AI + UX • Raising Pre-Seed for UXpilot.ai • Founder @ UX Design Studio: adamfard.com • SaaS | Fintech | AI

I've designed B2B products for over 10 years

And there are 5 issues I kept seeing:

1 - Unnecessarily complex experiences
2 - Little (or no) user understanding
3 - Bad information architectures
4 - Major usability problems
5 - Lack of consistency

Over and over again.

As a result, companies see:

- Low activation & adoption
- Low retention rates
- High churn rates

Fixing these problems needs a special team and B2B focused methodology

Different from designing for B2C user experiences.

B2B products have:
- Complex workflows
- Multiple user roles
- Intricate decision-making

Here's a simple comparison:
B2C e-commerce: One-click purchase for a single item
B2B inventory system: Multi-step process for bulk orders with approvals

Solution?

I tackled that by building a technical team of product designers and researchers with PhDs.

Our expertise helps you:

- Understand users through research
- Create data-driven concepts
- Design user-friendly interfaces
- Build scalable design systems
- Ensure smooth handoff to developers

Using this approach, we've helped B2B SaaS companies:

- Create MVPs from scratch and raise $5 to $20m in funding
- Scale and improve their complex platforms iteratively
- Increased conversion rate by 400%

To take things further, I'm building an AI product (UX Pilot AI) to streamline the UX process for (our) product- and design teams.

If you want to learn more, go to adamfard.com

Adam Fard

Mactavis Digital

Product Designer

5thpro

DataHubAfrica

Graphic Designer

African Cleanup Initiative

• Conceptualized and created graphics products using Adobe Photoshop and Illustrator
• Designed materials for social media to improve brand’s perception in the marketplace
• Designed graphics for website, logos and promotions for marketing purposes

Visual Designer

Aorthar

• I got to improve my design experience.
• Created and used product mockups using Adobe Photoshop to solve tasks

Intern

Product, UIUX designer || Designing experiences that delight

As a product designer, my main goal is to understand what users need and make sure the product is helpful for both the users and the business. I rely on different tools and strategies to help me achieve this.

I take great pride in my ability to create designs that impact users and leave them with a lasting impression. I also value the power of system design and building reusable components to streamline workflows and increase efficiency. 

I enjoy exploring new trends and advancements in the industry, analyzing processes, and creating systems and templates that boost productivity.

My toolkit includes design and development tools like Figma, Figjam, Whimsical, and Webflow. I also use Project management tools such as Notion, Trello, and Jira.

I always search for better ways to design and develop products that cater to user needs and drive business growth. 

If you're looking for a designer focused on user-centric design and producing visually appealing products, let's connect and discuss how we can work together.

taplio

The Battle

Adam Fard

Godwin John

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