New here? Read this 👇

We're a Strategic Digital Product Studio with a startup mentality and a knack for creating top-notch user experiences.

We help companies and fast-moving startups build the right kind of product through innovation and better UX design. Because we’re focused on outcomes, not outputs, we can deliver meaningful experiences people actually care about 🚀

Struggling with your current digital product or app idea? 💡

Who we help:

1. Newly founded startups with a digital product or idea
2. SaaS companies or scale-ups with an existing product
3. SME or corporate with a product or new service

We’re really good at:

👉  Helping develop and validate early startup ideas
👉  Design/build your MVP and get it to market, fast!
👉  On-going UX that converts more users into customers

Together we can:

✅  Help validate your idea and find product-market fit
✅  Design, build and help grow your product
✅  Find out who your real customers/users are
✅  Help you prioritise and validate features
✅  Boost revenue and reduce churn
✅  Improve activations, engagement and retention rates

Recent outcomes we’ve helped our partners with:

🌱  Helped numerous successful startups grow
💰  Partners secured $7+ million in seed, angel and VC
😷  Helped an eHealth app increase retention and revenue
💊  Medical digital product acquired by Co-op Health
📊  Fintech investment app used by tens of thousands users

Accolades & noteworthy mentions:

🔥  Award-winning Digital Product Consultancy
🍏  Apps mentioned by the App Store and Google Play Store
🎓  NN/g UX Certified (UXC)
👨🏻‍💻  Specialists in UI/UX Design
🗣  Speaker at UX Cambridge ‘UX Within Design Agencies’
🏃‍♂️  Design Sprint Facilitators

Want to know how we do all of this?

Drop me a DM on LinkedIn or jump on a call and find out:
https://intrface.co.uk/pre-discovery-call

Aaron Humphreys

I'm 40. Married. 2 kids. And 20+ years into design.

Last year, my business turned over 6 figures.

Yet my biggest achievement isn't the revenue at all.

It's surviving the most challenging 6 years of my life.

Here's what nearly broke me:

– Covid stopped our agency launch
– Struggled transitioning from freelance
– Had to take a contract to survive
– Almost gave up!
– Doom and gloom of a recession
– Hired the wrong people as we grew
– Lost core clients last year

The reality?

I'm still here.

Showing up every day.

Don't believe the hype you see online.

It's all perception, smoke, and mirrors.

They're showing their best side - the side they want you to see!

Being real means sharing the struggles, not hiding them.

What's the hardest challenge you've faced building your business?

Share it, I want to hear from you 👇

#startups #founder #saas #entrepreneurship

Follow me for more UX tips and insights 💡

Design partner for founders – Building growth-driven apps with AI and stellar UX ⚡️

This startup hit $100M ARR in just 8 months.

With 2.3 million users!

Let that sink in for a second.

❌ No lengthy onboarding
❌ No delayed time-to-value
❌ No complicated positioning

Just a promise, and the tech to back it up.

Lovable's product is bridging the gap between idea and launch.

Users go from concept to prototype in minutes.

No complexity. No learning curve. Just seamless workflows that turn ideas into reality without technical debt.

It's not magic. It's just optimised UX 💪

Same market. Same problems. Different playbook.

You're spending months on development for features that Lovable users ship in hours.

That's not luck. That's UX working exactly as intended.

Who's using Lovable... or something else?

Follow me for more UX tips and insights 💡

9 of startup's biggest killers 🦈

I've watched countless startups fail over 20+ years 😬

Quicker than you can say 'Baby Shark, do do do do do doooo!'

The pattern is always the same.

Brilliant founders with incredible ideas make preventable mistakes that kill their companies.

And they keep happening!

Avoid these 9 things, and you'll have a fighting chance of surviving the waters:

#1 Building products nobody wants or needs
#2 Perfectionism paralysis kills ideas
#3 Building in isolation is a dangerous game
#4 Burning through cash too quickly
#5 DIY everything instead of delegating
#6 Skipping the formalities for cost
#7 Wrong product pricing strategy
#8 Premature hiring is a startup killer
#9 Building products for everyone = no one

"So, Aaron, what's your top advice?" I hear you say!

