Getting financial advisors millions of dollars & impressions | $20+ million in capital & AUM raised from LinkedIn | 100+ million client impressions | 400+ meetings booked | $1+ million in client courses sold

If you work in finance or real estate and want to add clients or capital through LinkedIn, send me a DM.

If you want to write a memoir or lead-gen book, send me a DM.

Adam Knorr

I used to dread Monday mornings. Now I go to bed early so they get here faster. I don't think I'll ever get used to loving work.

I get out of bed between 3-4 AM most days. Within 15 minutes, my laptop is open.

I used to think I did this because I was anxious — about work, about clients, about hitting 10,000 steps before 8:00.

But over the past few weeks, I've come to realize I start work so early because... I want to? Because it's fun? Because I love it?

Now, yeah, it's stressful. More stressful than any W-2 job I ever had.

But even on the (many) days where I have to remind myself that my lungs can take breaths deeper than the kiddie pool, it's invigorating.

I get to solve problems for myself. If I solve them properly, I reap the rewards. I am not accomplishing something so someone above me on the ladder gets a better bonus, and I am certainly not relying on someone else on the corporate food chain to make sure a project gets done right.

I just get to do it all. My brain vs. my brain.

Every week is this chaotic collage of testing new offers, figuring out the right pricing, threatening Claude, designing marketing materials, sending DMs, getting on sales calls, building new products, apologizing to Claude, managing clients, and — yeah — shipping over 50 pieces of content. Every week. 

It is playing Shell Game against yourself.

You know the prize is under there, somewhere, but can you really trust yourself not to sabotage it? 

It is constant uncertainty.

I sometimes hate it.

But man, do I love it.

I was walking through the Grand Rapids airport at 4:31 AM today when I stumbled across The Holy Grail. 

A 304-page book about "unleashing the power of LinkedIn." 

My favorite part is the "praise" from the Definitely-Read-This-Whole-Thing beta readers on the back cover:

"This book empowers you to create opportunities, build trust, and grow your business in tactical, practical, and methodical ways."

"Finally, a book that solves the real problem every salesperson faces."

And my favorite:

"This isn't just another LinkedIn book."

Phew.  I just finished  "Wuthering Hooks," "Love in the Time of Connection Requests," and "The Sales Navigator," and I simply cannot handle another epilogue about the most effective DM campaigns.

I see the irony here. I know I teach this stuff for a living.

But I can't stop picturing somebody waiting to board their red-eye to Topeka, taking diligent notes on "How to give genuine compliments via inMail."

It may be the funniest thing I have ever seen. I am buying 10 copies.

Almost no one knows this, but you can sort your LinkedIn posts to find ideal clients to reach out to.

Step 1. Go to your post.

Step 2: Click "View Analytics"

Step 3: Scroll to "Social Engagement"

Step 4: Sort by Reactions or Comments

Step 5: Sort by Industry or Job Title (or both)

Step 6: See all ICPs who engaged with your post.

Step 7: Send them a DM and start a conversation.

Happy hunting.

I downloaded one of those lead magnets that promises to "replace your $3,000/month LinkedIn ghostwriter" last week. 

The "ghostwriter" was a 192-word Claude prompt built on such gems as:

"Short paragraphs."
"End with a clear takeaway"

And my favorite:

"Hook must stop the scroll in the first 2 lines."

If your ghostwriter's strategy is, "Write short paragraphs, give readers a takeaway, and write good hooks lol" — you deserve to lose the $3,000 you're paying them and I do not feel bad for you.

My Hook Generator Skill alone is 7,100 characters.

Just an example of one facet of it: 

While that lead magnet prompts an LLM for "attention-grabbing hooks," my system runs a mandatory Source Verification Gate. It categorizes every single syllable into three buckets:

[SOURCE]: Real data, real client stories, and real Roth conversion trauma.

[CONCEPTUAL]:  Metaphors and hot takes based on established patterns.

[FABRICATED]: Anything the AI tried to "hallucinate" to make the hook sound sexier.

If a hook contains a single [FABRICATED] element, my system triggers an Automatic Rejection that forces the AI to start over until the hook is grounded in reality.

If your hook prompt is: 

"Hook must stop the scroll in the first 2 lines."

