Tech Career Boost

Founder & CEO

Riwers

In my current position as the CTO, I continue to steer our Core Tech Team, maintaining a conducive environment for idea-sharing, goal-setting, and the seamless execution of technical standards across the company. My role extends to nurturing a culture of continuous learning and improvement among the team, ensuring we are at the forefront of technological advancements.

Supporting our sales department during pivotal customer engagements, I leverage my technical knowledge to foster trust and understanding with potential clients, aiding in the expansion of our customer base and contributing to the overall growth of the company.

Furthermore, my responsibilities include providing support on a variety of technical and interpersonal issues to all colleagues, facilitating an environment where challenges are addressed promptly and efficiently. Through regular 1:1 meetings, I engage with many colleagues, assisting them in improving their communication, leadership, and technical problem-solving skills, thereby nurturing a workplace culture that encourages personal and professional growth for every team member.

My overarching goal remains to be a catalyst for innovation, ensuring our technical strategies align with the evolving market demands and contribute significantly to achieving our company's long-term objectives.

Chief Technology Officer

Lead of Core Tech Team: As lead I am responsible to organise group of senior developers, prepare all our meetings, set goals which we want to achieve, bring new ideas to the table and help implement technical standards across the company. My goal is to be opened to all ideas, support the best way I can any colleagues which need it and help solve any issues coming our way.

People Lead: This role give me the privilege of connecting with colleagues on a more personal level through our 1:1 meetings. I actively listen to their concerns, understand their day-to-day challenges, and guide them towards career advancement.

Product Owner: Leveraging my technical expertise, I translate customer insights into actionable product stories. I'm able to consider and imagine diverse use cases and understand their impact on the development process.

Lead of Core Tech Team | People lead | Product Owner

Lead developer: Working as lead developer gave me responsibility of delivering quality product and taking care of our team at the same time. I believe when you have great people in your team, that most issues can be resolved by proper, opened and on time communication. At the same time I was responsible to design and develop whole backend architecture.

Head of Technical recruitment: Making sure we find fitting & skilled engineers for projects by conducting and refining interviews.

Lead developer | Head of technical recruitment

MEAN(mongo, express, angular, node) developer, working on web based microservices for energy sector with our client Enersis. I was responsible for designing application architecture(backend), making technical decisions, creating custom tailored software solutions and helping organize team before important deadlines.

Senior Software Engineer

Filmzie

MERN (React, MongoDB, Express, Node) development in Typescript

Senior Full-Stack Engineer

ERNI

MEAN(mongo, express, angular, node) developer, working on multiple solutions for Swiss client.

Professional Full-Stack Software Engineer

Millennium

Programming web applications based on .NET framework in C# and building JavaScript plugins to Microsoft Dynamics CRM.

Full-stack Developer

Freelance Web Development

PHP Full-Stack developer

Don't know how to present yourself, showcase your skills, and sell yourself? Let's fix that!

✅ I'll teach you the most important communication techniques to appear professional and lead the conversation in your direction.
- No more "ah," "um." Just powerful questions and even more powerful silence.

✅ We'll define and present your strengths.
- It's all about positioning. Maybe you're already doing more than you think.

✅ We'll set your salary target higher than you've had so far. And we'll achieve it.
- Negotiation is easy when you know how to do it and how to show your value!

Does your career need the right direction?

Let's have a call!

- 👋 Hi. I'm Adam, a leader who will help you grow!

Adam Bilišič

Marty Samples

Strategic Marketing, Data and Technology Professional

Most companies are automating themselves into irrelevance. They invest in high-end tech stacks like Salesforce and Pardot, then wonder why their revenue is stagnant and their processes are "messy." They’ve mistaken movement for momentum.

I don’t just "set up tools." I architect the scalable revenue systems that bridge the gap between technical operations and human-centric growth.

Innovation should be disruptive to your competition—not your internal operations. I specialize in bringing order to high-stakes industries—Pharma, Mental Health, Finance, and Entertainment—where precision and trust are the only currencies that matter.

