Aaron Vidas

Safe AI for more customers, profits + time

I’m an AI + ML entrepreneur who’s spent 15+ years founding and scaling 4 big data, strategy, and AI companies; including a VC-backed global data platform. In 2024 my Life split in two: one week I was marathon training; the next I was told “Prepare not to see the end of the month” because of a brain tumour.

What followed was a chain of miracles, a full recovery and level of clarity that changed how I lead.

Today, I helm DASS Services, the world’s fastest-growing AI consultancy. And DASS Group an AI-enabled holding company acquiring extraordinary businesses across the world.

I build companies that create outsized impact, and a lot of joy, along the way.

HOW I HELP

I work with luxury travel groups, building-supply companies, wellness brands, and professional service firms generating $5M–$2B+ in annual revenue to:

• Unlock their first “AI Win” in 90 days so they build belief in AI's actual capabilities 
• Help Founders, Boards, and CxO’s deploy capital, hire, lead, and succeed in the AI Age
• Build enduring companies whose value grows exponentially as ai-enabled systems take over
• Acquire exceptional businesses and elevate them through AI, process intelligence and elevated consciousness

If you want clarity, speed, and ROI in this new era, happy to talk.

WHAT I SHARE HERE

• The AI playbooks behind our average 787% ROI in 1–8 months on AI projects
• What’s real vs. hype in the AI Age
• How-to lead confidently while the world shifts beneath our feet
• How-to build extraordinary companies while staying vibrantly, fiercely alive through the highs and lows of Life

YOUR NEXT STEPS

Want your first AI Win in the next 90 days?

Grab the 90-Day AI Win Playbooks for your industry below and see how companies are unlocking profit, time, and joy through AI-enabled systems.

Then take a visit to dass-services.com 

Want an AI Workshop for your Board or C-suite?
Want me to speak at your event?
Want to explore a partnership or acquisition?

Visit aaronvidas.com

Founder

I'm a non-technical CEO. I just accidentally shipped a whole SaaS app in six hours.

I don't code, but my frustrated friend needed help tracking job openings at companies he cared about so he can apply. "I just want an email of the job description when they post something." 

The team at DASS Services NA told me to revisit Loveable as it's come along way (six months ago I had tried building with and hit rate limits and got frustrated). 

I booted up Loveable to see what I could do and built a working job monitoring app in six hours.

It tracks company job boards. Has roles based controls and a dynamic parser. Emails you when they post roles matching your criteria.

The obstacles were real: tight security requirements, my enterprise expectations for UX/UI, pushing to see what Loveable actually can't do.

What surprised me: just me talking to AI and watching it build in real time. It was super fun. 

Ideas to working product in real time with enterprise-grade security and controls (if you prompt it well). 

If you're hunting for a job at a company you love sign up at: 

https://lnkd.in/gagsYD3W

(Limited to 75 users to keep costs low)

The lesson? Six months ago, $10K's of people's time and overhead to build a simple app. Today, six hours for a non-technical CEO.

The tools evolved past the frustrating phase.

If you've been waiting to experiment, stop waiting and build what you want.

#ai #startup #saas #jobsearch #yvrjobs #singaporejobs

Thank you Mark Carney for saying the quiet part loud at World Economic Forum today.

The ways things have “always” been – from how countries talk to each other to our relationship to work – for the past ~80 years is going away.

That’s not a bad thing, because acknowledgement is the first step in any real growth.

As Prime Minister Carney points out any system's power comes “not from truth, but continues from everyone's willingness to perform as if it were true. And its fragility comes from the same source: when even one person stops performing…the illusion begins to crack.”

For example, in the Communist countries shopkeepers were required to put a “Workers of the World Unite” sign in their window. Even though neither the customer, nor shopkeeper, believed in the sign. The system stopped, and something better came along, when people stopped performing and putting up their signs.

The same goes for the time we find ourselves in. We choose to cling to performances and permitting institutions (and their leaders) to act in ways we know aren’t right. Thinking it will allow us to ‘keep on, keeping on.’