You're going to end up lying to people with hallucinated hooks quite often. And even the hooks that are true are going to make you blend into the crowd because you are literally prompting them to match generic LinkedIn hooks. 

That Hook Skill is the 3rd step in a 9-step Claude Skill workflow I've been tweaking and improving every day since Skills dropped in October 2025. 

It's built on real results from big data sets of content written for real financial advisors.

So, yeah.

You get what you pay for.

And if you don't pay anything — in money, time, or skill development — you're going to end up with nothing.

And btw: I charge quite a bit more than $3,000/month.

My AI tool will hurt your feelings. 

"This is generic advisor slop," it often points out. 

Here are 7 notes from our beta testers who have been using InfluenceLab.io for a couple of months now:

1. "It gives brutal feedback sometimes, which is what you need to hear, not what you want to hear."

2. "I love the harshness. I'm a former athlete — I need to be yelled at sometimes."

3. "I also enjoy the shots it takes at my writing."

4. "My favorite thing about the tool is the blunt feedback" 

5. "It can be a bit harsh at times."

6. "Sometimes it makes me feel like a really bad writer."

7. "Your tool has given me major insecurities but has totally helped my writing become so much better."

This wasn't intentional. It's not like we were like, "Take on the personality of literary Gordon Ramsay."

It was just trained directly on tens of thousands of words of writing feedback I've given clients, and I am... not one to beat around the bush. 

InfluenceLab is already yelling at 42 users.

See how harsh it can be with a 7-day free trial here:

influencelab.io

--

(Some user feedback in the screenshot below.)

If you're a financial advisor who wants to get more reach on LinkedIn, the algorithm is showing you this post for a reason.

And I built something that will do that for you. 

In February 2025, I started editing posts for financial advisor clients. I charged $900/mo to edit 3 posts a week.

After I edited each post, I would leave 200-400 words of feedback on why I made the edits I did.

• Here's why we changed the hook
• Here's how we rewrote the body
• Here's where we added specificity
• Here's how we write a better CTA 
• Here's how we made this good 

I did this a lot. Hundreds of posts.

Then, one day, I got on a call with Ben A. Wise.

And Ben — who has been ghostwriting longer than I've been on LinkedIn — said:

"You should turn that feedback into an AI coaching tool."

"I don't know how to do that," I said. 

"I do," he said.

So he did.

And now, it exists.

An AI coaching tool specifically designed for financial advisors who want to get more reach and sign more clients on LinkedIn.

How it works:

• Paste your draft
• Get detailed coaching in seconds
• How to fix your hook
• How to fix your story
• How to fix your CTA

And a clear pass/fail so you know when it's ready to publish.

This works. Idk what else to tell you. It works.

Here's what our beta testers said:

Chris Brindle: "My business has genuinely grown on LinkedIn and that's at least partially due to my posts getting better with this tool."

Luke McElhenie, CFP®: "The workflow from taking the coaching feedback and putting it back into Claude has been awesome. Posts have been crushing it — 261,335 impressions in past 14 days."

Evan Wohl, CFP®, CLU®, ChFC®, RICP®: "It understands the overall message I'm trying to get across and drops the unnecessary parts or common LinkedIn AI 'fortune cookie' BS."

Anthony Degli Obizzi Jr.:  "My impressions have been through the roof on weekend posts with the tool."

Elijah Duduit, CFP®, CRPS®: "It's as if there's an actual human on the other side completely uninterested in flattering me with fruitcake feedback and is instead completely interested in fixing the mess I give to him."

Justin Pandy: "I love that it doesn't just say, this hook sucks, it goes into why it sucks, then offers ways to improve it."

Ryan Furlong, CFP®: "It's particularly helpful in cases where I feel like "something is off here" with the initial draft but I can't pinpoint it with the amateur eye. The tool lays all that out perfectly... Impressions have been through the roof at least by my standard this week. (154,421)"

Start getting more reach with a 7-day free trial here:

influencelab.io

P.S. My favorite testimonial:

Adrienne G.: "Your tool has given me major insecurities but has totally helped my writing become so much better." 

Adrienne is saying this because the tool can be quite mean. I don't believe in beating around the bush with my coaching, and it's built on my feedback.

So yes, this tool is mean and it will make you feel bad.

That'll be $49!