MY APPROACH: PRECISION OVER CHAOS
I move Founders and teams from "Operators" to "Architects" by focusing on:

- Systemic Integrity: Advanced Salesforce and marketing automation strategies that convert because they are built on logic, not just checklists.

- The "Messy" Middle: Solving the human-centered frictions in sales and marketing that machines can’t replicate.

- Operational Pruning: Removing the drama and inefficiencies that drain emotional bandwidth and stall scale.


THE PROOF IN THE BLUEPRINT
I don’t believe in "hit-or-miss" marketing. I believe in engineered results:

- Market Domination: Architected a system that rocketed a brand’s market share value to over $888M in 
    just 24 months. 

- Scale at Speed: Tripled a consulting firm’s Digital practice revenue from $4.5M to $15.5M by rebuilding
    their growth infrastructure.
 
- Patented Innovation: Architected and patented a Marketing Asset Management system adopted by
    global giants like LG, Diageo, Pirelli, and Verizon—slashing turnaround times from months to days.

THE PHILOSOPHY
A micromanager is someone you hire to watch top talent walk away. I don't babysit—I build. I hire the best specialists, develop their problem-solving capabilities, and leverage industry partnerships to elevate performance.

Success isn't about solo heroes; it’s about brilliant teams operating within a flawless system.

Stop fighting your own infrastructure. Let’s re-architect your path to revenue.

Senior Vice President, Head of Digital

The moment you realize you're being managed by a checklist is the moment you should start building your own system. Autonomy isn't a perk; it's a requirement for high-level work.

You can keep letting someone else’s insecurity dictate your output, or you can leverage your actual value.

I’ve said it before: Most of you are automating yourself into irrelevance.
But this isn't just about AI. It's about letting outdated management models turn you into an operator within someone else's broken system. 

When you're constantly fighting for autonomy, you're not building. You're just pushing buttons on a machine designed by someone else.

The "messy human parts" of business—complex problem-solving, high-stakes relationships, strategic pruning—these are your unscalable assets. These are what make you a specialist, not an operator.

Micromanagement doesn't just kill morale; it kills innovation. It tells specialists that their unique contribution isn't valued more than a checklist.
So, what's your next move?

Are you going to let your specialist skills atrophy under an operator's thumb, or are you going to build a system where those skills can actually generate revenue—for you?

Sometimes, the best strategic decision isn't about optimizing an existing system. It’s about building a new one where your expertise actually matters.

Repost ♻️ if you've learned security is building your own thing, not just completing someone else's checklist.. Follow me, Marty Samples and Macroview for more truth about "Growth Strategy" that actually works!

#Entrepreneurship #Leadership #CareerGrowth #Micromanagement #FutureOfWork

Strategic Growth Architect | Architecting Scalable Revenue Systems for Founders who have outgrown their “messy” automation.

If your business can’t survive a Saturday without you checking your notifications, you haven’t built a system. You’ve built a high-stress hobby.

Most Founders tell me they want to scale. They say they want to be the "Architect" of their revenue. But then they spend their weekends tethered to Slack, hovering over their CRM, and double-checking "messy" manual tasks they should have solved months ago.

Here is the cold, hard truth of growth architecture:
What you are not changing, you are choosing.

If you are still the primary bottleneck for every decision, you are choosing exhaustion. If your "automation" still requires you to manually fix the data every Friday night, you are choosing friction. If you refuse to hire specialists smarter than you because you "need to stay close to the work," you are choosing to stay small.

Irrelevance doesn't just happen through automation; it happens through stagnation.

When you choose to keep a broken process because "that's how we've always done it," you are choosing to become a commodity. You are trading your high-value strategic brain for the role of a low-value operator.

Systems are meant to buy you back your time. Architecture is meant to give you back your edge.

If you’re spending this Saturday "checking in" on things that should be running themselves, don't blame the market or your team. Look at the blueprint.

You are one strategic change away from a different result. But as long as you refuse to make it, you’re choosing the stress.

Enjoy your Saturday. Or change the system.

Repost ♻️ if you are ready for change. Follow me, Marty Samples and Macroview for more #growth insights like these!