What we forget is at no other time in history have individuals had so much power. There’s more ways to learn, make money, communicate and travel than ever before. Since 1980 the world’s population has roughly doubled and poverty has gone down 80%.

That’s only upleveled now with generative AI were people who can’t code now have the ability to create products , companies and communities just by talking to their computers. Last week I made software that cost me ~$160K previously in 6 hours for $120 (and I don’t code).

That changes the calculus that leaders – in finance to government raised before the internet, smartphone existed – haven’t cottoned onto.

We can address situations of complexity, with speed and accuracy, for pennies in resources we couldn’t even 3 years ago. 

In business imagine products customizing to what an individual customer finds valuable so there's sustainable pricing power. Highly compensated people only doing what they’re naturally gifted at because AI is taking care of the 'boring and tedious.' Not sitting pretending to work on some spreadsheet because the boss is still there. Government Leaders able to ask ‘what-if’ questions about resource allocation of B’s and receive grounded answers in seconds so institutions can serve their communities incredibly well.  

That’s not just efficiency gains, that’s an entirely more vibrant way of living for all of us. However, it does mean we’ll have to act differently. Growing and holding entirely different behaviours and values as important.

And that all starts with acknowledging the performances, the antics, we're watching today don’t actually resonate anymore.

#leadership #ai #WEF

I take sales calls from creek beds so I can maximize flow, not valuation or profit, for DASS Services NA. 

In building 1K’s of ai-enabled workflows over the past year one thing has become clear to me: the best results come from completely re-doing how “the work” is done. Time, speed to reach desired outcomes relative to investment have collapsed with ai-enabled workflows. 

But ‘seeing’ how that can happen only occurs when your body, and brain, are in the right state of flow. When your ‘fight or flight’ response has shut off and you’re open to playing with new ideas. You don’t get there hunched over a screen. 

You get there being in nature, resting and exposing yourself to
new music, art and information. Literally moving differently, trying new dance moves, foods and neighbourhoods. 

Then the solutions come ‘out of the blue’ because the body and brain are relaxed, putting things together in the background. 

So we’ve built systems, and processes, to ensure the whole team can get outside, get exploring and get exposed to new stimuli. While still capturing the ideas and solutions that come to them (@wisprflow is a great place to start).  

If you’re running an AI Team, or are a CEO, get your AI people out the door and into the quiet. Challenge them to seek out new movies, music and places. I can guarantee they’ll come back with solutions of using AI in your business that’ll be really original, really resonate and really work. 

#ai #leadership #privateequity

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Forward deployed engineers: are you watching your projects get shelved by fear-based boards?

Better AI roles exist. You're just not seeing them.

My frustrated friend is stuck at a company where the CxO's, and Board, don't get AI. He said: "I just want an email when a role I'm a fit for at a company I love is posted."

So I accidentally built him a job monitoring app, now I'm giving it to you.

Here's the pain he was facing (maybe you are too):

You're building cutting-edge AI implementations. Then watching them get stalled by C-suites that don't understand you're on the edge of something entirely new.

Meanwhile, there's a company down the street that actually experiments. That's willing to try things that might fail but also might work really well. Where your skills would matter.

You just don't know they posted till it's too late.

Demand for your skills grows by the day. There's no reason to stay where you are.

The app tracks companies you care about. Emails you when they post matching roles.

No more manual checking. No more missed opportunities.

Stop missing opportunities at companies that get it. It's free.

Sign up today: https://lnkd.in/gagsYD3W

#aijobs #forwarddeployedengineer #ai #machinelearning #yvrjobs #singaporejobs

AI project managers: are you plateauing at your current company? Better AI roles exist. You're just not seeing them.

My frustrated friend is stuck at a company that doesn't get it. He said: "I just want an email of a role I'm a fit for at a company I love is posted."

So I accidentally built him a job monitoring app, now I'm giving it to you.

Here's the pain he was facing (maybe you are too):

Your wasting your governance frameworks, and translation skills, teaching basics on repeat while your growth plateaus where you are.

