Keurig Dr Pepper Inc.

Beverage Lead, Growth Marketing

Startups and Scholars

• Trains and supervises interns for startup projects involving content marketing, web design, SEO, and event planning, resulting in thousands of dollars in generated revenue.
• Consults with clients and develops effective marketing strategies to drive business growth.
• Conducts workshops to enhance intern skillsets, including personal branding and career development.

Project Manager

Love Therapy Thursday 💭

President

Founding Member

Vice President Marketing

Gupta Media

• Researching and reporting on the latest digital trends

•Helping research and build media plans for a variety of projects

•Analyzing data from campaigns and building reports to present results

•Learning key media metrics and applying them to campaign learnings

•Joining and contributing to team meetings and brainstorms

•Assisting media analysts with creative concepting, copywriting, and mock up ad creation

Media Intern

Digitas North America

✦ Act as the agency expert and client liaison on the topic of digital ad verification, brand safety and suitability
✦ Drive internal processes across agency capability teams to ensure adherence to brand safety and suitability guardrails
✦ Evaluate, assess, and recommend the most effective verification solutions, vendors, tools, and processes to satisfy clients' objectives
✦ Monitor reporting and optimize to ensure digital media is being shown to a real person in a brand safe environment 
✦ "Push the envelope" with vendors, publishers, and platforms to create solutions that work best to satisfy the needs of Digitas and our clients
✦ Research industry trends and evaluate client performance data to inform discussions and performance reviews
✦ Manage and audit multiple inclusion/exclusion lists
✦ Coordinate, aggregate and task manage across capabilities, to create unified client deliverables
✦ Update and evangelize brand safety publisher/vendor registry
✦ Create, update, and evangelize vendor guardrails and reference guides
✦ Keep clients and internal teams moving and on task to complete deliverables
✦ Work across agency capability teams to understand processes and platform/vendor improvements impacts on brand safety and suitability
✦ Keep a pulse on industry news & innovations

Analyst, Media Technology

Evolution Brazilian Jiu-Jitsu

I managed the social media accounts for a mixed martial arts gym in Lowell, Massachusetts. I filmed, edited, and uploaded content to promote their Brazilian Jiu-Jitsu, Boxing, and Muay Thai classes on Tik Tok and Instagram. My services have helped them gain over 12,000 followers and almost half a million views in under 3 weeks on Tik Tok.

Social Media Manager

Hi, I’m Aaron Kennen 👋🏽
I help businesses scale smarter—not harder—by combining paid advertising, creative content, and AI automation.

I’m the founder of House of Rose Media, a full-service digital marketing and automation agency that works with small businesses, startups, and solopreneurs to build full-funnel growth systems. We specialize in paid ads (Meta, Google, TikTok), organic media (social, SEO, podcasts), creative services (video, design, animation), and custom AI voice/chat automations via our proprietary platform, Agape AI.

With 7+ years of experience and an MBA with an option in Marketing from UMass Lowell, I’ve helped:

📈 Keurig.com generate $350K in revenue from a $60K ad budget

🛠️ Home service businesses automate lead capture, qualification, and reactivation

🎙️ Podcasts and influencers reach 5M+ views and land brand deals

🧠 Local businesses streamline operations using AI-powered voice assistants and CRM automation

I’ve also worked at top agencies like Gupta Media and Digitas North America, supporting brands like Disney, Amazon, Fender, Bank of America, and more—managing campaign performance, paid media strategy, and brand safety.

Outside of my agency, I serve as a Project Manager at Startups and Scholars, where I lead interns and oversee marketing strategy, SEO, content development, and growth initiatives for early-stage ventures.

🚀 Let’s connect if you’re a business owner looking to scale, a marketer exploring automation, or someone curious about what’s possible when growth meets systems.

📬 DM me to book a virtual coffee chat or learn how we can work together.

Aaron Kennen 💭

Rasmussen College

Teach future business professionals and HRMs leadership strategy, management of diverse workforces, performance management and change management. Develop faculty and work collaboratively on an ID team to plan, write, and design courses for 5.5, 6, and 12 week faculty-led and competency based courses.

Business Professor

GOOD Network

Gather relevant information and compose The GOOD Network newsletter

Chair Elect Communications

DeVry University

Develop and deliver training to faculty to help them integrate on site and online components of each college course.

Blended Learning Champion

Director Student Success

Visiting Instructor

Hiring and training student tutors, developing and facilitating success workshops for college students

Director SSC

I was the nerdy bookworm who used a satchel in kindergarten instead of a backpack because I was smitten with the word satchel. It is not surprising that I grew up to be a nerdy professor and trainer. My goal is to engage learners with dynamic relevant content so achieving objectives and outcomes happens organically.

My Skills/Knowledge/Areas of Expertise

Designed, developed, and delivered learner-focused, relevant, and engaging 
courses to drive retention and increase learning outcomes

Wrote and designed a large introductory course in HRM program taken by thousands of 
business and HRM students each year

Collaborated with Director of Training and Development to create and deliver 
college-wide training and development for faculty and staff to increase 
efficiency, decrease burnout, and emphasize importance of diversity, equity, 
and inclusion

Composed and designed 36 webinars per course for classes in HRM and 
Organizational Leadership programs

Conducted needs assessment to determine learning and development needs
specific to faculty

Applied principles of Adult Learning Theory, Cognitive Load Theory, and
Cognitivism to course development and delivery

Collaborated with ID team using ADDIE Model to redesign and/or redevelop 
courses in leadership, sales, and research

Played an active role in continuous improvement project as a faculty manager 
To 75-100 online instructors across disciplines 

https://outschool.com/classes/esl-efl-ell-world-geography-class-oueH0xr8?sectionUid=a6b731fd-4648-4b36-9c6c-6639279a777e&showDetails=true

https://outschool.com/classes/esl-efl-conversation-carousel-english-for-nonnative-speakers-yGTvyO62?sectionUid=b9288ced-b246-4fb9-8d49-96d4155e7598&showDetails=true

https://outschool.com/classes/esl-efl-ell-preschool-storytime-ZipI6Huc?sectionUid=fd6abe95-cc59-4e86-944e-68a7b6820eee&showDetails=true

taplio

The Battle

Aaron Kennen 💭

Elle Lily O'Keeffe MBA PhD

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