Copy Compels

Helping Coaches and Creators grow their businesses using Virtual Events and Organic Lead Generation on Facebook. Plus writing  sales pages, email campaigns, ad copies to fill up your events

Founder

Passive Apps Labs

Helping coaches and consultants with copywriting and organic marketing

Copywriting Coach

Growth Cave

Working on Lead Generation, Organic Marketing and Content that sells out offers for Personal Development and Business Coaches

Assistant Copy Coach

Freelance Copywriter

Imagine a world-class athlete using outdated gear.

A sprinter trying to break records with old, worn-out shoes.

They might still win, but they’re putting in THREE TIMES the effort compared to an athlete with the latest, high-performance gear

That’s exactly what it’s like when your marketing isn’t optimized. 

You’ve got the expertise, the passion, and the content, but it’s taking more time and effort than it should to get the results you want

When your copy isn’t aligned…

•You attract leads, but they’re not high-ticket clients who truly understand your value…
•You get engagement, but it doesn’t build the kind of trust that compels your audience to act…
•You’re filling your calendar, but you’re still not reaching the growth or client caliber you know you deserve…

You don’t need outdated gear

The right shoes would give you faster speed, smoother performance, and less resistance

Just like the right marketing strategy, it allows you to move faster, convert leads more effectively, and see results with ease

It’s time to upgrade from time-taking, general AI content that’s outdated and plain boring

With AI-driven copywriting and a strategy built for growth, I’ll help you:

•Align your content with the premium service you offer, so your audience sees you as the expert you are

•Turn engagement into qualified leads who are ready to invest in your high-ticket programs

•Craft messaging that makes your ideal clients stop and think, “This is exactly what I need.”

•Free up your time to focus on what you do best—helping your clients succeed—while your content works harder for you

You’ve got the skills, the passion, and the drive to succeed—now, let’s make sure your marketing works just as hard.

If you’re ready to stop wasting time and start attracting the high-ticket clients you deserve, it’s time for an upgrade.

Let’s make your message as powerful as your expertise. Ready to take the leap? DM now!

Aanchal J.

Customer Psychology Expert | Business Coach of Coaches | $2M in client results | Online Course Launch Expert

Hi, I am Simran, founder of Scale with Simran educational platform, I am a Business growth mentor who is known for scaling business with a unique psychodynamic approach.

I am a behavioural enthusiast, I believe the best way to increase your sales and coaching business revenue is to understand the psychology and behavioural patterns of your audience >> Offer them exactly what they need to transform their Life>> and make your clients willing to buy from you pushing you to sell.

With a similar approach-


I Launched My first program 21-day challenge 3 years back and sold 40 Units just in the first launch without any ads or paid tools or going on hundreds of sales calls. Today we have a community of 300+ overachievers achieving consistent growth in their revenue every month. Seeing my clients make $2M+ collectively is my biggest pride. 

After achieving repetitive success on application of my frameworks I want to help more people achieve such goals and build a sustainable coaching business. 

I have recently launched my 𝟲 𝗦𝘁𝗲𝗽𝘀 𝗧𝗼 𝟲 𝗙𝗶𝗴𝘂𝗿𝗲𝘀 𝗧𝗿𝗮𝗻𝘀𝗳𝗼𝗿𝗺𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗣𝗿𝗼𝗴𝗿𝗮𝗺 to help 𝗮𝘀𝗽𝗶𝗿𝗶𝗻𝗴 𝗰𝗼𝗮𝗰𝗵𝗲𝘀 𝗮𝗻𝗱 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀  to build a 6 figure coaching business from scratch. 