Meanwhile, there's a company down the street that you know 'gets' AI. Where you could advance to Director in 12-24 months. Where your talent would actually matter.

You just don't know they posted a job till it's too late.

The app tracks companies you care about. Emails you when they post matching roles.

No more manual checking. No more missed opportunities.

Stop missing opportunities at companies that get it. It's free. 

Sign up today: https://lnkd.in/gagsYD3W

#yvrjobs #aijobs #singapore #ai #venturecapital #privateequity #singaporejobs

Between interviews for new hires at DASS Services NA I came upon this book. Unfortunately the author misunderstands how AI, as a technology, functionally works. Influencing his conclusions about how it relates to our experience of the world and what it can do for humanity. 

Really, it’s the greatest augmentor, or lever, we’ve ever had to amplify creativity, joy and economic sovereignty for everyone. The trick is first choosing to see the world as working for You, not against you. 

If you have questions on if AI can ‘think’ and have consciousness; or how ‘superintelligence’ sits beside us to help, versus hinder us shoot me a comment. 

#ai #vc #leadership #higherconsciousness

We’re already preparing for a time where scarcity is not the dominate ‘way of thinking’ people perceive the world. 

Check out this very, very cool job at Google exploring the economics, and structures, of a world where computers are handing the boring and tedious of so much of our current lives so we can focus on the higher value stuff. 

This one is for my #LSE, #Stanford and #Columbia econ baddies. 

Chicago supply-side people, stay out of this one. ;)

#aijobs #ai #leadership

Venture Partnerships at Google | Angel Investor

Google is hiring a Chief AGI Economist 💫

It's time to prepare for a world with abundant intelligence. 

Here's the job description:

--
As a Chief AGI Economist at Google DeepMind (GDM), you will be at the forefront of understanding the profound economic transformations that will accompany the arrival of Artificial General Intelligence (AGI) and Artificial Superintelligence (ASI). 

You will lead a new area of research, exploring post-AGI economics, the future of scarcity, and the distribution of power and resources in a world fundamentally reshaped by advanced AI. 
--

Interested?

Here's the link to apply: https://lnkd.in/dSN8QZg4

As one of our customers told me, with SAP Signavio and SAP LeanIX, "We learned that you can do transformation well."

In this role, I take that message to the world, sharing that experience and insights allowing us to help organizations all around the world transform to capitalize on the many opportunities continuous technological innovation provides, and overcome the challenges it can pose,

Public Relations Specialist for SAP LeanIX and SAP Signavio

LeanIX

I've led content marketing at SAP LeanIX since 2021. In that time, the company grew from 500 clients to over 1300, with inbound marketing accounting for the lion's share of marketing qualified.

Being part of an organization moving from start-up to scale-up to its eventual acquisition by SAP has involved maintaining the content machine while adapting to constant change on both a branding and messaging level. 

It has also meant balancing our inbound efforts (the blog and wiki pages) and demand gen efforts (a steady stream of assets created in-house and with partners) with the team's copywriting function (emails, web copy, social copy, etc.). 

I'm proud of the team and of our collaboration with our colleagues in product marketing, digital marketing, and design. I have also been pleased with our ongoing efforts to work with our amazing customers to tell their stories in video and on the web.

Director, Content Marketing

B2B Technology Communications Strategies

Experienced B2B content strategist and writer who helps innovative technology leaders put their vision into words. 

I have developed and executed content strategies for B2B technology companies in a wide range of industries including: cloud security and cloud management, quantum computing, data security, enterprise content management, data center management and cooling technology, staffing and human resources management, software development, user experience design, and product lifecycle management.

I have produced, launched and hosted podcasts on cloud computing, marketing and data in the enterprise.

Principal

Scratch Marketing + Media

Content strategy, content development and content practice management for innovative B2B technology clients around the world. 

Manage writing team and set editorial standards for the entire agency. Conceive, create and deliver everything from messaging platforms, content strategies and thought leadership campaigns to websites, micro-sites, reports, white papers, ebooks, infographics, blog posts and bylined articles.

