With over five years of experience in web design and development, I create stunning and responsive websites for clients across various industries and niches. I work as a Web Designer and Developer at Webflow, a leading no-code platform that empowers anyone to build and launch websites without writing code. I also offer my SEO expertise as a freelancer on Fiverr, a global marketplace that connects businesses with digital services.

I have mastered multiple tools and platforms, such as HTML, CSS, JavaScript, WordPress, Shopify, and Squarespace, and I have a passion for creating beautiful and user-friendly web pages that showcase the brand identity and value proposition of my clients. I have successfully completed hundreds of projects, ranging from landing pages and portfolios to e-commerce sites and blogs, and I have received multiple positive reviews and ratings from satisfied customers. I am always eager to learn new skills and trends in web design and development, and I am constantly updating my portfolio and profile to reflect my latest work. I am a reliable, creative, and collaborative web designer and developer, and I strive to deliver high-quality and satisfying results for my clients.

Sarafatul Rabby Ⓥ

Most web developers think landing high-paying clients is about luck or having a big network.

It’s not.

It’s about how you communicate your value.

I used to send the same generic message: "Need help with your website?" 
Got ignored, every time.

Until I changed my approach.

Now I record a 2-minute Loom video.

I show them exactly where their site is losing money 
and how I’d fix it.

The response rate? Jumped from 5% to 67%.

What’s the difference? 
It’s confidence.

Instead of hoping they’ll say yes, I’ve already shown I understand their problem. 
I’ve provided real value upfront.

A quick video beats a cold DM any day.

Most people won’t do it. 
It’s uncomfortable, takes effort, and feels risky.

But that’s where your edge is.

While everyone else sends the same tired pitch, 
you’re demonstrating real understanding.

It’s not magic. 
It’s just a simple shift in how you present yourself.

One video today can turn a cold lead into your next client.

And that’s the power of showing up differently.

Sarafatul Rabby

Most people see frontend and backend as two sides of the same coin.

But the truth? They’re more like two different worlds.

Frontend feels like the face of the business. 
It’s what users see, click, and interact with. 
It’s designed to make an impression, to engage.

Backend? It’s the engine under the hood. 
It handles all the heavy lifting—data, logic, servers. 
Most users never see it, but without it, the frontend is just a pretty picture.

People often chase the shiny frontend. 
They want to craft beautiful interfaces, animations, slick layouts. 
That’s important, but it’s just half the story.

The backend is where the real power lives. 
It’s where your app actually runs, where the data lives, and where the magic happens.

Too many focus on one side. 
They think frontend is ‘easier’ or more glamorous. 
But a beautiful interface without solid backend is like a fancy car with no engine. 
It looks great, but it doesn’t go anywhere.

Understanding both? That’s the real skill. 
It’s what separates a good developer from a true builder.

And here’s the punch: 
You can’t build something sustainable with just frontend tricks. 
You need the backbone that keeps everything running smoothly.

So, don’t just chase the fancy UI. 
Master the backend, too.

That’s where the real value hides.

Most web APIs are bloated with simple mistakes that kill performance.

They’re often invisible to most devs, especially juniors and mid-levels.

Here’s a truth most senior devs know: 
Small tweaks can make a huge difference.

Like preferring async/await for all I/O. 
Or adding the right indexes in your database. 
Using caching, response compression, or even minimal APIs instead of heavy controllers.

It’s not about rewriting everything. 
It’s about knowing where to look first.

Sometimes, a simple change — turning on HTTP/2 or adding a cache — can cut response times in half.

Performance isn’t just about hardware. 
It’s about knowing the tiny details that add up.

Most devs overlook these. 
But the best? They’re always hunting for that hidden bottleneck.

You don’t need to be a senior to start spotting them.

Just ask yourself: 
What’s eating my API’s speed right now? 
And fix that first.

Because in web development, small edges win big battles.

Most people think coding is about memorizing syntax or stacking up tech stacks. 

It’s not. 

It’s about solving problems, one line at a time. 

When I started, I dove into tutorials—W3Schools, freeCodeCamp, Udemy. 

I thought that was enough. 

It wasn’t. 

Real progress came when I stopped chasing the next shiny resource and started building. 

I picked a project, broke it down, and just kept moving forward. 

Node.js, React, jQuery—those came later. 

First, I learned to think like a developer. 

Code isn’t magic. 

It’s persistence. 

It’s patience. 

And a willingness to get your hands dirty. 

You won’t become a master overnight. 

But if you keep showing up, piece by piece, you’ll see the pattern. 

The key isn’t the tools. 

It’s your mindset. 

The code will come when you focus on solving real problems, not just ticking tech checkboxes. 

Stop waiting for the perfect moment. 

Start building with what you have today. 

Because that’s how you turn lines of code into real skills.

Another project wrapped up. 

This time, a website built from scratch that combines clean design with real speed. 

No fluff. Just a layout that’s fully responsive, easy to navigate, and optimized for performance. 

I don’t just make it look good—I make sure it works hard for the client’s goals. 

Every element is crafted to reflect their brand, their message, their vision. 

It’s not about trendy bells and whistles. It’s about delivering results that matter. 

If you’re thinking of a website refresh or a new build that actually moves the needle, let’s talk. 

Because a website isn’t just an online brochure. It’s a tool. 

And when it’s done right, it can change everything.

Think most developer interviews are about memorizing buzzwords? 

That’s how most people approach it. They binge lists of “top 50 interview questions,” cram syntax, and hope for the best. The problem: those questions rarely show how you actually think.

I don’t care if you can recite the difference between let, var, and const. I want to see you solve real problems on your feet. Understand how the pieces fit together. Handle the curveballs that real projects throw at you.