Glad you asked, but you might not like it.

4 simple things:

1️⃣ Validate your idea BEFORE building anything!*
2️⃣ Ship early and iterate based on feedback
3️⃣ Know when to invest in the right expertise
4️⃣ Focus on a specific audience that truly needs you

*Stop building crap nobody wants guys!

I've seen these mistakes destroy companies with massive potential.

The good news? They're all preventable.

Tag someone who needs to see these today! 👇

Follow me for more UX tips and insights 💡

#1 Building products nobody wants or needs

#3 Building in isolation is a dangerous game

#9 Building products for everyone = no one

Ever wondered what happens to discarded visual identity concepts?

Absolutely nothing, but they look great.

If your brand is a bit 💩, reach out, we'll make your competitors jealous, and your customers want to sign up.

#branding #design #visualidentity #brand

I spoke to a prospect last year who couldn't afford our services.

So I did the unthinkable. I gave away a ton of value.

And? They increased their retention by 15% 🎯

After a few UX conversations, here's what they did:

👉 Introduced a thoughtful cancellation flow
👉 Simplified the dashboard by removing noise
👉 Added guided onboarding to get users to value faster

No new features. No discounts. No marketing spend.

Just better UX.

This is why churn is rarely a pricing problem.
It's usually a first-use experience problem.

Huge credit to Victor Prokopas​ and his team for executing and measuring properly 👏

Proof that small UX changes compound fast.

So, if you're battling churn in your SaaS, start here:

✨ Reduce UI clutter and noise
✨ Refine your user onboarding flow
✨ Remove crappy and unused features
✨ Add & remove friction (in the right places)

Sometimes the best results come from applying minor tweaks.

Who else has seen small UX changes make a massive impact?

Losing customers? I'm helping 3x founders improve retention next week.

Drop me a DM to see if I can help.

Follow me for more UX tips and insights 💡

#saas #uxdesign #churn #retention

Our Name is Mud Ltd

Client Support Manager

Zeal Creative | 3 months
- Supported in the creation and delivery of digital OOH and POS materials for the summer and winter/Christmas campaigns of FMCG clients.
- Included artwork briefing and review, media buying for programmatic banners and digital six sheets, reporting and resource / client management.

Team Eleven | 18 months
Project one: Led the rollout of a new education e-learning course and the update of video and website content for an existing course, both were required in multiple languages. 
       - Existing video assets (137 in total) needed new voiceover, imagery and copy.
       - The creation of 55 new videos again, with voiceover, imagery and copy.
       - I handled all CMS updates, testing and the launch for 10+ European languages.

Project 2: Took-over and led the rollout of a patient experience website
      - Involved complex website migrations and the localisation of assets, copy content and videos across multiple markets.
      - Launched localised sites in France, Italy, DACH, Spain and Portugal.

Both projects required the coordination of both in-house resource (incl. other freelancers), client resource and third party suppliers for translations and voiceover.

Single point of contact for all stakeholders.

Skyward | 6 months
- Provided project management support across website and app projects. 
- Supported the CEO with ongoing operational setup and planning.

WSW | 6 months
- Supported a medical comms / education agency with defining their brand strategy.
- Supported a healthcare media agency with their brand strategy.

Digital Project Manager

Rally - we create confidence.

Account Manager

Account Executive

The Strategy & Architecture Group

Brought in to grow the delivery capability to new and established clients and this was done through: 
•	Day to day project management of large scale projects i.e. the provision of end to end solutions such as architects, PMs, developers and analysts.
•	Research and identification of relevant project resources enabling the company to meet and deliver business objectives.
•	Responsible for managing and developing the Consultant network utilising various tools including advertising and email campaigns, social media and networking events.
•	Close collaboration with clients ensuring that we understand their requirements to provide relevant solutions factoring in timescales, budget etc. 
•	Developing and implementing management processes and procedures to achieve KPIs and growth.
•	Ongoing Client management and building sound business relationships and stakeholder engagement. 
•	Successfully grew accounts by increasing client spend month on month.