I'm giving away the 12-page report behind $53MM in qualified AUM pipeline — built by two financial advisors posting on LinkedIn for 12 months.

I broke down the data behind 460 posts that have helped my clients:

• Book 77 meetings across 25 states
• Attract 80%+ of those meetings as inbound leads
• Hire 5 people — including 3 CFPs — for $252 in ad spend

If you're a financial advisor who's posting on LinkedIn and wondering why it's not converting...

Read this report to learn everything that actually moved the needle:

• The exact character range where impressions peak — and where they fall off a cliff

• Which photo format outperform edevery other format by 1.6x 

• The hook type that averaged 10,884 median impressions — more than double everything else

• The two-track system that separates audience-building posts from meeting-booking posts

• The "character count curve" — a full breakdown of 460 posts plotted against reach

• Real LinkedIn analytics from two CFPs who started from ground zero

The report is backed by 460 tracked posts across two accounts, 10.2MM combined impressions, and 77 booked meetings that turned into $53MM+ in AUM and $150K+ in planning fee pipeline.

Want it?

Comment "REPORT" and I'll send you the full thing free (must be connected). 

--

P.S. This is for financial advisors only. Please do not ask for this if you are not a financial advisor.

I mean, you can ask. I'll take the engagement. But I'm not going to send it to you.

Yesterday, a financial services president signed up for my LinkedIn post editing tool at 12:25 PM. At 4:33 PM, he bought another subscription for his team. 

At 6:38 PM, he (Daniel Keever) sent me a DM:

"Hey Adam, a client of mine sent me your InfluenceLab as a research question. I told them I’ll check it out. Ended up signing up for myself and one of our team members. Surprisingly useful feedback. Appreciate appreciate the tool."

He was one (two) of 13 new subscribers yesterday, which brings us to 26 people using InfluenceLab.io. (Beta testers, plus a stealth rollout in the DMs the week leading up to yesterday's launch.)

Here's how advisors who are getting the best results are using it:

• Write your first draft.
• Pop it into the tool.
• READ the feedback
• Copy the feedback 
• Paste the feedback into Claude
• (Or ChatGPT, but you should be using Claude) 
• Have Claude punch up your draft based on the feedback
• Make your manual edits
• See your impressions jump

You can try it with zero risk for 7 days.

Worst-case scenario, you get a ton of free coaching about how to write effective LinkedIn posts.

Claim your free trial here:

influencelab.io

--

P.S. The screenshot below is from another user, not Daniel.

When I work with a client who uses semicolons.

Business Book Ghostwriter ✍️ | Big-Picture Editor 👍 | Multi-Book Author 🔥| American Living in Portugal 🌏 | My collaborative process helps coaches, business owners, and thought leaders build their brands with a book.

You've started and stopped... Started and stopped. And probably started and stopped again... If you've been sitting on your book for years... Welcome! DM me now to start for real this time.

I'm Jordan, and I help coaches, leaders, and entrepreneurs write books that build authority, attract exciting opportunities, and leave behind a timeless legacy. (I also have it on good authority that writing a book with me is FUN too, so there's that!)

Three ways to work together: 

→Ghostwriting: I take your best ideas and turn them into a finished book you’re proud to share. 
→Book Coaching: I guide you through the process so you can write your book with clarity, confidence, and without the nagging doubt that you’re just wasting your time—because you're not. 
→Developmental Editing: I help shape and strengthen your manuscript so your message comes through loud and clear.

Working with me means your book won’t die on Google Drive. Instead, it becomes a tool that helps you grow your business, open doors to speaking engagements, and shares your story in a way that connects with people before they ever meet you.

This is the power of books. This is what you’re ready to unleash into your life and business. 

If you’re serious about writing a book, grab a free copy of Nonfiction Alchemy, my complete and in-depth guide for turning your untethered ideas into a powerful book that works for your business. 

DM or email your request to Jordan@jmring.com. This is the best way to get to know me and empower your book-writing dreams. 

