASSANGO

taplio

The Battle

Adamou Boubacar Amadou

Serge MASSANGO

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