Mr. Edutainment

Otherworldly Studio:
Helping SMB SaaS/Ecom create videos + pages customers will LOVE signing up on, using effective edutainment video advertising and immersive, high-converting webpages. https://otherworldly.studio

The Productoon:
A weekly illustrated newsletter on using edutainment to grow your business. https://theproductoon.com

Co-Founder

Independent Consultant

Independent CCO & Marketing Consultant

Most brands are forgettable.
Yours doesn’t have to be.

The problem:
Customers don’t enjoy buying from—or associating with—your brand.
They tolerate your marketing, skim your emails, and churn feels inevitable.

The solution:
Blend education and entertainment across all your marketing so 
customers look forward to seeing you and can’t wait to buy (again).

• 88% say it helps differentiate their brand.
• 93% say it’s more effective at educating buyers.

My processes have helped brands from startups to Fortune 500 
turn customers into fans who look forward to seeing their ads, 
buying their products, and sharing with others.

Ready to do the same?
See how in my Featured section below👇

Adam Fairhead

Legacy Builder

Chief Operating Officer

Highland

Highland is a private community for high-potential Founders & CEOs.

Member

Leadership Daily

Elite Audience-building, Systems Level Media Solutions, and Consulting Services

Founder

High Leverage Leadership

Catheter Guardian, LLC

We’ve developed a novel device for drastic reduction of CAUTI infections in acute and sub-acute settings.

Partner

Best Bandage, LLC

Building niche experts and brands on X + LI • COO Legacy Builder • ₿ • Ironman

Join me as I build businesses, invent solutions, and share lessons I learn along the way.  
Double down on what you love.

Brett Erik

Compounding happens so much faster when you prioritize deep work. First thing.

At least for me, doing the hardest tasks first thing in the morning has been a game-changer.

Wake up. Water. Coffee. Devotions. Dive into work.

I used to have an elaborate routine to get myself in "prime" working state, but as I go deeper into building business and brands, I've realized the state typically follows action.

Sidenote--writing my to do list the night before is a HACK.

Building niche experts and brands on X + LI • COO Legacy Builder • ₿ • RE • Ironman

Focus on the problem, not in your solution

As builders is easy to get hyper focused on the products/services that we are making to solve clients problems , but the truth is the problem itself should be the real focus

When you’ve identified the core problem, often times that’s sufficient to guide your solutions and building moving forward. When you get too hyper focused on the solutions themselves, you quickly lose touch with the core problem you initially set out to solve. 

One of the best ways to fix this is to keep your feedback, loops, wide open with your customers

“We bleed in training so we don’t die in battle”

I think about this quote everyday

Yes, put in the reps.

But what do those reps mean to you

Are you preparing yourself in the small things?

For Breakthrough. Overnight success. The Hockey stick moment.

All of it comes back to fundamentals applied across time, with brutal consistency.

It’s a sharpening process.

Ask yourself:

Are your eyes focused on the things that matter

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The easiest way to find flowstate is to SERVE.

Give
Share
Serve
Support
Encourage

The simplest solution to "lack of flow" is to simply focus OFF of yourself and focus on serving the people around you.

Life is short, people. Why wait to find flow and serve others?

The simplest framework for winning on socials (the long game).

Know.
Like.
Trust.

1 - Share your story --> People need to know you.
2 - Talk about your honest opinion and experiences --> People will like and appreciate your voice.
3 - Articulate what you do, with precision and data --> People will trust your judgement and perspective.

The logic here is very simple, but in it's simplicity is potent clarity:

If people don't know you, they can't buy from you.
If people don't like you, they prefer not to buy from you.
If people don't trust you, they won't buy from you.

Content, done within this framework, has proven again and again to be the key to making your personal brand the most potent asset you own.

taplio

The Battle

Adam Fairhead

Brett Erik

Followers

Posts

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Performance ScoreBrett Erik's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Adam Fairhead

Brett Erik

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brett Erik's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBrett Erik's LinkedIn Performance