But don’t just take it from me. This what clients are saying:

📢 “It’s less and less common to work with people who exceed your expectations, who do much more than the things that are required, and it speaks volumes to the pride they take in their work. Bring your ‘A’ game in working with him, because he is bringing his.” —Brian Dyer, Business Consultant

📢 “He’s knowledgeable about the process, super responsive, and has great attention to detail. He always goes out of his way to make sure there’s quality work being done. So, I can’t recommend highly enough working with Jordan if you get the chance.” —Sandy, The Padel School

📢“It’s been a wonderful journey with Jordan. He really couldn’t be better, and this experience couldn’t have been better.” —Dr. John Y. MD

📢“My book evoked emotion before. However, after Jordan sprinkled it with his expertise, it became something powerful. For that, I’m forever grateful for the mastery of this man. I can’t thank him enough.” —Jono G.

👉 DM me here or email me at Jordan@jmring.com to get started.

Jordan Ring

I am not affiliated with this. 
I am not a part of this
they didnt ask me to share this
and I'm not sure what women in my audience need this...

but ya'll, I am so excited for what these ladies are building. 

I have so much respect for
Lisa Klein 
Renée DeVore 
Anna Ludwinowski and
Jenni Reher 

The Sol School launches March 6th.

If you're in need of community, clarity, and support from women with  solid know-how...

AND you want guidance powered by empathy, spunk, grit, and upwards velocity,

connext with them now.

Business Coach + Process Strategist | Lead Magnet Expert | Helping online business owners set clear priorities, simplify decisions, and break big goals into doable steps | Mom of 2 teens 💕 FREE Lead Magnet Checklist ⬇️

Last week, we went live to talk about something that’s been taking shape behind the scenes for a while now: 

The Sol School

Renée DeVore, Anna Ludwinowski, Jenni Reher (& Natasha Walstra in spirit) came together to share what this space means to each of us and why we felt called to build it together.

Because building a business solo can be empowering
and also incredibly isolating.

You can be ambitious, driven, and really good at what you do —
and still feel stuck.
Still second-guess yourself.
Still wonder if you’re missing something or if you’re meant to be doing it this way at all.

The Sol School isn’t about pushing harder or adding more to your plate.

It’s about having the right people around you - 
people who get it, who ask good questions, who help you see things more clearly, and who remind you that you don’t have to carry everything alone.

It’s a place to build alongside others who are navigating the same season of business.
To feel less alone in the messy middle
To talk things through
To get support

If you’ve been craving community, clarity, and steady support while you grow your business, this might be exactly what you need right now.

We start March 6th.

Check out the replay here:
https://lnkd.in/exNMTZ6f

Reach out if you want to learn more or talk it through. 

I’m always happy to answer questions and help you decide if it’s the right fit for you.

You don’t have to do this alone.

p.s. Don't mind the tech issues we had in the beginning . . . it missed out on our intros.

Want to hit 30k+ impressions on LinkedIn? Copy top-performing posts. I’m serious. Some of my best posts (77k and 33k) followed the structure and format that worked well for other people (because posts do well for a reason...).

One of my best posts ever had the hook, "I'm American and...."

A few weeks prior to that post, I saw a post from someone on LinkedIn who said, "I'm British and..." It did well and I thought, "that's cool. I can tell MY story that way."

How to do it:

→Copy and paste the exact post in its entirety.

Kidding! Don't do this.

The smart algo probably won’t show it, and that's good because that post doing well would be bad for everyone. 

I'm not British, so that wouldn't make any sense. 

→Spice it up with your flair, your style, and your story

Make something new and fresh, 

but do it in a smart way because LinkedIn likes what it likes.

→Optimize your profile

Impressions will only do something for you if you:

1. Have an offer
2. Clearly present that offer
3. Make it easy to connect with you, to check out your website, just present yourself as someone they actually want to talk with.

Experiment with different ways to tell YOUR story.

And heck, start with my posts if you want. Copy them. I dare you.

Because unless you're a 6'4 expat living in Portugal with twins, play padel (or even know what that is) have 8 books to your name and dozens more worked on as a ghost/book coach, you can't really copy my posts because you aren't me. 

Copy format and structure, and don't feel bad about it. 

Just tell YOUR story. 

And post a pic of your baby, dog, or ugly cat. 

---

taplio

The Battle

Adam Knorr

Jordan Ring

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taplio

The Battle

Adam Knorr

Jordan Ring

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Adam Knorr's LinkedIn Performance

Performance ScoreJordan Ring's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAdam Knorr's LinkedIn Performance