Product Insights for Emerging Technology

20 years in emerging tech — ex-Head of Product at Palantir, now founder of two ventures.

At Common Sense, we’re building modern agentic AI systems for local government — 100x increases in productivity across critical workflows that simplify civil service and delight citizens.

At First Principles, we help emerging tech companies generate massive value, ship faster, align teams, and unlock product-market fit or hypergrowth — through fractional product leadership and expert product coaching.

Whether it serves 10,000 users or 10 million residents, the system has to work — and keep working.

Sound like I can help you? Get in touch:

adam@firstprinciples.la or adam@commonsensetech.ai

Adam Judelson

Premier VA Partners

Launched a boutique virtual assistant agency helping U.S.-based startups and real estate teams delegate operations, marketing, and customer support to high-performing VAs in the Philippines.

- Built the agency from zero—developed all foundational systems: SOPs, hiring pipelines, client onboarding, and CRM setup
- Recruited and trained a vetted team of VAs skilled in admin, social media, lead gen, and customer engagement
- Oversaw day-to-day operations, project tracking, and performance reviews across all client accounts
- Designed and delivered tailored VA support solutions, improving client efficiency and reducing admin workload by 30–50%
- Positioning the agency as a reliable partner for lean teams scaling without burnout

Founder

Common Sense

Executive Assistant to the CEO

First Principles Catalyst

Provided high-level administrative and strategic support to the CEO, ensuring efficient operations and maximum productivity.

- Managed complex calendars, coordinated meetings, and prioritized time-sensitive requests
- Handled end-to-end billing, invoicing, and account reconciliation
- Oversaw email and communication workflows to keep executive focus on key priorities
- Created and scheduled social media content, managed newsletters, and tracked engagement metrics
- Conducted research, prepared briefing documents, and summarized reports for quick decision-making
- Acted as a gatekeeper and liaison across internal teams, partners, and vendors
- Streamlined recurring tasks, reducing time spent on admin by over 30%
- Took initiative on special projects, from CRM cleanup to client onboarding processes

• Managed customer relationships by providing timely feedback and engagement, tailoring content to audience interests, and ensuring transparent communication.
• Informed customers about new episodes and updates, while also providing responsive customer service through prompt replies and encouraging audience connections.

Customer Relationship Manager

Tomorrow.io

Booked appointments from cold leads and contributed to early-stage pipeline growth.

- Developed outreach strategies tailored to industry-specific prospects
- Earned a personal recommendation from the VP of Marketing
- Enhanced CRM usage for tracking lead interactions and performance

Sales Development Specialist

IKNOWAYREL INC.

Led end-to-end marketing with a focus on conversion and growth.

- Boosted merchandise sales by 20% via targeted campaigns
- Ran all marketing functions solo for 3 months, maintaining momentum and growth
- Managed and scaled a full marketing team after initial solo phase

Head of Marketing and Sales

Promoted from Project Manager; drove engagement through strategic content planning.

- Designed and executed multi-platform content calendars (IG, FB, TikTok, Snapchat, YouTube)
- Collaborated with creators and editors to maintain brand consistency
- Achieved record-high post reach and engagement through data-driven strategy

Social Media Manager

Managed content production and delivery timelines across multiple platforms.

- Oversaw editing and post-production team
- Ensured timely delivery of content and campaign assets
- Coordinated with stakeholders to align goals and output

Project Manager

Outsourced Doers

Supported a growing sales team through efficient systems and processes.

- Created a functional sales pipeline used by a team of 30+ members
- Streamlined booking and follow-up processes for warm leads
- Contributed to a 70% conversion of warm leads to qualified appointments

Sales Operations Specialist

Acadsoc Ltd

Taught English to kids aged 3 to 12 with personalized lesson plans.

- Recognized as “Best ESL Teacher of the Month”
- Received commendations from parents for engaging and effective lessons
- Built strong foundational skills in speaking, reading, and comprehension

English Second Language Teacher

IXL Solutions Philippines, Inc

Delivered exceptional customer support during the Mother’s Day ramp period.

- Handled a high volume of customer interactions with empathy and efficiency
- Resolved concerns quickly, ensuring positive customer experience
- Consistently met or exceeded satisfaction scores

Customer Service Representative

Lifestyle Vacations

Increased sales by 15% during the COVID-19 pandemic through strategic outreach and customer targeting.

- Identified and nurtured high-converting leads
- Collaborated with marketing to align sales messaging
- Adapted quickly to changing market conditions

I’m Chrichell, Founder of Premier VA Partners, a boutique agency that pairs startups and real estate teams with proactive, operator-minded virtual assistants from the Philippines.

We help lean, fast-moving teams delegate operations, marketing, and customer support without the headache of micromanagement. Our VAs are trained to take initiative, solve problems, and keep things moving without constant check-ins.

Before launching the agency, I spent 5+ years supporting CEOs, running ops, building systems, and untangling chaos across startups, sales teams, and content-heavy brands. I’ve cleaned up CRMs, rebuilt onboarding pipelines, led marketing solo, and owned client comms end-to-end.

Now I run a tight-knit VA team that:
- Handles admin like execs
- Creates marketing that drives
- Manages client support with empathy and speed

We’re here so you can focus on what matters... growing the business, not managing the inbox.

If you’re scaling and want things handled (really handled), let’s connect!

taplio

The Battle

Adam Judelson

Chrichell E.

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