opsfx

Founder

HiBob

Community Developer

Vasculearn Network

Leading VLN’s transformation into a scalable, data-driven platform that enhances patient care, empowers healthcare professionals, and drives financial sustainability.

Technology & Automation – Optimizing infrastructure, AI integration, and workflow automation.
Sponsorship Development – Enhancing sponsorship models, partner engagement, and financial strategy.
Operational Efficiency – Streamlining processes, reducing costs, and aligning technology with business goals.
Partnerships & Grants – Expanding industry collaborations and funding opportunities.
Go-to-Network Strategy – Scaling VLN’s platform and engagement ecosystem for long-term growth through a community-led model.

Chief Technology Officer

Web Application Developer

Laura Nguyen Coaching

Product Developer

AEON Point

- Operations & Process Support/Implementation
- Business & Client Operational Efficiency
- SOP & Training Materials Identification
- Airtable Systems Development
- Business/RevOps Strategy

Operations & Systems Development

Infinite Skies

Business Operations Consultant

RevUp Advisory

ASK Consulting Solutions

- Operations & Process Support/Implementation
- Business & Client Operational Efficiency
- SOP & Training Materials Identification
- Productization of Core Offering
- Business/RevOps Strategy

Operations Advisor

Delphinium Solutions

Authority Plug

- Operations & Process Support/Implementation
- Business & Client Operational Efficiency
- SOP & Training Materials Identification
- Business Administration Automation
- Productization of Core Offering
- Business/RevOps Strategy
- Business Expansion

Fractional COO

Subscribe to superoperator - I help founders scale operations 10x faster with no-code & automation.

You're struggling to meet your goals & scale.

thinking “I paid $3k for an expert & got copy/paste guidance”

Then you see all the “experts” preach:

* Build a “system” 
↳without ever showing you how to do it

* Use automation 
↳but only what worked for their business

* You have to “do the work” 
↳and never have someone guiding you

And make sure to subscribe to their newsletter & 
keep getting sold new “tactics.”

[behind the scenes hasn't changed]

If you keep working with people that tell you what to do...

→ you’ll never get to the how & struggle with what actually happens behind the scenes.

IF

What goes on behind the scenes “flows”, 
you can take on more.

WHEN

You feel efficient with a process for you/your team, 
you confidently take on more.

→ Without adding more headcount and/or work.


How do I know this? 2 reasons:

1 → For 15 years, I’ve helped internal teams at Enterprise level & bootstrapped startups operate.

→ Using product + team + customer-centric processes that lay the foundation

I also led 125 businesses & thousands of leaders to deliver top AND bottom-line results

→ And helped dozens get out of their heads to scale their operations

Internal teams. 
High-growth consultants. 
Agency leaders.

[I’m at their side]

2 → I’ve proven this in more than “scaling my business”

Operations Director with a high-growth business

* $35 Million in bottom-line revenue earned back from ops efficiency

— Putting a strategy to maximizing controllable spending w/o adding headcount
— Systems, Tools, and Standards ingrained into every person's mentality to scale
— 14 leaders from my team earning multiple 6-figure incomes from the process

In 3-short months of helping internal teams & agency leaders

- Helping a fractional head of content build an engine and add $15k monthly
- Helping a high-growth consultancy build an operating system and $40k MRR
- Helping a digital & paid ads consultancy build & add 3 new clients the first week together

So now you’re probably thinking..

“My coach doesn’t do this for me! 

How can I get started building this in my business, now?

Just DM me “Ops System” and we’ll start the conversation.


PS - this isn’t a magical cure-all pill for building a minimum viable process.

It’s more expensive than a $200 “steal my systems” playbook & takes.

Adam Judeh 🛠️

Universal Fuel Industries

- Led a project that cut down paperwork by 75% and made our work processes smoother.
- Used smart networking and follow-ups to create 55 new sales leads, turning 40% of them into actual sales within three weeks.
- Added 15 high-ticket clients from the FMCG and Pharma sectors, growing our sales numbers by over 50%.
- Worked with local farmers to double our daily goods delivery to 600 tons, while keeping everything running safely during the pandemic.
- Initiated new business areas like boiler operations and maintenance projects, increasing our income by 20% in just half a year.
- Developed and executed a targeted marketing strategy, leveraging social media and email campaigns, resulting in a 30% increase in brand engagement and a significant boost in customer acquisition.

Marketing & Sales Assistant

BMW Group

- Gathered and analyzed customer data from existing business clients to assess fleet size and identify cross and upselling opportunities, utilizing BI tools for precise insights.
- Developed comprehensive country-wise interest rate reports and presentations, consolidated tender-related documents, and actively participated in international tenders using SAP Ariba; also conducted reviews of country-specific quotations.
- Coordinated with 13 Alphabet regional offices and partners across Europe, ensuring timely information for upcoming tenders and contract renewals.
- Enhanced customer relationship management by initiating feedback loops and satisfaction surveys, leading to a 25% improvement in customer retention and service quality.