Companies served operate in a range of B2B technology spaces including: encryption and cybersecurity; quantum computing; advanced natural language processing; data center infrastructure; application development; cloud management; and open source, digital experience management.

Vice President, Content

Aberdeen

- Resident expert on marketing leadership, marketing strategy, and marketing execution
- Deal accelerator guiding sales and the customer success team in identifying customer pain points, articulating Aberdeen's value proposition, and mapping capabilities to customer needs
- Leader of Aberdeen's CMO and Content Strategist Roundtables
- Producer and host of Aberdeen's podcast - "The Intelligent Business Show Podcast" - focused on innovative uses of data across the enterprise.
- Gifted communicator to prospects, customers, and investors
- Thought leader who has produced some of Aberdeen's top performing content
- Frequent, high-rated speaker at marketing conferences and related events

CMO-in-Residence

Director of editorial for all Aberdeen content. Manage a team of staff and freelance editors focused on ensuring the quality of all research assets.

Oversee all copywriting, editing, and approval of email campaigns and the Aberdeen Essentials blogs.

Strategize on direction and monetization of Aberdeen research content types

Work with analysts and project managers to ensure quality of customized assets created for Aberdeen clients.  

Host of our webinar series on "Engagement Science" and speak regular at conferences and events.

Senior Director of Content Strategy

Aquent

Develop and execute content strategies in support of Aquent's sales efforts and Aquent Gymnasium, our online learning initiative. Manager PR for Aquent. Write and edit internal and external marketing communications. Speak regularly on topics related to content and social media marketing as well as on careers in design, marketing, and user experience.

Director of Content Strategy

MarketingProfs

Responsible for curriculum development when MarketingProfs University was launched. Designed multiple online courses focused on various aspects of digital marketing.

Launched and hosted the Marketing Smarts podcast. Interviewed CEOs, CMOs, and numerous authors and practitioners. 

Wrote and hosted webinars on a wide range of marketing topics.

Managing Editor

In November 2006, launched Aquent's corporate blog featuring profiles of Aquent talent, interviews with marketing and design leaders, as well as commentary on a range of topics. Augmented blog with podcast (The Talent Blog Podcast on iTunes) and YouTube videos. 3,900 monthly visitors by March 2009. 

Oversaw a variety of e-marketing efforts including client and talent newsletters, monthly webcasts, and online PR/community relations.

Additionally, continued in my role as "Minister of Enlightenment," hosting weekly company-wide conference calls, writing and editing communications for senior management, and conducting customer satisfaction research.

Director of Marketing

Aquent Marketing Staffing

Direct shared services team providing financial analysis, recruiting, training, event coordination, and test development for Aquent's largest business unit -  North America Marketing and Creative Services. Primary corporate communicator. Write and speak on Aquent's behalf on a range of topics including self-employment, web design, trend-watching, and business method patents. Hosted numerous corporate events and awards ceremonies. Composed and performed songs in support of Aquent's business initiatives and culture.

Minister of Enlightenment

Aquent Consulting

I provided consulting services to companies looking to increase the operational efficiency of their internal creative services organizations.

Consultant

Experienced content strategist, writer, and editor focused on B2B technology. Have written about everything from offshore software development and cloud management/cloud security to user experience design, data center cooling technology and quantum computing. 

I have been involved in podcasting for a decade, both as producer and host. I launched MarketingProfs' podcast, "Marketing Smarts" as well as Aberdeen Group's "The Intelligent Business Show" (focused on all aspects of data in the enterprise). I also hosted Novell's "Cloud Chasers" podcast, a pioneering show on cloud computing that ran from 2010 to 2012. 

I have spoken around the world on digital marketing, user experience design, the business of freelancing and patent law.

My career started in academia. I have a PhD in German Studies from Cornell and taught at Middlebury College. The first part of my career outside of academia was focused on HR. I created and ran the training function at Aquent (global staffing firm), served as corporate spokesperson, and managed internal communications before moving into marketing and launching their corporate blog.

I will talk to anyone about anything. What's on your mind?


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