𝗧𝗵𝗶𝘀 𝗽𝗿𝗼𝗴𝗿𝗮𝗺 𝘄𝗶𝗹𝗹 𝗯𝗲 𝘆𝗼𝘂𝗿 𝗺𝗮𝘁𝗰𝗵 𝗺𝗮𝗱𝗲 𝗶𝗻 𝗵𝗲𝗮𝘃𝗲𝗻!
Why?
- Quality Leads: Attract the right clients who are eager to work with you.
- Boosted Conversions: Turn prospects into loyal clients with proven strategies.
- Psychodynamic Approach: I integrate psychology into every aspect of your business, from marketing to delivery, ensuring your success.

As the founder and CEO of Scale with Simran, I specialize in:

𝘗𝘦𝘳𝘴𝘰𝘯𝘢𝘭𝘪𝘻𝘦𝘥 𝘔𝘦𝘯𝘵𝘰𝘳𝘴𝘩𝘪𝘱: Transform into an impactful coach and change lives.

𝘚𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘊𝘰𝘯𝘴𝘶𝘭𝘵𝘢𝘵𝘪𝘰𝘯: Create irresistible offers and establish your authority.

𝘉𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘈𝘶𝘵𝘰𝘮𝘢𝘵𝘪𝘰𝘯: Streamline processes, from lead generation to sales, to focus more on coaching.

Before all this, I was a marketing employee turned high-paying freelancer, enjoying time and travel freedom. Now, as a six-figure mentor, I've impacted the lives of over 1,260 coaches, and consultants.

My mission? To impact 1 million digital coaches over the next decade, helping them turn their expertise into real-time sustainable coaching businesses with consistent growth, all while enjoying financial and time freedom.

Want to build your business with me? 

Book a call from the contact section. Let's make your dream business a reality!

Simran Wadhwani

One mistake that kills most sales…

You don’t need to sound like an expert to make an impact.

You just need to be understood.

Most people try to impress before they try to connect.

But connection rarely comes from complexity; it’s built through clarity.

The smarter you sound, the fewer people you convert.

Because here’s the trap:

When you know a lot, you forget what it feels like to know a little.

That’s the Curse of Knowledge.

And no one relates to someone speaking five levels above them.

You don’t need to:

→ Use jargon to prove credibility

→ Add layers of theory to look intelligent

→ Talk like a textbook to gain trust

Because simplicity is underrated. Relatability is not.

Look around.

The best teachers, leaders, and creators aren’t the ones who know the most.

They’re the ones who make what they know feel obvious.

They translate.

They empathize.

They remove friction.

Clarity isn’t dumbing down.

It’s emotional intelligence in disguise.

So if you’ve been writing to sound smarter, here’s your reminder:

Speak to people, not at them.

Ask yourself, Would my past self get this?

If not, simplify.

Depth isn’t lost by making things clear.

Depth is revealed by making things click.

#sales #coach

𝗬𝗼𝘂𝗿 𝗯𝗿𝗮𝗶𝗻 𝗶𝘀𝗻’𝘁 𝘁𝗶𝗿𝗲𝗱 𝗼𝗳 𝘄𝗼𝗿𝗸. 𝗜𝘁’𝘀 𝘁𝗶𝗿𝗲𝗱 𝗼𝗳 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀.

And if you’re stuck staring at your to-do list, procrastinating on work you know how to do it’s not because you’re lazy.

It’s because your brain is tired of choosing.

Decision fatigue is real.

And it hits entrepreneurs the hardest.

Every task, every tiny choice, every “should I do this now or later?” chips away at your focus.

𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗺𝗲𝗻𝘁𝗮𝗹 𝘀𝗵𝗶𝗳𝘁 𝘐 𝗺𝗮𝗱𝗲 (𝗮𝗻𝗱 𝘁𝗲𝗮𝗰𝗵):

Stop trying to boost motivation.

Start reducing micro-decisions.

Because clarity beats motivation every single time.