International Sales

Lemon Tree Hotels

- Enhanced the hotel's online presence by updating website content, applying SEO techniques, and using Google Analytics to boost site performance. This strategy increased conversion rates by 12% and decreased bounce rates by 15%, effectively highlighting the hotel's unique offerings.
- Improved event management for over 15 events with Eventbrite, cutting check-in times by 40% and reducing errors through flexible guest options.
- Forged partnerships with TripAdvisor, MakeMyTrip, and local travel agents, focusing on customer satisfaction, joint marketing efforts, and revamping the LT newsletter with various teams.
- Contributed to the design of eye-catching promotional materials including brochures, flyers, and banners, enhancing brand visibility and appeal.

Marketing Intern

Penguin Publishing Group

- Built a network of over 200 celebrities, politicians, and notable figures for book pitch collaborations with Penguin Books, demonstrating strong partnership skills.
- Orchestrated marketing events, press releases, and promotional campaigns, working alongside agencies for media exposure and conducting thorough market research.
- Optimized logistics and processes for more than 10 author events with Eventbrite and Basware, cutting down administrative tasks by 25% for each event.
- Analyzed Nielsen Book Scan data for intricate projects, contributing to a 25% boost in book sales in the first quarter.
- Executed digital innovation and marketing strategies, reducing website downtime by 30% and increasing user engagement by 25%.

I help you build your Personal Brand | Ghostwriter for Thought Leaders & Founders | Sharing Insights on Ghostwriting and Marketing | 2x Author.



Hey! I'm Aditi, the ghostwriter for CEOs and industry leaders and I write books. 

9 years in, and I’ve got the ghostwriting game down: 

🖋️ 4 books
🖋️ 200+ SEO blogs
🖋️ 9 web copies 

And everything that makes an impact…

Currently, I'm deep into demystifying finance in my latest book (ghostwriting) project.

Here’s what I have for you:
🍀 LinkedIn Ghostwriting that speaks in your voice, not just echoes it.
🍀 Brand audits that sharpen your image until it cuts through the noise.
🍀 Dedicated book ghostwriting services to transform your experiences, insights and stories into a published reality.

If you’re leading the charge in your field, I’m here to back you up with the power of a well-told story.

Fancy a chat without the fluff? 

Drop me a line at adi@writeaway.info
shoot me a DM here on LinkedIn
or book a call. 

Let’s make words work for you.

Talk to you soon! 

Aditi K.

I know I should be optimising for impressions but in some cases, optimising for 5 inbound leads is the way.

There’s a founder I worked with who posts maybe 10 times a month. His posts average 40 likes. By LinkedIn metrics, he’s failing.

By business metrics, he’s crushing.

Last quarter, his LinkedIn content led to 3 consulting projects, that’s a combined value of over €50K. All from people who’d been following his sparse but specific content for months.

He owns one thing: operational efficiency in manufacturing. Every post is a specific example of waste he eliminated or a system he built.
When a procurement head at a manufacturing unit thinks “we’re bleeding money in operations” they think of him.

Meanwhile, execs posting daily about entrepreneurship, productivity, “10 ways to..” and motivation are getting 100s of likes from other founders who will never really work with them.

Here’s what I tell some of my clients: Instead of focusing on numbers, ask yourself: “Would the 10 companies I want to work with most recognize what I do from reading my last 5 posts?”

If the answer is no, posting more won’t fix it. Better positioning will.

Consistency amplifies your positioning. It is not a replacement for it.

Aditi Kathuria

Founder, ProIvy Digital | LinkedIn Ghostwriter for Founder-Led Brands

Your LinkedIn content sets the tone for how you’re approached..

As founders grow revenue, their content often gets stuck:
over-explaining, teaching tactics, replying to surface-level takes, entertaining anyone into the conversation.

That trains the market to approach you as a resource. High-leverage brands do the opposite. 

They prepare their public thinking before they post.
They decide the level of intelligence the reader needs to keep up.
They decide which questions are “allowed” by how problems are framed.
They decide who should feel eligible to reach out.

This is how low-level access gets reduced through language.

You can build this into your content by:

Posting context that pre-answers low-quality questions.
Assuming shared competence with the reader.
Leaving tactical detail out on purpose.
Curating your feed instead of performing on it.

This gets you fewer “can I pick your brain” onversations and more peers and serious buyers.

If your content reads like you’re available to teach, people treat you like a tutor. If your content reads like you shape decisions, people treat you like an operator.

You get to engineer this difference.

This is why I no longer think of my work as just writing content.

I study your prospects and design the tone that sets context before conversations and filters who reaches out.

Let your content inform the quality of DMs you get.

People hire a ghostwriter because they don’t have time to write.

That’s one assumption I’m realising is baseless. (Based on all my sales calls this month).

I’ve worked with execs who could easily find 20 minutes a day to post…who genuinely enjoy writing…who have plenty to say AND the time to say it.

They all hired me anyway.

It’s the cognitive load of figuring out what to say, how to say it, and whether it actually matters.

It’s the decision fatigue of wondering if this idea is interesting or if you’re just talking to yourself.