Here’s what actually matters:

Can you take a messy UI and make it usable? 
Can you spot the bottleneck when a page load drags past 3 seconds? 
Can you explain why that one CSS fix broke half the layout? 
Can you debug async code without getting lost in console logs? 
Can you build something practical, not just textbook-perfect?

You don’t need a 100-question checklist to prep for interviews. You need to get your hands dirty. Build, break, fix, repeat.

The best preparation isn’t in the notes everyone shares. It’s in the work no one else wants to do.

If you want to stand out, stop aiming for “right answers.” Start showing how you think.

That’s what gets you hired.

Most companies guard their best knowledge like it’s a trade secret.

But here’s a twist—Webflow just put a full AEO course online. Free. No paywall, no endless email funnels.

AEO isn’t some buzzword. It’s the next big territory for anyone building on the web. AI search is only getting more dominant, and if your site isn’t ready for it, you’ll get left behind.

Most folks still treat SEO as the end game. It isn’t anymore. AEO is a different beast—new rules, new tactics, new kinds of visibility.

What I like here: they didn’t just explain what AEO is. They broke down the how. Schema markup, llms.txt, and the technical steps you actually need to take to get cited by AI models.

No fluff, no vague tips. Concrete, practical, actionable.

It’s rare to see a platform walk its talk like this. They’re not just selling features—they’re teaching the future.

Most won’t pay attention until it’s too late.

But the ones who adapt early? They’ll have the edge when everyone else is still playing catch up.

It’s not about chasing the latest trend. It’s about being ready for what’s coming next.

Optivora

Developed and implemented innovative AI-driven solutions that empowered over 50 local businesses to elevate their online reputations. Achieved a 40%+ increase in positive Google and Facebook reviews within three months.

Managed the deployment of AI automation workflows, reducing customer response times by 70%, directly improving lead conversion rates and boosting opportunities for repeat business.

Guided local business owners on reputation-building strategies, leading to consistent revenue growth and stronger competitive positioning in their markets.

Administered comprehensive AI solution integrations, including real-time reputation monitoring and automated follow-ups, enhancing customer loyalty and operational efficiency.

Championed business development initiatives by educating local business owners on leveraging AI tools for effective reputation management and sales growth, resulting in a growing client base.

Key Skills:

AI Solutions Development

Reputation Management Strategies

Customer Experience Optimization

Marketing Automation

Business Development

CRM Integrations

Digital Marketing Strategy

Founder & CEO | AI Reputation Management, Business Development & Customer Experience

Developed high-performing, user-centric websites for local businesses, prioritizing lead conversion and customer loyalty. Led end-to-end projects to build customized online ordering systems for local eateries, achieving a 40% increase in customer orders within just three weeks of launch.

Implemented secure e-commerce integrations to automate the order process and increase client revenue. Prioritized mobile-first design principles, enhancing user engagement across all devices and reducing bounce rates by 20%.

Integrated essential tools—including table booking systems and online payment gateways—to streamline restaurant operations and elevate customer satisfaction. Analyzed user data to identify areas for performance optimization, ensuring websites delivered fast, seamless experiences that boosted conversion rates.

Guided clients through the adoption of GoHighLevel CRM systems, enabling efficient customer relationship management and improved sales tracking.

Key Skills:

Web Development

E-commerce Integration

CRM Implementation (GoHighLevel)

Mobile-First Design

User Experience Design

Performance Optimization

Full-Stack Web Developer | E-commerce Integration, CRM Implementation (, Mobile-First Design

Developed impactful websites for local businesses, focusing on converting visitors into loyal customers. Led a project to build customized online ordering systems for local eateries, resulting in a 40% increase in customer orders within just three weeks of launch.

Implemented secure e-commerce integrations that automated the order process and boosted client revenue. Prioritized mobile-first design principles, leading to higher user engagement across devices and a 20% drop in bounce rates.

Integrated essential tools—including table booking systems and online payment gateways—to streamline operations for restaurants and improve customer satisfaction.

Analyzed user data to identify areas for performance optimization, ensuring websites delivered fast, seamless experiences that increased conversion rates.

Guided clients through the adoption of GoHighLevel CRM systems, enabling more efficient customer relationship management and improved sales tracking.

Key Skills:

Web Development

E-commerce Solutions

CRM Integration (GoHighLevel)

User Experience Design

Performance Optimization

Mobile-First Design

 Freelance Web Developer, SEO-Optimized Websites & CRM Integrations

I’ve always believed that local businesses are the heartbeat of our communities. That’s why I’m passionate about helping them navigate the digital world, where their online reputation can shape their future. My journey into AI and marketing automation has been exciting—I’ve seen how technology can truly empower small businesses to stand out.

In just over a year, our efforts have helped clients increase positive reviews on Google and Facebook by over 40% in as little as three months. It’s incredibly rewarding to see local businesses grow and thrive using data-driven strategies that cut through the noise of online feedback.

Before diving into AI solutions, I worked as a Marketing Automation Specialist and Freelance Web Developer. I learned how to build websites that not only look great but also turn visitors into loyal customers. One of my favorite projects was a website for a local café that led to a 50% increase in foot traffic in just two months.

When I’m not working with clients, I enjoy volunteering with local organizations and taking part in community events. I believe in giving back to the businesses that inspire my work every day.

Skills:

AI-Powered Reputation Management

Marketing Automation

Web Development

SEO Optimization

CRM Integrations

If you’d like to learn more about how AI-powered reputation management can help your business—or just want to connect—please email me at hello@optivora.io. I’d love to hear from you!

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Munugala Prashanth

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Munugala Prashanth

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