𝗪𝗵𝗲𝗻 𝘆𝗼𝘂 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗽𝗿𝗼𝗼𝗳 𝘆𝗼𝘂𝗿 𝗱𝗮𝘆, 𝘆𝗼𝘂 𝗰𝗮𝗻:

✅ Cut procrastination in half

✅ Focus faster without forcing yourself

✅ Use your brain for execution, not decision juggling

𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘁𝗼 𝗳𝗶𝘅 𝗳𝗶𝗿𝘀𝘁:

✔️ Batch similar tasks together

✔️ Create a default plan for anything you do often

✔️ Use a simple checklist before starting a task

✔️ Decide once and follow it daily

Every choice drains you.

Simplify the choices, and you’ll get your momentum back.

𝗬𝗼𝘂 𝗱𝗼𝗻’𝘁 𝗻𝗲𝗲𝗱 𝗺𝗼𝗿𝗲 𝗽𝘂𝘀𝗵. 𝗬𝗼𝘂 𝗻𝗲𝗲𝗱 𝗹𝗲𝘀𝘀 𝗱𝗲𝗰𝗶𝗱𝗶𝗻𝗴.

#coach #sales #burnout

The #1 business hack —

𝗧𝗵𝗲 𝗺𝗼𝗿𝗲 𝘆𝗼𝘂 𝗹𝗼𝘃𝗲 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳, 𝘁𝗵𝗲 𝗺𝗼𝗿𝗲 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝘄𝗶𝗹𝗹 𝗴𝗿𝗼𝘄.

Let me explain how👇

You’re not slowing down your business because of strategy.

You’re slowing it down because you keep saying “yes” to things that drain you.

Every time you take on projects you don’t believe in, clients who don’t respect your work, or meetings that don’t matter, you send a signal to your brain that your time doesn’t matter.

𝗛𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝘀𝗵𝗶𝗳𝘁 𝗜 𝗺𝗮𝗱𝗲 (𝗮𝗻𝗱 𝘁𝗲𝗮𝗰𝗵):

Stop saying yes to stay liked.

Start saying yes to stay aligned.

𝗪𝗵𝗲𝗻 𝘆𝗼𝘂 𝗰𝗵𝗼𝗼𝘀𝗲 𝘀𝗲𝗹𝗳-𝗿𝗲𝘀𝗽𝗲𝗰𝘁 𝗼𝘃𝗲𝗿 𝗽𝗲𝗼𝗽𝗹𝗲-𝗽𝗹𝗲𝗮𝘀𝗶𝗻𝗴, 𝘆𝗼𝘂 𝗴𝗲𝘁:

✅ Clients who value your boundaries

✅ More creative energy and focus

✅ Growth that feels peaceful, not pressured

𝗕𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝘀𝗮𝘆 “𝘆𝗲𝘀” 𝗻𝗲𝘅𝘁 𝘁𝗶𝗺𝗲, 𝗮𝘀𝗸:

✔️ Is this aligned with my vision or just my guilt?

✔️ Does this bring me closer to freedom or to burnout?

✔️ Would my future self thank me for this decision?

You don’t build a thriving business by overgiving.

You build it by honoring your energy.

𝗧𝗵𝗲 𝗺𝗼𝗿𝗲 𝘆𝗼𝘂 𝘀𝗲𝗹𝗳-𝗿𝗲𝘀𝗽𝗲𝗰𝘁, 𝘁𝗵𝗲 𝗺𝗼𝗿𝗲 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 𝘄𝗶𝗹𝗹 𝗿𝗲𝘀𝗽𝗲𝗰𝘁 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀.

#sales #business #coach

𝐘𝐨𝐮𝐫 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐜𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧 𝐢𝐬𝐧’𝐭 𝐚𝐧𝐨𝐭𝐡𝐞𝐫 𝐜𝐨𝐚𝐜𝐡.

𝐈𝐭’𝐬 𝐭𝐡𝐞 3-𝐬𝐞𝐜𝐨𝐧𝐝 𝐚𝐭𝐭𝐞𝐧𝐭𝐢𝐨𝐧 𝐬𝐩𝐚𝐧 𝐲𝐨𝐮’𝐫𝐞 𝐭𝐫𝐲𝐢𝐧𝐠 𝐭𝐨 𝐛𝐞𝐚𝐭.

