Growth Marketer & Automation Expert | Specializing in B2B SaaS & No-Code Development

Over the last 11 years, I have worked with over 100+ companies, which include early-stage startups, growth-stage SMBs and even Fortune 500 organizations. I’m extremely good at identifying content gaps, hacking user motivation, and weaving business outcomes with technical & design implementation. 

During my career span, I have worked as a Growth Hacker, Digital Marketer, Content Writer, Copywriter, Blogger, Technical Writer, Social Media Strategist, SEO Expert, Journalist, HTML/CSS Designer, and iOS/Android/Java Developer for numerous startups and businesses.

The wide array of cross-functional experience allows me to create content strategies that not only drive growth but also understand business requirements and weave a consistent brand experience.

I'm currently working full-time to scale up my startup (www.smartify.in), which is currently the #1 ranked home automation/smart home store in India. That being said, I'm open to any marketing/growth-hacking consulting opportunities on a freelance basis. 

To know more about me, please visit: http://abhibavishi.com or drop an email to: ab@smartify.in.

Abhi B.

Associate Director - Key Accounts, Client Relations - Childcare SaaS

I’ve always been curious about how things work — whether it was engines during my mechanical engineering days or business systems in the fast-paced world of startups. That curiosity has been a constant thread throughout my 10+ year journey across marketing, sales, and business growth — spanning industries as diverse as health tech, insurance, martech, and early childhood education.

Over the years, I’ve built a career at the intersection of people, technology, and growth. I’ve led marketing automation strategies for fast-scaling e-commerce companies at Betaout, helped drive digital patient acquisition at Phable (health tech), navigated the structured, compliance-driven world of insurance at Max Life, and currently work with Illumine, where we’re transforming operations for childcare and student care centres.

What ties all these experiences together is a strong foundation in:

1. Marketing and growth strategy, from campaign design to execution
2. Sales development, including cold outreach, consultative selling, and channel-building
3. Marketing automation and CRM, with hands-on experience across tech stacks
4. Understanding of tech products and user behavior, especially in SaaS

I’ve been fortunate to be part of the founding or early teams at multiple startups, where I learned how to build from scratch, adapt quickly, and stay customer-focused. I thrive in environments where agility, clarity, and collaboration matter — and where conversations lead to insight, and insight leads to impact.
Beyond work, I’m a husband and father — roles that constantly remind me of the value of empathy, time, and long-term thinking. I enjoy connecting with people, learning from different perspectives, and believe good business is rooted in good relationships.

If you’re building in the tech, education, health, or consumer space — or just enjoy meaningful discussions around growth, teams, or leadership — I’m always open to a conversation.

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The Battle

Abhi B.

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