➕ Follow along while I build my second startup Doozi publicly... The next Tiktok for travel.

I’m Erica — a creator, entrepreneur, and storyteller helping people break the rules they were taught to follow… and build lives that actually feel like theirs.

Over the past 4 years, I’ve created raw, real, and radically honest content that’s generated nearly 1 billion impressions, built a community of over 300,000, and sparked conversations around self-worth, shame, failure, and freedom.

In 2020, I met my now co-founder Gillian on Bumble BFF (true story). 

Our friendship & love for travel took us all over the world.

We both lost our businesses last year, and this brought us closer. We bonded over loss, reinvention, and the fire to build something better. 

Now we’re building doozi — the next big social media app for travellers and creators. 👀

We’re building in public. Sharing the messy middle. And showing up every day to create something that gives people — especially creators — the power, opportunity, and visibility they’ve earned.

This isn’t just a business. It’s a movement.

If you’ve ever felt like you needed permission to post, speak up, or live your life differently, I’m here to say: you don’t.

💌 My content is about starting before you’re ready, rewriting your story, and overcoming adversity.

Entrepreneurship is a ✨doozi✨

With love,
Erica

📬 Sponsorships + collabs: hello@ericarankin.com
➕ Follow me everywhere @acceptingerica

Erica Rankin

75 Force Support Squadron (FSS)

I oversee an incredible team of talented people who are Digital Marketers, Social Media Gurus, Graphic Designers, Sponsorship Coordinators and Marketing Assistants who help support the Air Force and the families enlisted.

Marketing Director

Interim Marketing Director

Digital Media Specialist

TCH Digital Media and Marketing

Consulting for large events from ideas to after actions. 
We also do all website internet things for businesses who don't want to hire full-time employees.
We build and maintain WordPress websites for $500/mo
SEO starting at $5000/mo to help rank websites as well.

1st Employee @ TCH Digital Media & Marketing

Private company

I'm a Digital Media and Marketing Grit Worker hidden in Ninja clothing.

Bringing value, teamwork, action, leadership and empathy.

Need to know: I work/play in the Adobe Creative Suite daily and take those digital assets to market through marketing and content. I manage 7 websites, focus on technical and on-page SEO, I have working knowledge of email marketing, content writing and support all internal departments while managing outside vendors.

Sr. Digital Designer & Marketing Manager

Construction Company

I managed an office, a team, multiple websites and created processes, production schedules and policies.

Made a splash with everything created in the Adobe Creative Suite while marketing for growing.

I doubled our revenue pushing us to 7 figures, while managing 80% of the company staff and operations.

Digital Designer & Marketing Specialist

Self Storage

Googled better than anyone in the org to find answers for VoIP and Computer issues.

Increased growth by 33% online YoY.

Learned what I wanted to do and this wasn't it.

Marketing & IT Manager

Private Company

Prepared savings analysis for potential and current clients
Estimated merchant savings for credit card processing
Input data into company dashboard records for client tracking
Updated account information daily and communicated with customers
Made recommendations to customers of better practices for credit card processing

Data Analyst

Acquire and maintain new accounts
	Sustain relationships with internal/external accounts
	Provide accurate documentation for record keeping
	Billing and invoicing responsibilities
       Customer service

Account Executive/Sales Representative

Drove to and from various locations in the state of Utah to service customers
       Responsible for company vehicle and equipment
       Handled fragile customer products and tracked them from pick-up to warehouse delivery
       Maintained strict schedule for pick-ups throughout the state, ensuring timely service

Company Driver

Worked on a number projects on the VAR (Value Added Resellers) Team.
Tracked and completed sales objectives for Verizon, Whirlpool, Kodak and Rim (Blackberry).
Trained multiple agents and employees on service, plans and products.
Ensured proper merchandising within store locations.
Completed required sales reports, call reports, and related documents promptly and accurately.
Established strong working relationships with internal/external partners.
Grew my territory and helped oversee other territories when needed.
Managed over 120 people in a multi-state region.

National Event Manager

Hostess Brands

Tracked stock and inventoried products daily.  Ensured accuracy of all inventory. 
       Calculated sales projections based on current inventory.
       Learned handheld computer operations and product coding systems 
Adjusted orders using company processes and protocol and filed documentation of orders for division manager to verify.
       Promptly completed delivery processes as required.
Updated inventory where necessary and completed retail product rotation.
       Maintained an accident-free driving record for Wonder Bread.

Route Driver

I manage the Marketing Office at Hill Air Force Base in Utah and I love it! 

I have a team of rockstars that move people to action.

When I'm not working, people hire me to build websites and market them with SEO. 

When you hire me, it's like hiring a full-time web admin, for less than the cost of a part-time employee.

I'm more of a team member of your business, rather than someone you hired to do something.

Solving problems can be hard, especially when you know it's a bigger problem then what you want to deal with, like building a website or doing SEO.

My Core Values in no particular order:

1. Fairness/Trust - JUSTICE - I believe treating all people the same with fairness and justice regardless of how I am treated. I strive not to let feelings derail my decisions about others. I'm willing to give everyone a fair chance while trusting first. Not always easy, but usually worth it.

2. Forgiveness - TEMPERANCE - Forgiving those who have done wrong because I too want the same treatment. I will always be accepting of others, regardless of shortcomings. Constantly giving people multiple second chances and willing to offer help when possible.

3. Honesty - COURAGE - Speaking the truth with honesty but more broadly presenting oneself in a genuine way and acting in a sincere way. Anyone who has met me in person can attest to this characteristic. I am willing and able to take responsibility for my feelings and actions.

4. Humor - TRANSCENDENCE - I love to laugh, I love gigging, especially the church giggles. I like to make others laugh and bring smiles to other people. I see the light side as much as I try to make light of awful situations. Self-deprecation is gold and so is my chubbiness!

5. Creativity - WISDOM - Thinking of novel and productive ways to conceptualize and do things; includes artistic achievement but is not limited to it. I love to solve problems and have a knack for it. It's just how I see this world. I'm an Industrial Engineer at heart.

I'm extremely passionate in building relationships and businesses with a positive attitude to fuel the motivation behind my actions. I'm a problem solver and strive to improve processes while maximizing efficiencies.

I love to work hard while making people smile. I live to work not work to live. I have a beautiful family that fulfills my needs and is my pure source of happiness and joy. 

Want to connect? Talk leadership? Share jokes? My DM is open, let's keep it classy and let's build a community where we say #FunnyCrap, we #LiftWhereYouStand and have #Gratitude daily.

taplio

The Battle

Erica Rankin

Trevor Hansen (Funny Guy) 🎯 💭

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