People don’t ignore your offer.

𝐓𝐡𝐞𝐲 𝐢𝐠𝐧𝐨𝐫𝐞 𝐲𝐨𝐮𝐫 𝐫𝐞𝐚𝐬𝐨𝐧 𝐭𝐨 𝐣𝐨𝐢𝐧.

In a world where attention lasts 3 seconds,

you can’t expect someone to give you 45 minutes without a solid, emotional reason.

𝐁𝐞𝐟𝐨𝐫𝐞 𝐭𝐡𝐞𝐲 𝐛𝐮𝐲 𝐲𝐨𝐮𝐫 𝐨𝐟𝐟𝐞𝐫, 𝐭𝐡𝐞𝐲 𝐛𝐮𝐲 𝐲𝐨𝐮𝐫 𝐭𝐢𝐦𝐞 𝐬𝐭𝐨𝐫𝐲.

The moment your content makes them feel:

“This will finally solve my stuck point,”

“That’s exactly what I’ve been struggling with,”

“This person gets me…” your call gets booked.

No complex frameworks.

No fancy funnels.

Just clear, relevant, emotionally sharp communication.

Love how 2025 is shifting from:

“Let me show you my smart system” to

“𝐋𝐞𝐭 𝐦𝐞 𝐬𝐡𝐨𝐰 𝐲𝐨𝐮 𝐰𝐡𝐲 𝐭𝐡𝐢𝐬 𝐦𝐚𝐭𝐭𝐞𝐫𝐬 𝐭𝐨 𝐘𝐎𝐔 𝐫𝐢𝐠𝐡𝐭 𝐧𝐨𝐰.”

𝐆𝐢𝐯𝐞 𝐩𝐞𝐨𝐩𝐥𝐞 𝐚 𝐫𝐞𝐚𝐬𝐨𝐧 𝐭𝐨 𝐬𝐭𝐨𝐩 𝐬𝐜𝐫𝐨𝐥𝐥𝐢𝐧𝐠.

And they’ll walk straight into your webinar, your call, your world.

#sales #coach #business

The biggest reason people say no to your offer isn’t the high price.

It’s because they don’t believe it’ll work for them.

Most people don’t reject your coaching or your program, they reject their own ability to follow through.

The truth is price is rarely the real objection.

It’s a reflection of doubt not in you, but in themselves.

Here’s what’s really happening 👇

1️⃣ It’s Not About Money, It’s About Belief

When someone says, “I can’t afford it,”

what they often mean is, “I’m not sure I can make it worth it.”

Their brain looks for proof that supports what they already believe.

If they think “coaching never works for me,” they’ll find reasons why you won’t either.

2️⃣ Shift the Conversation

Don’t argue. Don’t convince.

Ask, “Do you believe this can actually work for you?”

Then pause.

That silence is that’s where truth shows up.

3️⃣ You’re Not Selling Coaching You’re Selling Belief

Show them what’s possible.

Mirror their dream back to them until it feels real.

Because great sales isn’t about persuasion.

It’s about helping people see what they’re capable of and giving them the courage to say yes to themselves.

#coach #business #sales

𝗧𝗵𝗲 𝗿𝗲𝗮𝗹 𝗿𝗲𝗮𝘀𝗼𝗻 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝘀𝘁𝗼𝗽𝘀 𝗿𝗲𝗮𝗰𝘁𝗶𝗻𝗴.

A few months ago, my posts were doing fine.
 
Not viral, but steady. Then suddenly… flatline.

Same effort.
 
Same topics.
 
Same consistency.

But fewer comments. Fewer saves. Almost no DMs.

At first, I blamed the algorithm.
 
Then I blamed the niche.
 
Then I blamed myself.