For them, producing great ideas while running everything else in the business…now that’s hard.

A good ghostwriter saves you from all the internal negotiation of whether this topic is worth exploring, whether this story makes you look too vulnerable, whether anyone actually cares about the thing you’ve been thinking about all week.

They turn the idea you mentioned in passing during a 15-minute call into something that sounds like you on your best day.

The people I work with don’t lack things to say. 

They just don’t have the bandwidth to sift through everything they could say and consistently choose what’s worth saying.

If you’ve been putting off building a presence on LinkedIn because writing feels like one more thing on an already impossible list, you’re solving the wrong problem.

You need someone who makes sure your voice doesn’t get buried under everything else you’re managing.

That’s what I help with. Feel free to reach out if that resonates.

If a stranger can trust you enough to buy your services, you’re already doing something right.

Because when someone feels safe enough to believe you, you don’t need to pitch or hard-sell your services.

Here’s what actually leads your clients to trust you, especially on LinkedIn:

• You name the problem better than they can.
Specific language > impressive language.

• You show your thinking, not your outcomes.
People trust processes more than empty promises.

• You keep the same tone, depth, and values across posts.

• You say what you don’t do while going deep into what you do solve. Boundaries signal competence.

• You write with skin in the game. Opinions and clarity outperform neutrality. 

When this is in place, false scarcity or proving intelligence aren’t needed.

Strangers don’t need weeks to warm up. By the time they reach out, the sale feels like a continuation.

That’s on trust-led branding.

If this resonates, you’re already doing on the right path.

Algorithms, attention spans, or “low-quality leads” are often blamed for slow sales. 

But what’s difficult to admit is that your content might be training the wrong kind of buyer.

If your content over-explains, nurtures audience for months, over-justifies your offer, warms people who were never meant to buy, you’re in fact, teaching your audience to approach you slowly or not at all.

High-intent buyers want to recognize your level of thinking and get on-board. 

This is where personal brand content gets interesting.

Not everything you post should educate. Some content simply exists to signal.

Signal:
how you think
where you draw lines
what you’re willing to work on
what you’re not available for
what kind of operator you are

This kind of content works well as:
• short, direct positioning statements
• constraints you operate with
• lines you won’t cross
• decisions you’ve made and stuck to
• unpopular opinions

It calibrates the audience and leads to fewer conversations but much faster (and favourable) decisions.

That’s how you can tell your content is built for the right buyers, not to please the algorithm.

A business begins when something holds up under friction.

An idea, on its own, has never been one.

I see some smart ones mistake interest for traction. They love with the elegance of the concept…the energy it gives them (could be shiny object syndrome in some cases). None of that tells you whether it survives outside your own mind.

Here’s what friction looks like:

People look for it without being nudged. 

They complain about adjacent problems in public. 

Alternatives exist but still leave gaps. 

Money changes hands without you having to sell hard.

Working with founders on their messaging, I see this constantly. They want to enhance language around an idea that hasn’t been tested yet. But the messaging gets better once the idea’s been through the wringer…not when it’s still in your head.

All this makes me believe: words amplify what’s already there. They don’t create traction from nothing.

The ideas worth building on are less precious or even less glamorous, but more battle-tested. They’ve survived disinterest, comparison, hesitation, outright refusal.

If something only feels compelling when you explain it carefully…it’s probably still forming.

Business starts where explanation gives way to evidence.

graphical user interface, text, application

Nobody warns you that the hardest work in business feels like you’re doing nothing.

I’m talking about strategy. It is painfully slow and some might even find it annoying…

Not one moment where you can go, okay, this moved the needle today. You’re mostly just sitting there with thoughts you’ve been dodging for a while.

Like…

• What do I want to be known for now?
• What kind of work do I actually enjoy?
• Who do I want to work with daily?
• What am I done tolerating?
• What am I no longer willing to trade my time for?

So, naturally, people avoid this part. I do too sometimes. It’s way easier to jump into execution. (Posting, running campaigns, tweaking copy, testing different tools.)

At least it looks like movement.

And of course, all of that IS work. Lot of effort is involved too. It just doesn’t decide direction. You can stay in motion for months and still feel weirdly stuck.

I see this so clearly with some personal brands. When things feel off, the instinct is to post more and be more consistent. Try another format. But that’s just delivery. 

It doesn’t answer what your content is meant to signal, what kind of problems you’re okay being associated with, or what kind of conversations you want your name attached to.

Once you actually decide those things, the posting part becomes…less chaotic. You’re now expressing decisions you’ve already made instead of doing the guesswork.

People avoid strategy because it forces them to be honest about tradeoffs. You have to admit you can’t be everything to everyone anymore. And that’s uncomfortable. 

But that discomfort is usually where things start to feel more intentional and less exhausting.

taplio

The Battle

Adam Judeh 🛠️

Aditi K.

Followers

Posts

Engagements

Likes

Performance ScoreAditi K.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Adam Judeh 🛠️

Aditi K.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Aditi K.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAditi K.'s LinkedIn Performance