Aaron Hays

Authority Signal

Founder

Alterfy

Co-Founder & Director of CS

Rockbot

Account Director

Optimizely

Manager - Onboarding / Implementation

ZoomInfo

Customer Onboarding  Manager

Gordon Food Service

Project Manager

Booking.com

Account Manager

I help SaaS leaders build trust, visibility, and inbound opportunity on LinkedIn | Writer on SaaS leadership, reputation building, and content that converts

I'm currently in a full-time SaaS leadership role while building Authority Signals, where I help other SaaS professionals grow their presence, sharpen their voice, and attract opportunity, without needing to go viral.

After more than a decade in SaaS, leading CS teams, building onboarding playbooks, and navigating the emotional pressure of being “the glue” - I realized something:

Great work doesn’t speak for itself.

Many of the most capable operators I know stay invisible online. They lead quietly, burn out privately, and get passed over for louder, flashier people.

I help them change that.

I work with SaaS leaders - especially in CS, GTM, and RevOps, to clarify their voice, tell the truth about their leadership journey, and build real visibility on LinkedIn.

I’m not a coach, and I’m not here to make you post every day.

Through my Leadership Narrative Sprint, I help mid-to-senior professionals reposition themselves around trust, clarity, and authority, not hustle or fluff.

I also write about the emotional reality of modern leadership:

Burnout from invisible labor

Boundaries in high-stakes roles

Building trust without performative branding

✅ 16K+ followers
✅ 1K+ newsletter subscribers
✅ Posts seen by over 1 million people

If you’re tired of doing great work in silence, and you want your next opportunity, client, or promotion to find you, I’d love to help.

📩 DM me “Leadership” to see how the Sprint works.
Or follow for weekly insights on trust, visibility, and voice.

Josefine Wanner

Helping service providers achieve consistent client growth, by implementing unique LinkedIn strategies 🚀 | LinkedIn BREAKTHROUGH | DESIGNED TO SELL |

Tired of wondering where your next client is coming from?

Maybe you’re:
∙ Relying on referrals
∙ Posting randomly (and hoping it lands)
∙ Avoiding LinkedIn because it feels too corporate, spammy, salesy, and intimidating

I get it.

When I quit my corporate job, I was terrified of social media.
It took me months (and a course) before I dared to post my very first piece of content - a simple quote on Instagram.

I’d overthink every word. 
Rehearse video scripts in my head until I forgot what I even wanted to say.

And Instagram? 
It drained me. 
So much effort, zero return. → Cue crickets… and self-doubt.

Then I gave LinkedIn a real shot.
And everything changed.

☑ Aligned opportunities
☑ Thoughtful conversations
☑ Dream clients reaching out to me

No pitching.
No dancing for views.
No spammy DMs that start with “Hey, how's your LinkedIn journey going…”

I’m a former UBS & Big4 corporate exec turned LinkedIn Strategist + Business Coach.
I work with established coaches and service providers who are ready to scale without burning out.

Here’s what we focus on together:
→ Building an engaged audience on LinkedIn - the kind that actually buys
→ Attracting 3–5 qualified leads every week (without being glued to your phone)
→ Creating a scalable $1k program, that hits the sweet spot - it's easy to sell, impactful to deliver, and powerful enough to reach your next $100k, so you’re no longer trapped in the 1:1 grind

And no - you don’t need thousands of followers.

Lisa had 5,000+ connections but couldn’t turn them into paying clients.
Araceli didn’t even have a profile photo.

Now? 
Both are fully booked - and running group programs they love.

This isn’t about chasing vanity metrics or going viral.
It’s about building a values-driven business that gives you more time, more income, and more freedom.

✨ Check out the free resources in my Featured section to get started.
📩 Or if you’re ready to scale your coaching business, send me a connection request and let’s talk.

Executive Coach

I work with leaders to help them wake up in the morning and really look forward to the day ahead. 

We uncover hurdles and define action steps to overcome them. The focus lies on a positive mindset, which leads to increased confidence, employee engagement, motivation, productivity and retention.

There was one hurdle that kept me silent on LinkedIn for too long.

"What will THEY think?"

It’s the invisible wall that stops so many brilliant coaches from hitting 'Post.'

→  We worry about our ex-colleagues rolling their eyes. 
→  We worry about friends wondering who we think we are. 
→  We worry about being judged as "too salesy" or "not expert enough."


But here is a surprising truth I’ve learned after leaving the corporate world:

↳ The people you are most worried about judging you are not the people you are here to serve.

The critics aren’t your clients. 

And your future clients? 

↳ They aren’t critiquing you - they are waiting for you.


Every time you hold back a post because of fear, you are withholding a solution from someone who is currently struggling and looking for exactly what you offer.

The best way to overcome the fear of visibility isn't "fake confidence." 

It's having a clear, authentic strategy that makes you feel safe to show up.