But here’s what actually happened:

My audience could predict every post before opening it.

Not because the content was bad… but because it was too familiar.

𝗧𝗿𝘂𝘁𝗵: 𝗬𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲 𝗶𝘀𝗻’𝘁 𝗯𝗼𝗿𝗲𝗱 𝗼𝗳 𝘆𝗼𝘂.
 
𝗧𝗵𝗲𝘆’𝗿𝗲 𝘂𝘀𝗲𝗱 𝘁𝗼 𝘆𝗼𝘂.

And trust me, that’s way more dangerous.

Familiarity builds comfort.
 
Comfort kills curiosity.

Here’s the loop I used to snap out of it and it worked fast:

1️⃣ Rotate the lens, not the niche.
 
I stopped repeating the same predictable lessons.
 
Instead, I told the story behind the lesson.
 
Different angle → same expertise → fresh energy.

2️⃣ Drop pattern interrupts every 3–4 posts.
 
A hook they didn’t expect.
 
A short story instead of a list.
 
A punchline instead of a question.

Readers paused again and when people pause, they read.

3️⃣ Flip your own take.
 
I took ideas I’d shared a dozen times… and asked myself: “What’s the opposite of this? What’s the uncomfortable version of this?”
 
That alone revived half my content.

𝗙𝗮𝗺𝗶𝗹𝗶𝗮𝗿𝗶𝘁𝘆 𝗯𝘂𝗶𝗹𝗱𝘀 𝘁𝗿𝘂𝘀𝘁.

𝗡𝗼𝘃𝗲𝗹𝘁𝘆 𝗯𝘂𝗶𝗹𝗱𝘀 𝗺𝗼𝘃𝗲𝗺𝗲𝗻𝘁.

Your niche isn’t the problem. Your angle is overdue for a refresh.

#coach #business #sales

𝐓𝐡𝐞 𝐛𝐢𝐠𝐠𝐞𝐬𝐭 𝐫𝐞𝐚𝐬𝐨𝐧 𝐲𝐨𝐮 𝐠𝐞𝐭 𝐯𝐢𝐞𝐰𝐬 𝐛𝐮𝐭 𝐧𝐨 𝐬𝐚𝐥𝐞𝐬 𝐜𝐚𝐥𝐥 𝐛𝐨𝐨𝐤𝐞𝐝.

Coaches ignore this one thing and that is why people view your content but never book the call:

𝐏𝐞𝐫𝐜𝐞𝐩𝐭𝐢𝐨𝐧 > 𝐈𝐧𝐭𝐞𝐧𝐭𝐢𝐨𝐧.

You might think your message is clear. You might think people get what you offer.

But here’s the real problem: 𝐲𝐨𝐮𝐫 𝐚𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐝𝐨𝐞𝐬𝐧’𝐭 𝐬𝐞𝐞 𝐲𝐨𝐮 𝐭𝐡𝐞 𝐰𝐚𝐲 𝐲𝐨𝐮 𝐬𝐞𝐞 𝐲𝐨𝐮𝐫𝐬𝐞𝐥𝐟.

And that gap is costing you sales.

𝐇𝐞𝐫𝐞’𝐬 𝐰𝐡𝐲 𝐭𝐡𝐞 𝐩𝐞𝐫𝐜𝐞𝐩𝐭𝐢𝐨𝐧 𝐠𝐚𝐩 𝐦𝐚𝐭𝐭𝐞𝐫𝐬:

1️⃣ 𝐘𝐨𝐮’𝐫𝐞 𝐭𝐨𝐨 𝐜𝐥𝐨𝐬𝐞 𝐭𝐨 𝐲𝐨𝐮𝐫 𝐨𝐰𝐧 𝐰𝐨𝐫𝐤

What feels obvious to you is often confusing to the people you’re trying to reach.