Assignments Manager

FirstPerson Executive

Tasked with working on a variety of projects ranging from one-off executive assignments through to whole business unit leadership campaigns and succession planning. 
Key day to day activities included: 
•	Assignment related ‘whole of market’ research and market mapping to identify and attract ‘off market’ individuals. 
•	Client management: acting as the primary point of contact for the C-Suite/Senior level stakeholders and individuals, ensuring they are kept up to date with the progress.
•	Carrying out candidate assessments to ensure suitability to client’s requirements.
•	Creating bespoke research documents that are presented to C-Suite/Senior level stakeholders; including answering questions and overseeing amends throughout the Research process.

Researcher

REED

Key day to day activities include: 
•	Candidate Management - this includes advertising, sourcing, pipelines, screening, preparation and feedback. 
•	Business Development - gaining new clients and building relationships as well as on-going management of existing clients. 
•	Supporting Account Managers with key tasks daily.
•	Supporting clients in fulfilling often business-critical resource requirements as well as supporting team growth and expansion. 
•	Client Meetings - forging relationships further by meeting face to face to better understand the client, their environment and their requirements - integral to meeting client expectations. 
•	Negotiation - working with the client to ensure mutually beneficial terms of business. 
•	Providing consultative support for specifications/requirements, market trends, pipelines and timescales. 
•	Detailed oriented
•	Provision of after service care

Consultant

Project People

•	Providing support to all areas of key accounts including technical and commercial.
•	Attend meetings to understand client needs and requirements. 
•	Campaign Management – identifying resources using a variety of methods including advertising, online searches, networking, referrals. 
•	Resource management.

Delivery Consultant

Baluga Bar and Club

Working under a business mentor to gain a greater knowledge of what it takes to open a successful business venture within the food and beverage industry- part of a small team that took the business from strength to strength.

Food Manager and Business Trainee

45 Park Lane

A key member of the Bar 45 Opening Team. Instrumental in implementing standard operating procedures, training colleagues and providing support to the management team.

Departmental Trainer and Cocktail Waitress

The Dorchester

Trainee in The Promenade, working in a high volume outlet whilst providing an exceptional level of service. Having excelled in this area I was then given the opportunity to work in The Bar.

Food and Beverage Trainee

Are you struggling to: 

❌ Stop your project tasks from slipping?
❌ Deliver your digital projects on time and on budget?
❌ Get the best out of your team because they have zero capacity or lack PM expertise?
❌ Hold your client’s hand throughout the project delivery because you know, you actually have your day job to do?

What if you had someone by your side who could support you and your team to get those digital projects back on track?

It’s me, hi, I’m the *solution*, it’s me... 🙋‍♀️

I help Client Services teams deliver digital projects on time and on budget, through sound project management. 

I do this by:
✅ Ensuring that everything gets done, when it needs to be done. 
✅ Coordinating all resources internally and externally. 
✅ Becoming an extension of your team and client.
✅ Providing solutions, guidance and support.
✅ Taking ownership of the project.
✅ Handling all client comms.
✅ Building relationships.

When you need someone to knuckle down and do what is required, I’m that safe pair of hands. 

Let’s make your clients happy and get those digital projects delivered on time and on budget! 📈

⭐⭐⭐⭐⭐

“Katie has a strong grasp of all aspects of project management and an unwavering commitment to delivering successful outcomes, always highly organised and with a keen eye for detail. She expertly managed complex website migrations across multiple markets whilst simultaneously working on the content creation, including video production for an e-learning platform.

One of her other great strengths is her account handling skills - it is a real win to find a project manager who is a highly competent account manager, managing and mentoring junior members of the team and impressing the client with her digital knowledge and solutions-oriented mindset.

Katie is a brilliant colleague and an asset to any agency or business. I loved working with her.” – Emma Bundock, Senior Account Director @ Team Eleven
__________________________________________________________________________________________

💜🌟Looking for a brilliant Digital Project Manager? 
Slide into my DMs and let’s have a chat! 🌟💜

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Aaron Humphreys

Katie McCade

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The Battle

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Katie McCade

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Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Aaron Humphreys's LinkedIn Performance

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