#StrategicArchitecture #GrowthMindset #SystemsDesign #FounderLife #RevenueOperations

You aren’t hitting a ceiling because of a lack of skill.
You’re hitting a ceiling because you’ve convinced yourself you aren't "the type" of person who can lead a $10M firm, or a "technical enough" founder to master your own revenue ops.

In the world of growth architecture, we talk a lot about system constraints. But the most dangerous constraint in any business is the identity gap.
When you tell yourself:
- "I’m not a salesperson."
- "I’m not a visionary."
- "I’m just the guy who makes the product."
...you aren't just being humble. You are actively architecting a "commodity" brand.

You are automating your own potential into irrelevance because you’re waiting for a permission slip that isn't coming. You’re looking for a specialist to save you, when what you actually need is to stop shrinking your role to fit your comfort zone.

The "messy" human part of growth that no machine can replicate is the ability to pivot your own identity.

Scaling a venture requires you to shed the "Operator" skin and step into the "Architect" role. It requires you to stop obsessing over what you think you lack and start leveraging the high-value expertise you already possess.
The only thing holding back your revenue is the version of yourself you refuse to let go of.

Stop building a business that fits your current limitations. Start architecting a system that demands your growth.

Repost ♻️ if you find it useful. Follow me, Marty Samples and Macroview for Growth Strategy insights!

#Mindset #GrowthStrategy #Founders #Entrepreneurship #StrategicArchitecture

Most of you didn’t start your week today. You just resumed a crisis.
If your Monday morning consists of "putting out fires" in your CRM, chasing down status updates, or manually fixing data that should have been automated—you aren't leading. You’re reacting.

You’ve mistaken movement for momentum.

The difference? Movement is an Operator spinning their wheels to keep a broken system alive. 

Momentum is an Architect watching a system they built generate revenue while they focus on the high-stakes strategy.

The "messy" reality of Monday morning: Automation should buy you the space to be human. It should handle the repetitive, the mundane, and the predictable.

If it’s not doing that, you haven’t automated your business—you’ve just automated your own exhaustion.

Your Monday Audit:
- Is your tech stack serving you, or are you serving your tech stack?
- Are you solving new problems today, or the same ones you had last Monday?
- Are you acting as the Specialist your business needs, or the Operator it’s outgrown?

Stop "grinding" through a broken blueprint. If the system is failing you on a Monday morning, it’s time to re-architect the flow.
Build for scale. Not just for survival.

Repost ♻️ if you are ready for change. Follow me, Marty Samples and Macroview for more #growth insights like these!

#StrategicGrowth #MondayMotivation #RevenueOperations #SystemsDesign #Founders

"The most expensive line item in your budget is the time your high-performers spend navigating someone else's ego."

In business, we spend thousands of dollars optimizing our tech stacks and CRM workflows to remove "friction." Yet, we’ll let a single "Drama Operator" sit in a key role and burn through our most valuable resource: Emotional bandwidth.

Drama is the ultimate unscalable asset.
 It is the "messy" human part of a business that doesn't lead to growth—it leads to atrophy. When you’re busy managing personalities, ego-clashes, and "he-said-she-said" narratives, you aren’t architecting a revenue system. You’re babysitting a soap opera.

The "brutally honest" reality of scaling? High-performers don't have time for episodes.

Specialists want to solve problems. Operators want to follow scripts. Drama lovers just want an audience.

If you allow drama to take root in your organization—or your inner circle—you are making a strategic choice:
- You are choosing distraction over focus.
- You are choosing a commodity culture over a high-stakes team.
- You are automating your own burnout.

Architecture requires precision. You cannot build a stable structure on a foundation of emotional volatility.

If someone on your team (or in your network) consistently creates fires just so they can be the one to "report" them, they aren't an asset. They are a system failure.

Stop being a character in someone else’s messy narrative. Fire the actors and hire the architects.

Protect your bandwidth. Your revenue depends on it.

Repost ♻️ if you are ready for change. Follow me, Marty Samples and Macroview for more #growth insights like these!

#StrategicArchitecture #Leadership #RevenueOps #GrowthMindset #BusinessStrategy

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Adam Bilišič

Marty Samples

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The Battle

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Marty Samples

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Marty Samples's LinkedIn Performance

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