2️⃣ 𝐌𝐞𝐬𝐬𝐚𝐠𝐢𝐧𝐠 𝐛𝐞𝐜𝐨𝐦𝐞𝐬 𝐚𝐛𝐨𝐮𝐭 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐭𝐡𝐢𝐧𝐤, 𝐧𝐨𝐭 𝐰𝐡𝐚𝐭 𝐭𝐡𝐞𝐲 𝐟𝐞𝐞𝐥

So your content sounds smart… but it doesn’t land.

3️⃣ 𝐏𝐞𝐨𝐩𝐥𝐞 𝐛𝐨𝐨𝐤 𝐛𝐚𝐬𝐞𝐝 𝐨𝐧 𝐭𝐡𝐞𝐢𝐫 𝐢𝐧𝐭𝐞𝐫𝐩𝐫𝐞𝐭𝐚𝐭𝐢𝐨𝐧

Not your explanation. Their meaning beats your intention every time.

The lesson: 𝐘𝐨𝐮’𝐫𝐞 𝐧𝐨𝐭 𝐬𝐞𝐥𝐥𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐨𝐟𝐟𝐞𝐫.

You’re selling how others perceive your offer.

If you want clearer messaging, start here:

• ⁠Ask three clients what they think you actually help with.

• ⁠Listen back to your sales calls focus on their emotions, not their words.

• Use their language, their hesitations, their real problems in your content.

Stop assuming. Start observing.

That’s how you turn views into booked calls.

#coach #sales #business

💥 Unpopular opinion:

Selling transformation is killing your business.

Yeah, everyone says: “Sell transformation, not information.”

But here’s the truth: advice like that is half-baked.

When you promise transformation, you’re triggering the old, survival-driven part of the human brain that screams “Danger!”

Because transformation doesn’t just mean becoming new.

It means losing your old self.

Even when it’s good.

Even when it’s growth.

That’s why clients say they want change… and then disappear when it’s time to commit.

That’s why clients ghost even when they love your offer

They’re not scared of your offer.

They’re scared of disappearing in the process.

So if you’re selling high-ticket transformation offers, you don’t need more persuasion, you need more safety.

Here’s how 👇

1️⃣ Make them aware of their fear: 

Normalize it. Explain that fear of change is biology, not weakness.

2️⃣ Help them acknowledge it: 

“Yes, it’s uncomfortable… but you don’t have to face it alone.”

3️⃣ Guide them through the resistance: 

Use trust, stories, and safety cues to show what staying the same will actually cost them.

Because the truth is:

HT Sales isn’t about convincing.

It’s about understanding so deeply that resistance fades away.

#sales #business #coach

You’re brilliant when you teach, but blank when you post...

You’ve spent 11 months saying,

“I’ll start posting tomorrow.”

Now it’s November and the ideas are still in your head.

Not because you don’t know enough.

But because your brain whispers,

“What if I sound basic?”

“What if people don’t get it?”

It’s your brain doing what it does best, protecting you from embarrassment.

There’s even a name for it: the Spotlight Effect, the belief that everyone’s watching and judging your every word.

Here’s what actually helps you get past the freeze:

➡️ Write for One, Not for Everyone

→ Speak directly. Help one person. Forget the crowd.

➡️ Post Before You’re Ready

→ You don’t get confident then post. You post to become confident.

➡️ Make Connection the Goal

→ High-value content is personal, useful, real.

➡️ Done Beats Perfect

→ It doesn’t have to be perfect. It has to be published.

➡️ Share What You’d Tell a Friend

→ What you’re overthinking could be exactly what someone else needs.

The truth is you don’t need more time.

You need to stop hiding behind “almost ready.”

Post the messy version. It’s more than enough.

#sales #business #coach

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The Battle

Aanchal J.

Simran Wadhwani

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taplio

The Battle

Aanchal J.

Simran Wadhwani

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Simran Wadhwani's LinkedIn Performance

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Performance ScoreSimran Wadhwani's LinkedIn Performance