If you want to find a way to generate leads that feels professional, authentic, and effective - I’d love to invite you to my free LinkedIn Leads training.

We aren't just talking about leads; we are talking about finding your voice in a noisy world.

Here’s the link to secure your spot: https://lnkd.in/eAxdc6Cr

Let’s get you seen by the right people ♡

Grow Your Audience and Fill Your Programs Using LinkedIn | High-converting Sales Strategy | For Coaches • Consultants • Service Providers

The 3 biggest mistakes I see on LinkedIn:


1️⃣ Not posting at all
Yep. Brutally simple.
If you’re not visible, you can’t be found.
And no, your profile alone won’t do the heavy lifting.


2️⃣ Going all in for 90 days… then disappearing
Posting daily.
Engaging everywhere.
Burning the candle from both ends.

I can shout “you need a sustainable strategy” from the rooftops - and chances are you’ll think: “It won’t happen to me.”

Until it does.


3️⃣ Pitching way too soon
Before answering these questions:
a) Do you know they have the problem you help solve?
b) Are they even aware of that problem yet?
c) Do they trust you to help them?
d) Are they ready to solve it - or is something else a bigger priority right now?

This is where most sales die.


What do you want to add?


👉 If you know you’re making any of these mistakes and want the blueprint to a proven, sustainable LinkedIn strategy that actually works, here’s the link to register for my upcoming FREE LinkedIn Leads Training:  https://lnkd.in/eAxdc6Cr

Holy cow. I‘m amongst the top 200 of the world who are shaping solopreneurship. 

So proud and honored to be listed next to these brilliant, and inspiring people. 

Thank you Antony Martini for sharing - you just made my day! 🩵


PS you need to swipe to no 40. heck 40! Iiiihh! 🎉

Head of Education & Talent @ LHoFT | Building Luxembourg’s Fintech Talent & Adoption Pipeline | Luxembourg’s #1 LinkedIn Creator (2025) - Favikon

The solopreneur revolution is not a trend.
It is the new MBA, taught by 200 builders with zero employees.

I see it every day in fintech and education.
People skip classic career paths and learn from operators who ship, sell, and scale in public.

Not in theory.
In real time.

I wanted to understand who really drives this change.
So here are the 200 leading voices in online business and solopreneurship across the world.

From New York to Lagos, Paris to Mumbai, they use one simple model:
turn knowledge into products, content into distribution, systems into freedom.

They fall into 4 power groups:

→ The System Architects
Creators like Justin Welsh and System Sunday show that processes set you free.
They turn chaos into checklists and give people clear steps to earn online.

→ The Personal Brand Titans
Voices like Dickie Bush and Jasmin Alić prove that attention is the key asset.
They build trust at scale, then turn it into revenue with lean offers.

→ The Niche Monetizers
Builders like Pauline Philibert and Kélian Lalloué use tiny markets and sharp offers.
They show people they do not need a huge audience, only a clear value promise.

→ The Global Connectors
Leaders like Clinton Okhai and Amel Derragui bridge regions and time zones.
They build communities that learn, earn, and hire across borders.

I call this the Indie Economy:
autonomy over headcount, profit over vanity, digital assets over job titles.

I have shared the full list of 200 names and their superpower enclosed below.
Use it as a study plan, not a hall of fame.

How will you use these 200 live case studies to design your own solopreneur MBA?

Top 200 Voices in Soloentrepreneurship, Worldwide. 

There is a common belief in our industry that the only way to get clients is to be aggressive. 

To 
✗ send hundreds of DMs, 
✗ chase leads, and 
✗ constantly "close."

Honestly? 
That sounds exhausting 💁‍♀️

But here is something that might give you a sigh of relief: 
↳ 82% of buyers say LinkedIn content directly influences their purchasing decisions.

What does this actually mean for you as a service provider?

☑ It means you don’t have to chase. 
☑ It means your future clients are already watching, reading, and getting to know you through what you share.

When you show up authentically and share your expertise, you build trust before you ever say "hello."

You can build a profitable business without the burnout and without the cold pitches. 

It’s just about learning how to let your content do the heavy lifting for you.

What are your thoughts around sales? 


P.S. If you’d love to learn a gentler, more effective way to attract clients

I’m hosting a free LinkedIn Leads training soon.

I'll share how to attract the right people naturally, so you can focus on what you love doing.

I’ll pop the link in the comments below. 

I'd love to see you there!

LinkedIn should work for your business. But chances are that every time you open the app, you feel resistance. Posting feels heavy. “Doing more” feels

Open article: Does LinkedIn feel heavy? Read this before you “do more.” by Josefine Wanner • 3 min read

Does LinkedIn feel heavy? Read this before you “do more.”

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The Battle

Aaron Hays

Josefine Wanner

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Performance ScoreJosefine Wanner's LinkedIn Performance

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taplio

The Battle

Aaron Hays

Josefine Wanner

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Josefine Wanner's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJosefine Wanner's LinkedIn Performance